Music


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It's No Longer A Major Label World

If there was still any doubt in your mind that you didn't need to be signed to a major label in order to succeed in the music industry, wonder no longer, as new data reveals just how much of market share indies have gained in recent years. __________________________________ Guest post by Bobby Owsinski of Music 3.0 If you thought that you needed to sign with a major record label or publisher in order to have success, that’s no longer true and there’s a lot of data to prove it. No met...
Tags: Music, Diy, Music Industry, Guest Post, Indie, Sony, Musicians, Music Business, Indie Labels, Major Labels, Musician, Bobby Owsinski, Warner Chappell, Warners, Record Labels, Universal Publishing


How Are Music Festivals Becoming More Environmentally Friendly, Sustainable?

The onset of summer means it's festival season once again - time for rocking out to your favorite artists and spreading good vibes all around. Unfortunately, good vibes won't be the only things spread around, as festivals typically generate vast amounts of garbage and waste. Here we look at what festivals can and should be doing as they move toward a more sustainable model. ________________________________ In this recent piece on MusicThinkTank, Sam Bowman explores some important initia...
Tags: Music, Diy, Music Industry, Mtv, Indie, Musicians, Music Festivals, Coachella, Eco, Music Business, Music Think Tank, Live & Touring, Musician, Owen Davie, Coachella Valley, Indio


Whitney Houston hologram tour, album and Broadway show planned

New deal with estate clears path for raft of new projects featuring the late soul and R&B singerThe late Whitney Houston is set to tour as a hologram, according to the company behind the postponed Amy Winehouse hologram tour.In a statement, Base Hologram described the show as an “awe-inspiring live theatrical concert that will celebrate her amazing life, work and everlasting legacy”. It will feature Houston appearing as a 3D hologram, with recordings of her vocals backed by a live band. No dates...
Tags: Music, Music Industry, US news, Soul, Culture, Pop and rock, Broadway, Amy Winehouse, R&B, Houston, Whitney Houston


Unique Music Merchandise Ideas

Just like any small business, a band needs to turn a profit. Merch can be an excellent way to bring in additional revenue while also being the perfect avenue through which to expand a personal or artistic brand. _______________________ Guest post by Randi Zimmerman of the Symphonic Blog Being in a band has its perks, for sure. You get to travel around doing what you love, you don’t have to clock into work every day, and you will never have to come up with an excuse to get out of sho...
Tags: Music, Diy, Etsy, Marketing, Music Industry, Guest Post, Indie, Musicians, Merch, Merchandise, Music Business, Live & Touring, Odesza, Musician, Billie Eilish, Brooklynn


How Spotify Pre-Saves Can Boost An Album Release

With the streaming age in full swing, pre-saves have booted out pre-sales and become a great way to get fans access to your music first, and give you a play count boost when your album finally drops. In this piece C hristine Elise Occhino walks us through how to utilize the Spotify pre-save feature for maximum efficacy. ___________________________ Guest post by Christine Elise Occhino of Soundfly's Flypaper In the new digital music market, pre-save (formerly known as “pre-sale,” bef...
Tags: Spotify, Music, Diy, Marketing, Music Industry, Guest Post, Indie, Musicians, Streaming, Music Business, Music Tech, Digital Music, Indie Labels, Musician, D.I.Y, Diy Musicians


Spotify 'Storyline' Let's Artists Tell Stories Behind Their Songs Instagram Style

Spotify is widely testing its own version of Instagram Stories for musicians and songwriters. "Storyline" provides curated commentary about each song running slideshow-style as the song plays    Spotify Tests ‘Storyline’ – a Snapchat-Style Stories Feature Offering Additional Artist Content https://t.co/z7gwyGF1eW by @waxeditorial pic.twitter.com/f4fNHyltJp — MacRumors.com (@MacRumors) May 14, 2019 Currently available to a limited group artists, Spotify's Storyline borrows from...
Tags: Spotify, Music, Diy, Instagram, Music Industry, Indie, Reddit, Musicians, Party, Max, Music Business, Music Tech, Musician, Bruce Houghton, Chainz, Jonas Brothers


SoundCloud Adds Pioneer DJ Integration

SoundCloud has launched its latest DJ software integration with Pioneer DJ. Through its We DJ app, SoundCloud users can instantly stream and mix SoundCloud’s catalog of 200 million tracks from  20 million creators. A SoundCloud Go+ premium consumer subscription is needed. Pioneer DJ joins DJ software integrations with Serato, Virtual DJ and DEX 3. SoundCloud will be rolling out additional DJ software integrations later this year. How To: Download and log into Pioneer DJ’s WeDJ on...
Tags: Music, Diy, Music Industry, Dj, Indie, Musicians, Soundcloud, Music Business, Music Tech, Mix, Musician, Bruce Houghton, Dex, DDJ, Pioneer DJ, Diy Musicians


BUSINESS OF INDIE: Why Downtown Bought CD Baby • Vinyl vs Mother Earth • Canada's Indie Awards • More

In this week's edition of the Business Of Indie , Downtown music's CEO speaks out on why they acquired CD Baby, confronting the environmental impacts of vinyl records, Canada's 2019 Indie Music Award winners and more.  Like Hypebot's More News  section,  The Business Of Indie  is nestled under its own  Indie tab at the top of the site and features a regularly updated compendium of indie news from hundreds of global sources.   READ BUSINESS OF INDIE HERE. [Author:...
Tags: Music, Diy, Music Industry, Canada, Indie, Musicians, Vinyl, Music Business, Cd Baby, Musician, Bruce Houghton, Hypebot, Diy Musicians, Business Of Indie


4 Benefits To Recording, Releasing Commentary For Your Music

Sometimes it can be hard to convey everything you want about your music through the album alone - luckily this creates the perfect opportunity to release commentary, giving fans insight into your creative process while keeping them engaged in the music. ____________________________ Guest post by Hugh McIntyre of the Symphonic Blog Do you ever feel like you’re not able to convey the full story when it comes to a certain song with lyrics alone? Maybe there’s a fantastic behind-the-sce...
Tags: Apple, Google, Amazon, Spotify, Music, Diy, Youtube, Marketing, Music Industry, Pandora, Guest Post, Indie, Musicians, Streaming, Apple Music, Music Business


Live music venue the Borderline to close over rising West End rents

Host of early performances by Oasis and Amy Winehouse will close its doors at end of AugustThe historic live music venue the Borderline, host to Rage Against the Machine, Oasis and Amy Winehouse early in their careers as well as REM and Debbie Harry, is to close in the latest blow to London’s embattled nighttime economy.Blaming rising rents in the West End, licensing pressures and the redevelopment of the building where it is housed, the owners of the Borderline – which will close its doors at t...
Tags: Business, Music, London, UK News, Music Industry, Amy Winehouse, West End, Oasis, Debbie Harry, Rage Against the Machine Oasis


Marketing Smart: Who Is The Audience? [Jack Udell]

While many artists seek exponential growth borne of a viral stunt, too many of them focus on the tactics and strategy of making this happen without giving enough thought to what it is that their audience actually wants. _________________________ Guest post by Jake Udell from Art of Manager I need a stunt… I get that text multiple times a week  You too may be in need of viral power… A marketing driver capable of creating exponential growth for your artist or product. The cha...
Tags: Music, Diy, Marketing, Social Media, Music Industry, Guest Post, Indie, Musicians, Music Business, Musician, D.I.Y, Music Marketing, Diy Musicians


Facebook Alters Its Video Ranking System

In what looks like a move that could possibly be changing things for the better, Facebook is once again tailoring its video algorithm, giving preference to videos containing longer runtimes and more repeat viewers, while penalizing so called 'content mills.' ______________________ Guest post by Bobby Owsinski of Music 3.0 In a move that’s probably better for everyone but a select few, Facebook is tweaking its algorithm when it comes to videos. The move penalizes subscribers that use...
Tags: Facebook, Video, Music, Diy, Marketing, Social Media, Music Industry, Guest Post, Indie, Musicians, Music Business, Music Tech, Musician, Bobby Owsinski, D.I.Y, YouTube & Video


YouTube, Google Music Services Have Just 16M Subscribers [REPORT]

YouTube Music and Google Play Music have a total of just 15-16 million subscribers, according to two new reports; and growth has plateaued. The number includes customers who are on promotional trials. The company added 5 million music subscribers since YouTube introduced the new service last May, sources tell Bloomberg. Compared to the 1.9 billion people who use YouTube monthly or even the 100 million that subscribe to Spotify, 15-16 million paid subscribers must be a disappointment to...
Tags: Google, Spotify, Music, Diy, Youtube, Music Industry, Indie, Musicians, Streaming, Wall Street Journal, Music Business, Musician, Bruce Houghton, Youtube Google, Diy Musicians, Bloomberg Compared


TuneCore Upgrades Music Publishing Administration Service

TuneCore has announced enhancements to its  Music Publishing Administration services including faster song registration, an all-in-one solution for monitoring distribution and publishing, faster international royalty collection and an improved ‘splits’ process. Five years ago, TuneCore began offering Music Publishing Administration services for its distributed artists. TuneCore is the first company to integrate ‘RightsApp’ powered by Sentri) into its publishing administration services ...
Tags: Music, Diy, Music Industry, Indie, Musicians, Streaming, Music Business, Music Tech, Musician, Bruce Houghton, TuneCore, Music Publishing, D.I.Y, Scott Ackerman, Publishing & Songwriting, Diy Musicians


The Event Marketing Lifecycle: When Can You Sell The Most Tickets?

When and where you market your event is essential to selling tickets, and thanks to a plethora of data, we can now map out an event's entire marketing lifecycle in order to pinpoint when the most opportune times to sell the maximum number of tickets will occur. __________________________ Guest post by Sophia Vaccaro of Eventbrite It would be great if you could plan your event advertising strategy based on what you wish would happen with your ticket sales — but you know that wishes d...
Tags: Music, Diy, Marketing, Music Industry, Guest Post, Indie, Musicians, Live Music, Miami, Las Vegas, Tickets, Eventbrite, Bay Area, Music Business, Music Tech, Live & Touring


Tinder Adds ‘Festival Mode’ To Enable Music Fest Hookups

Hookup app Tinder has added “Festival Mode” which effectively connects users at music festivals who are looking to 'connect.' The new feature allows users to add badges to their  profile to show which music festivals that are attending over the summer. The app then prompts users to make a selection on the Festival Mode card, which will give other users a heads-up that they’ll be at a festival and potentially willing to meet. Users will be able to select from 12 festivals in both the US...
Tags: Music, Diy, Tinder, US, Music Industry, App, Festivals, Indie, Musicians, Music Festivals, Edc, Music Business, Music Tech, Apps & Mobile, Live & Touring, Hookup


Pandora Adds Ticketmaster Integration

Pandora has partnered Ticketmaster to bring more concert dates to the platform. “In our ongoing effort to provide a comprehensive and seamless artist marketing experience, Pandora has partnered with Ticketmaster to transform live event promotion,” SiriusXM owned streamer said in a statement. According to Pandora, which plans to pull touring data in real-time from Ticketmaster’s API, artists will now be able to “communicate with their fans about live events easier than ever before.” The ...
Tags: Music, Diy, Music Industry, Pandora, Indie, Musicians, Streaming, Ticketmaster, Music Business, Music Tech, Live & Touring, Musician, Bruce Houghton, Diy Musicians


3 Updates Make Facebook A Better Place To Market Music

Facebook is rolling out FB5, a new design for that’s "simpler, faster, more immersive and puts your communities at the center."  Three of the updates offer musicians and music marketers new and better opportunities to stay connected with fans and sell more tickets. Some of the updates will roll out this week in the mobile apps, with more feature's being added in the coming weeks. In a change that should help sell more tickets, starting this summer, a Facebook Events tab will be located...
Tags: Facebook, Music, Diy, Marketing, Social Media, Music Industry, Indie, Musicians, Music Business, Musician, Bruce Houghton, Facebook Events, D.I.Y, Music Marketing, Diy Musicians, Within Facebook Messenger


TUE. BRIEF: Spotify Hits 100M Premium Subs • Twitter Expands Live Streams • Pandora + Ticketmaster • More

TUESDAY 4.30. 19 Music Business News From Around The Web Updated continuously under the More News tab [Author: Bruce Houghton]
Tags: Twitter, Spotify, Music, Diy, Music Industry, Pandora, Indie, Musicians, Ticketmaster, Music Business, Music Tech, Musician, Bruce Houghton, Diy Musicians


AM BRIEF: Spotify Hits 100M Premium Subs • Twitter Expands Live Streams • Pandora + Ticketmaster • More

TUESDAY 4.30. 19 Music Business News From Around The Web Updated continuously under the More News tab [Author: Bruce Houghton]
Tags: Twitter, Spotify, Music, Diy, Music Industry, Pandora, Indie, Musicians, Ticketmaster, Music Business, Music Tech, Musician, Bruce Houghton, Diy Musicians


How Not To Get Caught In The Set It And Forget It Trap

Too many artists forget to change bios, links, call to actions, photos after an album, tour and other milestones and events. On this week's Music Biz Weekly podcast Michael Brandvold  and Jay Gilbert discuss some tips we learned from speaking with YouTube, like setting up your video name, description, keywords and custom thumbnail. Did you know that even the file name matters? [Author: Bruce Houghton]
Tags: Music, Diy, Youtube, Marketing, Music Industry, Indie, Musicians, Music Business, Music Tech, Musician, Bruce Houghton, D.I.Y, Michael Brandvold, Jay Gilbert, Music Biz Weekly Podcast, Music Biz Weekly


Music Think Tank Weekly Recap: Submit Hub • Networking For Introverts • Touring Budget • More

This week on MusicThinkTank, contributors shared pieces on why Submit Hub is allegedly a scam, some tricks for networking effectively as an introvert, how to tour on a budget, and more! Ben Jackson | Submit Hub - A Scam Johannes Ripkin | Networking For Introverts Sam Bowman | Touring Tips For Bands On A Budget Steanie Porol | 5 Reasons To Attend Cedarsong Songwriting Retreat: South Of Nashville   [Author: Owen Davie]
Tags: Music, Diy, Music Industry, Indie, Musicians, Music Business, Music Tech, Music Think Tank, Touring, Musician, Owen Davie, D.I.Y, Diy Musicians


BUSINESS OF INDIE: IMPEL Names CEO • AIM @ Midem • Bandcamp To Press Vinyl • Position Signs Franti • More

In this new edition of the Business Of Indie , IMPEL (Independent Music Publishers’ E-Licensing Collective) names a CEO, AIM shares discount passes and its Hack Midem Academy, Bandcamp takes the risk out of pressing vinyl for indie artists and labels. Michael Franti signs with Position Music and much, much more news from the wild and wonderful world of independent music. Like Hypebot's More News  section,  The Business Of Indie  is nestled under its own  Indie tab at the top of ...
Tags: Music, Diy, Music Industry, Aim, Indie, Musicians, Music Business, Music Tech, Musician, Bruce Houghton, Bandcamp, Michael Franti, Midem, Impel, Diy Musicians, Independent Labels


Social Network For Musicians' Drooble Song Reviews, Reviewed [Brian Hazard]

In this review of the song reviews section of the musician focused social media site Drooble, Brian Hazard of Color Theory provides a detailed breakdown of his experience using the site, kind of user feedback he received on his music, and whether the process as a whole was valuable to him as an artist. ______________________________ Guest post by Brian Hazard of Passive Promotion Drooble is a social network for musicians. Like Facebook, it has a news feed with comments ...
Tags: Music, Diy, Social Media, Music Industry, Karma, Guest Post, Indie, Musicians, Bulgaria, Jackson Pollock, Music Business, Songwriting, Musician, Huntington Beach California, Brian Hazard, Like Facebook


Kobalt's AWAL Expands Artist Marketing Team With VP Hire

AWAL, Kobalt’s red hot label services and recordings company, has hired Thomas Fiss as VP of Strategic Marketing, North America. Based in Los Angeles, Fiss will oversee multichannel marketing, which includes conceptualizing and producing content offerings and partner integrations for AWAL artists with brands, media outlets and others. "We are reimagining the construct and type of services artists and labels should have access to in the modern music industry,” said AWAL President, North Am...
Tags: Music, Diy, US, Music Industry, Indie, Musicians, Music Business, Thomas, Musician, Capitol Records, Bruce Houghton, Kobalt, Awal, Kobalt Music Group, Fiss, AWAL Kobalt


Twitter Stock ↑15.7% Tues. On Strong Revenue Growth, Mixed Monthly User Stats

UPDATE: The last monthly user stats that Twitter says it will ever share showed a social media channel struggling to grow. Twitter added monthly users for the first time in a year - 330 million monthly users vs. 321 million in the previous quarter. But that's still lower than the 336 million in the same quarter last year. Twitter had announced that they would no longer share monthly users stats.  The company's new  preferred metric - monetizable daily active users - were 134 million ...
Tags: Twitter, Music, Diy, Marketing, Social Media, Music Industry, Indie, Musicians, Music Business, Music Tech, Musician, Bruce Houghton, Diy Musicians, Social Media. Music


Twitter Stock Up 15.7% On Strong Revenue Growth But Weak Monthly User Stats

UPDATED 2: The last monthly user stats that Twitter says it will ever share showed a social media channel struggling to grow. Twitter added monthly users for the first time in a year - 330 million monthly users vs. 321 million in the previous quarter. But that's still lower than the 336 million in the same quarter last year. Twitter had announced that they would no longer share monthly users stats.  The company's new  preferred metric - monetizable daily active users - were 134 milli...
Tags: Twitter, Music, Diy, Marketing, Social Media, Music Industry, Indie, Musicians, Music Business, Music Tech, Musician, Bruce Houghton, Diy Musicians, Social Media. Music


Music Think Tank Weekly Recap: Songwriting • UK Festival • The Business Of Sync, Music Supervision • More

This week on MusicThinkTank, contributors shared articles on some unconventional tips for writing music, how the UK festival scene has evolved over time, what goes on behind the scenes of sync and music supervision, and more! Shaun Letang| How To Write A Song, 5 Unconventional Tips Jessica Higgins | The Evolution Of The UK Festival Scene Emma Griffiths | 7 Podcasts On The Business Of Sync & Music Supervision Sadi Khan | 7 Scientific Studies Prove Exercise Mak...
Tags: Podcast, Music, UK, Diy, Music Industry, Indie, Musicians, Songs, Music Business, Music Think Tank, Musician, Owen Davie, MusicThinkTank, D.I.Y, Jessica Higgins, Emma Griffiths


CD Baby Partners With Audible Magic To Identify Copyright Infringement

CD Baby has partnered with Audible Magic to identify content rights conflicts prior to delivery to Spotify, Apple Music and other digital service providers, ensuring that CD Baby remains a trusted distribution partner. CD Baby is currently one of a handful of distributors named as "preferred" partners by both Spotify and Apple Music When a CD Baby artist or label uploads a new music file, Audible Magic's RightsRx checks a registry of 30 million media assets. RightsRx then indicat...
Tags: Apple, Google, Amazon, Spotify, Music, Diy, Youtube, Music Industry, Copyright, Pandora, Indie, Musicians, Apple Music, Music Business, Music Tech, Cd Baby


Vevo Uses A Simple Tactic To Increase Music Video Views and You Should Too

Major label owned music video platform Vevo has discovered a simple tactic that leads to an average double digit improvement in engagement. This tactic works particularly well for videos released years ago, many of which were getting lost within YouTube’s massive and always growing catalog. What is Vevo's secret sauce?  Improve the thumbnail that represents each video.  Tell the story of the video with a brighter and more eye catching image and the results can be dramatic, repor...
Tags: Video, Music, Diy, Youtube, Music Industry, Indie, Musicians, Music Business, Music Tech, Musician, Bruce Houghton, Diy Musicians



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