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Be The Queen (with Elsa Majimbo) – Episode 8 of Professional Troublemaker

This week on Professional Troublemaker, I’m talking to 15x chess champion, professional bragger, comedian, and social media sensation Elsa Majimbo. Pre-global pandemic, Elsa was a journalism student with just over seven thousand followers. Fast forward a few viral videos later, and Elsa is out here with a Fenty endorsement and other major corporate partnerships, taking meetings with actors and musicians she’s looked up to for years, releasing her own ASMR song about snacks on Apple Music an...
Tags: Elsa, Podcast, Instagram, Humor, Asmr, Fenty, Elsa Majimbo, Professional Troublemaker


Get Ready With Me Video

Quick and easy makeup even if you’re at home!  The game-changer is using a tinted moisturizer that has SPF in it.  This Rodial one is discontinued but I would use the Maybelline Urban Cover... Visit CanadianBeauty.com to read the rest of this article.
Tags: Video, Instagram, Tutorial, Beauty, NARS, Motd, Essence, Fenty, MAKE UP FOR EVER, Make-up, IGTV, Get Ready With Me, GRWM


Fenty Beauty Pro Filt’r Hydrating Longwear Foundation Review Video

This foundation got panned after it was launched because people really liked the matte version.  I didn’t mind it, but the colour I got was too light and this was too much coverage for me. You... Visit CanadianBeauty.com to read the rest of this article.
Tags: Video, Instagram, Review, Beauty, Foundation, Fenty, Make-up, Fenty Beauty, IGTV, Pro Filt'r


Fenty Beauty Pro Filt’r Hydrating Longwear Foundation Review Video

The foundation has a long name, but in this short video, you can watch me put it on.  And check it out, it DOES NOT move when it sticks to your skin but it’s still not drying, so that’s... Visit CanadianBeauty.com to read the rest of this article.
Tags: Video, Instagram, Review, Beauty, Foundation, Fenty, Make-up, Fenty Beauty, IGTV, Pro Filt'r


What Marketers Need to Know About TikTok

Key Takeaways TikTok is a bite-sized social video platform that allows users to create, share, and edit videos with built-in tools that make it easy for anyone to add music or special effectsAlmost half of the users on TikTok are between the ages of 16-24 Brands seeing success on the platform are authentic in the content they are creatingTikTok has 5 ad units which have large minimum spends; however, their self-serve platform is in Beta What is TikTok? TikTok is a bite-sized ...
Tags: Google, Facebook, Instagram, Rihanna, La, China, US, Seo, Snapchat, Beijing, United States, Tsa, Ftc, Terms Of Service, Social Media Agency, Social Media Strategy


Everything We Know So Far About Rihanna’s New Album

To say that 2019 has been a busy year for Robyn Rihanna Fenty would be an understatement. This year, the singer-turned-mogul launched a fashion line, Fenty Maison, with storied luxury giant LVMH—becoming the first woman to create an original brand for them and the first woman of color to front one of their fashion houses. She expanded her Fenty Beauty empire; starred in the film Guava Island alongside Donald Glover; hosted an inclusive fashion show for her Savage x Fenty lingerie line which...
Tags: Music, News, Instagram, Celebrity, Rihanna, Navy, Uncategorized, Vogue, Drake, Facetime, Sarah Paulson, Lvmh, Barbados, Donald Glover, Hollywood Life, Drizzy


Fenty Beauty Pro Filt’r Hydrating Longwear Foundation Review Video

The foundation has a long name, but in this short video, you can watch me put it on.  And check it out, it DOES NOT move when it sticks to your skin but it’s still not drying, so that’s... Visit CanadianBeauty.com to read the rest of this article.
Tags: Video, Instagram, Review, Beauty, Foundation, Fenty, Make-up, Fenty Beauty, IGTV, Pro Filt'r


5 Brands Successfully Using IGTV

Since its launch last summer, Instagram TV (IGTV) has been slow to start; however, some brands are committed to using the platform for long-form video. Even with the lack of enthusiasm for IGTV, videos are still being added daily. Users now have the option to share content directly to the feed to get more reach, which can be useful for some brands. Though IGTV seems to be a hard sell at times, there are a handful of brands using the platform successfully, setting their content apart from the com...
Tags: Instagram, Rihanna, Seo, Mtv, Social Media Agency, Instagram Marketing, State, Social Media Tools, Social Media Trends, Fenty, Instagram News, Instagram IGTV, IGTV, IGTV Instagram, IGTV news, IGTV updates


13 Winged Eyeliner Looks That Are Far From Basic

The moment you master winged eyeliner, the classic shape becomes the only thing you want to wear. It's like the first time you learn how to properly cut an avocado, and you instantly transform into a Masterchef — in your mind — and post perfectly plated avocado toast on Instagram every morning. (You go, Glen Coco.) But that black flick can get real old, real fast — and that's when it's time to start challenging yourself.On Instagram, celebrities and makeup pros are always experimenting with dif...
Tags: Fashion, Music, Instagram, Paris, Janelle Monae, Sophie Turner, Fenty, Katie Jane Hughes, Lucy Boynton, Priscilla Ono, Glen Coco, Vincent Oquendo, Pascal Le Segretain Getty Images Remember


Rihanna teams with LVMH on luxury fashion label

In yet another high-profile partnership this spring, Rihanna is teaming up with luxury conglomerate LVMH Moët Hennessy Louis Vuitton on a new high-end fashion label. Called Fenty, after Rihanna’s surname and the name of her other business ventures, the Paris-based brand will be unveiled later this spring. It will include ready-to-wear apparel, shoes and accessories. Rihanna will develop and create the entire vision for the new line, which is the first with LVMH in some three decades, and she ...
Tags: Beyonce, Instagram, Rihanna, Advertising, Adidas, Paris, Vogue, Puma, Lvmh, Barbados, Reebok, Fenty, Bernard Arnault, Gucci Prada, LVMH Moet Hennessy Louis Vuitton, Fenty Beauty


How To Make Smart Music Marketing Happen

In this final of a five part series on how to effectively allocate money in the correct places in order to benefit your music career, we hear from multiple industry experts on which creative marketing techniques can help artists can do to stay competitive in an increasingly challenging industry.   ___________________________ Guest post from AWAL This is the fifth and final piece in our five-part Decoded series in which we break down (1) a mental framework to help spend money in the ...
Tags: Google, Facebook, Music, UK, Taylor Swift, Instagram, Rihanna, Ariana Grande, Drake, Detroit, DSP, Gardner, CPM, LANG, Facebook Newsfeed, Koehler


Rihanna Loves Her Skittles Birthday Manicure, For The Record

Rihanna can pull off pretty much anything. White eyeliner? She basically invented it. Skinny brows? Obviously yes. A gown that leaves her essentially nude, with only Swarovski crystals covering her? Darling, of course.It's nearly impossible to find a look worn by Rihanna that doesn't leave the internet in cardiac arrest, but on Tuesday evening, the unexpected happened: Rihanna posted a picture of her latest manicure on Instagram, and some people really didn't love it. With two contrasting color...
Tags: Fashion, Music, Instagram, Rihanna, Los Angeles, Skittles, Savage, Fenty, Maria Salandra, Salandra


How Rihanna Has Been A Game Changer For Music, Fashion, Beauty

Already renowned for a musical career which includes a multitude of awards and chart-topping hits, Rihanna has not only made a mark on the music industry but has also rewritten the rules for the fashion and beauty business. ______________________ Guest post by David Deal of Superhype No one who follows the music industry accuses artists of selling out anymore when they cozy up to corporations – not at a time when an Apple or H&M ad can do more to get a song noticed than Soundcloud ev...
Tags: Apple, Music, Instagram, Rihanna, Time, Samsung, NFL, Colin Kaepernick, Guest Post, New York Times, Madonna, Vanessa Friedman, Puma, Wall Street Journal, National Anthem, Lvmh


What Gen Z Wants

What are teens buying—and how can you reach them By Rieva Lesonsky The newest Piper Jaffray study of teens was just released. The 36th semi-annual Generation Z survey (all teens are now members of Gen Z) shows overall teen spending is up 1% from fall 2017 results, but down 5% from  spring 2018. Food continues to be the item teens spend most of their money on, accounting for nearly one-quarter of their spend. Upper-income boys spend most of their money on food (24%), clothing (17%) and video game...
Tags: Amazon, Business, Instagram, Rihanna, Nike, Sephora, Right Now, Piper Jaffray, Ulta, Fenty, Snapchat Facebook, Rieva Lesonsky, Gucci Teens


You're Not Imagining It — Every Celeb Is Getting This '90s Haircut

Before we dive into the latest hair trend taking over our Instagram feeds, a full disclaimer: This look isn't exactly new. In fact, the revival of one of the most popular hairstyles of the '90s — the blunt bob — has been a long time coming, a twinkle in the eye of Hollywood A-listers, social-media influencers, and beauty editors everywhere. Now, the chin-grazing, cropped bob is back, and everyone is getting in on it... and this time, we really mean everyone.Of course, this is far from the first...
Tags: Fashion, Music, Hollywood, Viola Davis, Instagram, Alicia Keys, Oscar, Khloe Kardashian, Selena Gomez, Margot Robbie, Sarah Paulson, Jourdan Dunn, Diana Ross, Julianne Hough, Kim Kardashian West, Linda Evangelista


Slick Woods Has Given Birth To A Baby Boy

We're not saying there is any truth to the rumors that Marc Jacobs held his 6 p.m. show for an hour and a half to spite Rihanna for taking his usual spot on the New York Fashion Week calendar. But after seeing what came from the Savage x Fenty lingerie event on Wednesday night, it makes sense that Bad Gal RiRi wanted to closed out the week on an incredibly high ( and diverse) note. It was her love letter to women and their bodies, after all, and it featured an impressive line-up of models like ...
Tags: Fashion, Music, Instagram, Rihanna, Marc Jacobs, Woods, New York Fashion Week, Bella Hadid, Bosso, Fenty, Saphir, Anna Dello Russo, Bad Gal Riri, Adonis Bosso, Joan Smalls Leomie Anderson Paloma Elsesser Gigi, Elle UK Woods


Rihanna Is Showing Up On Instagram In A Brand New Way

Less than 24 hours after debuting the second collection of her Savage x Fenty lingerie line — one that has been lauded for being body inclusive — Rihanna is rolling out another custom design, this time on your phone.The singer-turned-actress-turned-designer partnered with Instagram on a new AR face filter that anyone can access in Stories. She joins the ranks of other celebrities (including Kylie Jenner and Ariana Grande) as well as third-party brands (the NBA and Vogue), who began offering cus...
Tags: Apple, Fashion, Music, Instagram, Rihanna, Snapchat, Ariana Grande, Vogue, Nba, Will Smith, Kylie Jenner, Clara Lionel Foundation, Chris Brown Rihanna, Fenty


Cardi B's Blue Tom Ford Lipstick Sold Out In Less Than 24 Hours

You always want what you can’t have — especially when it comes to beauty products. That’s why we’re getting the inside scoop from your favorite retailers on what’s selling out right now, how to sign up for waitlists, and where to go to find the next best thing. Because if everyone’s buying it, you know it has to be good.If I told you I wasn’t manically refreshing Instagram for updates on the Nicki Minaj and Cardi B fiasco that transpired during New York Fashion Week, I'd be a straight up liar. ...
Tags: Fashion, Music, Instagram, Nicki Minaj, Tom Ford, Sephora, Revlon, Cardi, Ulta, Barbz, Fenty, Anastasia Beverly Hills, Clapback, Revlon Ultra HD Matte Metallic Lipcolor, Rihanna Mattemoiselle Plush Matte Lipstick, BardiGang


The Latinx Hair & Makeup Pros You Should Be Following on Instagram

When it comes to the beauty industry, the Latinx community is committed full-fledged — we're talking physically, emotionally, and financially. From Mexico to the Argentina, you'll find women going to hair salons as early as they can walk, and wearing lipstick shades that bear significance far beyond a classic trend. So it's no surprise that Hispanics make up a significant percentage of beauty spending globally, and produce some of the biggest innovators and creatives in the industry."Latinxs ar...
Tags: Fashion, Music, Hollywood, Kerry Washington, Instagram, Christina Aguilera, Rihanna, Washington, Mexico, New York City, Colombia, Paris, Alicia Keys, Argentina, Miami, Shakira


You're Not Imagining It — Every Celeb Is Getting This '90s Haircut

Before we dive into the latest hair trend taking over our Instagram feeds, a full disclaimer: This look isn't exactly new. In fact, the revival of one of the most popular hairstyles of the '90s — the blunt bob — has been a long time coming, a twinkle in the eye of Hollywood A-listers, social-media influencers, and beauty editors everywhere. Now, the chin-grazing, cropped bob is back, and everyone is getting in on it... and this time, we really mean everyone.Of course, this is far from the first...
Tags: Fashion, Music, Hollywood, Viola Davis, Instagram, Alicia Keys, Oscar, Khloe Kardashian, Selena Gomez, Margot Robbie, Sarah Paulson, Jourdan Dunn, Diana Ross, Kim Kardashian West, Linda Evangelista, Taraji P Henson


Rihanna Is The Latest To Join The '90s Bob Club

Before we dive into the latest hair trend taking over our Instagram feeds, a full disclaimer: This look isn't exactly new. In fact, the revival of one of the most popular hairstyles of the '90s — the blunt bob — has been a long time coming, a twinkle in the eye of Hollywood A-listers, social-media influencers, and beauty editors everywhere. Now, the chin-grazing, cropped bob is back, and everyone is getting in on it... and this time, we really mean everyone.Of course, this is far from the first...
Tags: Fashion, Music, Hollywood, Viola Davis, Instagram, Rihanna, Alicia Keys, Oscar, Khloe Kardashian, Selena Gomez, Margot Robbie, Sarah Paulson, Jourdan Dunn, Diana Ross, Linda Evangelista, Taraji P Henson


Fenty Beauty Is Coming Out With More Products to Make Summer Even Better

We have a lot to celebrate right now. Warmer weather, longer periods of sunlight, and now, more Fenty Beauty products. Rihanna just teased a string of new launches on Instagram, including the Moroccan Spice Eye Shadow Palette ($59), which includes a wide range of shades, from orange to blue to pink. Cat-eye aficionados will be thrilled to learn that the singer is also debuting Flyliner ($20), a liquid eyeliner pen with an ultrafine, flexible tip. According to Fenty's website, the new liner is lo...
Tags: Makeup, Instagram, Rihanna, Summer, Beauty, Fenty, Celebrity Beauty, Beauty Shopping, Beauty Trends, Beauty Product Review, Summer Beauty, Fenty Beauty, Flyliner


Fenty Beauty Is Giving Us Something Else to Celebrate This Summer

We have a lot to celebrate right now. Warmer weather, longer periods of sunlight, and now, more Fenty Beauty products. Rihanna just teased a string of new launches on Instagram, including the Moroccan Spice Eye Shadow Palette ($59), which includes a wide range of shades, from orange to blue to pink. Cat-eye aficionados will be thrilled to learn that the singer is also debuting Flyliner ($20), a liquid eyeliner pen with an ultrafine, flexible tip. According to Fenty's website, the new liner is lo...
Tags: Makeup, Instagram, Rihanna, Summer, Beauty, Fenty, Celebrity Beauty, Beauty Shopping, Beauty Trends, Beauty Product Review, Summer Beauty, Fenty Beauty, Flyliner


These New Franken-Shoe Trends Are Going to Enter Your Wardrobe

E-commerce categories on the footwear front have historically been pretty straight-forward. Boots, flats, heels, trainers and possibly a separate tab for sandals during summer. But lately we’ve noticed a whole host of sub-categories; microtrends that have become so popular they warrant an entirely new area to help refine your search. Topshop alone has fourteen separate sections in its footwear department including clogs, slides and mules. But that's not where this desire for new shoes ends.Take ...
Tags: Topshop, Fashion, Instagram, Victoria Beckham, Kendall Jenner, Puma, Zara, Stella Mccartney, Gucci, Gwyneth Paltrow, Stella, Sarah Harris, Balenciaga, Fenty, Laura Jackson, Alessandro Michele


These New Franken-Shoe Trends Are Coming for Your Wardrobe

E-commerce categories on the footwear front have historically been pretty straightforward: boots, flats, heels, trainers and possibly a separate tab for sandals during summer. But lately, we’ve noticed a whole host of subcategories, microtrends that have become so popular they warrant an entirely new area to help refine your search. Topshop alone has 14 separate sections in its footwear department, including clogs, slides and mules. But that’s not where this desire for new shoes ends.Take Gucci’...
Tags: Topshop, Fashion, Instagram, Victoria Beckham, Kendall Jenner, Puma, Zara, Stella Mccartney, Gucci, Gwyneth Paltrow, Stella, Sarah Harris, Balenciaga, Fenty, Laura Jackson, Alessandro Michele


Is Fenty Releasing a New Lip Stunna Shade? Let's Investigate

A post shared by FENTY BEAUTY BY RIHANNA (@fentybeauty) on Apr 28, 2018 at 8:24pm PDT Fenty's Lip Stunna ($24) has been called the "perfect" shade of universal red lipstick. After trying it out for ourselves, we'd agree with that statement, except the idea of perfection is kind of boring, and Rihanna's makeup brand is anything but boring. That's why we're freaking out over the possibility of a new shade of Lip Stunna. Fans on Instagram swear it's going to happen - here's what we know...
Tags: Makeup, Instagram, Rihanna, Beauty, Lipstick, Fenty, Beauty Products, Beauty News, Beauty Shopping, Beauty Trends, Fenty Beauty, PDT Fenty s Lip Stunna, Lip Stunna Fans on Instagram


Color Drenching: Spring's Easiest Trend

The phrase "color drenching " is typically applied to interiors, used to describe a room that's been covered, floor-to-ceiling, in varying shades and tones of one hue. But we think it's also an apt way to describe this season's most dominant color trend. Moving on from wearing the exact same pigment — most notably red — from head-to-toe, the way to now wear your go-to spring color is in all its many variations.Take Gen Z yellow, for example. Rather than wearing one piece in a zingy shade, we're...
Tags: Fashion, Music, Instagram, Rihanna, Victoria Beckham, Getty, Puma, Zara, Max Mara, Medine, Fenty, Ashish, Giovanna Battaglia, Balenciaga Valentino


To CGI or Not to CGI? The Debate Over Virtual Influencers

The rise of virtual influencers has sparked a debate over authenticity and intent, issues that may impact brands who partner with them. In simpler times, back in 2010, Hatsune Miku, a Japanese hologram, gave her first concert in Tokyo. The CGI pop star was ‘hired’ a year later by Japanese automaker Toyota to pitch the Corolla brand—not in Japan but in the U.S., where virtual concerts starring the blue-haired singer were staged in San Francisco and New York. The integrated campaign for Cor...
Tags: Fashion, Japan, New York, Instagram, Entertainment, Rihanna, Race, Uncategorized, Advertising, Digital, San Francisco, Social Media, Social Marketing, World, Beauty, Cultural Appropriation


Hautelinks: Week of 3/8/18

This week we've got a Bachelor finale recap, upgrades to your morning routine, tons of beauty hacks, and more. So important: Tips on how to improve your daily A.M. routine for better mornings.After a rough winter, here's how to clean your UGG boots to keep them looking new.How to Make the First Move, from Man Repeller. We shouldn't be scared to do this more often!In case you missed the dumpster fire that was the Bachelor finale, The Cut has a full recap of all the horrific moments. I'm still cr...
Tags: Jennifer Lawrence, News, Instagram, Buzzfeed, College, Frances Mcdormand, Alexa Chung, Michelle Obama, Diana, Miley Cyrus, Venice, Kylie Jenner, Ugg, Elle, Joan, Alexa


The Beauty Products Black French Girls Are Buying Now

When you think of French girls, you probably envision flawless red lips and perfectly-imperfect lobs. We praise French girls for their effortlessly-chic style and carefree approach to beauty, but let's be real, Black French girls are rarely included in that narrative — until now."Thanks to the internet, blogs, Instagram, and YouTube, women who were once ignored have the power to redefine what French girl beauty is," Scheena Donia says. She's among the Parisian influencers who showing an alterna...
Tags: Facebook, Europe, Fashion, Music, UK, Instagram, Youtube, France, US, Paris, Johnson, Jane Birkin, Huda, Clinique, La Roche Posay, Fenty



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