Caserne: Caserne Inn


The Caserne Inn project is in itself a product born out of a design delirium. After having rented a chalet for the team during the winter to allow everyone to change air one after another (covid safe), we decided to make it a project. It brings together the passion and humor of a team who enjoys bringing a product to life, without taking themselves seriously. The brand tells a story, a state of mind directly linked to our current COVID conditions. The video highlights social expectations of what the world calls "self care". Lea's actions are certainly irresponsible and far from being health recommendations, but it is ironically in this « laissé-allé » that she achieves her happiness.


Tags: Advertising, Lea

Source:  https://www.adsoftheworld.com/media/film/caserne_caserne_inn