Amazon’s pre-fab houses are so 19th century Sears catalog


Amazon’s pre-fab houses are so 19th century Sears catalog
One of Amazon’s most recent Prime items has caused a bit of a stir — because it’s a house. You can now buy a house on Amazon and have it shipped directly to your location. But, surprisingly, that’s not new, and Amazon’s playbook is starting to look a lot like one that originated in the late 19th century. When reporting on this … unorthodox form of real estate, Apartment Therapy referred to Amazon as “the Sears catalog of this generation.” Speaking as someone who owns and has thoroughly perused 1902 and 1927 editions of the Sears & Roebuck catalog, I…

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