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Posts filtered by tags: Lauren Johnson[x]


 

Burnout hits ad agencies

Hello and welcome to Insider Advertising for April 19. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Ad agency burnout.Netflix cancellations.Top social brands.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Advertising professionals say the pandemic has led to increased workloads that are c...
Tags: Facebook, New York, Media, Instagram, Youtube, Advertising, Newsletter, Trends, Netflix, New York Times, Burnout, Publicis, WPP, London England, Shein, Newsletters


The NBA's return-to-work plan

Hello and welcome to Insider Advertising for April 16. I'm senior advertising reporter Lauren Johnson, and here's what's going on:The NBA's return-to-work plan.ABC News' new president Kim Godwin.TikTok micro and nano influencers.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Russell Westbrook #4 of the Washingto...
Tags: Media, Instagram, Cbs News, Advertising, Disney, Denver Nuggets, Newsletter, Trends, Digital Media, Nba, Abc News, Influencer Marketing, Russell Westbrook, Washington Wizards, Claire, Newsletters


How media companies are returning to the office

Hi and welcome to Insider Advertising for April 15. I'm senior advertising reporter Lauren Johnson, and here's what's going on:First, a reminder to sign up for our event about the future of digital advertising on April 22 at 2 PM EST/11 PM PST with The Trade Desk, R/GA, The Washington Post, and Mars.How media companies are returning to the office.Inside Showtime's strategy.Meet IPG's Philippe Krakowsky.If this email was forwarded to you, sign up here for your daily insider...
Tags: Amazon, Post, Media, Washington Post, Stanford, Advertising, Newsletter, Trends, Eu, Bloomberg, Netflix, Digital Media, Showtime, Harry, Paramount, Viacom


Insiders are buzzing about Subway sale rumors

Hi and welcome to Insider Advertising for April 13. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Subway sale rumors.CareerAdvice TikToks.Food SPACs.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Peter Summers/Getty Images Insiders are buzzing about Subway's attempts to sell itself...
Tags: Media, Subway, Advertising, Marketing, Newsletter, Trends, CMO, Gawker, Burger King, Impossible Foods, Reuters, John Gordon, Arby, SPAC, Newsletters, Kate Taylor


1.3 million Clubhouse users' data was reportedly leaked

Hi and welcome to Insider Advertising for April 12. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Clubhouse data leak.Mobile deals heat up.Media burnout.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. A user of the social media app Clubhouse shows her smartphone with the logo of the audio app...
Tags: Apple, Facebook, Texas, Media, Cbs News, Advertising, Newsletter, Trends, Digital Media, M&a, Cbs, Ad Tech, Clubhouse, Inmobi, Bernanke, Newsletters


Roku is planning a big advertising push

Hi and welcome to Insider Advertising for April 9. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Roku hunts for agencies.Klarna's influencer council.TikTok beauty trends.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Roku, Nasdaq sign Reuters Roku is looking for a new ad agency to...
Tags: Apple, UK, Media, China, Advertising, US, Newsletter, Trends, Netflix, Sony, Roku, Influencer Marketing, Skincare, Klarna, Newsletters, Sebastian Siemiatkowski


How ad agencies are planning to return to the office

Hi and welcome to Insider Advertising for April 8. I'm senior advertising reporter Lauren Johnson, and here's what's going on:How ad agencies are returning to offices.The Trade Desk and Publicis.Porter Novelli's turnaround.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Toby Melville/Reuters Here's how ma...
Tags: Apple, Google, Verizon, Facebook, Media, Youtube, Advertising, US, Newsletter, Trends, Sony, Andreessen Horowitz, Instacart, Publicis, Ad Tech, WPP


Comcast's Peacock faces new tests from advertisers, viewers

Hi and welcome to this weekly edition of Insider Advertising, where we track the big stories in media and advertising. I'm Lucia Moses, deputy editor here.Remember you can sign up to get this newsletter daily here.First, senior reporter Lauren Johnson is hosting a webinar about how advertisers can navigate the death of third-party cookies on April 22 with execs from The Trade Desk, Mars, The Washington Post, and R/GA. Sign up here.What we're following this week: Peacock's big testRec...
Tags: Apple, Media, Washington Post, Advertising, US, Newsletter, Trends, Comcast, Nbcuniversal, Playboy, Nbc Universal, Pepsico, WSJ, Nordic, Danone, Claire


Peter Rice takes charge at ABC News

Hi and welcome to Insider Advertising for April 6. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Peter Rice takes charge at ABC News.Brands blast Georgia voting law.Apple takes a jab at Facebook.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Peter Rice. Allen Berezovsky/WireImage Disn...
Tags: Apple, Google, Facebook, Home Depot, Cook, Coca-cola, Media, Supreme Court, Advertising, Disney, Newsletter, Trends, Atlanta, Georgia, New York Times, Tim Cook


Millions of Facebook users' data was leaked

Hi and welcome to Insider Advertising for April 5. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Millions of Facebook users' data leaked.What happened to Adobe's ad business.Fernando Machado moves to Activision.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Facebook set to soar th...
Tags: Facebook, Media, Adobe, Advertising, US, Newsletter, Trends, CMO, Georgia, Nike, Unilever, Cnn, Biden, Donald Trump, Burger King, Cnbc


Burger King's CMO resigns

Hi and welcome to Insider Advertising for April 2. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Burger King's CMO resigns.Spotify's aggressive podcast ambitions.Harry's new funding.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Burger King Burger King's top markete...
Tags: Spotify, Media, Podcasts, Youtube, Advertising, Newsletter, Trends, CMO, Unilever, Harry, Burger King, DC Entertainment, Harry's, Restaurant Brands International, Pepsi, Newsletters


Deutsch LA doubles referral bonuses for Black candidates

Hi and welcome to Insider Advertising for April 1. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Deutsch's referral bonuses.Cuomo seeks high-profile crisis PR help.Facebook's animal abuse videos.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. John Phillips/Getty Images for IPG ...
Tags: Amazon, Facebook, Media, Advertising, Newsletter, Trends, Public Relations, Bloomberg, Andrew Cuomo, Cuomo, SPAC, Deutsch, Newsletters, IPG, Information Google, Claire Atkinson


Private equity is taking aim at advertising

Hi and welcome to Insider Advertising for March 30. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Private equity eyes advertising.Adtech company ID5 raises $6 million.T-Mobile pulls TVision.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Shamrock Capital 14 top private-equity firms th...
Tags: Apple, Google, Media, Washington Post, Advertising, Newsletter, Trends, Nike, Cnn, M&a, Private Equity, Ad Tech, Bain, Adtech, Trump, Carlyle Group


YouTube bans staged animal rescue videos

Hi and welcome to Insider Advertising for March 29. I'm senior advertising reporter Lauren Johnson, and here's what's going on: Vice Media layoffs.NBCU mulls a subscription-based video service.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. YouTube says it removed videos or stopped running ads on some of these vide...
Tags: Google, Media, Youtube, Advertising, Newsletter, Trends, Digital Media, Nbcuniversal, Vice Media, Sundar Pichai, Nbcu, John Cena, Vin Diesel, Athletic, Newsletters, New York Times ABC


David Dobrik's podcast has lost sponsors like Honey and HelloFresh

Hello and welcome to Insider Advertising for March 26. I'm senior advertising reporter Lauren Johnson, and here's what's going on:First, we're looking for nominations of the top ad execs at the forefront of navigating data and privacy. Submit your nominations here by March 31.David Dobrik loses podcast advertisers.Publicis shake-up.Taco Bell gets creative.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, s...
Tags: Mark Zuckerberg, Media, Advertising, Newsletter, Trends, Adidas, Sydney, Tommy Hilfiger, King, Publicis, Nickelodeon, Taco Bell, Newsletters, Peloton, WWD, Taco Bell Read


MEL Magazine lays off editorial staff

Hi and welcome to Insider Advertising for March 25. I'm senior advertising reporter Lauren Johnson, and here's what's going on:MEL Magazine lays off editorial staff.Influencers cash in on Clubhouse.Medium's editorial pivot.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. DollarShaveClub founder & CEO Michael Dubin Alb...
Tags: Amazon, Mark Zuckerberg, Media, Microsoft, Advertising, Marketing, Newsletter, Trends, Digital Media, Ev Williams, Influencer Marketing, Sundar Pichai, Medium, Dollar Shave Club, Clubhouse, Newsletters


NBCUniversal's big bet on tech

Hi and welcome to Insider Advertising for March 23. I'm senior advertising reporter Lauren Johnson, and here's what's going on:NBCUniversal's bet on tech.Fortune's push for profitability. If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Al Roker. Nathan Congleton/NBC/NBCU Photo Bank via Getty Images NBCUnive...
Tags: Media, Advertising, Marketing, Newsletter, Trends, Digital Media, Nbcuniversal, Fortune, Sally Yates, Nbcu, Newsletters, Alan Murray, Steven Perlberg, Eric Seufert, Lauren Johnson, Dispo


Brands drop David Dobrik

Hello and welcome to Insider Advertising for March 22. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Brands drop David Dobrik.Inside Ryan Reynolds' ad agency.Cision mulls spinning off PR Newswire.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Steven Ferdman/Getty Images YouTube...
Tags: Apple, Amazon, Facebook, Mark Zuckerberg, Media, Advertising, Marketing, NFL, Newsletter, Trends, Nike, Silicon Valley, Starbucks, Biden, Ryan Reynolds, Kevin Johnson


Project Worldwide's bet on gaming

Hello and welcome to Insider Advertising for March 19. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Project Worldwide's bet on gaming.YouTube launches Shorts.Teen Vogue incoming editor-in-chief resigns.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Project Worldwide Advertising ...
Tags: Amazon, UK, Media, Youtube, Advertising, Marketing, US, Newsletter, Trends, Digital Media, Conde Nast, Esports, Cnbc, Michael, SPAC, Pepsi


Investment firm Apollo wants to spin off PR software firm Notified

Good morning and welcome to Insider Advertising for March 18. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Apollo plans Notified spin off.PE firm Innovatus Capital eyes ad agencies.FuboTV moves into sports betting.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Heidi Gutman/NBCUniversal v...
Tags: Amazon, Facebook, Media, Berlin, Advertising, Marketing, Newsletter, Trends, Pr, Manhattan, New York Stock Exchange, Philips, Apollo, Cnbc, WPP, Citi


Zimmerman Advertising employees say they feel pressure to return to the office

Good morning and welcome to Insider Advertising for March 16. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Zimmerman's return to the office.Memo's funding raise.Netflix's TikTok followers boom.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Dominique Charriau/Getty Images E...
Tags: Media, Advertising, Marketing, Trends, Pr, Netflix, Espn, Mailchimp, Susa Ventures, NFT, Omnicom, ZIMMERMAN, Molson Coors, Scott Galloway, Zimmerman Advertising, Advertising Agencies


The PR pros behind the SPAC and IPO rush

Good morning and welcome to Insider Advertising for March 15. I'm senior advertising reporter Lauren Johnson, and here's what's going on:The SPAC and IPO PR rush.Clubhouse brand deals.Dunkin's influencer marketing.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Keyana Corliss, head of global corporate communication...
Tags: Hbo, Media, Advertising, Trends, Pr, Conde Nast, Influencer Marketing, Clubhouse, SPAC, Dunkin, Advertising Agencies, Lauren Johnson, Sean Czarnecki, Amanda Perelli, Charli D Amelio, Sydney Bradley


Amazon is planning a push into podcast advertising

Good morning and welcome to Insider Advertising for March 12. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Amazon plans podcast ads.Instacart's ad leaders.Streaming goes local.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Jeff Bezos. Drew Angerer/Getty Images Amazon details how ...
Tags: Amazon, Media, Advertising, Marketing, Newsletter, Trends, Instacart, Black, Streaming Tv, Newsletters, Ashley Rodriguez, Advertising Agencies, Lauren Johnson, Streaming Apps, Spherex, Walmart Instacart


Meet the top ad agency search consultants

Good morning and welcome to Insider Advertising for March 11. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Meet the advertising consultants.Maria Bartiromo's Trump bet.Unilever moves to Publicis.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Joanne Davis 13 top consulting firms ...
Tags: Media, Advertising, Marketing, America, Newsletter, Trends, Unilever, Walmart, Fox News, Pepsico, Publicis, Cnbc, WPP, Trump, Consultants, Maria Bartiromo


Burger King's viral tweet gets backlash

Good morning and welcome to Insider Advertising for March 9. I'm senior advertising reporter Lauren Johnson, and here's what's going on:First, our reporter Ashley Rodriguez is hosting an hour-long chat with execs from Molson Coors, Roku, and UTA Marketing about the future of advertising-supported TV tomorrow. Register for the event here.Burger King's viral backlash.CBS cashes in on Meghan Markle and Prince Harry. If this email was forwarded to you, sign up here for your daily ins...
Tags: Media, Advertising, Marketing, Trends, Cnn, Cbs, Harry, Oprah Winfrey, Burger King, Oprah, Ashley Rodriguez, MEGHAN MARKLE, Lauren Johnson, Getty Images Most, Meghan And Harry, Erik McGregor LightRocket


Brands are falling back in love with ad agencies

Good morning and welcome to Insider Advertising for March 8. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Agencies see a bright spot.Ebony magazine returns.Mars eyes DTC.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Recording artist Curtis Harding at the J Crew 'Holiday by You' event. Moses Robi...
Tags: Media, Advertising, Marketing, Trends, Digital Media, New York Times, J. Crew, Mars, North America, Saks Fifth Avenue, Ebony, John Johnson, EBONY Magazine, Splenda, IAMs, Curtis Harding


Advertisers prepare for Apple's changes

Good morning and welcome to Insider Advertising for March 5. I'm senior advertising reporter Lauren Johnson, and here's what's going on:First, our reporter Ashley Rodriguez is hosting an hour-long chat with execs from Molson Coors, Roku, and UTA Marketing about the future of advertising-supported TV on March 10. Register for the event here. The Wall Street Journal pushes SEO-driven stories.Top boutique PR firms.If this email was forwarded to you, sign up here for your daily insider's guide to ad...
Tags: Apple, Google, Media, Jay Z, Advertising, Marketing, Trends, Digital Media, Wall Street Journal, Journal, Cnbc, Ad Tech, Ashley Rodriguez, WWD, Advertising Agencies, Trade Desk


What Google's anti-tracking moves mean for advertisers

Good morning and welcome to Insider Advertising for March 4. I'm senior advertising reporter Lauren Johnson, and here's what's going on:What Google's anti-tracking moves mean for advertisers.The big ad accounts up for grabs.E-commerce M&A.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Google CEO Sundar Pichai. JOSH EDELSON/Getty ...
Tags: Google, Media, Advertising, Marketing, Disney, Trends, Unilever, E-commerce, Goldman Sachs, Alamo Drafthouse Cinema, Ad Tech, Bevel, SPAC, Assembly, PE, Advertising Agencies


Retail advertising's growing pains

Hi and welcome to this weekly edition of Insider Advertising, where we track the big stories in media and advertising.Remember you can sign up to get this newsletter daily here. This week: Retail media growing pains New York Times a-changing zz/STRF/STAR MAX/IPx via AP Photo Retail advertising's slog It seems like every day there's another retailer that's trying to turn its site into an advertising platform.Ulta Beauty, CVS and Walgreens, to name a few, have accelerated their ad busin...
Tags: Google, Amazon, New York, Media, Advertising, Disney, America, Newsletter, Trends, Walmart, Walgreens, New York Times, Times, Hulu, Cvs, Ad Tech


DraftKings is reportedly eyeing sports betting acquisitions

Hi and welcome to Insider Advertising for March 2. I'm senior advertising reporter Lauren Johnson, and here's what's going on:DraftKings' M&A.Instagram's new Clubhouse-like feature.Big Tech's regulatory issues.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. DraftKings CEO Jason Robins. Angela Rowlings/MediaNews Group/Boston Herald via G...
Tags: Google, Amazon, Facebook, Europe, Media, Instagram, Australia, Advertising, US, Trends, Chobani, European Commission, Usa Today, Sundar Pichai, Clubhouse, Draftkings



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