Tech


 

Cyberweapons: A Real Worry

There is not too much about technology that I worry about. But one technological area I do worry a lot about is cyber war, cyber security, cyber conflict. My worry stems from the lack of accountability and the lack of consensus in this arena. It is devilishly difficult to discern what is being done cyberwise, and who is doing it. At the same time, there is no consensus about which actions need to be disclosed, or monitored, or verified. Nor is there real consensus on what actions are allowed, pe...
Tags: Future, US, Emp, Russia Isreal Iran North Korea


10 Years After Trust Agents

Just about ten years ago, Julien Smith and I wrote and published a book called Trust Agents. It talked about the rising experience of companies being able to use the web to reach people directly and connect with them in a world where companies could no longer really control the information out on the web about their brand. It was a rallying cry to invite companies to be real and transparent and to connect with the people they most wanted to serve. The book did well. It was a New York T...
Tags: Google, Uncategorized, Seo, Blogging, Green, New York Times, Wall Street Journal, Julien Smith, Chris Brogan, Cone Communications, Gary Vaynerchuk, Don, Julien, Matt Holt, Altman, Tim Sanders



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