Marketing


 

Free Sample – Global Commercial Printing Market Report 2021-2027 | ACME Printing, Bertelsmann, Cenveo, Cimpress - The Courier

Free Sample – Global Commercial Printing Market Report 2021-2027 | ACME Printing, Bertelsmann, Cenveo, Cimpress   The Courie
Tags: Seo, ACME Printing Bertelsmann


I Finally Got My Tax Refund in My Bank Account

$aving to Invest This article was last updated on April 21 This was what one reader wrote, which inspired the title of this article, “I filed 2/13 and was accepted same day. But then no updates... Read the rest of the post...
Tags: Marketing, Government Rebates and Payments, My Bank Account


I Finally Got Paid and Got My Tax Refund

$aving to Invest This article was last updated on April 14 This was what one reader wrote, which inspired the title of this article, “I filed 2/13 and was accepted same day. But then no updates... Read the rest of the post...
Tags: Marketing, Government Rebates and Payments


I Finally Got My Tax Refund in My Bank Account – But Millions Still Waiting For IRS to Process Payments

$aving to Invest This article was last updated on April 23 With many news outlets reporting the well know fact that the IRS is severely backlogged (6 to 8 weeks in many cases, vs the average 3 week... Read the rest of the post...
Tags: Marketing, Irs, Government Rebates and Payments


20 Tools and Apps for Creating Marketing Videos

As humans, we love video. The movement. The faces. The emotion. A great video hooks us and pulls us in. Driving traffic, increasing engagement, and reaching a larger audience is easier to do with exciting and professional-looking videos.  If you’re still not convinced why video should be a priority for your business, here are some stats: 85% of internet users in the US watch online videos87% of marketing professionals use video as a marketing tool88% of video marketers are satisfied wit...
Tags: Apple, Facebook, Tools, Movies, Marketing, US, Social Media, Linkedin, Animoto, Biteable, Powtoon, Quik, Youtube Twitter LinkedIn, Facebook Ads Instagram, VideoScribe, Shutterstock Getty


BARE NAKED LADIES + Sessions Release New Single + Get the Scoop on a Streaming Concert!

RELEASE BRAND NEW SINGLE AND VIDEO “FLIP” FIRST NEW MUSIC IN FOUR YEARS FROM UPCOMING LP Detour de Force GLOBAL CONCERT STREAMING EVENT FLIP N’ HITS APRIL 17 @ 9PM ET; ENCORE APRIL 18 @ 8PM GMT  PERFORMING “FLIP” ON TODAY SHOW APRIL 16 Performance in partnership with Sessions Live RESCHEDULE “LAST SUMMER ON EARTH […] The post BARE NAKED LADIES + Sessions Release New Single + Get the Scoop on a Streaming Concert! first appeared on LA-Story.com.
Tags: Seo, LA Story


How to Perform IP Address Lookup with Google Sheets

Websites can determine the visitor’s geographic location using their IP address and serve more relevant content. For example, a weather website may use your IP address to estimate your approximate location and provide weather forecast for your current city automatically. A currency exchange website can determine your default currency based on your country which is detected from your IP address. There are free web IP lookup services, ip2c.org for example, that will revea...
Tags: Google, Seo, Archives, Digital Inspiration, JSON, Google Sheet, Google Sheets, Google Apps Script


6 Elements Of Digital Brand Dominance

Video streaming is just one example of a digital economy where competition is intensifying. Many so-called legacy companies are caught up in a battle with digital competitors, and so far, the born-digital companies have been eating their lunch. Walmart (and every other physical retail store, from Macy’s to Best Buy) is in a constant duel with Amazon, and banks and credit card companies are squaring off against PayPal and Apple Pay. Meanwhile the digital giants are battling each other for mark...
Tags: Apple, Google, Amazon, Microsoft, India, Digital, Walmart, Paypal, Netflix, Brazil, Aws, Penguin Random House, Random House, Dollar Shave Club, Branding, Gillette


Are you Talking to the Right People?

Knowing how to relate with someone is very useful. You would not use the same information for an executive briefing as you would with your team. Yet, I've seen this mistake all too often. It's a matter of comfort level and confidence. If you're a very detailed person who takes pride in that level of attention, you tend to want to do deep dives on everything, regardless of the audience. It's a mental habit that transfers into practice. When you know your audience ahead of time, you can plan what ...
Tags: Marketing, Valeria Maltoni


Innovation-Speak

Lee Vinsel and Andrew Russell wrote a book that draws a distinction between “innovation-speak” and innovation and creativity (I added imagination because it's step one). Spoiler-alert, the book is really about the critical role of maintenance in enduring work. Can you guess why we don't we talk more about that? Because repairing and routines are not as exciting as innovating and inventing. Imagine two profiles. One says, reliable and steady. The other, trailblazing and surprising. Which one do y...
Tags: Marketing, Andrew Russell, Valeria Maltoni, Lee Vinsel


Elegant Ways to Create Calls-to-Action in Clubhouse and on Podcasts

Audio social media is booming. New podcasts are started every day and established show hosts tell me their listener numbers are rising. At the same time, the Clubhouse app is one of the fastest growing social networks ever. Perhaps it’s the pandemic and people with time to explore? Whatever the reason, audio is hot right now. However, many marketers struggle with how to effectively move people from audio to a place where they can learn more.
Tags: Marketing, Social Media, Mobile Applications, Fanocracy


What the Hustler Taught Me About Banking

One of my favorite movies is “The Hustler” (the original with Paul Newman and Jackie Gleason). Mr. Newman played “Fast Eddie” Felson a hustler who wants to be a success, and his goal was to beat Minnesota Fats (played by Mr. Gleason). The movie is an intricate set of stories, one of which is the thematic premise about how to deal with your victims (patsies, marks, etc.,): The Hustler at Amazon Canada “Always leave a mark with some money in their pocket, that way they keep coming ba...
Tags: Marketing, Rant, Bank, Airlines, Eddie, Newman, GLEASON, Paul Newman, Jackie Gleason, Eddie Felson, Minnesota Fats, Bank Fees, Service Fees, Amazon Canada Always, Insurance Telecomm Companies


This UK Ad Partnership Hopes to Help Criminalize Sexual Harassment in Public

LONDON--In Britain, it's not a crime to sexually harass people in public. Well, not specifically--unless it also leads to assault or another criminal offense--because there is no law that prevents cat calling, creepy behavior or other unwanted, threatening and harmful advances. There are growing calls in the U.K. to change that. A new outdoor PSA...
Tags: UK, London, Advertising, Britain, Psas, U K


Green The Bid Adds More Industry Leaders To Advisory Board

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Tags: Advertising, Advisory Board


PSA Campaign Animated by Brigade Shows Bad Driving Decisions from a Child’s POV

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Tags: Advertising, Psa


Professor Scott Galloway’s Mediaweek Talk Pulled No Punches—Especially When It Came to Big Tech

With the deadliest period of U.S. history as the backdrop, a great dispersion is underway, reshaping the economic landscape and forcing a reckoning related to who it serves and who it doesn't. Scott Galloway, marketing professor at NYU's Stern School of Business, invokes a sense of urgency and sharp insight when he speaks--and his segment...
Tags: Media, Advertising, Nyu, Scott Galloway, Mediaweek, Stern School of Business


When Do Unemployment Benefits End – PUA, PEUC and Regular UI Payments?

$aving to Invest This article was last updated on April 14 This is a question a few readers have been asking following the recent extension of federally funded enhancement benefit programs (PUA, PEUC... Read the rest of the post...
Tags: Marketing, Government Rebates and Payments


How media companies are returning to the office

Hi and welcome to Insider Advertising for April 15. I'm senior advertising reporter Lauren Johnson, and here's what's going on:First, a reminder to sign up for our event about the future of digital advertising on April 22 at 2 PM EST/11 PM PST with The Trade Desk, R/GA, The Washington Post, and Mars.How media companies are returning to the office.Inside Showtime's strategy.Meet IPG's Philippe Krakowsky.If this email was forwarded to you, sign up here for your daily insider...
Tags: Amazon, Post, Media, Washington Post, Stanford, Advertising, Newsletter, Trends, Eu, Bloomberg, Netflix, Digital Media, Showtime, Harry, Paramount, Viacom


When Do Unemployment Benefits End – PUA, PEUC and Regular State Unemployment?

$aving to Invest This article was last updated on April 14 This is a question a few readers have been asking following the recent extension of federally funded enhancement benefit programs (PUA, PEUC... Read the rest of the post...
Tags: Marketing, Government Rebates and Payments


From Publishers to Lone Creators, Pico 2.0 Aims to Monetize Digital Media

The line between publishers and creators continues to blur, and Pico wants to help monetize it all. Since its launch in 2018, Pico software has helped independent publishers like Block Club Chicago, Defector Media and The Colorado Sun understand and monetize their audiences. As the nature of digital media has shifted, with platforms like Substack...
Tags: Media, Advertising, Pico, Colorado Sun, Monetize Digital Media, Block Club Chicago Defector Media


How Three Texas Agencies Grew Out of The Richards Group

Last October, one offensive comment in Texas shook the advertising world, but also brought a trio of new agencies to the landscape. News of The Richards Group founder Stan Richards making racist comments about a Motel 6 campaign--calling it "too Black"--sparked a client exodus, including the departure of H-E-B, Home Depot and Motel 6 itself....
Tags: Texas, Advertising, Motel, Richards Group, Stan Richards, The Future of Agencies


Walmart Will Fill Vacated In-Store McDonald’s With Services, Other Eateries

At the peak of their collaboration, there were about 1,000 McDonald's in-store restaurants within Walmarts around the U.S., but that number was gradually reduced to roughly 500 at the beginning of 2020, according to a recent report in The Wall Street Journal. Top line It's a trend that can be traced back to July 2020...
Tags: Advertising, Customer Experience, Food & Beverage, McDonald, Retailing, Wall Street Journal Top, Briefly, Walmart Will Fill Vacated In Store McDonald


Google Shelves Fledge Trials Until Late 2021

The clock is ticking until 2022 when Google is scheduled to pull support for third-party cookies in its dominant web browser Chrome, a development that upended the $330 billion digital advertising industry. Privacy Sandbox, a Google-led initiative where companies attempt to replicate existing levels of ad targeting enabled by cookies, is at the center of...
Tags: Google, Advertising, Mediaweek


Brazil’s Answer to Amazon Develops a Mobile Feature to Shop Inside Songs

Shopping for musical instruments online is about to become a little easier for Brazilian consumers. Magazine Lu?za (also known as Magalu), a major retailer often compared to Amazon, teamed up with music streaming service Deezer to develop Decifrei (Shopping Inside Songs), a shoppable option within Deezer's app that lets consumers shop for musical instruments inside...
Tags: Amazon, Ecommerce, Advertising, Brazil, Deezer, Magalu, Audio & Podcasting


A Twitch streamer ended his 31-day livestream by breaking the record for the most-subscribed-to personality on the platform

The exact moment on Ludwig's stream when he broke the record Twitch/Ludwig Ludwig Ahgren broke the record for most subscribed to channel on Twitch, with over 269,000 subs. The streamer broadcasted his daily life 24/7 for the past 31 days, becoming an internet sensation. Tyler "Ninja" Blevins, the star dethroned by Ahgren, tweeted "records are meant to be broken." See more stories on Insider's business page. Ludwig Ahgren, who goes by his first name on Twitch, is now the most subscr...
Tags: Media, Advertising, Los Angeles, Trends, Creators, Super Smash Bros, Twitch, Humane Society, Arizona State University, Ny Times, St Jude, Ludwig, Blevins, Digital Culture, Tech Insider, Jeremy Wang


Kim Godwin Named ABC News President

ABC News has a new president: CBS News evp of news Kim Godwin will take over the role in early May, the company said today. When former news division president James Goldston announced he would be leaving ABC News at the end of March, Adweek's TVNewser blog named the longtime CBS Newser the top external...
Tags: Cbs News, Advertising, Abc News, Adweek, James Goldston, Programming & Performance, Kim Godwin, CBS Newser


TikTok funds first episodic public health series ‘VIRAL’ from NowThis

TikTok is taking another step towards directly funding publishers’ content with today’s announcement that it’s financially backing the production of media publisher NowThis’ new series, “VIRAL,” which will feature interviews with public health experts and a live Q&A session focused on answering questions about the pandemic. The partnership represents TikTok’s first-ever funding of an episodic series from a publisher, though TikTok has previously funded creator content. Through TikTok’s Instructi...
Tags: Social, Mobile, Apps, Video, Media, Instagram, Social Media, Tech, Public Health, Viral, Interactive, NowThis News, Real-time, Levin, Bristow, Tiktok


Droga5 Highlights Local Focus in First Work for US Cellular

Wireless carrier U.S. Cellular unveiled a new campaign inspired by the network's commitment to local communities, marking the first campaign from its new agency partnership with Droga5. The campaign from Accenture Interactive and Droga5 introduces a new creative platform, positioning U.S. Cellular as "America's locally-grown wireless." Earlier this year, Chicago-based U.S. Cellular, which claims to...
Tags: Advertising, US, Chicago, Accounts, U S Cellular, Accenture Interactive, U S Cellular as America


2022 Nissan NISMO GT-R Special Edition Flaunts Exclusivity

  The 2022 Nissan NISMO GT-R Special Edition was unveiled today in Japan. How much more exclusive can a limited-edition sports car be? It turns out this GT-R is pretty distinctive. It’s not just a badge and some decals that sets it apart.   First, it’s painted a NISMO-exclusive color called Stealth Gray. Rays 20-inch […] The post 2022 Nissan NISMO GT-R Special Edition Flaunts Exclusivity appeared first on The Truth About Cars.
Tags: Japan, Design, Technology, Media, Marketing, Global, Autos, Japanese, Sales And Marketing, Nissan, Special Edition, Branding, Flagship, Sports Car, Nismo, Enthusiasm


Here’s Why You Won’t Find Talking Animals or Irritating Jingles in NJM Insurance’s Advertising

Brands have a long history of distinguishing themselves by taking direct aim at their competitors. Sometimes the poke is subtle, like when 7-Up called itself the "un-cola" in the 1970s, and sometimes it's kinda mean, like in Apple's "I'm a Mac" spots from the early 2000s that cast a portly dweeb to play a PC....
Tags: Apple, Advertising, Branding, NJM Insurance



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