Protected: Does Your Video Make These 6 Common Caption Mistakes?

There is no excerpt because this is a protected post. The post Protected: Does Your Video Make These 6 Common Caption Mistakes? appeared first on home.
Tags: Marketing, Sales, Social Media, Content Marketing, Digital Marketing, Inclusion, Captioned, Captioned Videos, Automatic Captioning

Lawyers who should know better (San Diego edition)

Via Paul Caron's blog, I saw this astonishing op-ed in the San Diego Union-Tribune, authored by presidents of three San Diego bar associations on the recent controversy at San Diego Law concerning a blog post by Professor Tom Smith on the origins of COVID-19. The three author-presidents, all lawyers themselves, write that they support San Diego Law students who have asserted Professor Smith's blog post, combined with other statements he has made in the past, creates a hostile learning environmen...
Tags: San Diego, Smith, Branding, San Diego Union Tribune, Paul Caron, Tom Smith, Jason Mazzone, San Diego Law

Burger close up with no tagline / Les mêmes ingrédients créatifs?

THE ORIGINAL? Mc Donald’s “cheeseburger” –  2013 Click the image to enlarge Source : EFFIE Awards, Ad Forum Agency : TBWA Paris (France) LESS ORIGINAL Subway “Footlong Sub” – 2021 Click the image to enlarge Source : Design Taxi, Bandt Agency : Publicis Worldwide (Australia) [Author: Joe La Pompe]
Tags: Food, Australia, Restaurants, Advertising, Fast Food, Junk Food, Iconic, Zoom, Finger Food, Mc Donald, Hamburger, Minimaliste, Print & Outdoor, Joe La Pompe, Close-up, Larger-than-life

Credit Suisse, Johnson & Johnson, Micron Technology: Stocks That Defined the Week -

Credit Suisse, Johnson & Johnson, Micron Technology: Stocks That Defined the Week
Tags: Seo, Credit Suisse Johnson amp, Johnson Micron Technology, Credit Suisse Johnson Johnson Micron Technology

BRIC JAZZFEST 2021 3 Days of Great Jazz Performances! LIMITED SPACE AVAILABLE** Buy Streaming Tickets NOW!

BRIC JAZZFEST 2021:  3 Days of Great Jazz Performances!   BRIC Presents the SIXTH ANNUAL BRIC JAZZFEST 2021  Thursday, APRIL 8   to  SATURDAY, APRIL 10 4 PM PT/ 7 PM- ET       Jazz Legends Roy Ayers, Meshell Ndegeocello, and Robert Glasper to Headline with Keyon Harrold, Phony Ppl, Nikara Warren, Justin Hicks,  Nate […] The post BRIC JAZZFEST 2021 3 Days of Great Jazz Performances! LIMITED SPACE AVAILABLE** Buy Streaming Tickets NOW! first appeared on
Tags: Seo, Bric, Robert Glasper, LA Story, Bric Jazzfest, PM ET Jazz Legends Roy Ayers Meshell Ndegeocello, Keyon Harrold Phony Ppl, Justin Hicks Nate

The Chris Voss Show Podcast – Chairman at the Board: Recording the Soundtrack of a Generation by Bill Schnee

Chairman at the Board: Recording the Soundtrack of a Generation by Bill Schnee Chairman at the Board is an intimate, funny, and absorbing look at the music business by an insider who has recorded a host of the greatest musical artists from the 1970s to today. Bill Schnee takes the reader inside the studio—behind the curtain—and through the decades with a cavalcade of famous artists as he helped them to realize their vision. After his high school band was dropped by Decca Records, Schnee...
Tags: Podcast, Hollywood, Seo, Cbs, Perry, Clive Davis, Aja, Chris Voss, Books/Authors, Toby Foster, Bill Schnee, Decca Records Schnee, Doug Sax, Richie Podolor, Richard Perry Schnee, Marvin Gaye Thelma Houston

[Investor Summit 2021] 5 sectors Bertelsmann India MD Pankaj Makkar is bullish on - YourStory

[Investor Summit 2021] 5 sectors Bertelsmann India MD Pankaj Makkar is bullish on   YourStory
Tags: Seo, Pankaj Makkar, Bertelsmann India MD

How to Build Wealth and Still Have Your $3 Coffee

We all want to be wealthy, however, we’ve been duped into believing that the only way to get there is through savings. We give you some pointers that teach you how to build wealth that extends beyond the savings account and enters the realm of investing and conscious spending. Oh, and did we mention you can still have your $3-a-day coffee?  ______________________________________________________________________________ Remember those finance gurus from a few years ago (can we even say decade...
Tags: Saving, Marketing, Investing, Starbucks, Ira, Irs, Max, Robo, Ramit, VW GTI, Master Your Money, Advanced Personal Finance

Facebook Is Reviewing Creative Partners, Adds Johannes Leonardo to Roster for Instagram

Following news of Facebook's global media review earlier this week, the social media giant is in the early stages of reviewing its creative agency roster and has already added a new agency to its roster for Instagram, according to sources with knowledge of the account. Facebook confirmed it has added Johannes Leonardo to its creative...
Tags: Facebook, Instagram, Advertising, Accounts, Johannes Leonardo

Trojan touts ‘stimulus package’ and Ice Cube sues Robinhood: Trending

A look at this week’s winners, losers and newsmakers.
Tags: Advertising

Via drops 'The Agency' and Women's History Month never needs to end: Agency Brief

Agency, rebrand thyself Portland, Maine landmark The Via Agency has rebranded, dropping the redundant “agency” moniker in favor of the sleeker “Via.” (Sorry, are we not supposed to say “spaghetti pasta” or order a “martini cocktail” anymore?) Chief Creative Officer Bobby Hershfield led the redesign, which includes a new website, typeface and colors. There’s also a dynamic logo that’s giving off retro TWA vibes. “When The Via Agency was founded in 1993, we needed to distinguish what busine...
Tags: UK, Instagram, California, Advertising, Chicago, Malala Yousafzai, Toni Morrison, Kamala Harris, Dollar Shave Club, WPP, Angela Davis, Fcb, Sara, Laura, McDonald, GSK

How to Manage (and Cancel) Your Subscriptions on iOS and Android

I don’t know about you, but the number of times I’ve signed up for a free trial of an app or service and completely forgotten about it, only to get hit with unexpected monthly charges on my credit card statement is...well, it’s a lot. And while there are a few ways to remind yourself when those free trials end, some…Read more...
Tags: Iphone, Apple, Science, Marketing, Subscription Business Model

More Than Half of Companies Are Overestimating How Responsible Their AI Is, Report Finds

As companies face pressure to show their data and machine-learning operations are transparent and accountable, a new report from Boston Consulting Group (BCG) finds more than half of large businesses may be overselling their progress in this arena. Top line The consultancy collected data from executives at more than 1,000 large organizations and evaluated their...
Tags: Advertising, Artificial Intelligence, Boston Consulting Group BCG, Briefly

Top Women Athletes Send Inspiration to Their Younger Selves for AT&T’s Equity Initiative

Last December, AT&T's associate vp for sponsorship and experiential marketing Shiz Shuzuki said, "I'm a firm believer that if you can see her, you can be her." Shuzuki's sentiment underscores "She's Connected," the telecom company's collaborative initiative toward gender equality through intentional sponsorships and promotions. The effort now includes a docuseries-style campaign centering four trailblazing...
Tags: Advertising, Diversity, AdFreak, Women In Sports, Sports Marketing, Equity and Inclusion, Women Trailblazers, Shiz Shuzuki, Shuzuki

Logitech Promotes Najoh Tita-Reid to Serve as Global CMO

Logitech, a Swiss-based maker of computer peripherals and software, named Najoh Tita-Reid as its new global CMO, the brand said in an email. Top line Tita-Reid was promoted to the role from global commercial marketing head for b-to-b and commercial retail, a role she took on in June last year. As CMO, she is responsible...
Tags: Advertising, Logitech, C-Suite, Global CMO, Briefly, Najoh Tita Reid, Tita Reid

Durant Fined $50,000 for Offensive Language on Social Media

The NBA has fined Kevin Durant $50,000 for his offensive and derogatory language in social media messages to actor Michael Rapaport.
Tags: Social Media, Nba, Kevin Durant, Durant

Flow Sends a Star-Studded Message About Sustainability in New Campaign

When we think of the sheer number of bottles on supermarket shelves across the world, it's hard not to cringe wondering what exactly we're going to do about all the leftover plastic. In conversations around sustainability, the way we package food and drinks is always sure to come up, but major changes have yet to...
Tags: Advertising, Creative, Sustainability, Branding

Fernando Machado Is Joining Activision Blizzard as CMO

Fernando Machado, who announced his departure from Restaurant Brands International Thursday, is joining Activision Blizzard as chief marketing officer. He will start the new role on April 12. "Fernando is a marketing powerhouse with a proven track record of bringing bold and innovative marketing campaigns to life and brings a wealth of experience, having led...
Tags: Advertising, Fernando, Restaurant Brands International, Fernando Machado, Leadership & Talent

MLB moves All-Star game out of Atlanta, citing voting rights

Commissioner Robert Manfred Jr. says MLB is “finalizing a new host city.”
Tags: Advertising, Atlanta, Mlb, All Star, Robert Manfred Jr

Barrett-Jackson VIN 001s Boost Auction Results

VIN 001s are a rarity few can appreciate, let alone afford. Barrett-Jackson, auctioneers with aplomb, moved a handful of them last weekend at their auction in Scottsdale, Arizona. Who can afford a VIN 001 is less important than why. After all, VIN 002 and any produced thereafter are the same. Will VIN 001 produce a […] The post Barrett-Jackson VIN 001s Boost Auction Results appeared first on The Truth About Cars.
Tags: Media, Events, Charities, Auctions, Electric Vehicles, Autos, Sales And Marketing, Branding, Barrett Jackson, Scottsdale Arizona, By The Numbers, News Blog, Ballers, Hammer Time, Bragging Rights, Rare Rides

Watch the newest commercials on TV from Goldfish, Cisco, Abbott and more

Cisco shows shots of empty offices to make a point about how its technology “can bring us back together.”  
Tags: Advertising, Cisco, Goldfish Cisco Abbott

How to Juggle It All: Startup Fundraising, Covid-19 Vaccination, Pandemic Anxiety and Mommyhood

Editor's note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek's community of high-level experts. Today, House of Wise's Amanda Goetz discusses being in a new city with a new career. Below, in her own words, she talks about how much time and energy fundraising takes--while...
Tags: Advertising, Adweek, Columnist Network, Amanda Goetz

Five Reasons Why You Should Start Using Digital Signage In Your Restaurant

Digital menu boards can increase sales, attract customers, promote brand consistency, and reduce perceived wait times. The post Five Reasons Why You Should Start Using Digital Signage In Your Restaurant appeared first on Young Upstarts.
Tags: Startups, Uncategorized, Marketing, Signage, Restaurant Business

How To Make Sense Of Consumer Behavior After The Pandemic

Here in New York City, COVID-19 vaccinations are opening to all residents ages 16 and up; the fluttering arrival of warmer weather and easing of restrictions are lifting spirits and drawing locals out to the parks and sidewalk restaurants. As the world gradually starts to recover, marketing leaders are asking a burning question: Are the […]
Tags: New York City, Marketing, Age Of The Customer, Customer Insights, B2C Marketing, Pandemic, Data Insights, CMO Trends

Xbox Emerges Victorious in Twitter’s Best of Tweets Brand Bracket

Twitter's Best of Tweets Brand Bracket has come to an end, and Microsoft's Xbox gaming console emerged victorious, beating out 15 other brand accounts. Xbox will be featured in an out-of-home campaign that will place digital billboards featuring fan tweets on trucks that will vising the neighborhoods of the Xbox marketing team, with everyone working...
Tags: Microsoft, Advertising, Platforms, Social Pro Daily

How Audi’s New Hotel Deal Might Replace the Dealership Test Drive

One of the many challenges facing automakers right now is acquainting potential buyers with the experience of driving or riding in their newest models. As early as 2014, a third of car buyers test drove only one model, and 17% skipped the test drive completely. With the pandemic having restricted the availability of many showrooms...
Tags: Advertising, Automotive, Audi

Scotts Throws First Pitch of ‘Opening Week in the Yard’ Sweepstakes

Major League Baseball partner Scotts is paying homage to Opening Day with its "Opening Week in the Yard" sweepstakes. Fans can upload videos of no longer than one minute to Instagram, TikTok or Twitter, using the #OpeningWeekintheYard hashtag, showing how they are celebrating the season's opening week in their own yards. Entries will be accepted...
Tags: Advertising, Major League Baseball, Sports Marketing, Scotts, Social Pro Daily, Instagram TikTok

Facebook launches creative agency review, taps Johannes Leonardo for Instagram

As the social giant undertakes a $750 million media review, it's also doing some creative reshuffling.
Tags: Facebook, Advertising, Johannes Leonardo

Uber’s Digital Ad Displays Are Coming to New York City Yellow Cabs

Uber's digital ad display screens are coming to New York City--but they won't be on Uber vehicles. Current city regulations prohibit car-top advertising for rideshare vehicles, so the Uber OOH screens will outfit more than 3,000 taxicabs instead. Elsewhere, Uber OOH--a partnership with the out-of-home ad-tech firm Adomni and screen provider Cargo Systems--is active in...
Tags: Uber, New York City, Advertising, Out Of Home, Programmatic, Cargo Systems, Travel & Transportation, New York City Yellow Cabs

OkayMedia Taps CNN Alumna Isha Sesay as CEO

OkayMedia, the multimedia publisher dedicated to covering global Black culture, has hired former CNN journalist Isha Sesay as CEO. Top line OkayMedia includes the digital publications OkayAfrica and Okayplayer. "I'm so thrilled to be joining the OkayMedia family," Sesay said in a statement. "This is an exciting company that has long done great work that...
Tags: Publishing, Media, Advertising, Cnn, Okayafrica, Isha Sesay, Sesay, Briefly, Alumna Isha Sesay

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