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Posts filtered by tags: Google Search Engine Optimization[x]


 

Google: Some But Not All Algorithms May Trigger Spikes In Crawl Rates

Gary Illyes from Google said yesterday that some baby algorithms may trigger a spike in crawl rates. He said some, not all, of these algorithms may do that. Now, in 2016, John Mueller said algorithm updates do not trigger crawl rate spikes or changes.
Tags: Google, Seo, Google Search Engine Optimization, Gary Illyes, John Mueller


New Term: Google Baby Algorithms

Gary Illyes from Google threw out a term, he made up, Google does not use it internally I think he said, called "baby algorithms." His point with the term is that when SEOs say EAT, there is no EAT algorithm. But rather there are many algorithms, call them baby algorithms, that look at many signals that may interpret parts of EAT.
Tags: Google, Seo, Google Search Engine Optimization, Gary Illyes, Google Baby Algorithms


Google: Content Accuracy Is A Ranking Factor

Gary Illyes from Google said on stage at PubCon that he would consider content accuracy a ranking factor. He said because of YMYL, he would consider the accuracy of content a ranking factor. This comes a month after Danny Sullivan from Google said Google cannot determine the accuracy of content.
Tags: Google, Seo, Google Search Engine Optimization, Danny Sullivan, Gary Illyes


Google: The New Link Attributes Are Designed To Help Us Understand Better

Google's Gary Illyes said it again, the reason Google released those new link attributes, the rel sponsored and ugc attributes, is only to help Google understand links on the web better. Gary said you don't have to use it, if you do, it will help Google.
Tags: Google, Seo, Google Search Engine Optimization, Gary, Gary Illyes


Google: Core Updates Are Not About Bad Links

Most of you know this already but Gary Illyes from Google said the other day at PubCon that cleaning up your link profile will not help you recover from a core update. He was quoted as saying this by numerous people during his PubCon talk on Tuesday.
Tags: Google, Seo, Google Search Engine Optimization, Gary Illyes


Google: All You Need Is Google's Link Tool, Not Third-Party Tools

Google's Nathan Johns said at PubCon yesterday that you do not need to use third-party link tools, that all you need to worry about are the links reported in Google Search Console's link tool. This is despite Google's tool only showing you a sample of the links you really have.
Tags: Google, Seo, Google Search Engine Optimization, Nathan Johns


Google: Forcing Crawling Of Pages To Discover Links Won't Do Much

This is hard to put in a title, but in short, Google's John Mueller seems to have said that if you want Google to discover links added to a page that doesn't get crawled much or ever, you will have a hard time benefiting from those links. John said on Twitter " If the page is such that our systems aren't crawling it, then those links aren't going to do much -- and "forcing" a crawl won't change that at all."
Tags: Google, Seo, John, Google Search Engine Optimization, John Mueller


Google Sends "Fix Videos Markup For" Search Console Messages

With the launch of the new Google Search Console video enhancements report yesterday, a few hours later, Google began mass notifying sites with issues with their video markup via Google Search Console emails.
Tags: Google, Seo, Google Search Engine Optimization, Google Search Console


Google Search Console Adds Video Performance & Enhancement Reports

Google announced they have launched new Search Console reports for video content. There is a video enhancement report to help you debug issues with your videos in Google search and there are video performance reports to show you how well your videos are doing in Google Search and Google Discover.
Tags: Google, Seo, Google Search Engine Optimization


Google: Links Do Not Expire But They May Become Less Important Over Time

Google's John Mueller said that links do not expire, but it may be the case that links can become less important over time as the pages that link to you become less relevant over time.
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


Google: Renting Specialist Or Expert Names Does Not Help With EAT

Google's John Mueller has said that it is best to have an expert write or review your content for the YMYL (your money, your life) types of categories of web sites. In fact, John Mueller went as far to say that when a doctor reviews your content, you might want to label that content as been reviewed and by whom. But Danny Sullivan implied that renting these people's names won't necessarily help.
Tags: Google, Seo, Google Search Engine Optimization, Danny Sullivan, John Mueller, YMYL


Someday Machine Written Content Will Be Okay With Google Webmaster Guidelines

Google has a guidelines in its webmaster guidelines against automatically generated content but that guideline might change as machines and AI get better at producing not just understandable but useful content for humans. John Mueller of Google said thinking into the future, he can see this guideline changing with that. But for now, machine written content is not okay.
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


Google: Large Sites Should Not Use The Google Crawl Setting

Google's John Mueller said "really large sites" should not use the crawl setting because "setting maximum value is probably too small for what your need." Larger sites need to go beyond that max value in Google Search Console and it is not possible to do that with the crawl setting.
Tags: Google, Seo, Google Search Engine Optimization, Google Search Console, John Mueller


Timely: Google Posts H1 Tag Video After H1 SEO Controversy

Earlier this week, we covered that Google's John Mueller said H1 tags are not critical for your search rankings. The SEO community kind of divided and went nuts on this topic. Some said, but how can H1 tags not be critical to rankings, while others agreed with Google and said yea, they don't matter. Yesterday, Google published a polished video on the H1 topic.
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


Google Migrates Change Of Address Tool To New Google Search Console

A sigh of relief swept through the SEO community yesterday (sounds like something I'd read in a book) when Google announced the change of address tool is now part of the settings section of the new Google Search Console.
Tags: Google, Seo, Google Search Engine Optimization


Google: No Plans To Penalize Sites Without Mailing Addresses

Google's John Mueller caused a bit of a panic yesterday when he started questioning why so many SEO and digital marketing agency web sites do not list the physical address of the business. He had to clarify later that this was just a personal question and "this is not related to any search change on our side," he added.
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


Google Search Console Link Counts Drops - Cut In Half

A WebmasterWorld thread has some complaints that the number of external links reported in Google Search Console's link report is down by about 50%. Like Google cut out about half of the links they were originally reporting. So I checked some older screen shots and I see the same for this site.
Tags: Google, Seo, Google Search Engine Optimization


Google To Rename GoogleBot With Dynamic User Agent

Google announced it is changing the user agent name of the current GoogleBot in December. We knew this was coming when Google launched the new Evergreen GoogleBot. Google didn't change the user agent from Chrome 41 to what it was really running to not cause issues for some who hard coded scripts for user agent detection.
Tags: Google, Seo, Google Search Engine Optimization, Evergreen GoogleBot Google


Google Hints That Favicon Removals From Search May Be Automated

I am really trying hard to understand the process webmasters and SEOs can take when it comes to first learning that their favicon was removed from Google's mobile search results page because it violated the guidelines and then if it was, how they can make a change and then notify Google of the change so their new favicon can show back up in search.
Tags: Google, Seo, Google Search Engine Optimization


Google To Notify Old Sites Not On Mobile-First Indexing But Maybe Not New Sites

I asked Google's John Mueller in yesterday's Google hangout if Google will be notifying new sites after the July 1st change over if those sites are not ready for mobile-first indexing. The issue is, by default, all new sites on July 1st will be indexed using mobile-first indexing - even in the rare case that site is not really ready for mobile-first indexing.
Tags: Google, Seo, Google Search Engine Optimization, John Mueller


Google Busy Updating Developer Docs For SEOs & Webmasters

Google has been very busy updating their developer documents related to structured data, mobile-first indexing, and more topics related to Google search. In fact, it seems like Lizzi Harvey, a technical writer who works at Google for over three years, has been trying to communicate about these updates on Twitter.
Tags: Google, Seo, Google Search Engine Optimization, Lizzi Harvey


Google Disavow Tool Not Going Away - Just Use The Old Version For Now

There has been some rumors floating around that Google is not going to migrate the disavow tool from the old Google Search Console to the new one. John Mueller from Google hinted that is not the case and for now people can still use the disavow tool in the old version of the Google Search Console.
Tags: Google, Seo, Google Search Engine Optimization, Google Search Console, John Mueller


Google Already Penalizing Favicons In Search

Google has launched their new mobile search design that shows favicons in the search snippets. Some folks started to take advantage of that intentionally while others just had favicons against Google's favicon webmaster guidelines. Yesterday Google began penalizing sites with favicons that were against Google's guidelines.
Tags: Google, Seo, Google Search Engine Optimization


Google To Index New Web Sites Using Mobile-First Indexing By Default

Google announced this morning that starting on July 1, 2019 they will begin to index new web sites, not yet discovered by Google, using mobile-first indexing by default. Old web sites not yet in mobile-first indexing still won't be switched until they are ready but brand new sites, not yet indexed by Google, will come right out of the gate as using mobile-first indexing.
Tags: Google, Seo, Google Search Engine Optimization


Google To Produce More Q&A SEO Videos #AskGoogleWebmasters

John Mueller from Google posted on Twitter that he will be creating more Q&A videos around SEO and webmaster related questions with Google search. He said you can submit your not site-specific questions to him via Twitter using the hashtag #AskGoogleWebmasters. Submit those questions there and he will compile them and answer what he can in those short form Q&A videos.
Tags: Google, Twitter, Seo, Google Search Engine Optimization, John Mueller


SEOs Enjoying Google's Favicon Mobile Search Results Interface

As you know, Google has started rolling out the new interface for the mobile search results that include the favicons at the top of the snippets. Most SEOs feel that this redesign once again makes the ads look more like the organic free results. So SEOs are now having fun with their favicons.
Tags: Google, Seo, Google Search Engine Optimization


Google Fixed The Indexing Issue Again & Again

Google has confirmed yesterday that they fixed the indexing issue that started Thursday night with Google indexing new content. It is a similar issue from the day prior to that where Google stopped indexing new fresh content as well. Both are now supposedly fixed and fully resolved.
Tags: Google, Seo, Google Search Engine Optimization


LinkedIn Says They Got Hit By A Google Algorithm Update In February 2017

It is incredibly rare for a public company to admit they got hit by an algorithmic update by Google search. But Eun-Ji Noh, the data scientist in LinkedIn's SEO department shared at SMX London that they did indeed get hit by the update and how they recovered.
Tags: Google, London, Seo, Google Search Engine Optimization, Smx, Eun Ji Noh


Google Search Console Won't Be Impacted By The Latest Indexing Bug

So now that the indexing bug from yesterday is fully resolved, I had to ask if we should expect any ripple effect in Google Search Console or other areas. Gary Illyes from Google said he does not expect data loss in Google Search Console as a result of this issue.
Tags: Google, Seo, Google Search Engine Optimization, Google Search Console, Gary Illyes


Google Can Now Index The Web Again

Yesterday we were the first to report that Google was having an issue indexing the web. Google then confirmed the issue a couple of hours later. It seemed it was resolved around 1pm ET yesterday. Google has confirmed two hours ago that it was indeed resolved.
Tags: Google, Seo, Google Search Engine Optimization



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