Marketing


 

Extended Tax Refund Delays and Expected IRS Processing Schedule For Returns With Exceptions

$aving to Invest This article was last updated on March 16 While the IRS says that most refunds will be paid in 21 days, many tax filers find that it could take much longer. Coupled with known IRS... Read the rest of the post...
Tags: Marketing, Irs, Government Rebates and Payments


How Conventional Strategies Enable Failure

From July 1st to November 18th 1916 raged one of the bloodiest battles in human history resulting in the deaths and injuries of over one million men. Around five miles of enemy territory was gained at a shameful cost. “Enemy superiority is so great that we are not in a position either to fix their forces in position or to prevent them from launching an offensive elsewhere. We just do not have the troops…. We cannot prevail in a second battle of the Somme with our men; they cannot achieve that...
Tags: France, Kpmg, Hitler, Branding, Robert McNamara, Brand Strategy, Dave Trott, Hermann von Kuhl, Samuel Brealey


Value-Added Resellers (VARs) software Market Share Worldwide Industry Growth, S - Business-newsupdate.com

Value-Added Resellers (VARs) software Market Share Worldwide Industry Growth, S   Business-newsupdate.com
Tags: Seo


This ‘Human Mart’ Uses Bright, Cheery Products to Raise Awareness of Modern Slavery

Anti-Slavery Australia, a nonprofit, has created a store that aims to make passersby stop in their tracks: the Human Mart, an "unethically sourced" store that promises to sell hand-picked "crushed aspirations." The project aims to raise awareness of the fact that, according to the organization, 15,000 people are being kept in "slave-like" conditions in the...
Tags: Australia, Advertising, Psas, Experiential, Human Mart


Facebook Sets New Corporate Human Rights Policy

Facebook enacted a corporate human rights policy covering the entire company and introduced a fund to back human rights defenders facing critical threats and support new digital security efforts. Director of human rights Miranda Sissons said in a Newsroom post late Tuesday that the company's new policy sets out standards it will strive to respect...
Tags: Facebook, Advertising, Diversity, Newsroom, Social Pro Daily, Miranda Sissons, Equity and Inclusion


Companies face office reopening pains

Hi and welcome to this weekly edition of Insider Advertising, where we track the big stories in media and advertising.Remember you can sign up to get this newsletter daily here.What we're following this week: Reopening painsFortune walkoutApple's China problem John Wren is chairman, president and CEO of Omnicom Group Spencer Platt/Getty Images Reopening pains Reopening talks are heating up. Only about one in 10 companies expects all their employees to go back to the office, a rec...
Tags: Apple, Facebook, Media, China, Advertising, Newsletter, Trends, Conde Nast, Fortune, Bloomberg LP, Sally Yates, Nordic, Steven, Mukherjee, Lindsay, Meghan


Clubhouse Taps Instagram’s Fadia Kader to Lead Media Partnerships

Clubhouse, the audio-based social media app, named Instagram's Fadia Kader as head of media partnerships and creators on Tuesday. The announcement comes just days after the company poached Maya Watson, formerly of Netflix, to lead its global marketing efforts. A spokesperson for Clubhouse said Kader will focus on "working with creators and brands in the...
Tags: Media, Advertising, Social Media, Netflix, Platforms, Kader, Maya Watson, Fadia Kader, Clubhouse Taps Instagram


How a TikTok video changed Arby's marketing, and other brand stories from SXSW

TikTok brings marketers from Arby's, NFL, Ocean Spray, HBO Max, McDonald's and Gatorade to virtual festival.
Tags: Advertising, Sxsw, Arby, NFL Ocean Spray HBO Max McDonald


How Developers, Researchers Used Twitter’s Covid-19 Stream Endpoint

Twitter shared details on how some developers and researchers used the Covid-19 stream endpoint it released last April. The endpoint was available by application only, and new applications are no longer being accepted as Twitter prepares to roll out its academic research product track, but many of those with access are still using the endpoint....
Tags: Twitter, Advertising, Social Pro Daily, Coronavirus


23 Free Money Apps That Pay You Cash

Here are more than 20 free money apps that pay cash that will put some extra money in your pocket with minimal time or effort. The post 23 Free Money Apps That Pay You Cash appeared first on Bible Money Matters and was written by Marc. Copyright © Bible Money Matters - please visit biblemoneymatters.com for more great content.
Tags: Apps, Marketing, Making Money, Marc


Google Will Lower Some Payment Fees for App Developers

Google announced it will collect only 15% on payments made to developers through its app marketplace, the Google Play Store, for the first $1 million in annual sales. After that point, the tech company will begin charging its regular 30% fee, a move that mainly benefits smaller mobile app developers. The new policy kicks in...
Tags: Google, Mobile, Advertising, Mobile Marketing, Platforms, 2021 Outlook


The Collision of Precision And Persuasion: Rethink The Customer Lifecycle

The separation of media and creative execution 40 years ago sent the advertising industry spiraling.  Advertising’s perception has devolved from entertaining to annoying, investment to commodity, channels organized to communication everywhere, audiences obtainable to users elusive. Savvy marketers are actively seeking solutions to join the lower and upper funnel of marketing as a means to […]
Tags: Advertising, Marketing, Marketing Strategy, Digital Marketing Trends, B2C Marketing, Advertising Agencies, CMO Trends


Mars Wrigley Is Giving Skittles a Biodegradable Makeover

Even though its rainbow packaging already pops off the shelves of those stubborn impulse-buy racks at the grocery store, Mars Wrigley is giving consumers another reason to add a bag of Skittles to their shopping carts. The candy's new wrapper is sourced from the seeds of plants and is biodegradable in any environment. It's one...
Tags: Advertising, Sustainability, Mars Wrigley, Briefly


Degree Turns On Its ‘Dance Cam’ for March Madness

With fewer fans than usual in the seats for the 2021 NCAA Men's Division I Basketball Tournament, Degree is enabling them to show off their best dance moves from home. For its "Dance Cam Contest," on Instagram and Twitter, fans can use the hashtag #KeepMoving and submit videos of their best dance moves from Friday,...
Tags: Advertising, NCAA Men s Division, Sports Marketing, Social Pro Daily, Dance Cam Contest on Instagram


How Shondaland Is Expanding Hits Like Bridgerton Beyond TV

As a producer of Netflix's breakout hit Bridgerton, Shonda Rhimes has gone from the reigning queen of prime time to streaming royalty. As she prepares to take off the wraps of new Netflix projects, including the upcoming drama, Inventing Anna, execs at her production company Shondaland are making it plain that they're not content with...
Tags: Advertising, Netflix, Anna, Sxsw, Shondaland, Streaming & OTT, Bridgerton Shonda Rhimes


WNBA Unveils New 25th Season Logo, Uniforms, Basketball in Continued Social Justice Push

After a landmark WNBA season, the league is telling the nation to pay attention. To celebrate the upcoming 25th season, the professional women's basketball league unveiled a series of new initiatives as well as a new logo, basketball and uniforms as part of its "Count It" campaign. The plan includes an inaugural in-season Commissioner's Cup,...
Tags: Advertising, Diversity, AdWeek Instagram, Women In Sports, Sports Marketing, Equity and Inclusion


Watch the newest commercials on TV from Facebook, Lincoln, Apple and more

Jon Batiste supplies the music—and the dance—for a Lincoln spot.  
Tags: Advertising, Jon Batiste, Facebook Lincoln Apple


I Got Vaccinated Last Night! Felt Great Last Night; But Today I Am Feeling Punky!

Hey all, Thanks for checking  LA-Story.com! –I got a vaccination at my semi-local CVS store last night.    Emoji courtesy of Emoji Island    –I am not doing so well today. My temperature is up a bit, injection site hurts a great deal –PLUS my allergies are really bad thanks to the very gusty winds […] The post I Got Vaccinated Last Night! Felt Great Last Night; But Today I Am Feeling Punky! first appeared on LA-Story.com.
Tags: Seo, Cvs, LA Story, Emoji Island


Great Clips Wants to See Fans’ #HairRaisingMoments During March Madness

Great Clips, the "official hair salon of March Madness," wants to raise fans' hair instead of cutting it during this year's NCAA Men's Division I Basketball Tournament. The salon chain will run social content series #HairRaisingMoments across Facebook, Instagram and Twitter, made up of polls, quizzes and GIFs and reactions tied to trending moments, such...
Tags: Advertising, Ncaa, Facebook Instagram, Sports Marketing, Social Pro Daily


Loft Faces Backlash for Dropping Plus Sizes

Fashion brand Loft confirmed on Twitter it will no longer offer plus sizes after this fall. "Unfortunately, due to ongoing business challenges, we have had to make some difficult decisions, which does impact our plus collection," Loft wrote in response to Twitter user Angel Dillon, who had asked about the future of the plus line....
Tags: Twitter, Advertising, Diversity, Loft, Equity and Inclusion, 2021 Outlook, Loft Faces Backlash for Dropping Plus Sizes, Angel Dillon


Challenger Brands Masterclass: Building A Modern Marketing Team

To best cultivate talent, tap into skills and foster agility, hear how these brand leaders have structured their marketing organizations to thrive in 2021 and beyond. Leland Maschmeyer, CBO of Chobani, shares different structural models across high-performing and mid to low-performing organizations and identifies the biggest roles that have the highest impact on the organization....
Tags: Advertising, Chobani, Challenger Brands, Premium Events, Leland Maschmeyer CBO


Google slashes its app store fees, following a similar move by Apple

The tech giant is halving the percentage it takes from app developers on sales through its Google Play store.
Tags: Apple, Google, Advertising


Russia threatens to block Twitter as content dispute escalates

The social platform has not responded to repeated requests to remove illegal content, Russia says.
Tags: Russia, Advertising


Buffalo Wild Wings Welcomes Back Long-Awaited March Madness

Buffalo Wild Wings, the "official chicken wing of March Madness," is welcoming the NCAA Men's Division I Basketball Tournament back after a one-year pandemic hiatus with a host of promotions, including a TikTok challenge. The #BDubsDanceCam Challenge urges fans to "bust a move for the camera," accompanied by music from BWW's ads and a filter...
Tags: Advertising, Ncaa, Buffalo Wild Wings, Sports Marketing, Social Pro Daily


Rivian Plans Showroom for Trendiest Part of Brooklyn

Electric-truck startup Rivian has signed the lease for its first showroom in New York City and has selected one of the trendiest spots in Brooklyn. Once known for its high crime rate, Williamsburg has undergone three decades of gentrification and is now awash with luxury retailers normally reserved for the swankiest parts of Manhattan. In the […] The post Rivian Plans Showroom for Trendiest Part of Brooklyn appeared first on The Truth About Cars.
Tags: New York City, Marketing, Industry, Brooklyn, Electric Vehicles, Manhattan, Autos, Sales And Marketing, Industry News, Williamsburg, News Blog, Dealer News, Showrooms, Rivian, R1T, R1S


Facebook must tackle 'Spanish-language disinformation crisis', lawmakers say

Campaign comes amid warnings that company removes Spanish misinformation less consistently than English materialMembers of Congress and activist groups have called on Facebook to address its “Spanish-language disinformation crisis”, urging the company to make major policy changes on the platforms it owns. In a new campaign launched on Tuesday, the Democratic representative Tony Cardenas of California and groups including Free Press Action, the Center for American Progress and the National Hispan...
Tags: Facebook, Technology, Instagram, Social Networking, Congress, California, Race, Social Media, US news, Whatsapp, US Congress, National Hispanic Media Coalition, Tony Cárdenas, Free Press Action the Center for American Progress


Is Airbnb Making a Mistake by Cutting Performance Marketing Dollars Now?

Airbnb's recent decision to cut performance marketing dollars in favor of spending on more general brand strategy programs comes as the travel industry is poised to rebound, thanks to the increasing availability of multiple Covid-19 vaccines. The online rental marketplace's spending shift has got industry observers asking whether now is the right time to pull...
Tags: Advertising, Airbnb, Performance Marketing, Travel & Transportation


Global Value-Added Resellers (VARs) software Market 2021 Recent Developments and 2025 Forecast Outlook By Velosio, ProServe Solutions, Aktion Associates, Algorithm, Hero Digital, Journeyed, MicroAge, SHI International – NeighborWebSJ - NeighborWebSJ

Global Value-Added Resellers (VARs) software Market 2021 Recent Developments and 2025 Forecast Outlook By Velosio, ProServe Solutions, Aktion Associates, Algorithm, Hero Digital, Journeyed, MicroAge, SHI International – NeighborWebSJ   NeighborWebSJ
Tags: Seo


Facebook Develops A New Platform and More Tools for Independent Writers

The Facebook Journalism Project has spawned several initiatives over the past four years to help media companies and publishers--especially local publishers--develop new ways to generate enough revenue to sustain themselves. Now, the social networking giant is turning its attention to independent experts, journalists and writers. More people in those fields are publishing their work independently,...
Tags: Facebook, Media, Advertising, Platforms, Facebook Journalism Project


Twitter and Audience Intelligence Company Pulsar Formed a Model to Optimize Brand Conversation

A platform driven by conversation and virality, Twitter has positioned itself as an optimal location for brands such as Ben & Jerry's, Uber and Verizon to market their brands and products. But reaching that sweet spot for users is largely dependent on what kind of content is marketed, how it's presented and which audiences are...
Tags: Verizon, Advertising, Social Media, Premium, Ben Jerry, Premium Events, Audience Intelligence Company Pulsar Formed



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