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The Head of Instagram Agrees To Testify as Congress Probes the App's Effects on Young People

Adam Mosseri, the head of Instagram, has agreed for the first time to testify before Congress, as bipartisan anger mounts over harms to young people from the app. From a report: Mr. Mosseri is expected to appear before a Senate panel during the week of Dec. 6 as part of a series of hearings on protecting children online, said Senator Richard Blumenthal, who will lead the hearing. Mr. Mosseri's appearance follows hearings this year with Antigone Davis, the global head of safety for Meta, the pare...
Tags: Facebook, Mark Zuckerberg, Instagram, Congress, Senate, Tech, Connecticut, Davis, Meta, Zuckerberg, Richard Blumenthal, Blumenthal, Instagram and Facebook, Commerce Committee, Antigone Davis, Adam Mosseri


A brand testing TikTok's demographic and behavioral ad targeting says the platform is up to 400% cheaper than Instagram for driving website visits

TikTok's self-serve ad platform is still in its infancy. But some of its beta users say it's more cost effective than competing products at Instagram and Facebook for driving website visits and app installs.  One of its beta testers, the Australian teeth-whitening brand HiSmile, said TikTok's self-serve ads are three to four times cheaper than ads on competing apps for driving traffic to its website. While TikTok has been a lead generator for HiSmile, the app's ability to drive purchases is st...
Tags: Facebook, Instagram, Australia, La, Trends, Ken Burns, US UK, Dunkin, Instagram and Facebook, Chipotle WalMart, HiSmile, Tiktok, Charli D Amelio, Hype House, Justin Gaggino HiSmile, Gaggino


A marketer using TikTok's self-serve ad platform beta says it has been up to 400% cheaper than Instagram's for driving website visits

TikTok's self-serve ad platform is still in its infancy. But some of its beta users say it's more cost effective than competing products at Instagram and Facebook for driving website visits and app installs.  One of its beta testers, the Australian teeth-whitening brand HiSmile, said TikTok's self-serve ads are three to four times cheaper than ads on competing apps for driving traffic to its website. While TikTok has been a lead generator for HiSmile, the app's ability to drive purchases is st...
Tags: Facebook, Instagram, Australia, La, Trends, Google Photos, US UK, Dunkin, Instagram and Facebook, Chipotle WalMart, HiSmile, Tiktok, Charli D Amelio, Hype House, Justin Gaggino HiSmile, Gaggino


Five Foundational Truths of Youth Marketing (and Leadership)

WHO IS Gen Z? They are people born between 1996 and 2011. What is their frequency? Their generational voice is diverse, engaged, knowledgeable, pragmatic, collaborative. And while they share common values, they are very independent. In The Gen Z Frequency, authors Gregg Witt and Derek Baird tackle this demographic which is projected to be the largest consumer demographic in history. The HRC Retail Advisory forecasts this generation to drive 40% of all US consumer spending, and yet it is one of ...
Tags: Leadership, Instagram, US, Instagram and Facebook, Adam Wilson, Leadership Development, HRC Retail Advisory, Gregg Witt, Derek Baird, Carhartt North America Truth, Nicholas Tran, Michael Abata, Jim Louderback, Vidcon Truth, Sara Unger


Facebook Says It Needs to Collect All Your Data to Protect Against Terrorism and Child Abuse

Facebook was slapped with a ruling in Germany today that limits how the social media giant can collect data across its multiple platforms, like WhatsApp and Instagram. And Facebook is not happy about it, to say the least. The company says it’s collecting all of that data for your own good. They’re simply using their…Read more...
Tags: Facebook, Mark Zuckerberg, Science, Instagram, Privacy, Germany, Whatsapp, Surveillance, Donald Trump, Data Privacy, Sheryl Sandberg, Instagram and Facebook, Cambridge Analytica, President Trump, delete Facebook, Bundeskartellamt


Instagram traps data without a Download Your Information tool

It’s hard to #DeleteFacebook with no viable alternative, but at least you can export all your data. There’s no such option on Instagram . That lack of data portability puts users at the mercy of Instagram’s product and policy decisions. And it could even put users at risk as those who seek to backup their accounts and content are forced to use unofficial third-party apps that require their password. Facebook launched its Download Your Information tool in 2010, six years after the social net...
Tags: Mobile, Facebook, Apps, Mark Zuckerberg, Instagram, Government, Tech, Policy, Facebook Instagram, Instagram and Facebook, Instaport, Data Portability, DeleteFacebook


Social Media App Vero Blows Up, But Success Creates Problems

Frustrated with social media platforms such as Instagram and Facebook that display posts based on an algorithm, users are swarming to a new, paid service that promises to show social items in reverse chronological order. Vero has actually been around for a while, but recently began a strong push for new users by promising that the first million to sign up would have the service's subscription fee waived for life. It has been wildly successful -- maybe too much so. Once you download the app fro...
Tags: Facebook, Instagram, Lebanon, Facebook And Instagram, Rafik Hariri, Instagram and Facebook, Vero, Ayman Hariri, Mashable Vero, App Store Vero


What You Need To Know About Vero, The Latest Hot Social Network

If you've been on Twitter or Facebook in recent days, you've probably seen someone, very possibly an influencer, talking about a social media app called Vero.That's right, another social media app is vying for your time and smartphone space. Vero (or "Vero - True Social") has actually been around for a few years, as The Independent reports, but it's now beginning to grow in popularity.The big questions are obviously "what is Vero?" and "why should I consider downloading it?" After all, many of ...
Tags: Facebook, Fashion, Music, Instagram, Samsung, America, Kylie Jenner, Instagram and Facebook, Vero, Latest Hot Social Network, Well Vero


Is Social Media Causing Childhood Depression?

General practitioner Rangan Chatterjee says he has seen plenty of evidence of the link between mental ill-health in children and their use of social media. "One 16 year-old boy was referred to him after he self-harmed and ended up in A&E," reports BBC. Dr. Chatterjee was going to put him on anti-depressants, but instead worked with him to help wean him off social media. "He reported a significant improvement in his wellbeing and, after six months, I had a letter from his mother saying he was hap...
Tags: Facebook, Instagram, Tech, Bbc, Royal Society of Public Health, Instagram and Facebook, Royal Manchester Children s Hospital, Chatterjee, Rangan Chatterjee, Louise Theodosiou


What Are Hashtags Really For? #Confused #Blessed #NoFilter

In late 2014, the hashtag #WhyIStayed was trending on Twitter. Frozen pizza slinger DiGiorno, known for being snarky and clever on social media, wanted to join the fun: There was just one problem: #WhyIStayed started in response to a video of domestic abuse. Women used the hashtag to tell their own story of abuse and talk about the societal pressures that led them to stay with their abusers. At best, DiGiorno looked clueless. At worst, it looked like they were making light of a very s...
Tags: Facebook, Twitter, Instagram, Social Media, Seo, Social Media Marketing, Hashtags, Buffer, Toprank Marketing, McDonald, Instagram and Facebook, Digiorno, Facebook research, HashWithCare Hashtags


Whatever happened to blogging?

Yes, I'm still here, and — importantly — you're still here. But generally, I'm told, what was once blogging has migrated to Instagram, Twitter, and Facebook. The mommy bloggers, specifically, moved on to Instagram, so it says here in "How the Mom Internet became a spotless, sponsored void/Gritty blogs have given way to staged Instagram photos" (WaPo).If you read that, you'll see that mommy blogging had already gotten screwed up by the effort to monetize. There are various ways to monetize your b...
Tags: Cleaning, Instagram, Writing, Law, Advertising, Barack Obama, Blogging, Instagram and Facebook, Instagram Twitter and Facebook, Aesthetics, Ann Althouse, Burns Strider


How to Use Your Social Network to Travel the World

One of my favorite websites is Couchsurfing. This website allows you to connect with locals abroad and get a place to stay, a friend to show you around, and local information. I remember I used it when I was first traveling and stayed at this lovely home in Athens. I’ve grown to love it even more since they have a “who’s nearby” feature on their app, which I heavily used in France last year. Celinne, on the other hand, created – and used – her own personal social network. She traveled the world...
Tags: Travel, Europe, Instagram, Interview, Bali, Interviews, Australia, France, Southeast Asia, US, Thailand, Philippines, Nepal, Italy, Athens, Myanmar


A Marketing Guidepost in 2018

Ringing in the New Year offers a fresh opportunity to pause and reflect each year. As campaigns vie for the attention of consumers everywhere who are looking to get fit, read more, and practice better self-care, the question begs to be asked: what can we, as marketers, do better? Surely there are plenty of existential answers to be explored, but quite simply, are we reaching our shoppers where they are, emotionally as well as physically? A quick review of 2017 reveals many shifts in the way con...
Tags: Media, Instagram, Nike, Adidas, Sem, Snapchat, Insight, Consumer Behavior, Shopper Mindsets, Integer, Integer.com, Shopper Culture, Shopper Marketing, Shopperculture.com, The Integer Group, Audience Understanding


4 Free Must Have Mobile Photography Apps

Let us all face the facts: mobile photography isn’t going anywhere. It’s only getting better — the cameras, the apps, the photos. I’m not one that needs convincing as I’ve long been an advocate of the legitimacy of mobile photography, but there are still legions of doubters. Those individuals won’t be easily swayed so I won’t bother trying. For those who are looking to maximize their mobile shooting experience — from fun, social media oriented apps to more full featured editing apps — here are f...
Tags: Photography, Instagram, ISO, Gear, Vsco, PRISMA, Instagram and Facebook, Snapseed, VSCO VSCO, Prisma Prisma, Van Gogh Mondrian Picasso, Darkroom Lightroom, VSCO Darkroom, Photo Library Darkroom


Holiday Marketing: How a $3K a Day T-Shirt Store Is Preparing for the Gift-Giving Season

When you're selling gift-able products, the holiday season is your time to shine. But how do you target customers when they're in the gift-giving spirit? In this episode of Shopify Masters, you’ll learn from an entrepreneur who sells $3,000 worth of t-shirts every day and how he’s preparing for the busy holiday shopping season. Jeremiah Robison is the founder of Beloved Shirts: quirky, fun designs on shirts, hoodies, onesies, and more. If you’re putting a concrete deadline there for a guarante...
Tags: Amazon, Facebook, Ecommerce, Utah, Wtf, Instagram, Etsy, Colorado, California, Ebay, China, US, Ppc, Cnn, Thailand, Katy Perry


4 Ways to Get More Brand Value From Influencer Generated Content

This article is part of the Influencer Marketing Series, written and sponsored by Shopping Links, an online marketplace designed to make it easier for Bloggers and Brands to connect and collaborate. For $100 off your first collaboration, use code PROFF100. As influencer collaborations become an increasingly common part of the job for publicists, so too has finding ways to maximize the return for clients. Leveraging influencer content beyond a collaboration is one of the most impactful, yet unde...
Tags: London, Featured, Instagram, Youtube, Pr, Canada, Influencer Marketing, Instagram and Facebook, Emily Johnston, Condé Nast Traveler Travel Leisure, Influencer/Blogger Relations, Full Width, Bachelorette Kaitlyn Bristowe, Bristowe, Sponsored Series: Influencer Marketing, Fairmont Hotels Resorts and Air Canada


Holiday Marketing: How a $3K a Day T-Shirt Store Is Preparing for the Gift-Giving Season

When you're selling gift-able products, the holiday season is your time to shine. But how do you target customers when they're in the gift-giving spirit? In this episode of Shopify Masters, you’ll learn from an entrepreneur who sells $3,000 worth of t-shirts every day and how he’s preparing for the busy holiday shopping season. Jeremiah Robison is the founder of Beloved Shirts: quirky, fun designs on shirts, hoodies, onesies, and more. If you’re putting a concrete deadline there for a guarante...
Tags: Amazon, Facebook, Ecommerce, Utah, Wtf, Instagram, Etsy, Colorado, California, Ebay, China, US, Ppc, Cnn, Thailand, Katy Perry


Instagram’s secretly testing a Regram button and many other big new features

TNW today obtained information on a range of new features Instagram is currently testing. As with all tests, this means some of you may have already seen one or two of the new features. Some of you, however, have not. Instagram and Facebook tend to roll out new features for testing to small segments of the audience, not all at once — and some may never been seen again after these tests. As such, TNW makes no guarantee that any of these are coming to Instagram anytime soon. That said, we’re fairl...
Tags: Startups, Facebook, Instagram, Social Media, Instagram and Facebook


Instagram’s secretly testing a handful of new features. We found them.

TNW today obtained information on a range of new features Instagram is currently testing. As with all tests, this means some of you may have already seen one or two of the new features. Some of you, however, have not. Instagram and Facebook tend to roll out new features for testing to small segments of the audience, not all at once — and some may never been seen again after these tests. As such, TNW makes no guarantee that any of these are coming to Instagram anytime soon. That said, we’re fairl...
Tags: Startups, Facebook, Instagram, Social Media, Instagram and Facebook


Transform Your Moto Z Into a Polaroid with the Insta-Share Printer

The problem with most photography social media platforms like Instagram and Facebook is that they are ephemeral, rarely encouraging people to make physical copies of what they capture. Normally this is an inconvenient process but new accessories and services have sprung up with the rise in popularity of these platforms, accessories and services that bring the ephemeral nature of Internet photography to life in fun, innovative ways. What better way to combine the present with the past than with a...
Tags: Motorola, Photography, Polaroid, Facebook Instagram, Instagram and Facebook, Zink, Markus Spiske, Pexels, News & Opinion, Polaroid Insta Share Printer, Moto Zo


World Cup Windup: France

France’s Maurice Manificat celebrates his “time of day” victory in Stage 7 of the 2017 Tour de Ski, with the fastest time in the 9 k freestyle hill climb in Val di Fiemme, Italy. (Photo: Salomon/Nordic Focus) Welcome to World Cup Windup, where we check in with the top-10 teams from last year’s FIS Cross Country World Cup tour before the season starts with the Ruka Triple in Kuusamo, Finland, on Nov. 24. FRANCE Overall in Nations Cup Last Year: Eighth Women’s Ranking 2016/2017: 15th Men’s...
Tags: General, News, Instagram, France, Sport, Ukraine, Davos, Canada, Racing, Olympics, Skiing, Italy, World Cup, Poland, King, Fis


13 photos that will make you want to visit the Alps right now

In July 2017, Finnish based producer and artist, Joonas Linkola, flew from Helsinki to Munich where he rented a car and drove towards Austria. For the third year in a row, Joonas has spent several months living on the road producing visual content. His style is ambient, thoughtful and positive, which could also be said about his character. The summer spent camping and hiking in the Austrian mountains, with his friends was described as a “one of a kind experience”. Here is a collection of some...
Tags: Travel, Photos, US, Austria, Munich, South Africa, Gallery, Italy, Alps, Road Trip, Helsinki, All, South East, Lago di Braies, Instagram and Facebook, Joonas


A Step-by-Step Process to Curate Viral Content for Instagram and Facebook

You don't need to create all the content you share online. In fact, content curation—finding and sharing third party content—is a must for growing and maintaining an engaging social media presence. In this episode of Shopify Masters, you’ll learn from Audrey Castonguay of Wholesome Culture about the  process she uses to find and repurpose viral content for her Facebook and Instagram profiles.   When people tag their friends...then I think it’s always some good content. Tune in to learn How...
Tags: Google, Facebook, Ecommerce, New York, Instagram, Linkedin, Fda, Soma, Montreal, Felix Thea, FELIX, Shopify Masters, Facebook Facebook, Lynda, Audrey, Instagram and Facebook


Meet The Line-Up of The ‘Mickey Mouse Club’ Reboot

Meet the next generation’s Britney Spears or Ryan Gosling. Those stars were all part of the ’90s reboot of The Mickey Mouse Club, a Disney Channel entertainment space for aspiring singers, dancers, and performers. And yes, Ryan Gosling used to be a Disney star. Now The Micky Mouse Club is getting a 21st century reboot as a digital program called Club Mickey Mouse. And the new line-up of kids could very well be the next pop culture icons (or indie movie darling). Disney Digital announced the ...
Tags: Movies, Instagram, Abc, Disney, Los Angeles, Philadelphia, Britney Spears, Ryan Gosling, Will, Disney Channel, Mickey Mouse, Sean, Jenna, Sydney Australia, Gabe, Regan


A Step-by-Step Process to Curate Viral Content for Instagram and Facebook

You don't need to create all the content you share online. In fact, content curation—finding and sharing third party content—is a must for growing and maintaining an engaging social media presence. In this episode of Shopify Masters, you’ll learn from Audrey Castonguay of Wholesome Culture about the  process she uses to find and repurpose viral content for her Facebook and Instagram profiles.   When people tag their friends...then I think it’s always some good content. Tune in to learn How...
Tags: Google, Facebook, Ecommerce, New York, Instagram, Linkedin, Fda, Soma, Montreal, Felix Thea, FELIX, Shopify Masters, Facebook Facebook, Lynda, Audrey, Instagram and Facebook


5 Tools to Track Social Media Sales

Social media is always growing and changing. There are now a variety of ways to utilize Instagram, Facebook and other platforms. One of these ways is an e-commerce business. It’s becoming common to see individuals utilizing these platforms to connect their brands with sales. With this, social media accounts have become useful and multifaceted, as they let users turn their posts into sales. Here are 5 tools we recommend taking advantage of to get a better handle on how social is driving brand sal...
Tags: Facebook, Featured, Olapic, Pinterest, Instagram, Social Media, Pr, Digital Marketing, Lululemon, Instagram Facebook, Instagram and Facebook, Soldsie, DIY PR, Shopseen, Olapic Olapic, Soldsie Soldsie


Facebook really is losing teen users to Instagram and Snapchat (FB, SNAP, TWTR)

It's true: teenagers really do think Facebook is less cool than Instagram and Snapchat. That's according to a study by eMarketer, which predicted that monthly teen use of Facebook in the US and UK would decline faster this year than last year. Monthly users aged between 12 and 17 years old will fall 3.4% to 14.5 million people this year, an accelerated decline from the 1.2% fall in 2016. It's the second year of teen use decline for Facebook, according to eMarketer. The picture is similar in the...
Tags: Amazon, Facebook, UK, Instagram, US, Trends, Snapchat, Instagram and Facebook, Bill Fisher, Snapchat Of course Facebook


A huge new survey shows that teens are bullied most on Instagram and Facebook

 According to British anti-bullying organization Ditch The Label’s new annual survey, Instagram is the network of choice for cyberbullies in 2017 with Facebook close behind. This year’s survey collected results from 10,020 people between the ages of 12 and 20, making for a respectably robust data set that sheds some light into the damaging phenomenon endemic to internet communities.… Read More
Tags: Social, TC, Facebook, Instagram, Teens, Tech, Diversity, Cyberbullying, Online Harassment, Instagram and Facebook


WE WERE WRONG: Snap's lead IPO underwriter makes an embarrassing admission (SNAP)

"We were wrong." That was the bombshell line leading off a note on Snap from Morgan Stanley on Tuesday morning. Snap's lead initial public offering underwriter downgraded the company to a neutral and lowered its price target by 42% to $16. The bank's bear case for the stock is $7.  "We have been wrong about SNAP's ability to innovate and improve its ad product this year (improving scalability, targeting, measurability, etc.) and user monetization as it works to move beyond 'experimental' ad bud...
Tags: Facebook, Instagram, Trends, Snapchat, Morgan Stanley, Trump, Nowak, Instagram and Facebook, Brian Nowak, Morgan Stanley This, Google Search YouTube Facebook and Twitter


MailChimp Follows Up Facebook Ad Service With Instagram Ad Campaigns

Coming on the heels of launching Facebook Ad Campaigns in MailChimp, the email marketing service provider has followed up with Instagram Ad campaigns. Now, you can create ads to reach your audience on Instagram, Facebook, or both in a few steps directly from your MailChimp account. How to Create Instagram Ads from Within MailChimp Creating an Instagram ad in MailChimp follows the same process you would use to build an email campaign. First, select an Instagram audience to target and add a bud...
Tags: Instagram, Sales, Atlanta, Instagram Facebook, Instagram and Facebook, Marketing Tips, Facebook Ad Campaigns, John Foreman Mailchimp, Tom Klein MailChimp CMO Image



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