Marketing
Lucky Leaf: Support American Farmers, Food ProductionFebruary 3, 2021 at 10:12 PM PEACH GLEN, Penn. – Supporting local farmers is often seen as finding fresh, local produce, or visiting a locavore restaurant.
But there are easier ways to change the food process. Buy American, and buy from co-ops and smaller suppliers in the center aisles, with prepared and canned foods.
Lucky Leaf, owned by Knouse Food Cooperative, is one of those farmer owned groups that makes middle-aisle products. Lucky Leaf is best known for pie fillings, but they are also known for a brand of apple juic...Tags: West Virginia, Pennsylvania, Uspto, Grocery, Branding, Berkeley County, Martinsburg, Shipt, Farmers Food Production, PEACH GLEN Penn, Knouse Food Cooperative, Knouse, Lucky Leaf Knouse Foods, Peach Glen Pa Corporate Office, Chambersburg Pa Plant, Orrtanna Pa Plant 26 people like this. Like Celebrate Super Bowl 55 with a Limited Edition Seafood Platter from San Pedro Fish Market.February 3, 2021 at 10:41 PM  Tags: Seo, San Pedro Fish Market San Pedro Fish Market 91 people like this. Like Brand Planning For The 2021 MarketplaceFebruary 3, 2021 at 9:33 PM  Tags: Home, Columbia University, Branding, Walker Smith, Brand Management, COVID, Kantar The Blake Project Helps Brands, Federal Reserve of St Louis New York University 60 people like this. Like How to Build MomentumFebruary 3, 2021 at 9:38 PM In Good to Great, Jim Collins tells the story of the chicken and the egg: Picture an egg just sitting there. No one pays it much attention until, one day, the egg cracks open and out jumps a chicken! All the major magazines and newspapers jump on the event, writing feature stories—“The Transformation of Egg to Chicken!” “The Remarkable Revolution of the Egg!” “Stunning Turnaround at Egg!”—as if the egg had undergone some overnight metamorphosis, radically altering itself into a chicken. But what...Tags: Marketing, Jim Collins, Valeria Maltoni 49 people like this. Like Going Vegan Cost Me a Lot of Money, But I Don’t Regret ItFebruary 3, 2021 at 9:30 PM One of the main reasons people say they can’t go vegan is because it’s too expensive, which I completely understand. My partner and I spend about $600 on groceries every month because of my special diet, which is far more than we’d like to pay.
The staples of a vegan diet—rice, beans, pasta, veggies, and fruits—are some of the cheapest items at the grocery store. But if you want to eat more than kale and quinoa, it’ll cost you.
Processed vegan foods like ice cream and cheese cost two or t...Tags: Marketing, Always Worth the Investment Going Parler social network terminates CEO John MatzeFebruary 3, 2021 at 9:01 PM Platform popular with US far right has faced an uncertain future after being essentially forced offlineParler, the social media platform favored by the US far right, has dismissed its CEO John Matze. Continue reading...Tags: Technology, US, Social Media, US news, Digital Media, Parler, John Matze 27 people like this. Like Criteo is restructuring as it prepares for a cookie-less worldFebruary 3, 2021 at 6:20 PM Tags: Google, Amazon, Media, Advertising, Marketing, Trends, Walmart, Digital Media, The New York Times, Mark Thompson, Ad Tech, Adtech, Klarna, Lara, Polly, Megan Clarken 141 people like this. Like Parler CEO John Matze says he's been fired by the company's Rebekah Mercer-controlled boardFebruary 3, 2021 at 7:24 PM Tags: Apple, Google, Amazon, Politics, News, Trends, Social Media, Fox, Silicon Valley, Donald Trump, Fox Business, Capitol, Amazon Google, Tech Insider, Rebekah Mercer, Parler 81 people like this. Like The IEX Exchange CMO Brings Hot Sauces and Beer to 2021’s Big GameFebruary 3, 2021 at 7:41 PM With the big game right around the corner, marketers put their best work in front of the faces of many. But Kate Gunning, CMO of IEX Exchange, is focused on putting their fin-tech hot sauce and beer directly to people's lips. Read why Kate is betting on tangible goods to create memories and how the...Tags: Advertising, Kate, Innovators, IEX Exchange CMO, IEX Exchange 26 people like this. Like ULTA Beauty - Muse / Behold her (2021) :60 (USA)February 3, 2021 at 7:18 PM [[ This is a content summary only. Visit my website for full links, other content, and more! ]]Tags: Usa, Advertising, Ulta 36 people like this. Like Kantar bolsters ad measurement offerings with Google data integrationFebruary 3, 2021 at 7:02 PM Move comes as industry grapples with shift to user privacy and data protection.Tags: Google, Advertising 50 people like this. Like PepsiCo Beverages CMO Greg Lyons On Balancing Home, Heart and Happiness to the End ZoneFebruary 3, 2021 at 7:01 PM It's not every day you get to interview the CMO of PepsiCo Beverages... and his daughter! When Greg Lyons invited me into his home, via zoom of course, I not only got to spend quality time with Greg talking through career and life defining moments, but I got to meet his lovely daughter, Molly, his...Tags: Advertising, CMO, Pepsico, Greg, Greg Lyons, Pepsico Beverages, Leadership & Talent, Adweek Podcasts, CMO Moves, End Zone 16 people like this. Like Skechers - The Romos / To the MAX! (2021) :30 (USA)February 3, 2021 at 6:46 PM [[ This is a content summary only. Visit my website for full links, other content, and more! ]]Tags: Usa, Advertising, SKECHERS 40 people like this. Like Robinhood - We are all Investors (2021) :30 (USA)February 3, 2021 at 6:36 PM [[ This is a content summary only. Visit my website for full links, other content, and more! ]]Tags: Usa, Advertising 48 people like this. Like Indeed - The Rising / We Help (2021) :60 (USA)February 3, 2021 at 6:28 PM [[ This is a content summary only. Visit my website for full links, other content, and more! ]]Tags: Usa, Advertising 26 people like this. Like Dr. Squatch - Go Naked - Commercial (2021) :23 (USA)February 3, 2021 at 6:07 PM [[ This is a content summary only. Visit my website for full links, other content, and more! ]]Tags: Usa, Advertising 25 people like this. Like General Motors - No Way Norway! Will Ferrell (2021) :60 (USA)February 3, 2021 at 6:00 PM [[ This is a content summary only. Visit my website for full links, other content, and more! ]]Tags: Usa, Advertising, General Motors No Way Norway Will Ferrell 19 people like this. Like Instagram, Honey, Please Stop Copying TikTokFebruary 3, 2021 at 5:30 PM  Tags: Science, Instagram, Social Media, Software, Mobile Software, Facebook Applications, Video Hosting, Video Software, IGTV, Tiktok, Application Software 123 people like this. Like Snapchat Rolls Out Black Excellence Bitmoji, Creative Tools, Lenses for Black History MonthFebruary 3, 2021 at 5:50 PM Snapchat is marking Black History Month with a host of in-application features and tools honoring the theme of Black excellence. Snapchatters will have access to Bitmoji, creative tools and lenses highlighting the creativity of Black artists and lens creators on the platform. Black History Month content from publishing partners including NBC News, with "Stay Tuned,"...Tags: Advertising, Nbc News, Diversity, Black History Month, Bitmoji, Social Pro Daily, Equity and Inclusion 30 people like this. Like Anheuser-Busch - "Lets grab a beer" (2021) :60 (USA)February 3, 2021 at 5:49 PM [[ This is a content summary only. Visit my website for full links, other content, and more! ]]Tags: Usa, Advertising, Anheuser Busch 45 people like this. Like Breakingviews - Rupert Murdoch’s ESG flaws hurt more than ever - ReutersFebruary 3, 2021 at 5:25 PM Breakingviews - Rupert Murdoch’s ESG flaws hurt more than ever ReutersTags: Seo, Rupert Murdoch, ESG, Reuters Jimmy John's - The King of Cold Cuts (2021) :60 (USA)February 3, 2021 at 5:16 PM [[ This is a content summary only. Visit my website for full links, other content, and more! ]]Tags: Usa, Advertising, Jimmy John 34 people like this. Like Ocean Spray, Nathan Apodaca Bring ‘#DoggfaceDanceVibes’ to TikTok for the Big GameFebruary 3, 2021 at 5:15 PM Ocean Spray's favorite accidental TikTok ambassador is at it again, as Nathan Apodaca will share his dance moves to "All the Way Up" by Fat Joe and Remy Ma as part of the beverage brand's "#DoggfaceDanceVibes" campaign leading up to Super Bowl 2021. Apocada, who goes by @420Doggface208 on TikTok, will share moves including a...Tags: Advertising, Joe, Remy Ma, Ocean Spray, The Big Game, Social Pro Daily, Tiktok, Nathan Apodaca Klarna - The 4 Quarter Cowboys / Maya Rudolph (2021) :30 (USA)February 3, 2021 at 5:04 PM [[ This is a content summary only. Visit my website for full links, other content, and more! ]]Tags: Usa, Advertising, Maya Rudolph 4 people like this. Like M&M - Come Together feat Dany Levy (2021) :60 (USA)February 3, 2021 at 4:53 PM [[ This is a content summary only. Visit my website for full links, other content, and more! ]]Tags: Usa, Advertising, Dany Levy 25 people like this. Like This Super Bowl Ad Provides Info on Winning a Trip—to SpaceFebruary 3, 2021 at 4:47 PM Here's an unconventional ad: One of the spots during the 2021 Super Bowl won't advertise a product or service. Instead, it's showing the opportunity to enter a trip--to space. Called Inspiration4, it's the brainchild of 37-year-old Jared Isaacman, founder of payment processing firm Shift4 Payments. Isaacman, who's also a pilot, is offering two people the...Tags: Advertising, The Big Game, Jared Isaacman, Isaacman 23 people like this. Like Real Men Need Real Soap, Dr. Squatch Tells Viewers in First Super Bowl AdFebruary 3, 2021 at 4:43 PM In its first-ever Super Bowl ad, Dr. Squatch wants men to know there is nothing more attractive than good hygiene. That's right--that lonely three-in-one bottle of body wash, shampoo and conditioner sitting by itself in your shower is just not cutting it. The men's personal care brand, known for tongue-in-cheek yet bizarrely informative YouTube videos,...Tags: Advertising, CPG, The Big Game, Real Men Need Real Soap Dr Squatch, Squatch 43 people like this. Like Social platform veteran Sriram Krishnan is Andreessen Horowitz’s latest general partnerFebruary 3, 2021 at 4:34 PM Today, Andreessen Horowitz founder Marc Andreessen announced that social media product veteran Sriram Krishnan will be joining the firm as their latest general partner.
Krishnan, whose previous roles include stints at Snap, Facebook and Twitter, has gained a higher profile in recent weeks from his recurring audio show “The Good Time Show” on Clubhouse. His recent talk with Tesla CEO Elon Musk was something of a watershed moment for the audio chat platform driving plenty of new attention to the b...Tags: TC, Facebook, Elon Musk, Social Media, Tech, Tesla, Ceo, Andreessen, Software, Venture Capital, Andreessen Horowitz, Effect, Operating Systems, Clubhouse, Marc Andreessen, World Wide Web 9 people like this. Like Watch live Feb. 8 at 2:30 p.m. EST: How emotion played in the Big Game of advertisingFebruary 3, 2021 at 4:30 PM Watch the live broadcast here on Feb. 8 at 2:30 p.m. Eastern—and join the conversation on Facebook, Periscope, LinkedIn, Twitch and Twitter.
To RSVP, click here.
After more than 50 years of Super Bowls, the only score most people care about after the Big Game is which commercials topped the list of best and most memorable ads. That is the art of the business. But now there are significant advances in the science of why ads work and the actual feelings they provoke in viewers.
Tune in Mo...Tags: Advertising, Facebook Periscope, Josh Golden, Aaron Reid 40 people like this. Like No7 Targets the ‘Shecession’ in First Purpose-Driven Campaign in the U.S.February 3, 2021 at 4:22 PM No7, the private label beauty brand owned by pharmacy giant Walgreens Boots Alliance (WBA), has unveiled what it described as its first purpose-driven ad campaign in the U.S. under the tagline "Unstoppable Together." The campaign seeks to highlight the magnitude and long-term economic impact of the pandemic on women, a pertinent topic as Covid-19 infections...Tags: Advertising, Diversity, CPG, Creative Disruption, Walgreens Boots Alliance WBA, Equity and Inclusion 26 people like this. Like |
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