Marketing


 

Chloe x Halle’s Rendition of Iconic ‘Georgia On My Mind’ Features in Latest ESPN Campaign

ESPN unveiled a brand-new creative campaign for this year’s coverage of the Masters Tournament, featuring a rendition of the iconic  “Georgia On My Mind”  by Parkwood Entertainment/Columbia Records and Grammy-nominated duo  Chloe x Halle . Chloe and Halle Bailey, who released their critically-acclaimed and Grammy nominated album  Ungodly Hour  this past summer, were born in Mableton, Ga., just 200 miles from Augusta National Golf Club. “Chloe x Halle's rendition of ‘G...
Tags: Beyonce, Advertising, Georgia, Russell Crowe, Espn, Ariel, Miramax, Chloe, Halle, Augusta National, Augusta National Golf Club, Sports Ads, Halle Bailey, Chloe Bailey, Ryan Simpkins, Mableton Ga


Watch Grammys ad for Travis Scott-backed hard seltzer from Anheuser-Busch InBev

The brewer co-created the agave-infused drink, called Cacti, with the rapper and fashion mogul.
Tags: Advertising, Travis Scott, Anheuser Busch


Clubhouse Is Creating an Accelerator Program for Influencers

Clubhouse, the invite-only audio chat app that has enamored the tech industry elite, is on the lookout for influencers. Because what social media app can be without influencers? Read more...
Tags: Science, Instagram, Social Media, Software, Freeware, Internet Culture, Clubhouse, Internet Celebrity, Mobile Applications, Video Software, Tiktok, Social Networking Services


The PR pros behind the SPAC and IPO rush

Good morning and welcome to Insider Advertising for March 15. I'm senior advertising reporter Lauren Johnson, and here's what's going on:The SPAC and IPO PR rush.Clubhouse brand deals.Dunkin's influencer marketing.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Keyana Corliss, head of global corporate communication...
Tags: Hbo, Media, Advertising, Trends, Pr, Conde Nast, Influencer Marketing, Clubhouse, SPAC, Dunkin, Advertising Agencies, Lauren Johnson, Sean Czarnecki, Amanda Perelli, Charli D Amelio, Sydney Bradley


Azur Lane Partners With WWF to Raise Awareness of Environmental Issues

Yostar Games has publicly announced via a press release that Azur Lane will be collaborating with the WWF (World Wildlife Fund) to raise awareness of environmental issues and nature conservation efforts. The special event featuring the WWF will last for a full 13 days and will give players the chance to get extra costumes for […]
Tags: Games, China, Environment, Marketing, Smartphones, Wwf, Anime, Announcements, Azur Lane, Yostar, Casuals, WWF World Wildlife Fund


The Week Ahead: SXSW is here and March Madness tips off

A look at some of the key happenings in the next seven days.
Tags: Advertising, Sxsw


Brand Fonts: Why Some Website Typeface Combinations Look So Stunning

Your “brand voice?” It start with your brand fonts! And the #1 place to start using your brand fonts is on your website. There are two companies offering you the ability to customize the typefaces on your website, and they’re easy — and often free — to use. In this post, you’re going to get the resources you need to use beautiful brand fonts on your website — plus five tips that will show you how to combine website typefaces like a pro. Google Fonts is free and offers a robust collec...
Tags: Google, Design, Small Business, Typography, Marketing, Georgia, Typefaces, Fonts, Consistency, Branding, Don, Google Fonts, Visual Brand, Adobe Fonts, Visit Google Fonts


How to Involve Your Kids in Family Finances

One of the best gifts you can give your children is a good money education. Many people never get one or only learn about finances after they have been through a bankruptcy or had other upsetting financial experiences. By teaching your children about money from a young age, you are giving them a valuable tool that will be important throughout their life. Getting them involved in the family finances is one excellent way to help them gain this understanding. The tips below will help you do so in a...
Tags: Marketing, Financial Education


Marketers are reportedly underpaying Black influencers compared to white people with less followers

A big following doesn't mean an influencer is qualified to be sharing advice. Getty/Ivan Pantic Bloomberg's Businessweek found that Black influencers are underpaid compared to white peers. Sometimes they're even paid less compared to white creators that mimic their content, the report found. Black influencers told Bloomberg they would get paid in products as opposed to cash. See more stories on Insider's business page. White people who are popular on social media tend to ...
Tags: Facebook, News, Instagram, Trends, Social Media, Brands, Bloomberg, Knox, Black Lives Matter, Black, Megan, Universal Music Group, Felix Kjellberg, McRae, BusinessWeek, Influencer


63rd GRAMMY Awards Is on 3/14 on CBS! Celebrate Grammy Winners with Great Wines or Cocktails!

  With the 63rd annual GRAMMY Awards rapidly approaching, it is time to start thinking about accolade-worthy wine and cocktail pairings to savor during the broadcast on March 14.   picks for Best Beverages paired perfectly with each Record of the Year nominee.      Nominee: BLACK PARADE (Beyoncé)–Trivento Reserve Maximum Red Blend ($10.99)   Beyoncé has been known to enjoy a glass of […] The post 63rd GRAMMY Awards Is on 3/14 on CBS! Celebrate Grammy Winners with Great Wines or Cocktails! first ...
Tags: Beyonce, Seo, Cbs, LA Story


How Hotels Can Use 2ndKitchen To Leverage the Modern Foodie Traveler

Is your hotel taking advantage of innovative mobile applications to leverage the modern foodie traveler?... The post How Hotels Can Use 2ndKitchen To Leverage the Modern Foodie Traveler appeared first on Are Morch, Digital Marketing Coach.
Tags: Seo, Foodie, Visual Room Service, Foodie Traveler, Hotel Foodie, Hotel Traveler


Pet Food Brand Finn to Boost Dog Adoptions ‘To the Moon’ with Dogecoin Cryptocurrency

Today, Ogilvy Social.Lab launches #AdoptaDogecoin, a digital campaign that harnesses the power of cryptocurrency, and dog memes, to encourage adoptions amongst future pet owners.     Dogecoin (DOGE) is a cryptocurrency that has surged in popularity after getting public coverage and support from celebrities like Elon Musk and Snoop Dogg. It was created in 2013 based on the popular “doge” meme and uses its face as logo and namesake.    This campaign content promotes man’s best friend as th...
Tags: Elon Musk, Technology, Advertising, Dallas Mavericks, Mark Cuban, Costa Rica, Snoop Dogg, Finn, Justin Jackson, New York City Los Angeles, Dogecoin, Tolga Büyükdoganay, Ogilvy Social Lab, Ogilvy Social Lab Amsterdam, European Business Review Dogecoin, Ogilvy Social Lab Amsterdam ECD


brands on social media

“Because it’s so new and fresh, brands seemingly have no idea what to look for when it comes to Clubhouse, they just know it’s a significant avenue that they should capitalize on.” With all the recent hype on Clubhouse, I think this observation from Jin Yu, an investor and Clubhouse influencer, captures the moment for brands.  There is both urgency to seize the opportunity and a lack of clarity on what the opportunity actually is.  Already valued at $1 billion, Clubhouse is the first soci...
Tags: Social Media, Clubhouse, Branding, Ann Handley, Dave Morin, Wunderman Thompson, Cart Corporate Blog Sponsored Post, Jin Yu, Sydney Busby


Radio 2: One of The Family


Tags: Advertising


IKEA: The Swedish Meatballs Tweet

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Tags: Advertising, Ikea


Global Print Advertising Distribution Market – Detailed Analysis of Current Industry Figures with Forecasts Canon Solutions America, DGI USA, Gannett Company Inc., Valassis – NeighborWebSJ - NeighborWebSJ

Global Print Advertising Distribution Market – Detailed Analysis of Current Industry Figures with Forecasts Canon Solutions America, DGI USA, Gannett Company Inc., Valassis – NeighborWebSJ   NeighborWebSJ
Tags: Seo, Global Print Advertising Distribution Market


Plus: Eating well is a good start


Tags: Advertising


The First-Ever IDEA (Inclusivity, Diversity and Equity in Advertising) Competition from ICA and Bell Media is Now Open For Entries

The first-ever IDEA (Inclusivity, Diversity and Equity in Advertising) competition from Institute of Communication Agencies (ICA), in partnership with Bell Media, is calling on brands and agencies to enter for the chance to win $1 million worth of media inventory on Bell Media platforms. The focus for the inaugural IDEA contest is on campaigns that highlight Indigenous communities with a clear message of diversity and inclusion.Announced in October 2020, the IDEA competition is open to national...
Tags: Advertising, Canada, Art and design, ICA, North America, Quebec, Idea, TSN, BCE Inc, Bell Media, Institute of Communication Agencies ICA, Melissa Grelo Brands, About the Institute of Communication Agencies ICA, Amplify Protect and Transform, About Bell Media Bell Media, CTV Canada


In search of amusement

Business models rework the world. Organize assets. Add labor. Sell something for enough money that you get to do it again, but more. That’s how we ended up with a $5 chicken in many pots, a car in front of many houses and a world that’s been paved. One cycle at a time, one dollar at a time. Originally, business models were primarily about needs. You need food, I’ll build a farm. You need shelter, I’ll build houses. As parts of the world have gotten richer and richer, though, the mone...
Tags: Uncategorized, Branding


Nothing to post? 21 social media content ideas to inspire your plan

Social media platforms are oversaturated with all sorts of posts, so creating content that's fresh, creative and engaging can help cut through the noise, grow your following and nurture trust with your clients. Here are a few ideas.
Tags: Videos, Video, Social Media, Service, Radio, Agent, Content Creation, Content Ideas, Before And After, Renovations, Video Content, Posts, Brokerage, Select, Just Sold, Jimmy Burgess


Workflow Orchestration Market (Covid-19 Updated) Drivers, Dynamics and Industry Challenges Analysis by 2028 – SoccerNurds - SoccerNurds

Workflow Orchestration Market (Covid-19 Updated) Drivers, Dynamics and Industry Challenges Analysis by 2028 – SoccerNurds   SoccerNurds
Tags: Seo


Which Online Advertising Platform Offers The Most Bang For Your Buck?

With various online advertising platforms in the mix, which boasts the most bang for your buck? Jennifer Hahn Masterson shares four metrics for advertising effectiveness. The post Which Online Advertising Platform Offers The Most Bang For Your Buck? appeared first on Young Upstarts.
Tags: Startups, Social Media, Online Advertising, Professionalisms, Jennifer Hahn Masterson


Financial Freedom Update (Q1) 2021 – First Update of the Year

Welcome to the Million Dollar Journey 2021 (Q1) Financial Freedom Update – the first update of the year!  If you would like to follow my whole financial journey, you can get my updates sent directly to your email, via Twitter and/or Facebook. For those of you new here, since achieving $1M in net worth in June 2014 (age 35), I have shifted my…
Tags: Marketing, Portfolio, General Finance, Financial Freedom Updates, Net Worth Updates, Passive Income Updates


Global Television Broadcasting Services Market Insights 2021 – Industry Overview, Competitive Players & Forecast 2027| A&E Television Networks, LLC., AT&T, BBC, CBS Corporation and CBS Broadcasting Inc. - SoccerNurds

Global Television Broadcasting Services Market Insights 2021 – Industry Overview, Competitive Players & Forecast 2027| A&E Television Networks, LLC., AT&T, BBC, CBS Corporation and CBS Broadcasting Inc.   SoccerNurds
Tags: Seo, CBS Broadcasting Inc, E Television Networks LLC, BBC CBS Corporation, Global Television Broadcasting Services



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