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Become a Brand Renegade

OVER THE PAST FEW DECADES, we’ve seen several examples of “brand renegades.” These are the industry disruptors who have changed how business is conducted in distinctly powerful ways. Think how Uber transformed the transportation industry, how Airbnb took over the lodging industry — not to mention how Tesla is upending both the automobile and energy industries. A brand renegade makes huge changes that everyone else turns their heads to notice. The successful brand renegade has staying power and ...
Tags: Facebook, Leadership, Instagram, Marketing, Tesla, Airbnb, Las Vegas, Cnbc, Louis Vuitton, Dolce Gabbana, Sean, Oster, Walmart Target Walgreens, Club Tattoo, Sean Dowdell, Thora Dowdell

Instagram’s “no longer a photo-sharing app”. Here’s how to adapt.

Instagram, everyone’s favorite photo-sharing app is, well, no longer a photo-sharing app. The news of this major pivot comes courtesy of Adam Moserri , the head of Instagram. If Instagram’s a part of your brand’s social media strategy, you just might feel a minor freak out coming on. But don’t panic. Moserri provided several super-helpful clues for what Instagram’s currently prioritizing. Keep reading to find out what they are. The 4 new priorities, now that Instagram’s no longer a...
Tags: Facebook, Post, Instagram, Marketing, Facebook Twitter Instagram, YouTube Instagram, Tiktok, Adam Moserri, Instagram If Instagram, Moserri

How to get your mobile app discovered in 2021

The iOS app store officially launched on July 10 2008 with 500 apps. Almost overnight, a huge new industry was created around mobile. According to Statista, revenue generated from apps (paid downloads and in-app advertising) will reach $935 billion by 2023, and that doesn’t doesn’t include the many trillions of dollars transacted via apps in the last decade alone (think Amazon, Uber, games, etc). Worldwide mobile app revenues in 2014 to 2023(in billion U.S. dollars) (source: Statista) ...
Tags: Google, Amazon, Facebook, Apps, Elon Musk, Instagram, Stanford, Marketing, Trends, Discovery, Reid Hoffman, Airbnb, Brian, Brian Chesky, Don, Google Facebook

Privacy rules are changing marketing. Are you prepared?

The privacy revolution is here, impacting every single way you do marketing on the internet. You must change too. You're not going to be able to grow your business using yesterday’s playbook — so burn it.
Tags: Facebook, Instagram, Email, Privacy, Opinion, Marketing, Spam, Service, Radio, Agent, Ads, Email Marketing, Digital Marketing, Chris Smith, CASL, Brokerage

Influential versus influencer

Over the past few years, the rise of influencer marketing has changed the landscape of endorsement or testimonial advertising. Twenty-plus years ago, celebrities endorsed products and services, but it was usually in a TV spot or print ad, and we immediately understood that they were being paid for that endorsement. Today, YouTube or Instagram “celebrities” weave their endorsements into their lifestyle photos, and even if they mark their video or post with one of the approved hashtags, things ge...
Tags: Instagram, Uncategorized, Marketing, Branding, Hershey, MMG, Des Moines Business Record, WOM, AgencyLife, Agencyowner, Agencymanagement

The Best Online Business Ideas You Should Copy

It’s Tuesday morning at 10 AM and you’ve already had your first cup of coffee. You’ve also finished some hairy morning tasks ahead of schedule and now you’re embracing that brief moment of chill. So what do you do? You shop. Online. Amiright?  So if you’re doing it, there’s a good chance someone else is doing it too. Which means… If you’re going to start a business, shouldn’t it be online? There are some pretty neat online business ideas that boast high-profit margins, low barriers to entry, ...
Tags: Amazon, Home, Business, Instagram, Youtube, Marketing, Remote Work, Netflix, Hawaii, HubSpot, Udemy, Ernest Hemingway, Nana, Amazon Amazon, Rachael Ray, Pythagoras

Never run out of social media content ideas again

There’s one thing all social media managers have in common: writer’s block. Or is that content writer’s block? Either way, coming up with enough ideas to fill your weekly social media post quota can be daunting. And now that we’re all experiencing burnout , the pressure of coming up with effective social media content ideas can be especially overwhelming. Until now, that is. If you’re struggling to come up with social media posts, our list below will help you get going. Keep readin...
Tags: Post, Instagram, Marketing, Host

How To Get Free Instagram Followers

Today, Instagram has over one billion active users worldwide,. Thanks to Instagram brands and corporations have the potential to use GetInsta’s Instagram account as a virtual showcase to means products free Instagram followers  and thus attract followers to your online. That’s why Instagram has become an outstanding marketing strategy for improving online business.  You may know that your Instagram content is good, but believe what proportion better it would be if 10,000 people appeared to agr...
Tags: Instagram, Miscellaneous, Marketing, Today Instagram, Facebook Doing

Why You Need to Understand Marketing Machine Learning Models

One of the technical marketing hurdles I hear marketers struggling with on a regular basis is the idea of an algorithm. Marketers talk about Google’s algorithm, Facebook’s algorithm, Instagram’s algorithm, and this bit of language matters a great deal in our understanding of what’s going on behind the scenes with big tech and marketing. To […]
Tags: Google, Facebook, Instagram, Marketing, Seo, Artificial Intelligence, Machine Learning, Ai, Marketing Technology, Marketing Data Science

Video Marketing Strategy: Your Brand’s Guide for 2021

Video marketing is a huge opportunity for business owners and marketers. It’s no secret that social media giants like Facebook and YouTube have been working hard to increase video viewing time on their platforms to make more money from advertisers. And with mobile video consumption skyrocketing, this trend will continue into 2021 as the next evolution of digital marketing and branding for businesses. If you’ve ever tried making videos, then you know how challenging yet rewarding it is. W...
Tags: Facebook, Movies, Instagram, Youtube, Marketing, Seo, Cta, Birchbox, Video Marketing, Video Production, YouTube SEO, Budget Every, YouTube for Business, Content Mark, Wyzowl ROI

4 proven approaches to CX strategy that make customers feel loved

Rebecca Liu-Doyle Contributor Share on Twitter Rebecca Liu-Doyle is principal at Insight Partners, a global private equity and venture capital firm. Her focus areas include high-growth software, marketplaces, and consumer internet. Customers have been “experiencing” business since the ancient Romans browsed the Forum for produce, pottery and leather goods. But digitization has radically recalibrated the buyer-seller dynamic, f...
Tags: Startups, Column, Enterprise, Instagram, Marketing, Tech, Customer Experience, Netflix, Sap, Customer Experience Management, Qualtrics, Sprinklr, Mckinsey, CX, Brand Management, Customer Satisfaction

The execs vying for power in Amazon's acquisition of MGM

Hi and welcome to Insider Advertising for May 27. I'm senior advertising reporter Lauren Johnson, and here's what's going on:The execs vying for power in Amazon's acquisition of MGM.You & Mr. Jones hires a CTO.The top UK TikTok stars.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. Getty Amazon is buying MGM ...
Tags: Amazon, UK, Hollywood, Media, Instagram, Advertising, Marketing, Newsletter, Trends, James Bond, Gordon Ramsay, Jeff Bezos, MGM, Jones, Cto, Marketing Tech

Top 20 Digital Marketing Blogs to Follow in 2021

Here’s a quick, comprehensive list of top digital marketing blogs that you can consider for this year! MOZ Nurtured by Rand Fishkin and Gillian Muessig, Moz has grown up to be the best resort for all our SEO issues. It is a ray of hope for many novices and trained professionals as one can always learn. Moz has launched many SEO tools, of which some of them are accessible to everyone. It has changed the outlook towards not so talked about SEO genre of digital marketing. The founders of Mo...
Tags: Google, Business, Instagram, Ebay, India, Marketing, Blogs, CMO, Ppc, United States, House Of Representatives, United Nations, Cmi, Digital Marketing, Rand Fishkin, Neil

Badvertising: Lessons from the Creative World

DIRECTED at the folks in advertising, Badvertising: An Exposé of Insipid, Insufferable, Ineffective Advertising contains lessons for all of us. Credited with some of the best advertising copy ever produced, Jim Morris has taken his experience in advertising and exposed in a series of essays the Agents of Stupidity that derail the process of creating, targeting, and evaluating advertising. These same Agents of Stupidity hold leaders in all contexts back in a time when the clear thinking that lea...
Tags: Facebook, Leadership, Instagram, Marketing, Jim Morris, Creative World, Agents of Stupidity

Instagram-savvy agents share how to spin gold on the platform

Real estate Instagram pros who spoke at Inman Connect Now on Tuesday stressed that agents should be authentic on the platform, and not worry too much about creating a ton of industry-specific content.
Tags: Technology, Instagram, Marketing, Social Media, Radio, Select, The Agency, Agent Brand, Katie Kossev, Seth O'byrne, Farrah Brittany, Inman Connect Now, Connect Now, Inman_events, Erica Collica, How To Grow Instagram

How to Make Money on Amazon in 2021 (even if you don’t have a product)

Amazon is truly a powerhouse in the e-commerce space, and there are tons of ways for you to get a piece of that pie. This guide provides a comprehensive list of ways to make money on Amazon, complete with tips to help you uncover the strategy that’s best for you. Sell Products and Services with Amazon The following tactics are all about selling. While selling isn’t the only way to make money on Amazon, it’s one of the most common, and there are several different ways to do it. Even if yo...
Tags: Amazon, Freelancing, Instagram, Ebay, Marketing, Remote Work, Customer Service, United States, Alibaba, Merch, Start A Business, FBA, Amazon FBA, ACX, Amazon Amazon, Amazon Associates

Big advertisers are threatening to yank TV dollars

Hi and welcome to Insider Advertising for May 10. I'm senior advertising reporter Lauren Johnson, and here's what's going on:Advertisers threaten to yank TV spend.Apple's opt-out rates crush advertisers.Instagram cozies up to creators.If this email was forwarded to you, sign up here for your daily insider's guide to advertising and media.Tips, comments, suggestions? Drop me a line at [email protected] or on Twitter at @LaurenJohnson. NBC Big TV advertisers are ...
Tags: Apple, Google, Elon Musk, Media, Instagram, Nbc, Youtube, Advertising, Marketing, Newsletter, Trends, Tv Advertising, Ted Sarandos, Hollywood Foreign Press Association, Newsletters, Claire Atkinson

Signal Tries to Run the Most Honest Facebook Ad Campaign Ever, Immediately Gets Banned

A series of Instagram ads run by the privacy-positive platform Signal got the messaging app booted from the former’s ad platform, according to a Signal published on Tuesday. The ads were meant to show users the bevy of data that Instagram and its parent company Facebook collects on users, by... targeting…Read more...
Tags: Facebook, Science, Instagram, Advertising, Marketing, Social Media, Software, Gizmodo, Signal, Operating Systems, Adtech, Targeted Advertising, Online Advertising, Market Segmentation, Entertainment Culture, Technology Internet

SEO for Video Marketing: Creating Your Brand’s Video Plan

A mere few years ago, a video marketing plan might have entailed uploading a few videos to Instagram and Facebook and calling it a day. Maybe you uploaded the same videos to YouTube just because it was there. And that was it. If this still sounds like your current video strategy (or worse, sounds better than your current strategy), you could be missing out on valuable search real estate and inbound traffic. Fear not, we’ve got you covered. In this post, we’ll explain the dynamic relationsh...
Tags: Google, Facebook, Movies, Instagram, Youtube, Marketing, Reddit, Video Marketing, Instream, Cpc, Skillshare, Best Top, YouTube Analytics, Facebook Post, YouTube SEO, Video SEO

Why You Should Buy Real Instagram Followers

Having a massive following on Instagram can boost your account, something you can do when you buy real Instagram followers. If your follower count is high, you can quickly get paid by working with different brands and advertisers.However, the organic process of building your follower count on the platform can be tedious. It involves a lot of time and effort in creating good content that 1,000 or 10,000 other people will also like. With that said, it can be tempting to buy real Instagram follower...
Tags: Instagram, Marketing, Rohit, How can I advertise for free on Instagram, Instagram Buying Instagram

10 secret Instagram and Facebook features most agents miss

Facebook and Instagram are two of the most popular and effective platforms for brand-building, promoting listings and generating leads. Did you know there are hidden features agents don't know about? Here are some of our favorite little-known gems.
Tags: Facebook, Instagram, Marketing, Service, Radio, Teams, Agent, Columns, Select, Back To Basics, Katie Lance, Theme-month-202104

3 reasons Instagram isn’t working for you (and what to do)

To effectively increase your brand awareness and position yourself as the go-to authority in your market, watch out for these common Instagram turn-offs and avoid them yourself.
Tags: Instagram, Marketing, Social Media, Service, Radio, Teams, Agent, Lead Generation, Social Media Strategy, Select, Back To Basics, Theme-month-202104, Stefanie Lugo

4 captivating copywriting tips for Instagram

Everyone wants to know the secret to writing the perfect Instagram caption. There isn’t a one-size-fits-all formula, but we do have game-changing copywriting tips for Instagram that are sure to help boost your engagement. Brand storytelling is a big factor in social media success. Even if a picture is worth a thousand words, the right caption will take your brand’s story to the next level. And it seems like the longer the caption, the better the engagement. Sorry to break it ...
Tags: Instagram, Marketing, Alex Cattoni

How to Grow Your Established Niche Website

The digital marketing domain has evolved by leaps and bounds in recent years. Businesses have built empires by cultivating their brand awareness and promoting products online. Niche blogs and websites have become the new platforms for online businesses to reach the target audience. What is a Niche Website? Most sites that people visit are niche sites. They denote specificity by narrowing their site focus on a topic and its diverse subtopics forming a part of a larger business. Often, niche b...
Tags: Google, Facebook, Instagram, Advertising, Marketing, Cta, Digital Marketing, Blog Tips, Niche Blogging, Facebook YouTube Instagram Twitter LinkedIn

20 Property Photos That Will Make You Scratch Your Head…

If you enjoyed this post you’ll certainly enjoy these other ‘Just For Fun’ posts!
Tags: Photos, Real Estate, Funny, Marketing, Fail, Fun, Photo, Radio, Listing, Mls, Scary, Just For Fun

How to Make Money by Sharpening Knives

Did you know that you can make money by sharpening knives?  Knife sharpening is a great side hustle because there’s a lot of demand for it. Everyone has knives in their kitchen, but very few people know how to sharpen and maintain them properly.   Many businesses also use knives and shears, including hair salons, restaurants, tailors, and print shops. If you land a few recurring contracts with local businesses, you could make a lot of money.  Professional knife sharpeners usually charge b...
Tags: Google, Facebook, Instagram, Marketing, Making Money, Start A Business, Earn More, Side Hustle, Steve Bottorff

Win over Instagram’s algorithm in 2021!

For years, creating organic Instagram engagement has been an uphill battle for many brands. Thanks to Instagram’s algorithm, comments, likes and shares have decreased significantly. Needless to say, this is a major bummer. Instagram can be an incredible tool for gaining exposure, building your brand, connecting with audiences and bringing traffic to your website. So what the heck is going on with Instagram’s algorithm in 2021? Keep reading to discover how to master the algorithm and star...
Tags: Instagram, Marketing, Instagram Stories, Stories Instagram, Instagram Reels Instagram

Show potential buyers everything about a development with Imerza

A powerful tool for developers and new construction sales teams, Imerza is taking property rendering and real estate data visualizations to the top floor.
Tags: Photography, Technology, Opinion, Data Visualization, Marketing, Service, Radio, Luxury, Teams, Home Buying, Real Estate Development, Property Management, Lead Gen, Real Estate Sales, Select, Virtual Tours

Facebook's New Ad Campaign Tries To Remind You That Targeted Ads Are Good, Actually

Just two months after running a full-page ad decrying Apple’s impending updates, Facebook is rolling out another campaign meant to defend the targeted ads that make up about 98% of its multi-billion dollar revenue stream.Read more...
Tags: Apple, Facebook, Science, Instagram, Advertising, Marketing, Social Media, Ipads, Software, Grace Jones, Operating Systems, Targeted Advertising, Online Advertising, Internet Privacy, Dipayan Ghosh, Social Information Processing

Douglas Elliman launches agent influencer-assisted ad campaign

The brokerage is launching a new ad campaign starting on Wednesday with the help of its celebrity agents, including Fredrik Eklund, The Altman Brothers and Tracy Tutor.
Tags: Florida, Texas, Instagram, Colorado, California, Massachusetts, Marketing, Radio, Brooklyn, Luxury, Connecticut, Queens, Manhattan, Agent, Vaccine, Hulu