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Posts filtered by tags: Google Search Engine Optimization[x]


 

Google Core Updates & Broad Core Updates - Is There A Difference?

John Mueller of Google was asked if there is a difference between a Google broad core update and a Google core update. John responded "I imagine that's generally the same." I suspect they are.
Tags: Google, Seo, John, Google Search Engine Optimization, John Mueller, Google Core Updates


Google Change Of Address Tool Adds Redirect Validation & Reminders

Google has added two new features to the change of address tool in Google Search Console. The one helps you validate your move with redirect validation. The other feature reminds you, or someone else with Search Console access, that the site is moving.
Tags: Google, Seo, Google Search Engine Optimization


Google On Webspam Manual Actions Help: Be Honest, Share Everything & Brace For Feedback

John Mueller from Google posted a short, less than two minute video, for the #AskGoogleWebmasters series on YouTube around dealing with webspam manual actions from Google. In short he said if you are not sure what to do with a webspam manual action, then go to the forums.
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


Google Snippet With "Uploaded By" Details

I don't think I've seen this before in the Google search results. A snippet that shows "uploaded by" next to an organic search result listing. This was shared by Ryan Clutter on Twitter and it is hard to know exactly why this is shown. It seems like Google wants to show a video thumbnail but is not for some reason.
Tags: Google, Seo, Google Search Engine Optimization, Ryan Clutter


Google: Text In An Image Alt Attribute Within An H1 Is Within The H1

Google's John Mueller said on Twitter that text within an image's alt attribute is generally seen as text "as a part of the page where the image is embedded." If that text is within an H1 tag, then Google will also see it as part of the H1.
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


Google Says Comments Technically Do Not Need To Be In AMP Version But...

Google wants the AMP version of your page to be equivalent to the main mobile version of that page. So if your page has a comments area, Google would like to see those comments in the AMP version as well. But technically, John Mueller said, Google would not consider the lacking of comments on AMP as a "content mismatch" error.
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


Google: There Are No Exceptions For Speed Tests Including Our Own Products

Google's John Mueller said on Twitter that it doesn't matter what slows down your pages, if your pages are slow, they are slow. So if it is a Google product, like Google Analytics, Google Tag Manager, AdSense, Ad Manager or something else Google offers that is slowing down your page, find a way to implement it where it does not slow down the page.
Tags: Google, Seo, Google Search Engine Optimization, John Mueller, Google Analytics Google


Google Processes Link Disavow Files Immediately But Taken Into Account As URLs Are Recrawled

Google's John Mueller added some clarity around how Google processes links within a disavow file. He said on Twitter that the disavow file is "processed immediately and taken into account as the URLs are recrawled."
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


Google On Using Dublin Core Schema: Just Use Normal Titles & Descriptions

Google's John Mueller was asked if it would be helpful for you to implement Dublin Core schema on your pages. John Mueller responded on Twitter "I'd just use normal titles & descriptions."
Tags: Google, Seo, Dublin, Google Search Engine Optimization, John Mueller, Dublin Core


Google Video SEO Explained: On Page, Multimedia, Black Hat & Search Console

Google has posted in the Search for Beginners section of the Google Webmaster YouTube channel an SEO Explained video. This video goes through the basics of SEO including on page SEO, multimedia SEO, black hat SEO and how to use Search Console and more.
Tags: Google, Seo, Google Search Engine Optimization


Google Says Keywords In Google My Business Descriptions Impacts Local Rankings; Local SEOs Say No

Here is an interesting move by Google. Google updated its improve your local rankings help document to show an example of how keywords in your business description can help improve your local rankings. But local SEO experts say that is not how it works and keywords in the description have no impact.
Tags: Google, Seo, Google Search Engine Optimization, Google Google


Google Shares Advice On YouTube Videos For Search

Google's John Mueller, who has been putting together YouTube videos on search for over a decade, has shared some of his advice on how to use videos for your content and search. He said it is often best to have more details in textual content form, because it is easier to update.
Tags: Google, Youtube, Seo, Google Search Engine Optimization, John Mueller, Google Shares Advice On YouTube Videos For Search


Google: We Index A Lot Of Pages That Rarely Show In The Search Results

Google's John Mueller has a fun one liner again, he said on Twitter "We index a lot of pages that rarely show up in search results." This was after an individual asked if Google indexes his pages, is that a Google sign that Google might rank the pages well. John said "Not necessarily."
Tags: Google, Seo, John, Google Search Engine Optimization, John Mueller


Google Search Console Adds New Reviews Snippet Reporting, Tools & Notifications

Google has launched new tools and reports within Google Search Console for review snippets in Google Search and Google Discover. If you have reviews on your snippets or local panels, these reports can help you debug issues, see how well those snippets are doing and more.
Tags: Google, Google Search, Seo, Google Search Engine Optimization, Google Search Console


Google: Site Merges Take Longer To Remove Old Domain Than Site Moves From Google Search

Google's John Mueller said that when you merge two sites together, the domain you are getting rid of and not using anymore will take time to go away in Google's search results. When you do a site move, like moving to a new domain but it's the same content, URLs, etc, then that is much faster.
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


UPDATED - WRONG: Google: Nofollow Hint Ranking Change Has Not Been Worked On Yet

Gary Illyes from Google said at PubCon yesterday that yes, Google may start to decide to use nofollow links for ranking but the work on that from the engineering team has not yet begun. Google originally said they would make this change after March 1, 2020 but I guess it might be delayed a bit?
Tags: Google, Seo, Google Search Engine Optimization, Gary Illyes, Pubcon


Google: Nofollow Hint Ranking Change Has Not Been Worked On Yet

Gary Illyes from Google said at PubCon yesterday that yes, Google may start to decide to use nofollow links for ranking but the work on that from the engineering team has not yet begun. Google originally said they would make this change after March 1, 2020 but I guess it might be delayed a bit?
Tags: Google, Seo, Google Search Engine Optimization, Gary Illyes, Pubcon


Did Google Says It Will Offer Curriculum For Optimizing For BERT?

So Gary Illyes from Google was on stage at PubCon and yea, he may or may not have said some things that caused a bit of a stir in the SEO community. Some are quoting him as saying that Google will be providing "a curriculum for optimizing for BERT."
Tags: Google, Seo, Google Search Engine Optimization, Gary Illyes, Bert


Google Clarifies GoogleBot's New Useragent Name Usage

Yesterday we reported that Google said the new name for the GoogleBot useragent is now 100% live. Well, that was wrong, it technically was not 100% live. Martin Splitt from Google broke it down for us explaining that when the web rendering service renders the page, that is using the new user agent name 100% of the time.
Tags: Google, Seo, Google Search Engine Optimization, Martin Splitt


Google Search Console Auto-Verifies Tag Manager Causing Security Confusion

As you remember, Google had a bug with Google Tag Manager verifications for Google Search Console. I guess sometime after that, Google decided to automatically reverify sites using Google Tag Manager for Google Search Console verification. That led to people getting emails that they have new access to a property in Search Console.
Tags: Google, Seo, Google Search Engine Optimization, Google Search Console, Google Search Console Auto


Google: URL Length Is Not A Ranking Factor

Google's John Mueller had to say on Twitter that "URL length is not a ranking fraction." He was told that a CMS autogenerates URLs that are often longer than what is recommended for SEO. Now, what is recommended for SEO in terms of length?
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


Google: Use rel=sponsored For Affiliate Links If Possible

Google's John Mueller said that if you can, it is best to use the rel=sponsored link attribute on your affiliate links. You can still use nofollow or combine them if you want, but it would make things clearer for Google if you uses rel=sponsored.
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


Google: GoogleBot User Agent New Name Is Fully Live

Martin Splitt from Google said on Twitter that the new name for the user agent for GoogleBot should now be 100% live. The new user agent name is dynamic, meaning, it will show the latest version of Chrome that GoogleBot is using to crawl and render your web pages.
Tags: Google, Seo, Google Search Engine Optimization, Martin Splitt


Google: If You Need To Manually Submit Pages To Index Then You Need To Improve Site Quality

With the Google Search Console manual submission issues with getting pages into the index, John Mueller from Google said on Twitter "If your site relies on manual index submission for normal content, you need to significantly improve your site."
Tags: Google, Seo, Google Search Engine Optimization, Google Search Console, John Mueller


Google Fixes Search Console Verification Via Tag Manager Bug

Google had a bug with the method of verifying your web site or property within Google Search Console through Google Tag Manager. This has now been fixed according to Google and those who had issues might need to now reverify their properties now.
Tags: Google, Seo, Google Search Engine Optimization, Google Search Console


Google: Most Sites Do Not Have Toxic Links

Google's John Mueller said on Twitter "Most sites don't have "toxic" links, or at least, created them on their own." He then added his line that there are "more important things to focus on, by our engineers, and definitely by site owners."
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


Complaints Of Indexing Issues Via Google Search Console

Over the weekend there has been numerous complaints about using Google Search Console to get content indexed faster - in short, SEOs are saying it doesn't work. I guess this is through the "request indexing" feature in Google Search Console. To be clear, Google has not confirmed the issue, in fact, John Mueller implied nothing is wrong.
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


Google: We Do Not Prioritize Crawling For US Sites

Google's John Mueller said that sites based in the United States do not get crawling priority from Google. It doesn't matter where the site is located in terms of what priority Google will crawl the site. He said on Twitter "we don't prioritize crawling of sites in the US."
Tags: Google, Seo, United States, Google Search Engine Optimization, John Mueller, US Sites


Fun: Google People Also Ask Sponsored Ads; Not Really

Here is something that someone shared with me that I found funny and thought might make you all smile. A people also ask snippet that looks like a Google Ad but really is not. It says "sponsored ad" but really, Google is just pulling from the content on the page.
Tags: Google, Seo, Google Search Engine Optimization


Google: No Need To Preemptively Disavow Links Before Sites Link To You

Google's John Mueller said there is "no need to spend your time" on preemptively disavowing links. That means spending time on disavowing links before that site links to you. He said there is no need to do that and I doubt he recommends doing so.
Tags: Google, Seo, Google Search Engine Optimization, John Mueller



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