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Clix Marketing Blog’s #PPC News & Views: Friday, April 19, 2019

Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts Search Engine Land Track Quality Score daily with this advanced Adwords script: Here’s a great post! This script will help you measure the impact of your optimizations on a daily basis. WordStream : With costs rising, it’s crucial to not overlook these smart tactics. From trying Messenger campaigns to lookalike audiences – there’s a lot here to save you money. Group ...
Tags: PPC News and Views, Ad Targeting, Ads Manager, Adwords Quality Score, Adwords Scripts, Audience Targeting, Bing Ads, Cost Cap Bidding, Cost Capping, Design, Facebook, Linkedin, Ppc Website


The Best Times for Sending Email Revealed

In this article, the team at AtomPark Software, will share with you their analysis of the expert opinions, existing examples, and tools that will help you to define the perfect day and time of sending email campaigns. Time is money, especially in email marketing. Are you sure you don’t waste yours? We don’t. At AtomPark Software, we don’t only develop mass email marketing solutions but also send newsletters to our subscribers, so the problem of mailing time is highly important for us too. That’s...
Tags: Facebook, Design, Email, Time, Marketing, Blogging, Guest Articles, Guest Article, Best Times, Yesware, Dan Zarella, Blogging & Content Marketing, AtomPark Software, MailerMailer, The Science of Marketing, Carney Digital Agency


EU Commission Approves New Copyright Laws

The European Commission has approved new laws concerning an overhaul of copyright law, making online platforms liable for copyright infringement on their sites and forcing companies like Google and Facebook to pay publishers for the information they repost.  “It was a long road and we would like to thank everyone who contributed to the discussion,” says IMPALA executive chair Helen Smith. “As […]
Tags: Google, Art, Facebook, News, European Commission, Art News, Minipost, EU Commission, Impala, Helen Smith


Google Celebrates the Bauhaus School’s 100th Anniversary with an Animated Doodle

Google has commemorated the 100th anniversary of the birth of the Bauhaus school with a nice animated doodle. They write: Both a school for the arts and a school of thought, the Bauhaus was founded by architect Walter Gropius exactly 100 years ago in Weimar, Germany, gathering many of Europe’s most brilliant artists and designers with the aim of training a new generation of creatives to reinvent the world. Today’s animated Doodle celebrates the legacy of this institution and the worldwide movem...
Tags: Google, Art, Facebook, Europe, College, Paul Klee, North Carolina, Wassily Kandinsky, Bauhaus, Facebook Twitter, White City, Laszlo Moholy Nagy, Walter Gropius, Dessau, Marianne Brandt, Weimar Germany


Jorge Luis Borges Draws a Self-Portrait After Going Blind

Jorge Luis Borges (1899-1986), one of the great writers to come out of Argentina, went blind when he was  only 55 years old. As unsettling as it must have been, it wasn't particularly a surprise. He once told The New York Times, "I knew I would go blind, because my father, my paternal grandmother, my great-grandfather, they had all gone blind." In the years following that life-changing moment, Borges never learned braille and could no longer read. But he did continue to write; he served as the ...
Tags: Google, Art, Facebook, Twitter, College, New York City, Harvard, Argentina, Literature, The New York Times, Times, Jorge Luis Borges, Facebook Twitter, William F Buckley, Borges, Strand Bookstore


‘No More All-White Seasons’ — Activists Slam One Of Philly’s Largest Nonprofit Theatres

“Titled ‘No More All-White Seasons,’ the [open letter on Facebook] praises the [Philadelphia Theatre Company’s] current 2018-19 season for its diversity — then condemns a lack of it in the theater’s upcoming 2019-20 season [of three plays]. In the process, it points to the sometimes acrimonious diversity debate underway at local and national theaters.” – The Philadelphia Inquirer
Tags: Art, Facebook, Theatre, Philly, SJ, Philadelphia Theatre Company, 04.10.19


550 Million Years of Human Evolution in an Illustrated Flipbook

Graphic artist Jurian Moller created a flipbook that lets you watch 550 million years of human evolution unfold in a matter of seconds. He writes: "This flipbook goes back in time and shows you the evolution of the generations in both a personal and scientific way. The differences between the generations on each page are very difficult to see, but the long, continuous ancestral line goes right back to our very origins." The action is on full display above. Below, watch the same flipbook ...
Tags: Google, Art, Facebook, Twitter, Science, College, Richard Dawkins, Carl Sagan, Facebook Twitter, Moller, Foot Long Infographic, Jurian Moller


10 Tips To Create and Optimize Your WordPress Website

Creating the right overall look and feel for your WordPress website can be tricky if you are new to the world.  Even if you are used to the world of WordPress, it can still give you some trouble once in a while.  To make sure that you are allowing your website to breathe and get out there to the people who are looking for it, optimize it using 10 of these great tips to see just how you can properly improve the quality for good.  After all, if your website is running on its best version of itself...
Tags: Facebook, Design, Sales, Php, Facebook Don


Instruments? Kinda Over 'Em. Dubler Transforms Your Voice into a Sound Studio.

Musicians Novelist and PREM using Dubler Studio Kit to make tracks based on vocal triggers and instrumentation. Musicians who can play two or more instruments and sub in for orchestral colleagues are sometimes called "doublers." They're flexible, they're fixers, and they're a big help when you're trying to bring a piece of music to life. George Wright's Dubler Studio Kit, for which he's raising funds on Kickstarter, aims to expand that ability to just about anyone, regardless of musical abili...
Tags: Facebook, Design, London, Crowdfunding, Garageband, Wright, Royal College of Art, Prem, Royal College, Cam Thomas, Abbey Road, Design Business, George Wright, Vochlea, Dubler Studio Kit, Dubler


First Inaugural Kazakhstan Pavilion in Venice Faces Controversy Over Curation

The launch of the inaugural Kazakhstan pavilion in Venice is facing controversy after the curators hired for the project were dismissed with a press statement posted on Facebook. “Was the project censored? Why did the incoming museum director decide that artists, curators and partners were simply not worth the basic professional courtesy of knowing if […]
Tags: Art, Facebook, News, Venice, Kazakhstan, Art News, Minipost, Kazakhstan Pavilion


The Marvelous Illustration Work of Julio Cezar

The Marvelous Illustration Work of Julio Cezar PauloGabrielMar 21, 2019 One of the greatest things for me is to see a super talented artist being appreciated by tons of people. Lately, I've come to find a Brazilian artist whose work is being shared a lot all over Facebook and other design blogs, and I thought we really had to feature his work as well because he's really talented. Julio Cezar has the talent I wish I had... he comes up with marvelous illustrat...
Tags: Facebook, Design, Julio Cezar, Julio Cezar PauloGabrielMar


Instagram’s In-App Checkout Feature

Some 23 brands—including Nike, Adidas and Warby Parker—are testing a closed beta version of Instagram with an in-app point of sale. A big, blue “Checkout on Instagram” button will indicate when a product is available. Pre-stored payment information, done through Facebook, will then allow for much quicker purchasing. It’s the latest shopping feature rolling out from the app, and more developments are expected. Read more …
Tags: Facebook, Apps, Design, Instagram, Shopping, Social Media, Tech, E-commerce, Online Shopping, Retail, Warby Parker, Linkaboutit, Nike Adidas


Plastic waste has met its match with the viral #Trashtag challenge

It is rare when a social media trend actually results in a physical change to the environment, especially when it comes to picking up plastic waste. But a new viral challenge has thousands of people from around the world coming together to clean up places that have become overrun with plastic. The new challenge, #trashtag, encourages people to clean up litter and share photos from before and after the clean-up job is over. So far, tens of thousands of individuals have participated in the social...
Tags: Facebook, Design, China, Bbc, Canada, Mount Everest, Butler, Mark Butler, Pacific Southwest, Ecology Action Centre EAC


Discover the Great Medieval Manuscript, the Book of Kells, in a Free Online Course

Last week, we called your attention to the digitization of the Book of Kells, one of the great manuscripts from the medieval period. The digitized manuscript, we should note, comes accompanied by another great resource--a free online course on the Book of Kells. Both digital initiatives are made possible by Trinity College Dublin. The six-week course covers the following topics: Where and how the manuscript was made The social context from which the manuscript emerged, including early me...
Tags: Google, Art, Facebook, College, History, Ireland, Online Courses, Facebook Twitter, Trinity College Dublin, Kells, Bibliothèque Nationale de France


The Roman Roads of Spain & Portugal Visualized as a Subway Map: Ancient History Meets Modern Graphic Design

Between the first century BC and the fourth century AD, Rome displayed what we might call an impressive ambition. In his project illustrating those chapters of history in a way no one has before, statistics student Sasha Trubetskoy has shown increasingly Roman-grade ambitions himself, at least in the realm of historical graphic design. We've previously featured his modern subway-style maps of as well as  here on Open Culture. Today, we have , the region today occupied mainly by Spain and Po...
Tags: Google, Facebook, Design, College, Spain, History, Rome, Portugal, Seoul, Iberia, Facebook Twitter, Roman Empire, Colin Marshall, Antoninus, Sasha Trubetskoy, Trubetskoy


How do you design smartphones for teens?

There are some parents who believe in limiting their child’s access to sufficiently advanced tech. Technology empowers, but it also means a lot of things. You can lose your privacy, your data, end up on wrong parts of the internet, and just be exposed to something you’re not ready for. For teenagers, that can be a pretty damaging experience. Especially considering Facebook was actually caught paying teenagers to spy on them just a month ago. I don’t blame parents for wanting to be connected to t...
Tags: Amazon, Facebook, Design, Smartphone, Cellphones, Teenager, Product Design, Google Facebook, U18, C Www.h, Konka


Bill Murray Explains How a 19th-Century Painting Saved His Life

You don't understand prewar 20th-century America unless you understand a particular 19th-century French painting: Jules Breton's The Song of the Lark. "In this evocative work, a young peasant woman stands silently in the flat fields of the artist's native Normandy as the sun rises, listening to the song of a distant lark," says a post from the Art Institute of Chicago. Apart from being selected as America's favorite painting in 1934, it was also Eleanor Roosevelt's favorite work of art, ...
Tags: Google, Art, Facebook, UK, College, America, Chicago, Normandy, Bill Murray, Seoul, Thompson, Murray, Eleanor Roosevelt, Facebook Twitter, Willa Cather, John Prine


Senator Elizabeth Warren Wants To Break Up Big Tech Companies, Including Apple

Wow. Senator Warren is dropping antitrust ideas as fast as, well, Facebook and Google and Amazon and Apple gobble up our time and privacy. After her Medium post didn’t mention Apple, Warren said she meant Apple as well, and she explained: “What was applied to railroad companies more than a hundred years ago, we need to now look at those tech platforms the same way.” – The Verge
Tags: Apple, Google, Amazon, Art, Facebook, Elizabeth Warren, Ideas, Warren, 03.09.19, Apple Warren


The Next Big Tech Battle Will Be Between Apple And Facebook

And it will be about messaging. For more than a decade, they didn’t compete: “People bought iPhones, downloaded Facebook and Instagram, and spent large chunks of time on those social networks, while using Apple’s native apps for calling and texting. Facebook made money from the targeted ads in people’s feeds. Apple made money on the hardware, while its software kept users loyal.” – Slate
Tags: Apple, Art, Facebook, Instagram, Issues, 03.08.19


Design, meet music: gorgeous graphic scores from LETRA / TONE fest

Nine designers created graphics scores. Next, nine musicians will interpret them. LETRA / TONE festival is one of the more compelling experiments in festival programming – an adventure in crossing media. Here’s what it looks like. Now, in these here parts, we’ve been fans of visual-musical synesthesia, from live visuals and VJing to graphics. LETRA / TONE makes that connection in the score. Curator (and composer/musician) Hanno Leichtmann had the idea. Five years ago, I covered one of the earl...
Tags: Facebook, Music, Design, Germany, Berlin, Inspiration, Experimental, Events, Festivals, Artists, Stories, Schneider, Magda, Electronica, Electronic-music, DE


Forensic Artist Brilliantly Reconstructs A Face From An Empty Skull-Shaped Bottle Of Crystal Head Vodka

Scotland forensic artist Nigel took an empty skull-shaped bottle of high-end Crystal Head Vodka and reconstructed a face — much like he would have with an actual skull — based on it. Nigel thankfully took a series of photos documenting the step-by-step process from empty bottle to creepy reconstructed face. More: Facebook h/t: Source
Tags: Facebook, Design, Scotland, Face, Nigel, Bottle, Vodka, Head, Crystal, Skull, Reconstruction, Crystal Head Vodka, Empty Skull Shaped Bottle Of Crystal Head Vodka


Behold The Drawings of Franz Kafka (1907-1917)

Runner 1907-1908 UK-born, Chicago-based artist Philip Hartigan has posted a brief video piece about Franz Kafka’s drawings. Kafka, of course, wrote a body of work, mostly never published during his lifetime, that captured the absurdity and the loneliness of the newly emerging modern world: In The Metamorphosis, Gregor transforms overnight into a giant cockroach; in The Trial, Josef K. is charged with an undefined crime by a maddeningly inaccessible court. In story after story, Kafka showed his...
Tags: Google, Art, Facebook, UK, Yahoo, College, Los Angeles, Chicago, Literature, Kafka, Vladimir Nabokov, Facebook Twitter, Hollywood Reporter, Hartigan, Franz Kafka, William Faulkner


This Company Didn’t Fire Sergei Polunin For His Homophobic Post, But They Asked Him About It. And What Did He Tell Them?

In January, the ever-troubled ballet star caused another stir with some offensive (and incoherent) remarks on Facebook, and he was promptly let go from a guest spot with the Paris Opera Ballet. The Bavarian State Ballet kept him on (despite pushback) to star in Spartacus but asked for an explanation. He said “that he wanted to provoke people to raise awareness about the dangers of obesity.” – Deutsche Welle
Tags: Art, Facebook, Dance, Spartacus, Sergei Polunin, 02.27.19, Paris Opera Ballet The Bavarian State Ballet


Cool Stuff: Scott C’s ‘Back to the Future’-Inspired ‘Clock Tower Valley’ Print is His Best Work Yet – Enter to Win a Pin Pack

My favorite movie of all time is Back to the Future and one of my favorite artists of all time is Scott C –I probably have more of his prints on my walls than anyone else. So when I received an email from Scott asking for my advice on a Back to the Future-inspired painting he was doing, I freaked out. Heavy? Weight has nothing to do with it. We’ll have more on Scott’s process on creating this painting next week, but for now, I’ll just say I’m honored to have been asked to help out on this. Seei...
Tags: Art, Facebook, Movies, Cool Stuff, Scott C, Peter, Scott, Peter Sciretta, Back-to-the-Future, SlashFilm, Featured Stories Sidebar, Save The Clock Tower


7 Ways to Boost Your Brand Identity Online

Before you can take steps to boost your online brand, you need to know what you want it to be. Your brand identity is akin to your personal identity.   The characteristics and traits that differentiate you from others constitute your personal identity. Your brand identity is made up of the look and feel of how your company presents itself including your:   Logo Tagline Jingle Slogan Typography Packaging Content   Your brand identity includes any visual or audio representations that others rec...
Tags: Verizon, Facebook, Design, Instagram, Advertising, Web, Tumblr, Logo, Products, Product Design, McDonald, Maxwell House, Charmin, Voice Your, PRIMARY-CHANNELS, CHANNEL-DIGITAL-ART


Social Platforms Want To Cut Down On Spreading Fake Conspiracy Theories. But There’s A Problem…

Part of the problem for platforms like YouTube and Facebook — which has also   to clean up misinformation that could lead to real-world harm — is that the definition of “harmful” misinformation is circular. There is no inherent reason that a video questioning the official 9/11 narrative is more dangerous than a video asserting the existence of U.F.O.s or Bigfoot. A conspiracy theory is harmful if it results in harm — at which point it’s often too late for platforms to act. – The New York Times...
Tags: Art, Facebook, Media, Youtube, 02.21.19


Gustave Doré’s Haunting Illustrations of Dante’s Divine Comedy

Inferno, Canto X: Many artists have attempted to illustrate Dante Alighieri's epic poem the Divine Comedy, but none have made such an indelible stamp on our collective imagination as the Frenchman Gustave Doré. Doré was 23 years old in 1855, when he first decided to create a series of engravings for a deluxe edition of Dante's classic.  He was already the highest-paid illustrator in France, with popular editions of Rabelais and Balzac under his belt, but Doré was unable to convince his publishe...
Tags: Google, Art, Facebook, College, France, Israel, Edgar Allan Poe, Literature, Hachette, Christ, Dante, Rose, Facebook Twitter, Judas Iscariot, Virgil, Beatrice


6 places to find the best recycled building materials

If construction is in your future — either with a new home build or a remodel — using recycled building materials for the project is definitely the way to go. Not only is using recycled materials good for the environment, but it is often much cheaper. Sometimes, you can even find recycled materials for free! To help you with your upcoming construction or DIY project, here is a list of some of the best places to find recycled items and materials. Pawn shops You can find some pretty amazing b...
Tags: Google, Facebook, Design, United States, Sears Outlet, Goedeker, Habitat for Humanity Restore, Habitat for Humanity Restore Outlets, Poland Wood, Building Materials Reuse Association


CCAD Industrial Design Students Studying Effect of Technology on Mental Health

According to the Columbus Dispatch, a group of industrial design students at the Columbus College of Art & Design (CCAD) are working on "a multi-semester project to examine the impact of technology on mental health." As part of a related student-led CCAD initiative, all students were asked to avoid their smartphones and the internet for a single day, and write thoughts they would have posted to social media on a Post-It note instead. CCAD students disconnecting from their phones during Unplugged...
Tags: Facebook, Design, Pittsburgh, Design.edu, Columbus Dispatch, Columbus College, Bigley, CCAD, Alexis Moberger, Amyia Chea, Northeast Side Social, Mackenzie Bigley


Powerful Tools That Will Help You In Your Daily Projects

Present day, choosing the most powerful web tools is an art in itself. There are so many options that look very similar and are extremely hard to differentiate without spending money and time to test them. The best web design tools out there help you work smarter rather than harder and achieve the desired result within a shorter period of time. We bet that you’re after such tools. However, you probably don’t feel like trying and testing all the solutions available on the web to determine the bes...
Tags: Google, Facebook, Apps, Tools, Design, News, Web, Paypal, Software, Bootstrap, Darwin, Product Design, Don, NDA, Otto Group, CHANNEL-DIGITAL-ART



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