What’s Few More Cocktail Recipes? It’s National Cocktail Day! So Splurge a Little!

 Today is  National Cocktail Day.. and it’s the perfect opportunity for you to mix up a couple of cocktails.  I have written several posts about National Cocktail Day! Here’s the list of the posts:
Tags: Seo

Boost Confidence And Transparency By Elevating Digital Superannuation Experiences

A perfect storm of change has hit the superannuation sector, as three distinct trends have converged. First, COVID-19 has accelerated digital adoption as super firms’ websites and mobile apps have become hubs for their members’ retirement planning decisions. In the past year, 60% of Australian online adults checked their account balance and transaction history online, […]
Tags: Digital Transformation, Marketing, Customer Experience, Asia Pacific, Financial Services, Age Of The Customer, Digital Business, Digital Disruption, First Covid

Why How we Work Shifts What and Who has Power

In a recent conversation with Cal Newport, Jason Fried explains how email has ushered in a world where conversations happen out of context. The trouble this mechanism creates has a cumulative negative effects on how we work. And you're not going to solve it with hacks. There's no hacking human nature. Conversation is important because it's an emotional tool we use to negotiate meaning. Lack of conversation means decreased empathy, which is the root of the characteristically human qualities we ne...
Tags: Marketing, Valeria Maltoni, Cal Newport Jason Fried

Painful to watch / Assez douloureux à voir?

THE ORIGINAL? DCI / Viral Pre-Roll Video – 2018 “Now that your hands are touching your balls, check them” Click here to watch the TV Commercial Agency : Unknown LESS ORIGINAL Ligua Colombiana Contra El Cancer – 2021 “Check them before it hurts” Click the image to enlarge Source : Agency : Sancho BBDO Bogota (Colombia) [Author: Joe La Pompe]
Tags: Health, Cancer, Advertising, Skateboard, Bogota Colombia, Pharmaceutical, Sancho, Rampe, Print & Outdoor, Joe La Pompe, TV and Viral, Skate, Chute, Diagnostic, Auto Diagnostic, Autodiagnostic

BMG and KKR team up to purchase music rights - Bangkok Post

BMG and KKR team up to purchase music rights   Bangkok Post
Tags: Seo, KKR, Bmg, Bangkok Post

Google’s Post-Cookie Targeting Plans Stumble at a GDPR Hurdle

The clock is ticking for the online ad industry to transition to more privacy-centric ways as Google prepares to withdraw support for third-party cookies in its Chrome browser next year. For some, the window of preparation will be a little tighter as the industry grapples with new ad targeting standards and how they align with...
Tags: Google, Advertising, Ad Tech

BMG-KKR partnership to buy music rights | Business - The Times

BMG-KKR partnership to buy music rights | Business   The Times
Tags: Seo, Times, BMG KKR

Ghetto Film School Brings Up The Future of Film In Newly Released PSA

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Tags: Advertising

BMG and KKR team up to purchase music rights - RFI

BMG and KKR team up to purchase music rights   RFI
Tags: Seo, KKR, Bmg, RFI

A Global Leader in Smashing Stigmas Created a Gorgeously Artistic Ad for Period Underwear

LONDON--Essity, the feminine care company that sells Bodyform in the U.K. and Libresse across Europe, has launched a new campaign to announce its first push into period underwear. Wearable, reusable period panties are a relatively new innovation that has been driven by brands such as Modibodi--which last year had an ad banned on Facebook for...
Tags: Facebook, Europe, London, Advertising, AdFreak, Ad of the Day, Creative Disruption, Essity, Libresse

Eleven by Venus Williams Launches #PrivilegeTax Movement to Highlight the Gender Wage Gap

The wage gap between men and women is nothing new to Venus Williams. But instead of just acknowledging its existence, she's ready to do something about it. As part of Women's History Month and Equal Pay Day on March 24, the tennis star worked with her lifestyle brand, Eleven by Venus Williams, to launch #PrivilegeTax,...
Tags: Advertising, Diversity, Venus Williams, Equity and Inclusion, Fashion & Apparel

Versatile Actor John Michael Higgins Shows Retirement Is Something Worth Singing About

Here are a few of the highlights of retiring from the work world: you get to take those baking classes you never got around to, go on sight-seeing tours with fellow leisure travelers and break into song in the middle of the day. And maybe best of all, you get advice from John Michael Higgins,...
Tags: Advertising, AdFreak, John Michael Higgins

Univision’s New Execs Urge Marketers Not to Ignore Hispanic Consumers

Univision's annual upfront presentation isn't until May 18, but it got an early jump on upfront season Wednesday afternoon. Led by CEO Wade Davis and ad sales and marketing president Donna Speciale, the company's new executive team shared their "new vision for Univision." Speciale, the former WarnerMedia ad sales chief who joined Univision in January,...
Tags: Advertising, Univision, Donna Speciale, Wade Davis, TV Upfronts, Programming & Performance, WarnerMedia, Univision Speciale

Seeking nominations for the advertising and marketing execs helping their companies prepare for a data-privacy world

Alphabet Inc.'s Google logo. Ng Han Guan/AP Photo Insider is looking for the top ad executives at the forefront of navigating data and privacy. They could be pioneering things like a new contextual targeting approach or a first-party database. Submit your nomination by 9 p.m. EST on Wednesday, March 31. See more stories on Insider's business page. Data has long been a buzzy word in advertising, but it's never been as critical as it is today.Google and plans to phase out mains...
Tags: Apple, Google, Media, Privacy, Advertising, Marketing, Trends, Regulation, Cookies, WPP, Alphabet Inc, Advertising Agencies, IDFA, Tanya Dua

How to buy a domain name for your business or personal website, and 5 things to watch out for

Purchasing a unique domain name is the first step to building a website for your business or brand. Thanasis Zovoilis/Getty Images You can buy a domain name from a domain registrar if you're thinking of launching a business or personal website. Most domains should only cost a few dollars, though you need to renew it annually. Here's an overview of everything you need to know about buying a domain. Visit Insider's Tech Reference library for more stories. If you're startin...
Tags: Internet, Trends, Godaddy, Seo, Canada, United Kingdom, Websites, Domain Names, Dns, Domain, Urls, Don, Dave Johnson, Namecheap, Tech Insider, Domain Name Service

KKR turns to Latham for Bertelsmann alliance to boost music acquisitions - Reuters

KKR turns to Latham for Bertelsmann alliance to boost music acquisitions   Reuters
Tags: Seo, Bertelsmann, KKR, Reuters, Latham

How Are Snapchatters Celebrating Easter, Holi, Passover and Ramadan?

For the second consecutive year, holidays and festivals that fall in March and April--Easter, Holi, Passover, Ramadan--will be celebrated differently due to the pandemic, and Snap Inc. shared its findings on how Snapchatters plan to adjust their celebrations while upholding traditions. One-half of Snapchat users said they plan to celebrate a holiday or festival this...
Tags: Advertising, Snap Inc, Social Pro Daily, Chat & Messaging

Omnicom Media Group Names New US Chief Diversity and Inclusion Officer

Sara Porritt has been tapped to be Omnicom Media Group's new diversity and inclusion lead for the U.S. She is a veteran of the network who brings both diversity and inclusion leadership and client-side experience to the role. This development comes as the media agency network seeks to expand the role diversity and inclusion across...
Tags: Advertising, Diversity, Media Agencies, Omnicom Media Group, Leadership & Talent, Equity and Inclusion, Omnicom Media Group Names New US, Sara Porritt

Entertainment Media Market Thriving at a Tremendous Growth | Alphabet, Yahoo, Viacom – Investments Revolution - Investments Revolution

Entertainment Media Market Thriving at a Tremendous Growth | Alphabet, Yahoo, Viacom – Investments Revolution   Investments Revolution
Tags: Seo, Alphabet Yahoo Viacom

How Dove Used Its Own Money to Bring More Diversity to Other Brands’ Marketing

In 2019, Dove teamed up with Getty Images for #ShowUs, an initiative that addressed the need for more inclusion in stock photo collections. While that particular movement has grown over the years, recent studies show that as of 2021, 70% of women still do not feel represented in media and advertising. To take its advocacy...
Tags: Advertising, International, Diversity, Equity and Inclusion, CPG & Grocery

4 Ways Brands Can Authentically Support Women’s History Month

It's Women's History Month, and brands are looking for ways to honor women authentically through representation, amplification and action. For example, deodorant brand Secret covered child care costs for single moms, Hershey's rebranded as HerSHEy's for the month and Mattel-owned Barbie added Eleanor Roosevelt to its Inspiring Women series. To gauge how consumers are responding...
Tags: Advertising, Diversity, Barbie, International Women's Day, Eleanor Roosevelt, Mattel, Hershey, Data & Insights, Brand Purpose, Equity and Inclusion

Denny’s turns its most-prized tweets into NFTs for charity

The restaurant chain is tagging brands that can relate to its past posts to garner more support for No Kid Hungry.
Tags: Advertising, Denny

Awareness of Covid-19 Fake News Is High, but So Is Apathy, Finds WHO Study

We are at peak information overload, according to a new survey by Wunderman Thompson, University of Melbourne and Pollfish, in collaboration with the World Health Organization (WHO). Of 23,500 surveyed participants in 24 countries, nearly two-thirds (58.3%) reported feeling overwhelmed by information. Similarly, over half (52%) of respondents have stopped paying attention to Covid-19 news,...
Tags: Publishing, Advertising, World Health Organization WHO, Wunderman Thompson University of Melbourne

Watch the newest commercials on TV from Powerade, Hi-Chew, Corona and more

Hi-Chew, the Japanese candy brand, serves up a trippy animated tributed to ... choosing Hi-Chew.
Tags: Advertising, Chew Corona

MEL Magazine lays off editorial staff

Hi and welcome to Insider Advertising for March 25. I'm senior advertising reporter Lauren Johnson, and here's what's going on:MEL Magazine lays off editorial staff.Influencers cash in on Clubhouse.Medium's editorial pivot.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. DollarShaveClub founder & CEO Michael Dubin Alb...
Tags: Amazon, Mark Zuckerberg, Media, Microsoft, Advertising, Marketing, Newsletter, Trends, Digital Media, Ev Williams, Influencer Marketing, Sundar Pichai, Medium, Dollar Shave Club, Clubhouse, Newsletters

Twitter’s Pay Equity Progress Continues Into 2021

The momentum in achieving pay equity that Twitter revealed in its 2020 Annual Inclusion & Diversity Report earlier this month continued into the early stages of 2021. Twitter vice president of people experience and head of inclusion and diversity Dalana Brand said in a series of tweets Wednesday that: Women earn 100% of equivalent male...
Tags: Twitter, Advertising, Diversity, Social Pro Daily, Dalana Brand, Equity and Inclusion

Jeep Gladiator Top Dog Takes On Moab

The Jeep Gladiator Top Dog concept vehicle is headed to Moab for the first time. First built in 2020, it sat in limbo for events to open up again, and the 55th Annual Easter Jeep Safari was the opportunity Jeep had been waiting for. Due to COVID-19, the host group, Red Rock 4-Wheelers, had Easter […] The post Jeep Gladiator Top Dog Takes On Moab appeared first on The Truth About Cars.
Tags: Design, Marketing, Events, Mountain Biking, Moab, Autos, Trucks, SUVs, Jeep, Branding, Red Rock, Gladiator, Enthusiasm, News Blog, Easter Jeep Safari, Concept Vehicles

New Cross-Company Slack DMs Are Cool, But They Aren't Private

Slack has launched a new direct-messaging feature that allows people from different companies to talk to one another. No problems there, right? The service is opt-in, in that you’ll have to approve anyone attempting to bother you on your work Slack before their messages appear—thank god. But that’s not the only quirk…Read more...
Tags: Social Media, Instant Messaging, Software, Computing, Lifehacks, Operating Systems, Slack, Project Management Software, Groupware, DMS, David Pierce, Collaborative Software, Task Management Software, Private Message, S Connect

How Much Money Do Youtubers Make?

YouTube is arguably the most appealing platform for making money. There are Youtubers out there earning tens of millions of dollars by uploading videos without leaving their house. So how much money do Youtubers make? Lots of these YouTube stars are getting paid to do stuff they enjoy, like playing video games or telling jokes. Or even unboxing kids toys. I can’t promise that you’ll become the next multi-million dollar Youtuber. But there is still plenty of money to be made on this platfor...
Tags: Google, Freelancing, Youtube, Marketing, Preston, Link, John, Start A Business, Nickelodeon, Legoland, Taco Bell, Youtuber, Mark, Ryan, Stacy, Fischbach

Facebook Takes Action Against Hackers Based in China

Facebook detailed actions it took against a group of hackers based in China, known in the security industry as Earth Empusa or Evil Eye. Head of cyber espionage investigations Mike Dvilyanski and head of security policy Nathaniel Gleicher said in a Newsroom post Wednesday that the hackers were using their infrastructure to abuse Facebook's platform,...
Tags: Facebook, China, Advertising, Platforms, Newsroom, Social Pro Daily, Nathaniel Gleicher, Mike Dvilyanski

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