Why Disneyland is about to start selling purple food


The culinary forecast for Disneyland calls for purple rain with a strong chance of purple macarons, cake pops and churros as the Anaheim theme park makes a concerted push to turn #PotionPurple into a trending color on social media.

The Instagram-ready line of new Potion Purple foods launches Friday, Jan. 11, at Disneyland and Disney California Adventure as Disney’s latest attempt to capitalize on the popularity of posting food photos online.

From cobblers to pancakes to fish tacos, Disney will be turning food purple in hopes foodies will snap a photo of the colorful new menu items and share the pictures online from the most Instagrammed place on earth.

  • These Baja-style fish tacos are topped with purple cabbage slaw and spicy lime aioli and served with a side of blue corn chips at Rancho del Zocalo in Disneyland. (Courtesy of Disney)

  • The Jamaica Freeze, a frozen slush with candied hibiscus flowers, will be served at Rancho del Zocalo in Disneyland starting Jan. 18. (Courtesy of Disney)

  • Sound The gallery will resume in seconds
  • The Purple Glove Macaron, made with blackberry and currant buttercream with a blackberry-currant jam center, will be available at Jolly Holiday Bakery Cafe in Disneyland and Clarabelle’s Hand Scooped Ice Cream and Fiddler, Fifer & Practical Cafe in Disney California Adventure. (Courtesy of Disney)

  • Taro Pancakes to e sold at River Belle Terrace. (Courtesy of Disney)

  • The Jungle Julep, a pineapple, orange, grape and lemon slush, will be offered at Bengal Barbecue in Disneyland. (Courtesy of Disney)

  • Lavender Milk Tea with lemon popping pears will be sold at the Red Rose Taverne. (Courtesy of Disney)

  • Sugar Plum Churros will be sold at Disneyland’s Critter Country as part of the Potion Purple food and beverage menu. (Courtesy of Disney)

  • Purple cake pops wil be sold at Disneyland candy shops as part of the Purple Potion food and beverage menu. (Courtesy of Disney)

  • The Potion Purple theme will extend beyond food to include Minnie Mouse ears. (Courtesy of Disney)

Show Caption of

Expand

The Potion Purple color trend has already shown up in the form of Minnie ears headbands with spirit jerseys, backpacks, drink tumblers, jewelry and other merchandise on the way throughout the year.

Disney has made color-centric food and merchandise pushes in the past with rose gold and millennial pink items.

Disney’s product development team works diligently to stay on trend, said Stefanie Whitmore, Disneyland director of merchandise strategy & product development.

Related Articles

“Based on the enormous guest response this past year, we’ll be expanding our color stories in a big way in 2019,” Whitmore said via email.

Here’s a rundown of the 10 new Potion Purple food and beverage menu items coming to Disneyland and Disney California Adventure starting Friday (unless otherwise noted):

Purple Glove MacaronBlackberry and currant buttercream macaron with a blackberry-currant jam center at Jolly Holiday Bakery Cafe in Disneyland and Clarabelle’s Hand Scooped Ice Cream and Fiddler, Fifer & Practical Cafe in Disney California Adventure.

Purple Cake PopChocolate cake pop with dark chocolate Mickey ears dipped in raspberry white chocolate at Candy Palace and Pooh Corner at Disneyland and Trolley Treats in Disney California Adventure.

Berry Berry Purple CobblerCobbler with blueberry cream cheese ice cream topped with purple berry drizzle at Lamplight Lounge in Disney California Adventure.

Purple RoseBlueberry mousse with blackberry, currant and lemon center at Red Rose Taverne in Disneyland.

Purple ChurroSugar-coated churro in Critter Country at Disneyland.

Lavender Milk TeaTea with lemon popping pearls, purple whipped cream and lavender sugar at Red Rose Taverne in Disneyland.

Jamaica FreezeFrozen slush with candied hibiscus flowers at Rancho del Zocalo in Disneyland (available starting Jan. 18).

Jungle JulepPineapple, orange, grape and lemon slush at Bengal Barbecue in Disneyland.

Purple Fish TacosBaja-style fish tacos with purple cabbage slaw and spicy lime aioli served with a side of blue corn chips at Rancho del Zocalo in Disneyland.

Taro PancakesPancakes with purple Chantilly cream and creme anglaise at River Belle Terrace in Disneyland.

Related links

 


Tags: Instagram, Disney, Sport, Soccer, Disneyland, Anaheim, Minnie Mouse, Minnie, Mickey, Chantilly, Whitmore, Pooh Corner, Disney California Adventure, Disney California, Critter Country, Fiddler Fifer Practical Cafe, Candy Palace, Jolly Holiday Bakery Cafe, Bengal Barbecue, Lamplight Lounge, Tropical Hideaway, Rancho Del Zocalo, River Belle Terrace, Disneyland Courtesy of Disney, Jamaica Freeze, Disney Purple, Stefanie Whitmore, Castle Disney, Disney California Adventure Purple RoseBlueberry, Disneyland Purple ChurroSugar, Disneyland Lavender Milk TeaTea, Disneyland Jamaica, Disneyland Taro PancakesPancakes, Disneyland Related

Source:  https://www.dailynews.com/2019/01/10/why-disneyland-is-about-to-start-selling-purple-food/



Related:
January 3, 2019 at 9:33 AM Three Kings Day celebration brings holidays to a close at Disney parks
December 7, 2018 at 5:00 PM Disneyland is quietly revoking annual passes of guests who buy and resell souvenirs
November 16, 2018 at 1:22 PM Disney fan club D23 announces its big events for 2019
October 16, 2018 at 8:12 PM Rainforest Cafe wants to reopen at Downtown Disney, company says
August 28, 2018 at 10:27 AM Could the Earl of Sandwich be opening back up near Disneyland?