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Reaching Today's Omnichannel Customer Takes a New Sales Strategy


For salespeople working harder than ever to stay ahead of customers' evolving buying habits, Frank Cespedes offers timeless advice in his new book, Sales Management That Works.

[Author: by Kristen Senz]


Tags: College, Frank Cespedes, by Kristen Senz, Kristen Senz, Omnichannel Customer

Source:  https://hbswk.hbs.edu/item/reaching-todays-omnichannel-customer-takes-a-new-strategy?cid=wk-rss




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