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Posts filtered by tags: Influencers[x]


 

Why brands need to look beyond aspiration in influencer partners

Aspirational lifestyle bloggers – the victims of COVID-19 that no one’s talking about. Well, why would they? In these strange and unpredictable times, having your main achievement being a big social following because you look good or you’ve got a luxurious lifestyle has become, to put it mildly, irrelevant. If you’re one of those gleefully hailing the end of the influencer era, though, I’d argue that you’re completely wrong – and I’ve got stats to back it up. Research has found that influencers ...
Tags: Instagram, Australia, Social Media, Seo, NHS, Penguin Random House, Influencer Marketing, Thought Leadership, Digital Marketing, Influencers, Emma, Beatrix Potter, Peter Rabbit, Consumer Behaviour, Joe Wicks, Consumer Insight


The Influencers Are Lobbying Washington, but What Do They Want?

In honor of the Tenth Anniversary of Social Media Day, influencers have issued a declaration of independence and the formation of an autonomous trade association, hereby known as the American Influencer Council. Founding members—most with over one million followers, all casually flawless—influence in such areas as …Read more...
Tags: Science, Instagram, Washington, Influencers, American Influencer Council Founding


An Influencer Kept a Dog Stolen From an Unhoused Man and Is Refusing to Return Her

There has been no shortage of wild influencer stories during this period of social distancing and political unrest, including Instagram personalities who posed in blackface to “combat racism” and those who monetized their ill-advised road trips away from covid-19 hotspots. Still, those egregious behaviors are…Read more...
Tags: Science, Instagram, Homelessness, Influencers, Brittany Littleton, Heart La, Little Love Rescue, Unhoused


Instagram plays catch up by finally paying its creators. Will they stay?

Instagram is one of the last social media platforms to pay its creators
Tags: News, Instagram, Trends, Social Media, Content Creators, Influencers


The Role of Social Media on the Path to Re-opening

As states and cities across the country  plan  for re-opening  and lockdowns start to lift in different regions ,  a  brand’s social media pages should act as an anchor to communicate with consumers   as their physical locations open back up for business amidst the pandemic. In fact, consumers normally visit social media looking for this type of information –  more than half of US adults  turn to social media for the latest news, and the  majority Gen Z shoppers  want brands and ret...
Tags: General, Instagram, Marketing, US, Social Media, Businesses, Ugc, Checklist, Influencers, Facebook Twitter, Social listening, Pandemic, Coronavirus, Covid19


Fashion Influencers Plan Their Year Around Nordstrom’s Anniversary Sale. Now It’s Postponed

In 2018, Caitlin Covington, a fashion-focused influencer who has over a million followers on Instagram, told Adweek that the Nordstrom Anniversary Sale is the "Super Bowl of blogging." "You prepare for it all year," she said. But like many other events, this year, the Nordstrom Anniversary Sale will look a bit different: Due to the...
Tags: Nordstrom, Instagram, Advertising, Adweek, Influencers, Nordstrom Anniversary Sale, Caitlin Covington


Quiz: How Much Do You Know About Social Commerce and Influencer Marketing?

Managing a brand's social accounts and keeping followers engaged is challenging enough, but converting those fans into customers is another matter entirely. Social platforms, from established players like Facebook and YouTube to newer challengers like Instagram and TikTok, are evolving to accommodate social commerce, but there can be a learning curve to tapping into these...
Tags: Facebook, Instagram, Advertising, Influencers, Marketing Innovation, Publishers & Platforms


In Lockdown: The food revolution

The world is changing in significant ways and marketers need to understand and navigate the new landscape. In our In Lockdown series, our Research & Insight teams from around the world delve into different sectors and trends, and share their learnings. Here, Research & Insight Analyst Paula Navarro examines changes in the food behaviours during the pandemic. While governments are taking stronger measures to tackle the spread of the COVID-19 pandemic, more than 3 billion people globally are bein...
Tags: Food, Cooking, Instagram, France, Social Media, Seo, Italy, New Zealand, Supermarket, Who, Fmcg, Influencers, Derek, Emmanuel Macron, McDonald, Innova


GayCities is searching for the next travel pics superstar—could it be you?

We're looking for the next great travel photos superstar
Tags: Life, Lifestyle, Pics, Influencers, Ad Friendly, Queerty, Gaycities Link, Travel Pics


It’s Definitely Worth Following Gary the Cat for Travel Inspiration

If you’re looking for a memorable destination to wile away your vacation days, perhaps Gary can point you in the right direction. This feline travel influencer has one of the web’s most enviable Instagram accounts filled with images of Gary on kayaks in pristine waters, romping through the snow surrounded by soaring mountain peaks, and photos of Gary and his friends in gorgeous natural environments. While many social media influencers fill their feeds with quirky or playful selfies, there a...
Tags: Travel, News, Instagram, Animals, Uncategorized, Viral, James, Influencers, Gary, Onetime


It’s Definitely Worth Following Gary the Cat for Travel Inspiration. Despite His Instagram Fame, He’s Still ‘Just a Cat.’

If you’re looking for a memorable destination to wile away your vacation days, perhaps Gary can point you in the right direction. This feline travel influencer has one of the web’s most enviable Instagram accounts filled with images of Gary on kayaks in pristine waters, romping through the snow surrounded by soaring mountain peaks, and photos of Gary and his friends in gorgeous natural environments. While many social media influencers fill their feeds with quirky or playful selfies, there a...
Tags: Travel, News, Instagram, Animals, Uncategorized, Viral, James, Influencers, Gary, Calgary Humane Society, James He, Onetime, Gary the Cat, Great Grams of Gary View, James Shortly, Gary s Instagram


Ever wondered how Instagrammers get those amazing shots? Turns out they’ll go great lengths to get them

Some photographers will go great lengths to get the perfect shot. But it seems that Instagram influencers and “influencers” will go even further. Now there’s an Instagram account that shows behind the scenes of “doing it for the ‘Gram”, and it’s absolutely hilarious. Even the name of this account makes me giggle: @influencersinthewild. It was […] The post Ever wondered how Instagrammers get those amazing shots? Turns out they’ll go great lengths to get them appeared first on DIY Photography. ...
Tags: Photography, Instagram, Inspiration, Social Media, Social Network, Influencers, Instagram Influencer, Influencers in the Wild


Marketing for Teenagers: How to Attract Younger Audiences with Social Media

Are you struggling to find your teen audience? Here's how you too can market to teens.
Tags: Business, Instagram, Marketing, Social Media, Snapchat, Influencers, Davis Apartments, Marketing to teens


Instagram Account “Influencers In The Wild” Exposes People Who Are Willing To Do Everything For A Photo

If you’ve ever wondered how influencers (or other people obsessed with their social media feeds) take those perfect pictures, Influencers In The Wild is here to show you. This Instagram account exposes them in their natural habitat, sharing the crazy behind-the-scenes moments with the rest of us. See the finest examples below! More: Source
Tags: Photography, Design, Instagram, Humor, Influencers


Spotify look at adding ‘Stories’ for playlists

Spotify might follow in the steps of Instagram and YouTube  by letting influencers add video clips to their playlists. Spotify are testing a feature that lets users add a short video clip to their playlists. They work the same as social media Stories so that listeners can simply tap the playlist picture to watch the clip promoting the playlist and its latest tracks. The icon at the top of the playlist shows a small circular animated preview of the story to let you know it’s there. The f...
Tags: Spotify, Video, Music, Instagram, Social Media, Story, Discovery, Testing, Stories, Clips, Test, Promo, Playlists, Discover, Promotion, Digital Music News


The changing healthcare industry and social media

In this post, GlobalWebIndex‘s Strategic Insights Analyst, Olivia Valentine examines the role of social media in the changing healthcare sector, and how consumer behaviour is altering the way brands and healthcare providers need to engage with communities online. Search any health-related hashtag on social media and you’ll find a free-flowing stream of content and conversation from people across the world. The shift to everything digital has impacted most industries, and healthcare hasn’t been l...
Tags: Health, Facebook, UK, Instagram, Youtube, US, Social Media, Seo, NHS, Healthcare, Alex, Thought Leadership, Digital Marketing, Influencers, GlobalWebIndex, Christian Jessen


The dawn of a new influencer economy

Influencers, creators, marketers and social platforms exist in a symbiotic – and largely profitable – relationship. Yet if we follow the money, the next decade of influencer marketing looks quite different from the last. A new influencer economy for the 2020s is emerging. And with influencers starting to make money via direct selling, subscriptions and membership models, tipping and gifting, the pressure is on brands to keep up. Social commerce is transforming platforms into the new mall. Instag...
Tags: Facebook, Instagram, Youtube, US, Social Media, Seo, Wwf, Influencer Marketing, Social Commerce, Thought Leadership, Influencers, Storr, Instagram Twitter, Nathan McDonald, Depop, Tiktok


Three influencers come under fire for promoting a fake weight loss drink containing cyanide

The world of Instagram influencers is a strange one. And certainly, to a large extent, a fake one. But what happens when influencers are ready to turn fake into downright dangerous? In a recent documentary by the BBC, three influencers were approached to promote a fake weight loss drink that contained cyanide. And they all […] The post Three influencers come under fire for promoting a fake weight loss drink containing cyanide appeared first on DIY Photography.
Tags: Photography, News, Instagram, Social Media, Bbc, Social Network, Influencers, Influencer, Instagram Influencer


Instagram Is Censoring Vape Speech

Instagram announced on Wednesday that it will begin enforcing bans on influencers promoting “goods such as vaping, tobacco products and weapons” in branded posts.Read more...
Tags: Science, Technology, Instagram, Advertising, Social Media, Vaping, E Cigarettes, Influencers, Firearms


Impressions of Crouton, a Moderately Famous Internet Cow

For Crouton, fame came in the form of a wheelbarrow.Read more...
Tags: Twitter, Science, Instagram, Celebrity, Social Media, Cows, Crouton, Influencers


Social Media Campaign Teases Ford’s Forthcoming Mustang-Inspired Electric SUV

The all-electric vehicle fuses future-forward aspirations and the aesthetics of the brand's beloved sports car Rumors have surfaced and dissipated on numerous occasions since news of Ford‘s forthcoming Mustang-inspired, all-electric SUV broke. Neither confirming nor denying (or even actively hinting it), Ford quietly waited until today to give us something prior to the vehicle’s global reveal at the LA Auto Show. Ford has trickled out …
Tags: Auto, Design, Campaigns, Instagram, Cars, SUV, Automotive, Ford, Electric Vehicles, La Auto Show, Electric, Teaser, Electric Cars, Mustang, Influencers, Social Media Campaign Teases Ford


Why “Hidden Like Counts” Won’t Hurt Influencer Marketing

Back in April, Instagram began a test in which they hid the number of likes each post gets from public view. While the original poster can still see the count, other users cannot. The stated goal is to reduce, particularly among young people, the negative pressure caused by competing for likes and the embarrassment of low like counts. This test expanded on Instagram in July and began rolling to Facebook in certain regions this September.  Based on the expansion, it now seems more likely...
Tags: Facebook, Instagram, Seo, Influencer Marketing, Influencers, Facebook Marketing, Social Media Agency, Instagram Marketing, An Inc, Social Media Agencies, Instagram Hide Likes, Social Media Marketing Companies, Social Media Marketing Agencies, Facebook hidden likes, Instagram HIdden Likes


Useful Tips For Beginner Influencers

Influencers are currently the hottest trend in online marketing. As social networks continue to grow with more and more users every day, many people decide to pursue influencer careers. At the same time, companies look to tap into the social media market and are willing to reach out to influencers. However, becoming an influencer that makes real money isn’t that easy. This is why we’ve decided to share some useful tips that will prepare you for the road ahead and potentially help you achieve yo...
Tags: Startups, Instagram, Others, Influencers, Online Influencers


Iranian Instagram celeb (in)famous for extreme cosmetic surgery was arrested for blasphemy

Iranian cosmetic surgery enthusiast Sahar Tabar, 22, has reportedly been arrested for blasphemy. Tabar is known for her creepy selfies in which she augments her surgically-edited face with makeup and digital effects. From BBC News: Judicial authorities arrested Tabar after members of the public reportedly made complaints about her, Tasnim reported. She is accused of blasphemy, instigating violence, illegally acquiring property, insulting the country's dress code and encouraging young peopl...
Tags: Post, News, Instagram, Weird, Iran, BBC News, Influencers, Cosmetic Surgery, Tasnim, Tabar, Sahar Tabar


Unsecured database exposes private data of millions of Instagram influencers

In a database recently discovered online, there was a vast number of private data of various Instagram influencers, celebrities, and brands. There were nearly 50 million people affected, and the database contained even their private data, including phone numbers and email addresses. According to TechCrunch, the database was hosted by Amazon Web Services and it […] The post Unsecured database exposes private data of millions of Instagram influencers appeared first on DIY Photography.
Tags: Photography, News, Instagram, Social Networking, Social Media, Leak, Social Network, Amazon Web Services, Influencers, Instagram Influencer


Millions of Instagram influencers reportedly had private data exposed online

As many as 49 million Instagram influencers have reportedly had their private data exposed in an online database that had no password protection. The database was apparently created by a marketing firm and has been taken offline. The post Millions of Instagram influencers reportedly had private data exposed online appeared first on Digital Trends.
Tags: News, Instagram, Trends, Social Media, Web, Influencers, Security Alert


Instagram is hiding likes

In what may be a major blow to Instagram influencers and businesses that rely on social media, Instagram is testing hiding like counts from posts. According to Mark Zuckerberg, “As you scroll through your feed, there are no like counts. You can see who liked a photo or video, you can tap through to see [the list], and if you have the time you can add them all up yourself.” So while you can still see your own like count, you won’t be able to see others. The new system is currently being teste...
Tags: Travel, Mark Zuckerberg, Instagram, Social Media, Canada, Zuckerberg, All, Influencers, Livestrong, Instagram Likes, Lia Haberman, Mel Brittner, Dave Coast


When Influencer Marketing Works for Hotels and When it Doesn’t

In the past few years, there has been a huge increase in Hotel brands using influencers as part of their social media strategy. In this article, we’ll take a look at why it can work, how it can go wrong and steps to make it work for your Hotel. What is influencer marketing for Hotels? Influencer marketing is giving free stays at Hotels or free holiday trips away to social media influencers in return for promotion across their platforms. Through blogs and Instagram, travel influencers share th...
Tags: Facebook, Instagram, Hotels, Social Media, Seo, Social Media Marketing, Hotel, Influencer Marketing, Influencers, HANNAH, Social Media Management, Social Media Community, Hotel Social Media, Morch, Hotels Social Media, Elle Darby


A Friendly Reminder That a Lot of Instagram Health Advice Is Garbage

There’s bullshit health advice everywhere, but you’d hope that when you follow someone on Insta who looks legit—lots of followers, blue checkmark, solid-looking advice on a blog—you’d get the good stuff. Unfortunately, there’s still a lot of crap out there. Read more...
Tags: Health, Instagram, Fitness, Social Media, Sorry, Bullshit, Lifehacks, Influencers


Instagram influencer faked her trip to Coachella to prove how easily social media can fool you

It’s nothing new that Instagram celebrities share fake stuff on their profiles: from fake pancakes, to (poorly) photoshopped trip to Paris. But sadly, millions of followers believe that their lives are indeed glamorous as they portray it. YouTube and Instagram star Gabbie Hanna decided to do something about it. She posted a series of photos […] The post Instagram influencer faked her trip to Coachella to prove how easily social media can fool you appeared first on DIY Photography.
Tags: Photography, Instagram, Inspiration, Social Media, Paris, Coachella, Fake, Influencers, Influencer, Instagram Influencer, Gabbie Hanna



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