Bloglikes - Sales https://www.bloglikes.com/c/sales en-US Thu, 15 Apr 2021 16:29:13 +0000 Sat, 06 Apr 2013 00:00:00 +0000 FeedWriter Sales scheduling platform Chili Piper raises $33M Series B funding led by Tiger Global http://feedproxy.google.com/~r/Techcrunch/~3/FmBMBEYLkh0/ Chili Piper, which has a sophisticated SaaS appointment scheduling platform for sales teams, has raised a $33 million B round led by Tiger Global. Existing investors Base10 Partners and Gradient Ventures (Google’s AI-focused VC) also participated. This brings the company’s total financing to $54 million. The company will use the capital raised to accelerate product development. The previous $18M A round was led by Base10 and Google’s Gradient Ventures 9 months ago.

It’s main competitor is Calendly, started 21/2 years previously, which recently achieved a $3Bn valuation.

How Atlanta’s Calendly turned a scheduling nightmare into a $3B startup

Launched in 2016, Chili Piper’s software for B2B revenue teams is designed to convert leads into attended meetings. Sales teams can also use it to book demos, increase inbound conversion rates, eliminate manual lead routing, and streamline critical processes around meetings. It’s used by Intuit, Twilio, Forrester, Spotify, and Gong.

Chili Piper has a number of different tools for businesses to schedule and calendar accountments, but its key USP is in its use by ‘inbound SDR Sales Development Representatives (SDR)’, who are responsible for qualifying inbound sales leads. It’s particularly useful in scheduling calls when customers hit websites ask for a salesperson to call them back.

Nicolas Vandenberghe, CEO, and co-founder of Chili Piper said: “When we started we sold the house and decided to grow the company ourselves. So all the way until 2019 we bootstrapped. Tiger gave us a valuation that we expected to get at the end of this year, which will help us accelerate things much faster, so we couldn’t refuse it.”

Alina Vandenberghe, CPO, and Co-founder said: “We’re proud to have so many customers scheduling meetings and optimizing their calendars with Chili Piper’s Instant Booker.”

The husband-and-wife founded company has was fully remote from day one, with 93 employees in 81 cities and 21 countries, long before the pandemic hit.

John Curtius, Partner at Tiger Global said: “When we met Nicolas and Alina, we were fired up by their product vision and focus on customer happiness.”

TJ Nahigian, Managing Partner at Base10 Partners, added: “We originally invested in Chili Piper because we knew customers needed ways to add fire to how they connected with inbound leads. We’ve been absolutely blown away with the progress over the past year, 2020 has been a step-change for this company as business went remote.”

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Thu, 15 Apr 2021 11:10:23 +0000 BlogLikes - Find Most Popular Blogs Europe TC Artificial Intelligence Base10 Partners Co-founder Food And Drink Forrester Gradient Ventures Intuit Lead Generation Managing Partner Marketing Sales Spotify Tiger Global Twilio
The best online sales happening now, including discounts at the Playstation Store, Anthropologie, and Chewy http://feedproxy.google.com/~r/typepad/alleyinsider/silicon_alley_insider/~3/dLdf0WPROH0/best-online-sales-deals If you buy through our links, we may earn money from affiliate partners. Learn more.

Best Online Sales Deals

Alyssa Powell/Business Insider

We rounded up the best sales and deals happening online today, including savings at The Playstation Store, 1-800-Flowers, and Chewy.

Deals in this story are subject to change throughout the day. The prices listed reflect the deal at the time of publication. For even more deals and savings across the web, check out our round-up of the best deals from Amazon.

The best deals available right now Monthly Plan (ad-supported) (medium) Mac Mini with Apple M1 Chip (Refurbished) (medium, Preferred: Apple) ChefAlarm Probe Thermometer (medium) Navigator Lift-Away Healthy Home Edition (NV351WM2) (medium) MX Keys for Mac (medium) The best sales and discounts happening right now Get up to 75% off from the Playstation Store PlayStation DualShock 4 controller A Sony PlayStation DualShock 4 game controller in 2017.

Joby Sessions/PC Gamer Magazine/Future via Getty Images

Shop the Playstation Store Spring Sale now.

It's a good time to stock up on titles in your gaming library. From now through April 28, the Playstation Store is holding a huge sale featuring up to 75% off tons of best-selling titles. If you'd like some inspiration, check out our roundup of the best video games of all time.

Yakuza 0 (medium) Gang Beasts (medium) Get 75% off sitewide at Udacity Udacity online learning

Udacity

Shop the Insider-exclusive Udacity sale now

Udacity is a company that makes pursuing a career in tech easy. From artificial intelligence to cloud computing, the site has tons of courses and programs in which you can earn Udacity Nanodegrees. Now through April 20, Insider readers can get 75% off sitewide with promo code INSIDER75 — a much better discount than the site typically offers. 

Digital Marketing Nanodegree (medium) Product Manager Nanodegree (medium) Get 20% off sitewide at 1-800-Flowers 1-800-flowers easter picnic

1-800-Flowers/Facebook

Shop the 1-800-Flowers sale now

If you're looking to gift a loved one something special, 1-800-Flowers is a good choice for flower delivery. Though it's no longer one of our top picks, it's still a solid option for getting flowers and gifts as soon as possible. Right now you can snag 20% off sitewide with promo code SAVETWENTY through June 27. 

Two Dozen Assorted Roses (Bouquet Only) (medium) Wonderful Wishes Bouquet (Large) (medium) Get 15% off mattresses from Allswell Allswell mattress

Allswell

Shop the Allswell Spring Refresh Sale now.

Maybe you're spring cleaning and find it's time to throw out the old mattress — Allswell is holding a sale to help you out. Now through April 14, the mattress brand is offering 15% off all mattresses with the promo code SPRING. We've reviewed multiple Allswell mattresses, including the Supreme Hybrid and the Luxe Hybrid

Supreme Hybrid Mattress (Queen) (medium) Luxe Hybrid Mattress (Queen) (medium) Get $30 off an order of $100 from Chewy chewy athleisure bulldog in bed

Chewy/Facebook

Shop the Chewy sale now

Chewy is a retailer well-known for its sales and the one it's holding right now is full of excellent deals. Now through May 1, you can get $30 off your order of $100 or more of select brands. It includes treats, toys, and food for your cat or dog, plus essentials for pets like fish and birds. 

Dog Boots (medium, Preferred: Chewy) Complete Grain-Free Canned Cat Food (medium, Preferred: Chewy) Get 30% off orders of $65 or more at EyeBuyDirect eyebuydirect blog glasses frames still life

EyeBuyDirect

Shop the EyeBuyDirect 30% off sale now.

EyeBuyDirect is having an excellent sale featuring 30% off orders of $65 or more with the promo code FUN30. It's a great opportunity to save on multiple pairs, so whether you're stocking up on different frames for yourself or getting pairs for the whole family, it's a deal worth checking out. EyeBuyDirect is a retailer we love for its stylish, affordable, and easy-to-order glasses. 

Disclosure (medium) Concorde (medium) Get an extra 25% off sale items at Anthropologie anthropologie puzzle sets

Anthropologie

Shop the Anthropologie sale now.

Anthropologie holds a lot of sales throughout the year, meaning you should never settle for full price. Right now, the brand is offering an extra 25% off its entire sale section, excluding furniture. It's a good chance to save on apparel, home goods, and beauty products for yourself or as a gift. 

The Olympia Striped One-Piece Swimsuit (medium) Savon Soap and Dish Set (medium) Read the original article on Business Insider

[Author: tbufete@businessinsider.com (Tercius Bufete,Sarah Saril)]

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Wed, 14 Apr 2021 16:03:06 +0000 BlogLikes - Find Most Popular Blogs Reviews Deals (Reviews Style (Reviews Home (Reviews Tech & Electronics (Reviews Deals Deals of the day Sales Features IP Graphics Alyssa Powell Product Card
Great Breakroom Furniture for Your Small Business http://feedproxy.google.com/~r/SmallBusinessTrends/~3/1imUm8A68H0/breakroom-furniture.html The breakroom is a place where employees come together to refuel, enjoy some down time, and just sit down and relax. And therefore, having quality breakroom furniture is important. It allows your staff to have a pleasant experience while they are there for a break or eat their lunch.

The good news is the price and quality of the available breakroom furniture covers a wide range. And for small businesses on a budget this is good to know. The key is identifying your budget for the furniture and sticking to it until you find what you can afford.

The breakroom furniture on this list are a great example of the varied style and price points available in the market today. With that in mind, take a look at some of the options.

Breakroom Furniture

 

Breaktime 2 Piece Coffee Kitchen

Breaktime-2-Piece-Coffee-Kitchen-Lunch-Break-Room-Furniture-Cabinets-Fully-Assembled-Ready-to-Use.png

Top Pick: Breaktime 2 Piece Coffee Kitchen

A good breakroom includes food and drinks, and the Breaktime 2 Piece Coffee Kitchen will make this possible in a small form factor. With this all-in-one unit, you have everything you need to put your appliances, utensils, foods, and beverages in one place.

The unit measures 72” w x 36” h x 24” and weighs 189 pounds. And it includes full commercial grade, thermally-fused commercial melamine lamination for high use areas, extra-thick tops, and high impact edges. You can fit a standard small bar fridge measuring up to 20″w x 33″h x 20″d.

It does not include the appliances or utensils.

Breaktime 2 Piece Coffee Kitchen Lunch Break Room Furniture Cabinets Fully Assembled Ready to Use, Instantly Create your New Break Room, Espresso

Buy on Amazon

 

Kee 36″ Square Breakroom Table

Kee-36-Inch-Square-Breakroom-Table-Beige-Chrome-4-Restaurant-Stack-Chairs-Black.png

Runner Up: A good table with restaurant quality chairs will serve your breakroom for years to come. The Kee Square Breakroom Table is available from 30” to 48” with four restaurant stack chairs.

Tabletop is made of 1-inch thick thermal Fused Melamine laminate finished with a Black T-Mold edge banding. And the tabletop is a laminate that is scratch, stain and scald resistant you can wipe clean easily.

The restaurant stack chairs have a black metal frame with reinforced cross bracing along with a water-repellent black vinyl seat and back.

Kee 36″ Square Breakroom Table- Beige/ Chrome & 4 Restaurant Stack Chairs- Black

Buy on Amazon

 

Office Star Resin 3-Piece Folding Bench and Table

Office-Star-Resin-3-Piece-Folding-Bench-and-Table-Set.png

Best Value: As far as value goes, the Office Star Resin 3-Piece Folding Bench and Table delivers. When it is folded, the table is 34″ x 30″ and the bench is 36″ x 12″ and they lay flat against the wall taking up minimal space.

When you unfold it, the table measures 72”x 30×29-1/2” and each bench measures 72-1/2”x12”x17-1/2”. And the table can support 350 pounds while the bench can handle up to 200 pounds of evenly distributed weight.

The benches have heavy-duty white seats made of waterproof, stainproof, scratch-, and impact-resistant blow-mold resin. The 6-foot table also has a matching resin top.

Office Star Resin 3-Piece Folding Bench and Table Set, 2 Benches and 6 x 2.5-Feet Table

Buy on Amazon

 

Learniture Structured S-Curve 12″ H Stool

Learniture-Structured-S-Curve-12-Inch-H-Stool-Flexible-Modular-Collaborative-Soft-Seating-for-Office.png

Breakrooms come in many different sizes and configurations. With modular seating furniture you can arrange the seating area to accommodate as many pieces as you can purchase. You can arrange the Learniture Structured S-Curve 12″ H Stool in a circle, semi-circle, or other configurations.

Each stool is 39.25 x 20.5 x 12 inches and weighs just 24 pounds, so you can move it easily. A durable sturdy wood frame supporting up to 300 pounds, and it is easy to clean. The vinyl top covers the wide seats with thick padding foam, making it stain and abrasion resistant.

Learniture Structured S-Curve 12″ H Stool -Flexible Modular Collaborative Soft Seating for Office, Home, Lounge and School Classrooms with Durable Frame

Buy on Amazon

 

Winsome Summit Pub Table and 2 Swivel Stool Set

Winsome-Summit-Pub-Table-and-2-Swivel-Stool-Set.png

If you are looking to have a casual look for your breakroom, Winsome Summit Pub Table and 2 Swivel Stool Set is the way to go. Whether you buy just one or multiple sets, the furniture allows user to seat comfortably and enjoy their break.

Summit retro pub table has a polished metal frame and legs with black composite wood top measuring 30 inches. The overall size of the table is 30 inches round and 40.55″ Tall. After assembly, the stools have round top of 19.69” and 29.13″ high. The height of first metal ring from the bottom is at 10.59″.

Winsome Summit Pub Table and 2 Swivel Stool Set, 3-Piece

Buy on Amazon

 

OFM Contemporary Triple Seating Bench

Seating is a very important element in a breakroom. And finding the right chair, sofa, bench or even beanbag is a matter of taste.

OFM Contemporary Triple Seating Bench can easily blend into almost any décor. The minimalistic design has a modern flare with an upholstered padded seat and cleanable, textured vinyl fabric. This is all supported with polished chrome sled base capable of supporting up to 500 pounds.

The assembly only requires attaching the legs and overall, it is 22″x 71.50″x17.50″ weighing in at 59 pounds.

OFM Core Collection Axis Series Contemporary Triple Seating Bench, Textured Vinyl with Chrome Base, in Midnight

Buy on Amazon

 

iTouchless 16 Gallon Recycle Bin

iTouchless-Kitchen-Dual-Step-Trash-Can-Recycle-Bin

Having recycle bin in your breakroom will encourage your employees to recycle. The iTouchless’ stainless steel recycle bin has two bins. And it features the dual AbsorbX odor filters for each side of the bin. The AbsorbX system absorbs and neutralizes odors the natural way, to keep your breakroom smelling fresh and clean.

Each removable bin has a foot pedal and they have a combined capacity of 16 gallons. This unit comes in at 28.2 x 21.4 x 17.1 inches and weighs 24.3 pounds. The company includes the first 2 AbsorbX filters with the purchase.

iTouchless 16 Gallon Kitchen Dual Step Trash Can & Recycle Bin, Stainless Steel, includes 2 x 8 Gallon Removable Inner Buckets

Buy on Amazon

 

Choosing Your Breakroom Furniture

While the reason for buying breakroom furniture might vary slightly, the choices you make will be based on a multitude of reasons. The amount of space you have for your breakroom, number of employees, budget, quality, and environment will all play an important role. With that in mind, here are some pointers when you are in the process of choosing your breakroom furniture.

  • Material: You can get breakroom furniture made of stainless steel, wood, plastic as well as a combination of all of them or synthetic materials. Invest in a material that is durable, can take the wear and tear of continual use, and it is easy to clean or fix.
  • Fixed or collapsible: If you have the space, fixed furniture is the way to go. If on the other hand you don’t have the space, collapsible furniture can do the job. When choosing collapsible furniture, make sure to get the highest quality possible. This is because the wear and tear more impact on this kind of breakroom furniture.
  • Right size furniture: Whether is the refrigerator, table, or couch, make sure they are the right size. Choose breakroom furniture that fits in the room without overwhelming it.
  • Waste and recycle stations: Have waste and recycle stations that are clearly marked. This not only looks better, but it also emphasizes your company’s stance on the environment.
  • Artwork and clock: having art work will make the space more enjoyable and a clock will always let your employees know how much time they have before they go back to work.
  • Floor mat: Have the right kind of floor matt so it will trap any dirt as well moisture before they walk out in and out of the breakroom.
Space and Number of Employees

Granted most businesses don’t even have a breakroom. However, if your business has the amenity of having one, you have to consider the space in selecting your furniture. And along with the space, you also must take into account the number of employees you have.

Figure out how many employees will be there at any given time and choose the furniture accordingly. Whether it is fixed furniture or collapsible designs, you can find the type of furniture that will fit your space perfectly. Just take your time in searching online because the options can be overwhelming and that can result in making a hasty and perhaps regrettable decision.

Creating a Breakroom

Why should you have a breakroom? This is because employees believe a breakroom makes them more productive, it increases their work satisfaction, and that it also improves their personal happiness.

If you have a space in your business you want to turn into a break room, design it so it can support your company culture. Start by asking your employees for any suggestions and find the ones with the most common ground.

After that, try to implement as many of them as possible. This includes a lounge, play, lunch, and coffee areas along with a bright and airy décor with warm colors along with some greenery. This of course will depend on your budget, available space, and the type of industry you are in.

Once you have your breakroom up and running, make sure to create and display rules where everybody can see it. This will result in a breakroom that is clean, orderly and everyone can enjoy.

YOU MIGHT ALSO LIKE:

Images: Amazon

This article, "Great Breakroom Furniture for Your Small Business" was first published on Small Business Trends

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Wed, 14 Apr 2021 15:00:26 +0000 BlogLikes - Find Most Popular Blogs Small Business Operations
Bed Bath & Beyond tumbles 15% as store closures weigh on quarterly sales http://feedproxy.google.com/~r/typepad/alleyinsider/silicon_alley_insider/~3/CJHO9Iv7CKA/bed-bath-and-beyond-bbby-stock-price-1q-sales-earnings-2021-4 Bed Bath & Beyond CEO Mark Tritton.

Courtesy of Bed Bath & Beyond

  • Bed Bath & Beyond shares lost as much as 15% on Wednesday following mixed first-quarter results from the house goods seller.
  • First-quarter sales of $2.62 billion slightly missed Wall Street's consensus estimate of $2.63 billion.
  • The retailer reaffirmed its sales outlook for fiscal 2021.
  • See more stories on Insider's business page.

Bed Bath & Beyond shares were knocked sharply lower Wednesday after first-quarter sales results from the housewares retailer fell short of Wall Street's target.

The company on Wednesday posted quarterly adjusted earnings of $0.40 per share, higher than the analyst consensus estimate of $0.41 per share from Refinitiv and up from $0.38 per share a year earlier.

Sales for the quarter ended Feb. 29 fell by 16% to $2.62 billion from $3.11 billion a year ago, slightly missing the $2.63 billion that Wall Street had anticipated.

Shares fell as much as 15% to $23.68 in heavy volume before the losses were pared to 10% during the session. The company's stock has soared over the past year from about $4 each.

Bed Bath & Beyond, which is executing a turnaround plan, said quarterly sales were hurt in part by divestitures and permanent store closures. Bed Bath & Beyond in January sold Cost Plus World Market to private equity firm Kingswood Capital Management and in November completed the sale of Christmas Tree Shops and its institutional Linen Holdings business.

First-quarter comparable store sales decreased 20%, the company said. Total enterprise same-store sales rose by 4% while online sales surged by 86%. The company said its strongest categories during the period included bedding, bath and kitchen food preparation.

The company reaffirmed its fiscal 2021 outlook for net sales of $8 billion to $8.2 billion and its adjusted EBITDA guidance of $500 billion to $525 million.

"As our transformation continues to take hold, we will show up differently for our customers with enhanced omnichannel experiences and modern stores," among other actions, said Mark Tritton, Bed Bath & Beyond's president and CEO, in the earnings statement.

Read the original article on Business Insider

[Author: insider@insider.com (Carla Mozée)]

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Wed, 14 Apr 2021 13:30:14 +0000 BlogLikes - Find Most Popular Blogs Markets MI Exclusive Bed Bath & beyond stock Bbby 1Q earnings Earnings Retailer Sales Stores Meme stocks
12 Must-Haves For Tracking Your Digital Marketing Campaign http://feedproxy.google.com/~r/SmallBusinessTrends/~3/GYro-pdhFdI/tracking-digital-marketing-campaign.html tracking-digital-marketing-campaign.png

The last few weeks of the year calls for all businesses to brainstorm new product or service ideas and polish their business vision. It is the time when they review their internal procedures and revise their external communication strategy.

Similarly, it is great to put together a digital marketing strategy for your company to achieve a specific goal, i.e., boost brand awareness , level-up lead acquisition, or enter a new market.

Whatever your goal is, consistently monitoring and tracking your campaign’s performance is equally important to ensure you are not investing your resources in the wrong direction.

Tracking a Digital Marketing Campaign

This article discusses 12 must-have metrics that you must track to ensure your digital marketing campaign is a success. Let us dive in:

1. Online sales

This is one of the easiest ways to check how well your digital marketing campaign is doing and is simple to implement if you are using a web analytics platform such as Google Analytics. All you need to do is paste a small snippet of code on your website, and you will instantly be able to see which of your digital campaigns are driving the highest sales.

2. Leads from web forms

Most websites have web forms in place that visitors can use to book appointments, enquire about services, schedule personalized demos, get free downloads and so on. Many of the visitors who fill up your form could later convert into customers if they are approached promptly and nurtured right.

Another good way to track digital campaign success, therefore, is to track on Google Analytics which campaigns bring in the most web form submissions.

3. Phone call leads

If you have an official business number that potential customers may call for inquiries or to place orders, you will need to track the leads and sales from these calls too. Set up dynamic number insertion (DNI) so that different visitors see different phone numbers depending on how they arrived at your website. Then, you can look at your phone logs to see which campaigns brought in the most calls.

4. Live chat

Live chat is a great way to engage website visitors who want immediate answers to their questions. Once you have a chat tool in place on your site, you can use the built-in tracking programme or integrate Google Analytics into the tool so that you can keep track of which digital campaigns are driving the most live chat conversations.

5. Number of site visits

While website visits don’t necessarily lead to conversions or even a further enquiry, it is an important metric to track, especially when it comes to viewing traffic trends over a period of time. For instance, measuring site visits from organic SEO is a good way to see how well your site is doing on its own. It also helps you identify and correct potential problems if there is a drop in organic SEO traffic.

6. Pageviews per visit

While website visits are important to measure, they are not necessarily indicative of interest, particularly if the visitor leaves at once without exploring any of the product or service pages. Another metric to keep an eye on, therefore, is the number of page views per visit.

Google Analytics gives you insights on how people click through your website, including which pages they visit most often. This can help you promote the product pages or the blog posts that are performing especially well.

7. Time spent per visit

Analytics can help you track how much time people are spending on your website. While this is not a direct sales metric, people who spend longer browsing your pages are likelier to buy from you later.

A related metric in this regard is the bounce rate, or how many people hit the back button the moment they reach your website.

A high bounce rate could be indicative of a disconnect between your digital marketing campaign and your landing page content and could also lead to SEO penalties if Google flags your website as spam. Tracking your bounce rate, therefore, will help you spot problem areas and rectify them quickly.

8. CRM tracking

Customer relationship management (CRM) tools are primarily used to track your sales processes and prospecting activities. However, they can also be useful when it comes to tracking your digital marketing campaigns.

For instance, you can filter the prospects in your CRM by campaign or lead source to track in real-time whether your marketing efforts are working for them. Plus, most good CRMs such as SuperOffice include a marketing and email automation feature that lets you craft customised, relevant email content based on the tracking source of your lead.

9. Social reach

Tracking the social reach for the posts you share on your social media pages helps you see how many people actually saw what you posted. Ways to increase your reach include branding all your social pages consistently, having a regular schedule of high-quality content posting and engaging with your social community.

10. Social engagement

The main criterion to measure any digital marketing campaign’s success is your engagement rate. While social reach is always higher than the number of people who engage with your posts, you should aim for an engagement rate of at least 2-5%.

Likes, Shares, Retweets, Clicks and Comments all count as forms of engagement. Based on which of your posts garner the most engagement, you can adapt your content strategy to give your followers what they want and thus encourage them to engage even more.

11. Email open rate

Email marketingshould be an important part of your digital marketing campaign if it is not already. Your email open rate is the number of people who opened your email as a fraction of the number of people who received it.

>Ways to increase your open rates include properly segmenting your email list, sending emails at appropriate times and having an eye-catching subject line. A/B test your emails as much as you can so that you can achieve higher open rates over time.

12. Track your KPIs properly

Ideally, you should track your KPIs in one consolidated report so that the senior management can go through it at a glance. This also lets you quickly spot problem areas (such as significant drops or spikes over a period of time) so that your team knows what to work on and what to skip in the future.

Wrapping it up

But tracking KPIs can be a time-consuming process and if your resources are tight, you don’t want your marketing team to invest a lot of time making reports rather than running the digital marketing camping itself.

That is the reason why it is important for you to decide when you want to report – weekly, monthly or quarterly basis. Moreover, tracking is an overwhelming process for those companies or teams if they are running a full-fledged campaign for the first time.

Hopefully, this article helps in getting started. So, how do you usually monitor the performance of your digital marketing campaigns? Tell us in the comments below!

Image: Depositphotos

This article, "12 Must-Haves For Tracking Your Digital Marketing Campaign" was first published on Small Business Trends

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Wed, 14 Apr 2021 12:00:20 +0000 BlogLikes - Find Most Popular Blogs Marketing Tips
60% of US Workers Concerned Over Mental Health After Pandemic http://feedproxy.google.com/~r/SmallBusinessTrends/~3/OWGICtDmbnI/employees-worried-about-mental-health.html mental-health-after-pandemic.png

A new survey says that 60% of US workers are worried about their mental and psychological health.

According to the survey by The Conference Board, there is a positive side to that. Nearly 80 percent of respondents felt that their supervisors cared.

Yet only 62% felt that they felt comfortable talking about wellbeing challenges at work. And 18% said they do not feel comfortable discussing hardships at work. They said they feared negative consequences.

62% of Employees Worried About Mental Health

A majority of workers – those 62% – feel comfortable talking about wellbeing challenges at work. That’s good. But how can supervisors reach the employees who don’t?

The strongest indicator may simply be through personal connection, said Amy Lui Abel, PhD, VP Human Capital, The Conference Board.

“Direct managers and supervisors should regularly check-in with their teams and simply ask: “How are you doing? How is the family? Are there things preventing you from focusing on your work? What is going on?” Abel advised. “These check-ins can happen on an organizational level as well, with quick “pulse check” surveys (anonymous or not) asking these same basic questions about wellbeing.”

What Can Employers Do to Alleviate Mental Stress Felt by Employees?

Employers can use several techniques to help employees adjust to mental stress, Abel said.

“There are several ways to help alleviate employee mental health stresses, including increasing flexibility, providing childcare accommodations or stipends, and clearly communicating available benefits and resources that support mental health,” Abel said. “Employers can consider offering yoga and mindfulness sessions during the workday, encouraging discussion with peer groups and managers, and promoting the use of Employee Assistance Programs and other support groups/services.”

Age Factors Revealed in the Conference Board Survey

Stress and Burnout – Millennials are most concerned about mental and psychological wellbeing. Since they are just starting out in their careers, they are also more concerned about professional and financial wellbeing.

Opportunities to Connect with Others – GenXers are more concerned about social wellness and belonging.

Fear of Getting Sick – Baby Boomers are more concerned about physical wellbeing, compared to their generational counterparts.

Gender Factors as Reported by Respondents

Women were only slightly more concerned about physical, professional, and financial wellbeing, compared to male respondents.

Men were only slightly more concerned about social wellbeing, compared to female respondents.

By 8%, women increased their use of social wellness activities, such as celebrations, retreats and virtual coffee hours. Men’s use of such activities decreased by 4%.

What about Employee Assistance Programs?

Overall, use of mental health resources only dropped about 4% during the pandemic, according to the survey.

Millenials increased usage of such programs (8%). GenXers and Baby Boomers decreased their use of such programs by 5% and 4%.

“With the wellbeing of so many workers under immense strain, it’s surprising that the use of many programs to support wellness decreased,” said Rebecca Ray, PhD, Executive Vice President, Human Capital at The Conference Board. “These findings speak to the need for better communication from leaders about the availability of resources, and a rethinking of the ways in which companies offer them.”

Use of Online Resources

Overall, usage of online tools increased 6 percent as workers socially distanced, according to the survey.

Millennials increased use of online resources by 19 percent. GenXers and Baby Boomers increased their use on online tools by 4% and 5%.

What About Health?

Most respondents to the survey said they maintained a health regimen—but CEOs and women struggled.

About 20% of employees said they’d been unable to maintain a regular health routine, such as annual physicals, dental exams and preventative tests. CEOs fared no better, with 33% reporting they were unable to keep up with regular health routines.

“Today more than ever, leaders need to understand their teams’ struggles so they can take steps to actively support their wellbeing, engagement, and productivity,” Abel said. “By managing with empathy, leaders can build trust and better understand how to support their employees’ wellbeing.”

Image: Depositphotos

This article, "60% of US Workers Concerned Over Mental Health After Pandemic" was first published on Small Business Trends

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Wed, 14 Apr 2021 09:00:14 +0000 BlogLikes - Find Most Popular Blogs Management
Spotlight: Muletown Digital Takes Digital Marketing from Large Firms to a Local Farm http://feedproxy.google.com/~r/SmallBusinessTrends/~3/aX0aoN0ve30/muletown-digital-business-profile.html

You don’t need a fancy office to run a successful digital marketing agency. As Muletown Digital demonstrates, even a working farm can be a sufficient headquarters.

Want to read how a bunch of employees at large firms decided to start their own agency at a local horse farm? Check out this week’s Small Business Spotlight.

What the Business Does

Offers digital marketing services.

Options include branding, website design and development, copywriting, SEO, and PPC management.

CEO Adam Silverman told Small Business Trends, “We have a very specific method that we use to help our clients by first building their brand, then driving traffic to their site, then helping them convert that traffic into leads in the business.”

Business Niche

Offering personal service to every client.

Silverman says, “We are a small and VERY tactical team that are focused on a small group of clients at a given time. So we’re known for getting them results it their business. Our clients are never a number or a project ID.”

How the Business Got Started

With a handful of marketers from larger firms.

Silverman adds, “A lot of our team exited from different larger agencies in the area, with a focus on starting a small, and more agile team. So we created the company to make sure we were results focused for our clients!”

Biggest Win

Seeing real results.

Silverman explains, “We’ve taken several small businesses from struggling to build their online presence, to having more work than they knew what to do with. It was an amazing thing watching these companies grow into something new and fresh. Their websites worked, they drove in traffic, they were able to get phone calls, their businesses grew. That’s really what we offer.”

Biggest Risk

Hiring official employees.

Silverman says, “Moving from contractors to employees was a VERY hard move, but one I wish I’d done sooner after doing it!”

Company Headquarters

A local horse farm.

That’s right, the company’s current headquarters is a rural farm — with actual horses. Prior to COVID, they actually held team meetings there.

How They’d Spend an Extra $100,000

Securing an office space.

Silverman adds, “I would actually use it to build a location for the team. Right now we work out of our own offices, but our goal is to end up building a space in the community. When COVID is no longer a threat, in-person meetings will begin to happen again, and we’d love to have a space to do that in!”

* * * * *

Find out more about the Small Biz Spotlight program

Image: Muletown Digital; Adam Silverman, Chris Keseling, Leah Krueger

This article, "Spotlight: Muletown Digital Takes Digital Marketing from Large Firms to a Local Farm" was first published on Small Business Trends

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Wed, 14 Apr 2021 06:00:30 +0000 BlogLikes - Find Most Popular Blogs Small Biz Spotlight
The Final Evangelion Movie Earns ¥7.4 Billion After 35 Days https://www.sankakucomplex.com/2021/04/14/the-final-evangelion-movie-earns-%c2%a57-4-billion-after-35-days/ Wed, 14 Apr 2021 05:00:09 +0000 BlogLikes - Find Most Popular Blogs Anime Endings Evangelion Khara Mecha Money Movies Sales How Is Online Shopping Better Than Offline Alternatives? http://feedproxy.google.com/~r/myventurepad_allposts/~3/ajOMuDVzNvE/ All the real shopaholics will understand how interesting online shopping is. Imagine being just a click away from all your favorite items and being able to check out the most affordable yet classy brands right in front of you on the laptop screen. 

There is no arguing that online shopping is better than going around from store to store on foot. Besides the convenience of reach, this mode of shopping lets you compare and contrast products, review opinions from previous customers and wait comfortably at home as your item is delivered to your doorsteps. 

So what are other things that make online shopping more preferable to buyers than the offline alternatives? Let’s have a look! 

Online Portals Are Always Open 

Amidst the pandemic, and otherwise as well, shopping at stores is often restricted due to shop timings. As a result, most of us are restricted to buying stuff on the weekends when we are free to visit the outlets. 

Now with the development of online shopping, everyone is free to simply open the website they want to purchase from and add the required items to the cart. You can do this even when you have just 5 minutes free in the office or when you get home late at night. When you are comfortable in bed, your favorite will just be a click away! 

It Is Easy To Complete Payment At The CheckOut

Online methods of transferring money from one account to another have made it more convenient to complete payments when shopping through websites. Most online shops now let you pay via credit cards or transfer funds via debit card easily and quickly. If nothing else works, you can always opt for cash on delivery and pay for the item when it reaches you. 

This is a huge advantage over conventional shopping mode because buyers don’t need to worry about getting in long lines now before they can reach the counter and clear the bill. 

You Can Read Customer Reviews And Opinions 

With the increasing trend of online shopping, the number of websites now paying attention to collecting customer reviews has also boosted. In fact, some stores now reward reviewers for sharing their opinions like tellthebell with and online that would attract more potential buyers. 

So when you select a product on a site, you will be able to find a customer review section underneath. Here many previous buyers would have shared their opinion and experience that would make it easy for you to decide whether the purchase is worth your money or not. 

Furthermore, all online stores incorporate customer support service on websites as well. If you have any trouble with the purchase of an item or its delivery, you can get in touch with their representatives as they help you sort out the problem. All of this can be done from the comfort of your home! 

No Extra Expenditure On Parking Tickets or Gas 

This has to be my favorite advantage of online shopping so I saved it for the last! 

It is always a mess when you get to a busy shopping mall or store only to find that parking is choked or there is an expensive parking ticket you need to pay for. Not cool! On top of that, you will have to take into account the cost of driving to the store and how much you might have to spend on the fuel. These factors kill the real fun of going on a shopping spree. 

Luckily, this can be avoided simply by opting for online shopping. No parking hassle and no gas expenses. It is just you and your computer choosing the items you love and waiting as they get delivered to you. 

So, now can you see why online shopping has become such hype? Have you made your first online purchase as well? Give it a try and you won’t be disappointed! 

The post How Is Online Shopping Better Than Offline Alternatives? appeared first on MyVenturePad.com.

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Wed, 14 Apr 2021 01:12:25 +0000 BlogLikes - Find Most Popular Blogs More
The best online sales happening now, including discounts at 1-800-Flowers, Udacity, and Chewy http://feedproxy.google.com/~r/typepad/alleyinsider/silicon_alley_insider/~3/dLdf0WPROH0/best-online-sales-deals If you buy through our links, we may earn money from affiliate partners. Learn more.

Best Online Sales Deals

Alyssa Powell/Business Insider

We rounded up the best sales and deals happening online today, including savings at 1-800-Flowers, Udacity, and Chewy.

Deals in this story are subject to change throughout the day. The prices listed reflect the deal at the time of publication. For even more deals and savings across the web, check out our round-up of the best deals from Amazon.

This list includes a Sponsored Brand that has been suggested by Kate Somerville. It also meets our editorial criteria in terms of quality and value.*

The best deals available right now ChefAlarm Probe Thermometer (medium) Navigator Lift-Away Healthy Home Edition (NV351WM2) (medium) Powerbeats Pro (medium, Preferred: Woot) MX Keys for Mac (medium) Mac Mini with Apple M1 Chip (Refurbished) (medium, Preferred: Apple) The best sales and discounts happening right now Get 75% off sitewide at Udacity Udacity online learning

Udacity

Shop the Insider-exclusive Udacity sale now

Udacity is a company that makes pursuing a career in tech easy. From artificial intelligence to cloud computing, the site has tons of courses and programs in which you can earn Udacity Nanodegrees. Now through April 13, Insider readers can get 75% off sitewide with promo code INSIDER75 — a much better discount than the site typically offers. 

Digital Marketing Nanodegree (medium) Product Manager Nanodegree (medium) Get 20% off sitewide at 1-800-Flowers 1-800-flowers easter picnic

1-800-Flowers/Facebook

Shop the 1-800-Flowers sale now

If you're looking to gift a loved one something special, 1-800-Flowers is a good choice for flower delivery. Though it's no longer one of our top picks, it's still a solid option for getting flowers and gifts as soon as possible. Right now you can snag 20% off sitewide with promo code SAVETWENTY through June 27. 

Two Dozen Assorted Roses (Bouquet Only) (medium) Wonderful Wishes Bouquet (Large) (medium) Get 15% off mattresses from Allswell Allswell mattress

Allswell

Shop the Allswell Spring Refresh Sale now.

Maybe you're spring cleaning and find it's time to throw out the old mattress — Allswell is holding a sale to help you out. Now through April 14, the mattress brand is offering 15% off all mattresses with the promo code SPRING. We've reviewed multiple Allswell mattresses, including the Supreme Hybrid and the Luxe Hybrid

Supreme Hybrid Mattress (Queen) (medium) Luxe Hybrid Mattress (Queen) (medium) Get $30 off an order of $100 from Chewy chewy athleisure bulldog in bed

Chewy/Facebook

Shop the Chewy sale now

Chewy is a retailer well-known for its sales and the one it's holding right now is full of excellent deals. Now through May 1, you can get $30 off your order of $100 or more of select brands. It includes treats, toys, and food for your cat or dog, plus essentials for pets like fish and birds. 

Dog Boots (medium, Preferred: Chewy) Complete Grain-Free Canned Cat Food (medium, Preferred: Chewy) Get 30% off orders of $65 or more at EyeBuyDirect eyebuydirect blog glasses frames still life

EyeBuyDirect

Shop the EyeBuyDirect 30% off sale now.

EyeBuyDirect is having an excellent sale featuring 30% off orders of $65 or more with the promo code FUN30. It's a great opportunity to save on multiple pairs, so whether you're stocking up on different frames for yourself or getting pairs for the whole family, it's a deal worth checking out. EyeBuyDirect is a retailer we love for its stylish, affordable, and easy-to-order glasses. 

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Anthropologie

Shop the Anthropologie sale now.

Anthropologie holds a lot of sales throughout the year, meaning you should never settle for full price. Right now, the brand is offering an extra 25% off its entire sale section, excluding furniture. It's a good chance to save on apparel, home goods, and beauty products for yourself or as a gift. 

The Olympia Striped One-Piece Swimsuit (medium) Savon Soap and Dish Set (medium) Read the original article on Business Insider

[Author: tbufete@businessinsider.com (Tercius Bufete,Sarah Saril)]

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Tue, 13 Apr 2021 17:09:09 +0000 BlogLikes - Find Most Popular Blogs Reviews Amazon Deals Sales Trends Features Deals Of The Day Anthropologie Udacity Nanodegree Kate Somerville Style (Reviews IP Graphics Product Card Deals (Reviews Home (Reviews Tech & Electronics (Reviews Alyssa Powell Tercius Bufete Sarah Saril EyeBuyDirect EyeBuyDirect Shop Anthropologie Anthropologie Shop Allswell Allswell Shop Supreme Hybrid Udacity Udacity Shop Chewy Chewy Facebook Shop Chewy Complete Grain Free Canned Cat Food Flowers Facebook Shop Luxe Hybrid Supreme Hybrid Mattress Queen
Bittrex Exchange Delisted ZEC, Monero, and Other Privacy Coins http://feedproxy.google.com/~r/myventurepad_allposts/~3/1CsYztp79rc/ Despite the government gradually accepting the idea of cryptocurrency, there’s ample opposition to privacy coins, such as ZEC and XMR. While digital assets, like ETH and BTC, are steadily becoming more accepted, exchange platforms, like Bittrex, are banning and delisting privacy-enhanced coins and assets.

In this article, we’ll look at possible reasons for the attacks on privacy coins and see if the future is bleak—or bright.

What Privacy Coins Were Excluded? History of Delisting

The history of digital coins delisting is an interesting one which began in 2019.

Cryptocurrency delisting started in October 2019 when OKEx Korea stopped all forms of trading on its platform. The halt affected prominent crypto assets, such as Super Bitcoin (SBTC), Zcash, Monero, and ZEN. The delisting led to a significant decrease in the BTC to ZEC exchange market.

The leading crypto trading investor, BitBay, only sought to exclude Monero from its trading platform in 2020. Just a year after that, in January 2021, Bittrex excluded privacy coins like Zcash, Monero, and Dash from its platform. When a “top dog,” such as ShapeShift, excludes privacy-enhanced coins from its trading platform, it becomes a critical issue.

Suffice to say, delisting a coin significantly reduces its value. A delisted coin will struggle to not descend into oblivion.

The Possible Reasons for Privacy Coins Delisting XRP issues

One of the major reasons behind privacy coins delisting is the United State’s SEC directory’s XRP issue of December 2020. The lawsuit allegations against Ripple’s CEO and co-founder insisted that the asset violated United States securities laws. 

Compliance With Surveillance Regulations

Sadly, the existence of privacy-enhanced assets has always been an issue to companies that operate on the KYC/AML laws. ShapeShift stated that the regulatory concerns against the privacy coins resulted in the delisting in 2020.

Derisk

Platforms delist coins from their services to excuse themselves from the possibility of legal complications that may arise from leaving the coins on their platforms. 

Form Over Substance

The form over substance ban, of course, is another reason why BTC to ZEC exchange has drastically reduced this past year. These bans strip  investors’ and traders’ accessibility to privacy coins on various exchange platforms.

What’s Next for Privacy Coins?

One would assume that the continuous threats and bans against privacy coins, and delisting, would lead to their extinction. However, these coins are thriving and ways of developing them are being discovered, e.g. the BTC to ZEC exchange. Of course, there’s still a clear gap between these coins and Ethereum or Bitcoin. However, they’ve been doing just fine year to year.

Monero recorded a 67% increase in its price in the last year. Others, such as Zcash, made a massive leap of 137%, while Verge recorded a 185% increase. Even in the developing phase, privacy coins still thrive in the ever-competitive crypto markets. 

Today, you can purchase and have direct access to privacy coins from decentralized exchanges, such as Godex.io.

Conclusion

If things remain as they are and delisted privacy coins still retain listing on all exchange platforms, it would be impossible to incur more losses in the future. With the support from current platforms, ZEC and XMR, etc. should regain ground resulting in a promising future for the coins.

The post Bittrex Exchange Delisted ZEC, Monero, and Other Privacy Coins appeared first on MyVenturePad.com.

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Tue, 13 Apr 2021 16:06:22 +0000 BlogLikes - Find Most Popular Blogs Finance
What’s a Competitive Analysis and How Can It Strengthen Your Marketing Strategy? https://www.crowdspring.com/blog/competitive-analysis-marketing/

A competitive analysis is an assessment of your key competitors' strengths and weaknesses and a strategy to identify opportunities and threats that can help you outperform those competitors.]]>
Tue, 13 Apr 2021 14:28:58 +0000 BlogLikes - Find Most Popular Blogs Marketing Growing a Business Marketing Strategy Small Business Marketing Starting a Business Startup Marketing Startups
How to Go Paperless at Your Small Business http://feedproxy.google.com/~r/SmallBusinessTrends/~3/ikgNP-X32Vg/go-paperless.html go paperless

Paper documentation has been a major part of running a business for decades. But times are changing. And more and more businesses are considering going paperless to save money, stay organized, and help the environment. If you’re looking to trade in your paper documents for alternatives, here’s a guide.

What Does it Mean to Go Paperless?

Going paperless basically means eliminating the use of paper documents. This usually involves trading those papers and receipts for digital files and receipts. For example, you might trade in all those tax papers for a cloud-based accounting software. And you may contact your utility companies to set up online billing instead of receiving paper statements.

Tips for Going Paperless with Employees and Team Members

Going paperless with your small business documents will mean some big process changes for your employees and team members. Don’t get overwhelmed! Here are some tips for how to get started.

1. Digitalize Paper Documentation

There are likely some paper documents in your current filing cabinet that you need to keep around. However, very few, if any, should need to be hard copies.

Go through your filing system and scan each document you need to keep so you can access these files digitally. Then you can set up folders on your devices or computer network and name each file so that it’s easily searchable.

2. Use the Cloud for Document Storage

Cloud-based document storage is becoming increasingly important, especially with the rise of remote work. Keeping files in the cloud not only allows you to avoid printing hard copies. But it also allows your team to access files from anywhere. So you can work on a proposal while you travel and your team can collaborate on creative copy for your next marketing campaign while everyone works from home.

To accomplish this, you first need to find a cloud-based document storage service. Then you can use it to back up the digital files stored on your devices. And you can save additional documents to the cloud to facilitate easy collaboration.

3. Sign Up for e Signatures

Some companies avoid going paperless because of the need to sign certain documents. However, there are now services that let you sign things digitally. These services don’t just help you reduce paper consumption. They can also help you track the items you’ve signed so you can more easily stay organized and track contracts and other documents you’ve put your stamp on.

There are plenty of online programs you can use to sign documents digitally. Or you can simply use PDF documents. You may be able to superimpose your signature on these documents or simply set up a process to add your own digital marker.

4. Eliminate Junk Mail

No one wants to receive junk mail. But it seems to always get delivered anyway. Instead of constantly tossing or recycling these papers, find ways to opt out.

For some of the mailers, you may be able to reach out to the sender directly and request to be removed from their list. For others, the FTC has a phone line that allows you to stop unsolicited mail, phone calls, and email permanently or for five years.

5. Get Rid of Paper Bills

Bills are a different story, because you do actually need to receive the information. But almost every service provider now offers the option to pay online or over the phone. And doing so can help you cut out those paper bills, envelopes, and checks — not to mention all the time you’ll save by setting up digital or automatic payments.

Contact your landlord, utility companies, credit card providers, and vendors who send you paper bills and ask about paying online instead. You may need to specifically request that they stop sending paper bills, even if you normally pay online.

6. Avoid Note Taking on Paper

Note taking is another potential source of paper waste. Many business owners and employees take notes during meetings or client calls. But there are digital options for this as well.

Use the notes app on your phone or computer. Or sign up for cloud based notes services so you can access your thoughts from anywhere. Some even provide the option for doodling or organizing thoughts with cool features like stickers and labels. Then leave the notepad out of your meeting room.

7. Say No to Paper Printing

In some cases, going paperless can help you get rid of printers altogether. In others, you can at least significantly cut down on the number of documents you print.

To accomplish this with a team, create a policy about what can be printed and what cannot. For example, you might permit the printing of contracts if a client specifically requests a hard copy, but not documents you want to keep for your own records. Of course, if you can cut out printing altogether, then removing the printer and fax machine from your office can easily cut out this activity.

8. Get More Efficient with Office Supplies

Contracts and bills aren’t the only sources of paper waste in offices. Examples of other paper products businesses also keep on hand include notepads, sticky notes, and even toilet paper.

In some cases, you might simply avoid purchasing these items for your employees. For example, get rid of sticky notes and encourage team members to take notes on their phones instead. If you do want to keep some on hand, designate a small amount for each person each quarter instead of giving them access to an entire supply closet full of paper.

Of course, this isn’t possible with things like toilet paper. But you can still help the environment by purchasing recycled toilet paper. For paper towels and napkins in your kitchen, either purchase recycled products or keep washable cloths on hand.

9. Eliminate Outdated Tax Records and Files on Clients

In most cases, you should keep tax records from the past three years. But older items can usually be eliminated safely. Additionally, digital records are often sufficient if you want to save room in your file cabinets.

You likely also have plenty of files from clients, like contracts and communication records. It’s beneficial to keep legal documents and contracts on hand for the life of the agreement. But you can usually store digital versions instead. You can even delete contracts and communications that are no longer active from the cloud to save space.

Every Type of Tool for a Paperless Office

Going paperless in your small business requires certain tools and technology. Here’s an overview of what you’ll need for a paperless office.

1. Apps for Scanning Documents

Scanning documents is the most efficient way to get rid of papers you already have. You can use a simple scanner to just save images of these files. But tools like PaperScan, Adobe Scan, and Zoho Doc Scanner offer more advanced scanning options. For example, you can scan items with a mobile device or collect data from each document.

2. PDF Forms to Cut Paper Usage

PDFs are digital files that allow you to fill in fields and save various documents digitally. You can use them as contracts and even allow clients and team members to add their own digital signatures. You can also create customer surveys and leave fields open so they can easily fill them with insights.

3. Online Tools for Customer Service

These days, there are plenty of ways to serve customers without paper files. Emails and social media sites allow you to facilitate and monitor communication. CRM software like those from Salesforce, HubSpot, and Zoho provide an easy way to organize all interactions. And help desk tools make it easy for customers to reach out to you via live chat if they need assistance. All of these tools allow you to cut out paper communication and customer service records.

4. Email and Collaboration Software for Team Members

Communication within your team can also be taken completely digital. There’s always email, which you can use to send quick messages and organize meetings when necessary. But there are also plenty of other tools that can help you stay more organized without the need for paper documentation. Consider chat, project management, and collaboration tools like Slack, Basecamp, and Skype. These can all replace paper memos or those sticky notes you may leave on a colleague’s desk to share reminders or insights.

5. Cloud Storage Services to Clear out Filing Cabinets

Now what should you do with all those digital files and documents that once resided in your office filing cabinets? Some companies do store some items on their hard drives or on-premises servers. But the cloud offers more versatility and accessibility. Cloud storage providers like Google Cloud, Dropbox, and BackBlaze let you access files from anywhere. There are options that automatically backup files from your computer and allow you to sort documents into categories and set access and permissions.

6. Document Management Systems for Digital Workflow

Document management software is designed to help companies manage digital workflow without paper. These tools allow you to digitize items like contracts, receipts, and even presentations. Many also allow you to track changes to documents to help you stay organized.

Document Management Software to Take your Company Paperless

Want to learn where to get started with choosing a document management system for your business? Here’s a list of some of the most popular platforms and the services they deliver.

1. Zoho Office Suite

Zoho Office Suite provides productivity tools for creating and editing files online. This includes Zoho Writer for word editing, Zoho Sheets for spreadsheets, and Zoho Show for presentations. All of these tools work together, allowing your employees to keep things simple.

In addition to offering digital files in various formats, Zoho Office Suite provides file storage. And you can even organize them into folders based on departments or client projects. The suite also provides secure file sharing for when you need to send documents to team members or clients. And it integrates with the huge array of other Zoho products, like those for CRM, online signatures, and social media management.

2. Microsoft Sharepoint

is a web based collaboration platform. It includes options for storing files, organizing them into folders, and securely sharing them with specific employees. The tool is completely customizable. So your company can easily choose the specific functions that are most relevant to your operations. And it integrates with Microsoft Office, which is ideal for offices that already use tools like Word and Excel, or whose clients use these popular programs.

When it comes to going paperless, Microsoft Sharepoint provides the online data storage and organization you need to access files from anywhere. You can use it on your office computers, laptops, or even mobile devices. So it makes collaboration easier and eliminates the need for paper documents and presentation materials.

3. Google Workspace

Google Workspace offers a collection of cloud based productivity and collaboration tools. Formerly G Suite, Google Workspace includes Gmail, Google Calendar, Docs, Drive, Meet, Chat, Sheets, Slide, Forms, and more. Basically, users can create documents in various forms from anywhere. Use Docs to create written contracts, Sheets for financial spreadsheets, and Slide for presentations. Then you can store all of those items in Google Drive and access them from anywhere.

Basically, Google Workspace can help you go paperless by serving as the digital home base for your company. Organize all the items you need into folders and add labels to find everything quickly. You can also give various team members permission to access and edit the content of each item. It’s also easy to collaborate with clients, since Google accounts are so widely used.

4. Adobe Document Cloud Storage

Adobe Document Cloud Storage offers a cloud based document management and PDF platform. Use it to store documents that can then be accessed on multiple devices. You can also set workflows and tasks to facilitate document collaboration between team members and partners or clients outside your company.

This tool can help you go paperless by giving you an easy way to create, back up and store files. In addition to storing documents, Adobe Document Cloud Storage includes digital signature functionality. This is perfect for a company that deals with contracts or other types of agreements which need to be reviewed and signed. Adobe is also known for optimizing productivity with PDFs. This is a common format that your partners and clients should all easily be able to view and edit. And you can even create PDFs with fillable forms to share information between team members and clients.

What are the benefits of going paperless?

Businesses choose to go paperless for various reasons, ranging from environmental concerns to cost savings. Here are a few of the most common benefits.

  • Easier organization: Sifting through your drawer or filing cabinet each time you need a document can be tedious. And paper leads to a lot of clutter. Digital versions can easily be labeled and sorted into the proper folders to cut clutter and make things easier to find.
  • Faster communication: Email and collaboration software are generally faster than snail mail and paper memos. By going paperless, you can get answers to important questions right away and share quick messages with ease.
  • Cost savings: Printing comes with expenses – paper, ink, and the machines themselves. Opting for digital options helps you cut these line items. And you may even receive a break on certain bills by saving your vendors money on mail.
  • Easy access: Cloud storage makes it easier to access files from anywhere. Forgetting an important paper for a client meeting could be disastrous. But with digital storage, you can easily access what you need from a smartphone or laptop.
  • File protection: If you only have paper files of certain documents, those items could be destroyed in a fire, flood, or theft. Backing up these items or only keeping digital copies means less chance of physical damage to your important information.
  • Environmental benefits: Going paperless means fewer trees are cut down to provide your office with supplies. Trees absorb harmful CO2 gasses, and limiting the processing of trees into paper also cuts down on energy usage. Going paperless can be one way to implement Earth Day ideas for work to your employees.
Is it safe to go paperless with your business?

Though there are many benefits of going paperless, there are also some concerns. It is generally safe to cut out paper from your day-to-day operations. In fact, it may make some of your data even safer. But there are concerns with things like security and accessibility. Consider these factors before eliminating all paper from your office.

Cybersecurity: It is possible for hackers to break into cloud storage systems and/or on-premises hard drives. While there are firewalls and safeguards in place with many digital solutions, some entrepreneurs feel safer with hard copies.

Hard drive failure: If you only store documents on a single hard drive, damage to it could mean losing essential data. Backing up these items in the cloud may solve this issue, but some businesses fail to take this step.

Difficulty with the transition: To successfully eliminate paper from your office, you need employees to buy in. If your team has worked with paper contracts and sticky notes for decades, it may take them awhile to get used to new systems.

Mistakes with important files: It takes time to find a physical document in your filing system and shred it. But deleting a digital file can happen in an instant. There are often ways to recover files that have just been deleted. But it can still be a stressful experience for business owners and employees.

Are there reasons why you should not go paperless?

Going paperless isn’t right for every office. But most can cut down on paper use significantly. To determine what level of paper consumption is right for your company, here are some top pros and cons:

Pros of going paperless:
  • Versatility: There are tons of ways for a company to go paperless. You can store files in the cloud, on your computers, or even mobile devices. So you can easily customize processes for your business’s needs.
  • Less clutter: More paper means more physical items around your office. If you struggle to stay organized, it may be worth at least cutting down on the paper products.
  • More ease for remote workers: A paperless office may be ideal for a company with remote workers. You can more easily access digital files on the road or while working from home.
Cons of going paperless:
  • Initial time commitment: Scanning documents and finding new software programs can take time. It may be tough to add something non-urgent to your list if you already struggle to meet deadlines. It may also take some adjustment if you’re used to finding everything in a specific spot in your drawers or filing system.
  • Difficulty changing behavior: Some employees may be partial to their current process. If they’re not willing to adapt to a paperless office, it could have a negative impact on productivity and morale. Changing gradually may help people adapt. And proper training can help them maximize use of the new systems you put in place.
  • Difficulty adapting to client needs: Some clients may also want to stick with a process that involves paper. For example, if you work with people who prefer faxing contracts, they may not be happy if you remove this as an option. Consider how you normally interact with clients before making any major changes. Or check with them about changing processes before throwing out your fax machine.

Image: Depositphotos

This article, "How to Go Paperless at Your Small Business" was first published on Small Business Trends

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Tue, 13 Apr 2021 12:00:19 +0000 BlogLikes - Find Most Popular Blogs Small Business Operations
2021 Jeep Exclusive – Gladiator Trail for Texas https://www.thetruthaboutcars.com/2021/04/2021-jeep-exclusive-gladiator-trail-for-texas/ There’s a new 2021 Jeep Gladiator, the Texas Trail. Unveiled this week, the Trail is offered only in Texas, the country’s largest truck market. The Gladiator Texas Trail is based on the Gladiator Sport S, with 17-inch mid-gloss black aluminum wheels and 32-inch mud-terrain tires to enhance the truck’s off-road capabilities. The Trailer Tow Group, […]

The post 2021 Jeep Exclusive – Gladiator Trail for Texas appeared first on The Truth About Cars.

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Tue, 13 Apr 2021 10:38:10 +0000 BlogLikes - Find Most Popular Blogs Texas Marketing Sales Autos Trucks SUVs Jeep Special Edition Branding Gladiator Enthusiasm News Blog Car Collector's Corner Trailer Tow Group Gladiator variant Gladiator Trail Texas Trail Unveiled Gladiator Texas Trail
Did You Know That Business Opportunities Are NOT Franchise Opportunities? http://feedproxy.google.com/~r/TheFranchiseKing/~3/JjFTtV-Ncc8/business-opportunities-are-not-franchise-opportunities New Post From The Franchise King®

Business Opportunities vs Franchise Opportunities

In this post, I’m going to tell you what you need to know about Business Opportunities vs. Franchise Opportunities. Do you really know the difference?

The reason I ask, is that a couple of years ago I got in a little online tiff with a gentleman who was calling his business opportunity a “franchise.” It wasn’t. As a matter of fact, it wasn’t even in the same family as a franchise business…

In view of that, I told him that if he didn’t stop offering his little “biz-opp” as a “franchise opportunity” that I would turn him into the Federal Trade Commission (FTC) I wasn’t kidding. When it comes to stuff like this, I don’t play.

As a matter of fact, that kind of stuff really gets me going . I mean it realllly gets me going. I cannot stand scams. I hate (yes hate) people who try to take advantage of others by using words that totally misrepresent what it is they’re doing. Or in this case, what they’re selling.

With that said, I don’t remember the name of the company, but there are two distinct things about it that I do remember;

1. The total investment was around $500.

2. The product that was being peddled was a “wellness product.” (Vitamins)

Now, just in case you don’t know, this “franchise” was nothing more than your typical MLM garbage. You know, multi-level-marketing…network marketing…whatever it’s being called nowadays.

On Network Marketing

How many different ways will these “network marketers” try to get me to sign on with their crap products?

I know I’m in trouble when I answer my phone, and there’s a “friend” that I haven’t heard from for 7 years on the other end of the line. For example:

Friend : “Joel Libava! How the heck are you? I haven’t seen you in like forever!”

Me: “I’m good, what’s happening?

Friend: “Well, the reason I’m calling is to find out if you’d be interested in making some extra money…you know, in your own business?”

Me: “Well, I have my own business already…

Friend: “Great!!!!!!!!! Well, you can do this part-time. Can you meet me for coffee tomorrow, so I can show you what it is? I’m really excited about it…

Yada. Yada. Yada…

Back to the phone call.

Me: “So, what is this great thing?

Friend: “Well, I really need to show it to you in person.

Me: “Is it Multi-Level Marketing?”

Friend: “No…It’s not MLM. It’s a kind of direct marketing. You know, Network Marketing…

Me: Click.

Franchise vs Business Opportunity: Those Sneaky-Ass Little Pukes

Fact: there are some sneaky little pukes who are using the word franchise” in their flimsy, but colorful, brochures.

They Are Not Franchise Businesses. There Is No Franchise System!

They’re MLM businesses. And for around 1% of the folks who have these “businesses”, they are money-makers. But the sellers don’t have a lot of rules they must follow.

On the other hand, people who sell Business Opportunities do have some rules…some actual rules they must follow. It’s just that Business Opportunities are not held to account as much as a franchise business opportunity is.

That’s not to say that a business opportunity is bad; it’s just that they’re usually not as tight, system-wise as a genuine franchise business opportunity….

Plus, as I mentioned above, there are certain rules that those selling business opportunities must follow. There are also certain rules that those selling franchises must abide by, too. 

Business Opportunities vs Franchise Opportunities

When I do seminars on franchise ownership, I always tell the attendees that one way to tell if an “opportunity” is a franchise or not, is to look at the start-up costs involved. Please allow me to be blunt, here.

If the total up-front investment is $485, it’s not a franchise offering.

In other words, anyone that tries to sell you a “franchise” for a few hundred dollars, is someone that you shouldn’t do business with. Ever.

That’s because a franchise business, at a minimum, will cost you at least $50,000. Usually more. But why?

Because you get a lot of things when you buy a franchise business. Like:

  • Formal training
  • Support (On site and off site)
  • Purchasing power
  • Branding
  • A marketing plan
  • Software and technology
  • Real Estate assistance

And those are just some of the things you’ll get as a franchise owner. There’s more to a franchise sytsem.

Business Opportunities

Business opportunities usually provide the minimum needed to help you launch your business. The support that comes from a business opportunity is not usually ongoing, unless you’re willing to pay for it. (Most biz-opp sellers will tell you that you’ll get support, but they don’t have to do it. It’s not part of the legal agreement.)

However, a franchise contract, although wordy, and complicated, does state what the franchisor must do, support wise.

That said, I have worked with a few business opportunities in the past. And I still do, occasionally. But they need to be legit. 

One business opportunity was an equipment leasing company. Fail. One business opportunity was a sign business. Not bad. But the other ones were so bland…and so weak, I don’t remember what they were.

My point is this:

If you’re going to become your own boss, make sure you know exactly what business and business-type you’re getting into. In other words, you need to become an educated franchise buyer.

And make sure you understand the difference between a Franchises and Business Opportunities.

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The post Did You Know That Business Opportunities Are NOT Franchise Opportunities? appeared first on Find The Best Franchise To Buy | The Franchise King®.

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Tue, 13 Apr 2021 10:10:00 +0000 BlogLikes - Find Most Popular Blogs Business Opportunities Entrepreneurship Franchise Opportunities MLM business opportunity
VizyPay Says It’s Addressing a Major Pain Point for Small Business Merchants http://feedproxy.google.com/~r/SmallBusinessTrends/~3/_ojSvHCbVZM/vizypay-pos.html small-business-merchants.png

VizPay, a payment processing company that develops systems for small businesses, has launched VizyPOS. The all-in-one payment processing app enables merchants to manage all sales aspects within their business.

VizyPOS Promises Less Pain from Payment System

The app addresses major industry pain points for small businesses, including the lack of data analytics and split tender options for cash discounting. VizyPOS is available for PAX point of sales systems.

Eliminating Costly Hardware and Software Subscriptions

Having to purchase costly POS stations which require monthly software subscriptions can be crippling for small businesses. Such mounting fees can take a major toll on merchants, especially in these difficult times when many small merchants are being forced to make cuts to expenses.

VizPay’s new app is designed to address this major pain point for small businesses. By eliminating the need to cash registers and traditional payment terminals, monthly overhead costs are significantly reduced.

A One-Stop-Shop for Merchants

Kyle McCann, Director of Business Development at VizyPay, speaks about the benefits the app brings to small businesses: “We intentionally built the app to be scalable, and the team has big plans to expand on its capabilities. In the future, we want to make the app a one-stop-shop for our merchants to be able to manage all aspects of their business with ease. Our long-term goal is to create an ecosystem, where everything can be managed from payment processing to employee payroll,” said McCann.

Cash Discount Program

Merchants can spit CDP payments with ease via Cash Discount Program (CPD) split tender. CPD is considered a highly sought-after feature within the retail industry. Merchants signed on to use VizyPay’s unique CDP can implement it with just a few taps within the app.

Knowing which products are performing the best is desirable insight for small businesses. Merchants are provided with such insight via a merchant inventory ranking system which ranks products in terms of profit margin, volume and number of transactions.

Real-Time Transaction Data

The VozyPOS Portal also features transaction analytics, offering real-time data of transactions. Such strategic insights are designed to help small merchants drive their business forward with invaluable data.

The VizPOS app is free for VizPay customers. It is compatible with the A80 and A920 terminals. The app is currently optimized for retail merchants. The app can be downloaded here.

Image: vizypay

This article, "VizyPay Says It’s Addressing a Major Pain Point for Small Business Merchants" was first published on Small Business Trends

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Tue, 13 Apr 2021 09:00:21 +0000 BlogLikes - Find Most Popular Blogs Small Business News
What Does a Sleep Deprived Employee Cost Your Small Business? http://feedproxy.google.com/~r/SmallBusinessTrends/~3/XYTjF21AQnQ/employee-cost-sleep-deprivation.html sleep-deprivation-among-employees.png

Sleep deprivation among employees can cost a business, dearly. The extent to which workers starved of sufficient sleep has on businesses was explored in an infographic compiled by sleepare, suppliers of beds and mattresses.

The infographic is based on data collected by Sleepare in relation to how sleep affects a workforce.

The research is important for businesses as it shows the most common causes of sleep deprivation, the impact tired employees have on a business, and how to minimize sleep deprivation among workers.

Cost of Employees Suffering Sleep Depravation

For businesses, knowing what is causing sleep deprivation is the first step towards helping staff get more sleep. According to Sleepare’s research, voluntary behavior is one root cause of a lack of sleep. Voluntary behavior refers to sleep deprivation being caused by people choosing to stay up late either for work commitments or for other reasons like watching a TV show.

Voluntary behavior sleep deprivation can be difficult to counteract because employees believe they are doing the right thing by stay up late. In reality, working extra hours or staying up for entertainment reasons at a time they should be sleeping can prove detrimental to employee productivity.

Personal Obligations

Personal obligations such as the birth of a new baby, a side hustle, or looking after a sick member of the family, is another leading cause of lack of sleep. For employers, knowing when a worker is losing sleep because of personal obligations can be difficult.

Work Hours

Working long or irregular hours is becoming increasingly common in our global and interconnected world. Working irregular hours can lead to a lack of sleep, which can take its toll on members of staff and the wider business.

Some businesses have to operate on a shift basis, often through the night. It’s important employees are given sufficient time off between shifts to catch up on sleep.

Stress, medical problems and workplace accidents are other common causes of insufficient sleep among employees.

Sleep Deprivation and Lost Productivity

It stands to reason that tiredness can lead to employees making more mistakes and poorer decisions. Forgetfulness, distractibility, lost motivation, lower attention spans and longer reaction times through deprived sleep can all contribute to poorer job performance.

A loss in productivity can be detrimental to the success of a business. The infographic points to research that shows fatigued employees could be costing a business $1,967 per worker per year.

Additionally, sleep deprivation weakens the immune system, resulting in a higher number of employee absences due to ill health. Absences due to fatigue-related issues costs businesses an average of $1,685 per employee per year.

What Businesses Can do to Counter Sleep Deprivation Issues Among Employees

Sleepare makes a number of recommendations for employers to help overcome sleep deprivation challenges.

One recommendation is to encourage paid time off. Taking paid time off can help staff lower stress levels and return to work feeling more refreshed. Taking paid leave should therefore be endorsed by employers.

Dousing workspaces with natural light can also be an effective way to boost productivity. Where possible, fluorescent lighting should be replaced by natural light. Employees should be encouraged to sit near windows to be close to natural light.

Encouraging Meditation and Exercise

Employers may want to promote mindfulness meditation among workers. Such meditation is an effective way to alleviate stress and promote a better night’s sleep. Meditation sessions could be offered at work, or apps like Calm or Headspace could be paid for to help reduce stress and encourage better sleep.

Exercise is synonymous with a good night’s sleep. To help reduce stress levels among workers and promote improved quality of sleep, employers may want to introduce ways to encourage exercise within the workforce. This could be through discounted gym membership, taking days off for exercise, membership to fitness tracker apps, and so on.

sleep deprivation cost infographics

Images: sleepare

This article, "What Does a Sleep Deprived Employee Cost Your Small Business?" was first published on Small Business Trends

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Tue, 13 Apr 2021 06:00:00 +0000 BlogLikes - Find Most Popular Blogs Small Business News
The Rising Net Worth of the Less Affluent http://feedproxy.google.com/~r/SmallBizLabs/~3/NQ9Jj5Z5Cuw/the-improving-financial-strength-of-the-bottom-halfs-wealth.html Bloomberg's The Comeback of the Bottom Half covers Federal Reserve data showing that the less-affluent 50% of Americans saw their net worth rise the fastest over the past decade.

Key quote:

The rich had a great run, but they didn’t even come close to the percentage gains in real wealth seen by the bottom 50%. These amounted to 21.9% over the past year, 125.6% over five years and 526.2% over 10 years, compared with the one-percenters’ 10.3%, 33.8% and 83.9%.

The article chart below shows the dramatic increase in the bottom 50%'s wealth since the Great Recession.

Bloomberg wealth 1

While very good news, the article points out there is still long way to go.  The strong decade of growth only gets the lower 50%'s share of household wealth back to about half of where it was in 1992.

Bloomberg weath 2

The rise in wealth for the lower 50% over the past decade is certainly good news and, hopefully, it will continue.

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Tue, 13 Apr 2021 04:00:00 +0000 BlogLikes - Find Most Popular Blogs Finance Small Business Economy Trends
How important is Design in Web Designing? http://feedproxy.google.com/~r/myventurepad_allposts/~3/Hvvhjb_2l_o/ In today’s era, online presence has become necessary for an organization to expand its reach and survive the market’s prevailing competition. The advancement of technology has helped the organization reach the masses and the convenience of what the internet offers. The idea of establishing an online presence is not fulfilled only by creating a website that users or consumers can access; various other factors have to throw light upon while using the website to its fullest potential. Web Design is an essential factor that helps an organization establish its online presence and strengthen the image. There are various reasons why design plays a vital role in Web Designing.

What goes into the mind of a person when he/ she creates a design for the website?

It is imperative to find what characteristics a web designer has in his/ her mind while creating a design.

1.      A good design creates a sense of belongingness in the customers and highlights how the organization has put their effort into the customers’ satisfaction; thus, it is imperative to show all your skills.

2.      Second, a new and welcoming site with a unique design would engage more customers than a dull and outdated website. A good web design is like the receptionist of an organization that should be friendly, welcoming, and encouraging. Thus, it gives the users a sense of satisfaction that the organization offers to serve their customers.

3.    Now, most of the users from this impression; are based on visual design only. It is also a fact that beautiful things are more likely to create an impactful first impression on the customer. Thus, they make designs that are friendly to the customers.

4.      Further, the fact that a user makes an impression based on the design in a few milliseconds makes it more critical for an organization to have a good and beautiful web design.

5.      Finally, an inadequate and outdated design affects an organization’s credibility. Still, it tends to drive away from the consumers to different organizations without even looking or testing your product or service.

These factors should forever be kept in mind by the person before she/ he creates the design for their website.

How to create a good design?

A website design not only helps in leaving a good first impression and a sense of customer service, but it also helps in building trust amongst its users. An updated, well-designed website plays a vital role in expanding any business by attracting new customers. Thus, giving broad reach to the company; however, such new customers or audiences can only help an organization or get involved with it if they trust it. Now, you need to keep things in mind while you create a design, and they are-

a.      A good and unique idea

If a website consists of poor design, has outdated content, there are high chances the user might not trust the organization and will judge and even reject such an organization in the first place without any further deliberations.  It creates trust amongst the users, and web design plays an essential role in helping the user trust the organization and get involved.

b.      Search Engine Optimization    

A website needs to be user-friendly, but it has to make its way to the top of the results page of any search engine’s list. The competition is way too large when it comes to ranking on the results page, and factors like goods web design play a crucial role in increasing the ranking of such search engine results lists. If the website takes more time-top or causes any inconvenience to the users because of its complex coding, it might affect the SEO rankings.

c.       Create designs that increase engagement

A good website design focuses on creating an excellent first impression and ensures the user’s engagement on the website for a longer duration. It helps the audience to stay more on the website. They also get a chance to explore the same and increase the user’s chances of engagement with the organization.

d.      Easy to Navigate

One of the fundamental aspects of ensuring more user engagement is that good design makes things easier for the user to navigate. This design aspect finds its origin by the Hick’s Law which essentially states that the more the choices, the longer it takes for one to decide.  A good web design ensures that it is easier for the users to navigate things on a website and is not confused by too many options.

e.       Color and theme play a crucial role.

Even choosing the right color combination for the website is quite essential. It is a fact that colors affect human behavior, commonly known as Color Psychology. Like blue color represents trust, loyalty, order, significant firms like Facebook, Twitter, Paypal use blue to create a sense of trust, loyalty, transparency. Green finds its use to denote something very close to nature or environmental products; black represents luxury and value. Thus color plays an equally important role in website designing and helps make the website more customer-friendly, user-attractive, and specifically customized, keeping in mind the nature of the website or company.

What is the importance of a good “design” in website designing?

A good web design ensures to limit the possibilities as much as possible and make it easier for the users to navigate the required thing. However, if this often does not find its place, too many options on the website will confuse the user. It will also consume more of their time, and in such a situation, the user might not revisit the website.

·         Thus, while designing a website, a good web design will focus on keeping it more uncomplicated for the users and ensure to make it more users friendly.

·          People are more likely to remember visuals than recognizing the text about the organization or their product/service on the website. A good web design makes it easier for the audience to understand the organization or the targeted message which it conveys.

·         A good web design effectively uses visual effects, focuses on color contrast, and effectively utilizes space, thus, ensures that a balanced approach should be the need of the hour to make the website user-friendly and not make it irritating for the users.

·         A good web design ensures consistency through the website, which acts as a sign of professionalism; simply putting if the website has a different text pattern or layout on various pages of the website highlights the website’s inconsistency and thus acts as a sign of unprofessionalism.

·         The colors, themes, and consistency are three major key points that create a good web design and ensure consistency amongst all the website pages. It also enhances the brand value and is more likely to increase people’s trust.

Conclusion

In this highly competitive era, it has become necessary for any establishment to have an excellent online presence and thus have accessibility to a broad audience. A good web design plays a vital role in ensuring this online presence and increasing trust amongst the users, ultimately helping an organization grow. Thus, a method that provides easy navigation has consistency throughout, focuses on Search Engine Optimization, takes a balanced approach while dealing with usual effects that will enhance users’ trust and enhance an organization’s brand value. Thus, designing a website plays a vital role and should be given great importance to achieve all this.  

The post How important is Design in Web Designing? appeared first on MyVenturePad.com.

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Mon, 12 Apr 2021 16:18:03 +0000 BlogLikes - Find Most Popular Blogs Branding Tips
How to Build Better Links for Your Clients http://feedproxy.google.com/~r/blogtrepreneur/~3/23SX56g8rIU/ If you’re trying to help your clients’ websites rank higher in search engines, one of your biggest priorities should be building better links. With stronger, more authoritative links, your clients will gradually earn a higher domain authority, leading to higher rankings for all their internal pages. On top of that, they’re likely to attract more referral traffic – which can be quite valuable.

Of course, earning high-quality links is tough these days – especially if you’re inexperienced in the field. So what steps can you take to build better links for your clients?

Working With a White Label Link Building Partner

One of your best options is to use a white label link building service. The idea here is to partner up with a professional link building agency, who can build quality links on your behalf. You can “white label” the links, so the branding of the link building agency is never visible; instead, your business is the one that gets the credit for building the links.

You’ll pay a fixed price for each link you build, or enroll in a subscription service for monthly link building efforts, then mark up the price and charge your client. It’s simple, it’s straightforward, and it’s convenient. But most importantly, it gives you access to all the links your clients need without requiring you to overhaul your current efforts.

Of course, if you want to build the links yourself, there’s another path forward.

Prioritize Your Publisher Relationships

These days, link building is all about publisher relationships. When you have good relationships with various, high-authority publishers, you can publish links on those platforms with minimal resistance. The question is, how do you build and maintain those relationships?

  •         Start small. Don’t try to get published in high-traffic, well-known publications – at least not at first. You’ll be wasting your effort. Instead, get started with smaller, more accessible publishers. Local news outlets and niche blogs are great bets.
  •         Lead with a fantastic pitch. Start things off with a fantastic pitch . Get to know the publication and learn what types of articles they like to publish. Then, come up with an original idea that their target audience is going to love. Keep it concise, then send it off to the editor.
  •         Comply with editor requests. If you want to have a good long-term relationship with this publisher, comply with all editor requests – even if that means compromising your original vision.
  •         Make multiple submissions. After your first successful article with a publisher, work on making more submissions. The more consistently you publish, the easier it’s going to be to publish links here in the future.
  •         Continue to touch base. Try to check in with your editor regularly. Make yourself a friendly face and collaborate whenever possible. Good relationships make it easy to publish guest blogs.
Work Your Way Up the Ladder

Over time, you’ll want to work your way up the “ladder” of online publishers. Small-time, low-traffic publications are easy for guest authors to access – but they also tend to have low domain authority. Conversely, the high domain authority sites can be ridiculously hard to penetrate.

Build your reputation by getting featured in a variety of low-level publishers, then gradually work your way to mid-tier publishers. Once you anchor yourself with a high-DA publisher, you’ll find it much easier to get featured in similarly authoritative outlets. With good relationships with a variety of high-DA publishers, you should be able to make your clients very happy.

Always Keep Link Quality in Mind

As you continue building relationships and publishing links, make sure you keep link quality in mind .

For the best SEO results (and better publisher relationships), you’ll need to consider:

  •         Publisher niche. Choose the right publisher for your client – they should be topically relevant. Additionally, you’ll need to write an article that fits the blog.
  •         Link relevance. The link you build needs to be relevant to the piece somehow. Does it provide a statistic or a specific fact? Is it in line with the main topic?
  •         Link placement. This shouldn’t be the only link in the article, nor should it stand out in any noticeable way. It needs to be placed naturally with other high-authority links.
  •         Anchor text. Optimizing anchor text with keywords can be helpful, but you should never compromise the value or appearance of the link; anchor text should be natural.
  •         Value to readers. Every link you build should be valuable, in some way, to the people encountering it. Keep this “golden rule” in mind.

With these strategies in mind, you should be able to build better links for your clients more consistently. Modern link building for SEO is a challenging and complex process, but with the right tactics, it’s something you can master. 

The post How to Build Better Links for Your Clients appeared first on Blogtrepreneur.

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Mon, 12 Apr 2021 15:32:07 +0000 BlogLikes - Find Most Popular Blogs Blog & Grow Authoritative Links Build Better Links Domain Domain Authority Higher Domain Authority Publisher Relationships White Label Link White Label Link Building
Why Every Blogger Needs to Understand Intellectual Property Rights http://feedproxy.google.com/~r/blogtrepreneur/~3/F923W7QZfdo/ Copyright law in the United States can be complex, but one thing is simple and clear: if you didn’t create a piece of media, you can’t use it without the creator’s permission. If you use someone else’s media, like a photo, video, or audio file, you’re committing a crime unless you have permission.

Whether you’re flying solo or you’re part of a team that uses or distributes media, it’s critical to understand and follow copyright law to the letter. You can avoid most instances of legal trouble by adopting the SIST and ISO standards when producing end products (whether those products are paid or free).

So, what makes copyright law so difficult if it’s actually cut and dry? The confusion comes from two main misunderstandings:

  1. Fair use applies as long as you don’t make a profit
  2. Media is free to use as long as there isn’t a copyright notice attached

These misunderstandings are only accelerated by the ease by which copyrighted materials can be obtained online.

The internet makes thoughtless copyright violations almost natural

The availability of images on the internet makes it extremely easy for bloggers to do a Google search and grab whatever image they need. Who’s going to pursue a claim against a blogger for using a boring photo of a green pepper , right?

The truth is, photographers sue bloggers all the time for copyright violations. At first, it was just large stock image companies like Getty that sued bloggers for using their images without a paid license. Today we’re seeing more individuals pursue copyright claims against other individuals and even against businesses.

Most creators will never know if their photo is being used by bloggers without permission, but many people perform reverse image searches to find out if and where their intellectual property (IP) is being used.

Copyright claims aren’t petty

After being sued, some bloggers justify their use by downplaying the quality of the image they stole , but at the end of the day, theft is theft.

At first glance, it seems petty to sue bloggers over photographs that wouldn’t make the cover of a magazine in a million years. Sometimes it’s hard to imagine the photographer would ever be able to genuinely make money from the disputed photo.

While it’s true that many photographs involved in copyright cases aren’t commercially viable, unauthorized use is still theft.

Bloggers: imagine someone stealing your blog posts

If you’re not yet convinced that copyright violations are serious business, consider how you’d feel if someone copied and pasted your blog articles onto their own blog. Imagine that person got one of those web pages ranked high in Google and started getting massive traffic and sales. Would you feel cheated? Like someone stole from you?  

That’s exactly how photographers feel when bloggers steal their images. Adding photographs to a blog post or web page increases the value and impact of that page. Photos contribute to the success of a web page, even if it’s not monetary gain.

Organizations need to implement strict copyright rules  

It’s critical to implement strict copyright rules that explicitly prohibit employees from using all intellectual property without permission. The rule should require employees to obtain a written license agreement or print a paid license and file that license for the record before publishing any piece of media they didn’t create.

This blanket requirement will prevent employees from claiming ignorance. For example, an employee might say they didn’t know the image wasn’t free to use, or they didn’t know it was copyrighted.  

To prevent accidental or intentional IP theft, all employees should be made aware of the following:

  • All images, audios, and videos are automatically copyrighted when they are created. No official registration is required. However, copyright owners must register their work prior to filing a lawsuit.
  • The copyright symbol © is not required to be displayed to prevent theft. Media without the copyright symbol is not free to use.
  • The CASE Act provides copyright holders with the means to pursue action outside of federal court , which means individuals can pursue claims without spending tens of thousands of dollars in lawyer’s fees. The CASE act will award damages up to $15,000 per incident and up to $30,000 in total.
  • You can opt out of participating in the proceedings under the CAE Act, but if you do, you risk being sued in federal court where you could be hit with $150,000 in damages per infringement.
Check out these copyright resources for more information

To learn more about copyright and how you can avoid violating someone else’s IP rights, read this thorough legal guide written for bloggers. The guide explains how copyright works along with how “Fair Use” works.

The post Why Every Blogger Needs to Understand Intellectual Property Rights appeared first on Blogtrepreneur.

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Mon, 12 Apr 2021 15:22:49 +0000 BlogLikes - Find Most Popular Blogs Blog & Grow Bloggers Copyright Copyright Rules Copyright Violations Intellectual Property Rights Property Rights
Report: Ford to Build Standalone Bronco Stores https://www.thetruthaboutcars.com/2021/04/report-ford-to-build-standalone-bronco-stores/ If you have Bronco on the brain, you may find yourself buying one from a store that stands separate from your local Ford dealer. A report in Automotive News says that some dealers plan to open standalone Bronco stores. The story further reports that the idea came from dealers, not the manufacturer. Ford did create renderings for […]

The post Report: Ford to Build Standalone Bronco Stores appeared first on The Truth About Cars.

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Mon, 12 Apr 2021 12:30:07 +0000 BlogLikes - Find Most Popular Blogs Sales Industry Ford Autos Crossovers Ford Bronco Automotive News Bronco News Blog Future Vehicles Dealers Bronco Sport Ford Bronco Sport Build Standalone Bronco Stores
The best online sales happening now, including discounts at Madewell, 1-800-Flowers, Udacity, and Allswell http://feedproxy.google.com/~r/typepad/alleyinsider/silicon_alley_insider/~3/dLdf0WPROH0/best-online-sales-deals If you buy through our links, we may earn money from affiliate partners. Learn more.

Best Online Sales Deals

Alyssa Powell/Business Insider

We rounded up the best sales and deals happening online today, including savings at 1-800-Flowers, Udacity, and Chewy.

Deals in this story are subject to change throughout the day. The prices listed reflect the deal at the time of publication. For even more deals and savings across the web, check out our round-up of the best deals from Amazon.

This list includes a Sponsored Brand that has been suggested by Kate Somerville. It also meets our editorial criteria in terms of quality and value.*

The best deals available right now Mac Mini with Apple M1 Chip (Refurbished) (medium, Preferred: Apple) Echo Show 10 (3rd Gen) and Ring A19 Smart LED Bulb Bundle (medium, Preferred: Amazon) Joy Machine (medium, Preferred: Amazon) Maker (medium, Preferred: Amazon) myQ Smart Garage Door Opener (G0401) (medium, Preferred: Amazon) Nest Thermostat (medium, Preferred: Amazon) Stick Up Cam with Echo Show 5 (medium, Preferred: Amazon) WH-1000XM3 Headphones (medium, Preferred: Newegg) LectroFan White Noise Sound Machine (medium, Preferred: DailySteals) The best sales and discounts happening right now Get up to 40% off at Madewell madewell model blue sky

Madewell/Facebook

Shop the Madewell Spring sale now.

Spring has sprung and Madewell is offering a shoppers a discount to commemorate it. Use code SPRINGITON to get up to 40% off your purchase of apparel including tops, dresses, denim, and accessories. The sale ends April 12. The brand makes a ton of stylish clothing and its denim is one of our favorites to shop. 

Pintuck Cami Jumpsuit (medium) The Perfect Vintage Full-Length Jean in Sanderson Wash (medium) Get 75% off sitewide at Udacity Udacity online learning

Udacity

Shop the Insider-exclusive Udacity sale now

Udacity is a company that makes pursuing a career in tech easy. From artificial intelligence to cloud computing, the site has tons of courses and programs in which you can earn Udacity Nanodegrees. Now through April 13, Insider readers can get 75% off sitewide with promo code INSIDER75 — a much better discount than the site typically offers. 

Digital Marketing Nanodegree (medium) Product Manager Nanodegree (medium) Get 20% off sitewide at 1-800-Flowers 1-800-flowers easter picnic

1-800-Flowers/Facebook

Shop the 1-800-Flowers sale now

If you're looking to gift a loved one something special, 1-800-Flowers is a good choice for flower delivery. Though it's no longer one of our top picks, it's still a solid option for getting flowers and gifts as soon as possible. Right now you can snag 20% off sitewide with promo code SAVETWENTY through June 27. 

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Allswell

Shop the Allswell Spring Refresh Sale now.

Maybe you're spring cleaning and find it's time to throw out the old mattress — Allswell is holding a sale to help you out. Now through April 14, the mattress brand is offering 15% off all mattresses with the promo code SPRING. We've reviewed multiple Allswell mattresses, including the Supreme Hybrid and the Luxe Hybrid

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Chewy/Facebook

Shop the Chewy sale now

Chewy is a retailer well-known for its sales and the one it's holding right now is full of excellent deals. Now through May 1, you can get $30 off your order of $100 or more of select brands. It includes treats, toys, and food for your cat or dog, plus essentials for pets like fish and birds. 

Dog Boots (medium, Preferred: Chewy) Complete Grain-Free Canned Cat Food (medium, Preferred: Chewy) Get 30% off orders of $65 or more at EyeBuyDirect eyebuydirect blog glasses frames still life

EyeBuyDirect

Shop the EyeBuyDirect 30% off sale now.

EyeBuyDirect is having an excellent sale featuring 30% off orders of $65 or more with the promo code FUN30. It's a great opportunity to save on multiple pairs, so whether you're stocking up on different frames for yourself or getting pairs for the whole family, it's a deal worth checking out. EyeBuyDirect is a retailer we love for its stylish, affordable, and easy-to-order glasses. 

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Anthropologie

Shop the Anthropologie sale now.

Anthropologie holds a lot of sales throughout the year, meaning you should never settle for full price. Right now, the brand is offering an extra 25% off its entire sale section, excluding furniture. It's a good chance to save on apparel, home goods, and beauty products for yourself or as a gift. 

The Olympia Striped One-Piece Swimsuit (medium) Savon Soap and Dish Set (medium) Read the original article on Business Insider

[Author: tbufete@businessinsider.com (Tercius Bufete,Sarah Saril)]

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Best Home Office Filing Cabinets http://feedproxy.google.com/~r/SmallBusinessTrends/~3/7gbGIDDkP0k/home-office-filing-cabinets.html Let’s face it we all deal with large volumes of paperwork and files on a daily basis. These could be bills, contracts, receipts, title deeds and more. As these documents are important, we need to make sure that they are kept safe and organized to protect from loss, theft or damage. As such finding a good office storage unit for your important documents and supplies is worth considering. This is where filing cabinets become essential.

Filling and storing all our important documents and office supplies helps bring order to our home office. To keep your home office space well-organized a file cabinet comes in handy to safely store your important documents. Besides safely storing items they help you to quickly get whatever item you need thanks to the efficient filing system they provide. Having a good organizational system can really make a big difference as it helps to keep documents and files out of harm’s way and helps to itemize your workplace in an easy-to-understand manner so that you know where to look.

There is a good selection of filing cabinets with many different styles, materials, and prices. If you are looking to bring some order to your home office or streamline and organize your paperwork, below are some of the best filing cabinets to consider:

Best home office filing cabinets

 

DEVAISE 3-Drawer Wood File Cabinet

Top Pick: DEVAISE’s three drawer wood file cabinet comes with open storage spaces, file drawers and storage cabinet. It is designed to help your home office machines, papers, files and other supplies stay organized.

This filling cabinet has two top small drawers, large bottom drawer, and large desktop to hold your printer and scanner. At 32 x 16 x 26 inches it only weighs just 56.3 pounds, and it is easy to move around thanks to its 360° swivel casters. Two of its front casters have brakes to prevent tipping over. With gray oak and black colors this filling cabinet is easy to assemble with the tools and instruction included with the unit.

DEVAISE 3-Drawer Wood File Cabinet, Mobile Lateral Filing Cabinet, Printer Stand with Open Storage Shelves for Home Office, Gray Oak

Buy on Amazon

 

Lorell File Cabinet

Lorell-File-Cabinet-Black.png

Runner Up: Lorell’s file cabinet is made with stainless steel and baked enamel finish. It features two locking file drawers with smooth-glide suspension to store documents with the lock, securing both drawers.

The design also includes 18” deep drawers, optional caster kit, chrome pull handles and is a filing solution for a small or home office. The dimensions are 18 x 14.3 x 24.5 inches, and it weighs just 23 pounds.

It includes four casters that allow you to move the pedestal where you need it and the it also comes with tools and instruction for assembly.

Lorell File Cabinet, Black

Buy on Amazon

 

Itaar Wood File Cabinet

Itaar-39-inches-Wood-File-cabinets-3-Drawer-Printer-Stand-with-Open-Storage-Shelves-for-Home-Office.png

Best Value: Itaar’s wooden file cabinet offers you all the filling solutions you need for a home office. It features 2 top small drawers along with a bottom drawer that keeps hanging letter, A4 size files organized and extends fully for easy access.

The open filing cabinet storage spaces keep office machines, paper, files, and suppliers organized. And the top space is wide enough for a printer, office supplies and telephones. It comes with four wheels at the bottom for easy mobility supporting a 39.4 x 15.7 x 26 inches unit weighing 61.9 pounds and capable of supporting up to 100 pounds of load.

Itaar 39 inches Wood File cabinets 3 Drawer, Printer Stand with Open Storage Shelves for Home Office, Mobile Lateral Filing Cabinet on Wheels, Living Room, Cherry-red

Buy on Amazon

 

Scranton & Co File Cabinet

Scranton-Co-4-Drawer-22-inch-Deep-Letter-File-Cabinet-in-Black.png

Scranton & Co file cabinet offers a four-drawer filing cabinet made from heavy-duty steel. This filling cabinet’s drawers are fitted with a ball-bearing mechanism for smooth opening and closing. The handles and label holders are made from durable aluminum and have follower blocks which allow for altering the dimensions of each drawer. It has a core-removable locking mechanism that allows the drawers to be keyed similarly. This unit comes in at 22 x 15 x 52 inches and weighs in at 64 pounds. You can get it in black or putty finishes.

Scranton & Co 4 Drawer 22″ Deep Letter File Cabinet in Black, Fully Assembled

Buy on Amazon

 

Hirsh’s Vertical File Cabinet

Hirsh-Industries-18-inch-Deep-3-Drawer-Steel-File-Cabinet-in-White.png

Hirsh’s three drawer vertical file cabinet comes with an eggshell white finish. The high-side file drawers can accommodate letter-size hanging file folders with smooth glide suspension. And the pencil drawer provides storage for your office supplies. The locking mechanism secures the top two drawers.

Coming in at 18 x 14.25 x 27.3 inches it weighs 24.5 pounds making this filling cabinet small enough to be tucked under most work surfaces. It requires the handles to be assembled and the hardware is included.

Hirsh Industries 18″ Deep 3 Drawer Steel File Cabinet in White

Buy on Amazon

 

Flash Furniture Modern Filing Cabinet

Flash-Furniture-Ergonomic-3-Drawer-Mobile-Locking-Filing-Cabinet-with-Anti-Tilt-Mechanism-Letter-Legal-Drawer.png

Flash Furniture three drawer ergonomic filing cabinet comes with a locking mechanism to safely store your valuable documents. This mobile filling cabinet has low set casters that can be placed under most workstations thanks to its 21 x 16 x 24-inch dimension and 52-pound weight.

The interior has a removable pencil tray, file conversion bar for vertical filing of longer documents and even holds letters, F4 files and more. And in order to avoid tipping, the interlocking drawers opens one drawer at a time.

Flash Furniture Modern 3-Drawer Mobile Locking Filing Cabinet with Anti-Tilt Mechanism & Letter/Legal Drawer, White with Red Faceplate

Buy on Amazon

 

Dprodo 3 Drawers Mobile File Cabinet

Dprodo-3-Drawers-Mobile-File-Cabinet-with-Lock-Metal-Filing-Cabinet-for-Legal-Letter-Size.png

Dprodo offers a three-drawer filling solution with a lock mechanism for security along with an anti-tilt system to help avoid mishaps. The top two drawers are standard drawers with inner compartments for smart storage of supplies and documents. Coming in at 27 x 23 x 19 inches the steel metal construction with a powder-coat finish weighs 50 pounds.

This filling cabinet has a 360° swivel caster including two lockable casters that allows you to maneuver it around your home office. And you can get them in several different colors to compliment your décor.

Dprodo 3 Drawers Mobile File Cabinet with Lock, Metal Filing Cabinet for Legal & Letter Size, Locking File Cabinet for Home & Office Full-Extension Drawers Printer Stand, Orange

Buy on Amazon

 

What to Look for When Buying a Home Office Filing Cabinet

Filling cabinets can perform a number of functions that make life easier for your home office. They help reduce clutter and bring some organization to your home office and benefit from a clean and organized workplace.

  • Easy to Assemble: Some filling cabinets come with a plethora of components that include panels, screws, sliding parts and mores. The ideal filling cabinet is one that comes ready to assemble and does not require you to dedicate a whole day towards assembling it.
  • Height: Filing Cabinets come in an assortment of shapes, sizes, and additional compartments. They come in as lateral, vertical, or mobile designs. You should consider one that addresses the particular needs of  your needs. Do you need a robust storage solution that can accommodate your office equipment, office supplies and your documents? Or just a three-drawer filling cabinet to store smaller items, stationery, and documents? You can use the different sizes of the drawers to keep various types of papers, documents and supplies or store items according to the importance of the documents.
  • Material: you can get filling cabinets with steel, aluminum, plastic, and wood with each having its own pros and cons. Metal filing cabinets offer cheap solutions to file storage needs and are sturdy and durable. Filling cabinets made with wood is another durable choice as they offer a traditional look and raise the aesthetics of your home office.
  • Locking and Security: A good filing cabinets will allow for some level of privacy and security. A metal or wood structure with a locking mechanism will deliver on both. Some filling cabinet have a variety of fire-proof and locking options that can serve as a safe depository for your most important documents.

YOU MIGHT ALSO LIKE:

Images: Amazon

This article, "Best Home Office Filing Cabinets" was first published on Small Business Trends

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Mon, 12 Apr 2021 11:00:08 +0000 BlogLikes - Find Most Popular Blogs Small Business Operations
The Noise of Subjectivity: how our personal biases shape and restrict our worlds http://feedproxy.google.com/~r/SharonDrewMorgen/~3/QsBLKitZAww/  What if most of our viewpoints, interpretations and assumptions are so unconsciously biased that we unwittingly restrict our ability to accurately understand, or act on, incoming information? And what’s accuracy anyway?

Usually, we don’t question what our brains tell us, what seems to be reasonable or wrong. Responding from our personal norms and beliefs, we instinctively assume our perceptions, actions, interpretations, are based on reality. But what if we’re actually restricting ourselves to what’s comfortable and acceptable, and not accounting for our deep seated biases?

Our subjectivity maintains us. At all costs.

SUBJECTIVITY VS OBJECTIVITY

Subjectivity is based on personal, unique, and idiosyncratic beliefs, assumptions, and norms. We’d think we’re making good choices when we choose or consider one thing vs another, when we easily reject something because it makes no sense or annoys us. Or worse, when it’s ‘obvious’ to us that one thing should be valued differently than another.

We like to think we’re able to be objective. I’m here to tell you, we’re not.

The Wikipedia definition of objectivity is “… the elimination of subjective perspectives and … purely based on hard facts.” And “a lack of bias, judgment, or prejudice.” But is this possible? What are ‘hard facts’ when our brain rejects them as faulty? I suggest that objectivity is only slightly less biased than subjectivity. It’s our brain’s fault.

Indeed, it’s pretty impossible to experience or interpret most anything without bias. We act, make decisions and choices, communicate with others, raise children and have friends, all from a small range of favored, habitual mental models that we’ve spent a lifetime culling and assume are accurate.

  • We hear and understand through our brain’s existent neural pathways, causing incoming information (incoming via electrical and chemical signals devoid of meaning) to flow down historic brain routes developed through a lifetime of beliefs, norms, experiences. Regardless of how ‘factual’ it is, when incoming data doesn’t jive with our existing beliefs, our brains ‘do us a favor’ and resist and re-interpret whatever falls outside of what we ‘know’ to be true. Obviously, anything new has a good chance of not being understood accurately. Bias is just cooked in; we don’t even think twice about trusting our intuition or natural reasoning.
  • Whether we’re in a conversation, listening to media, or even reading, we listen through biased filters, and hear what our brains tell us was said – likely to be X% different from the intended message. Unless we develop new neural pathways for the new incoming data, we will only hear what our brains are already comfortable with.

Indeed, our worlds are very tightly controlled by our unconscious and habituated biases, making it quite difficult to objectively hear or understand new idea-based incoming information that is different. It takes quite a bit of work to act beyond our perceptions.

WHY CAN’T WE BE OBJECTIVE?

Each of us interpret incoming messages uniquely. Have you ever spoken with folks who believe that ‘9/11’, or the moon landing, was a hoax or conspiracy? What about people who smoke, and interpret the health data uniquely, believing that because their grandfather smoked until he died at 95 that it’s not going to happen to them? Objectivity is not, well, objective. Here’s what happens: Sometimes

  • the way the new info comes in to us – the words used, the setting, the history between the communication partners, the distance between what’s being said and our current beliefs – cause us to unconsciously misinterpret bits of data;
  • we have no natural way of recognizing an incongruity between the incoming information and our unconscious thoughts;
  • our brain deletes some of the signals from incoming messages when they are discordant with what’s already there, without giving us the deletions to let us know what we missed (My book What? Did you really say what I think I heard?explains and corrects this problem.);
  • our beliefs are so strong we react automatically without having enough detachment to notice;
  • what we think is objective is often merely a habitual choice.

We each live in worlds of our own making. We choose friends and neighborhoods according to our beliefs and how our ears interpret ‘facts’, choose professions according to our likes and predispositions, raise our kids with the same norms and beliefs that we hold. In other words, we’ve created rather stable – certainly comfortable – worlds for ourselves that we fight to maintain regardless of how our biases may distort.

When communicating with others, ‘objective facts’ might get lost in subjectivity. In business we connect with different viewpoints and attempt to convince other’s of our ‘rightness’, and either they don’t believe us or they feel we’ve made them ‘wrong’. Our children learn stuff in school that we might find objectionable regardless of its veracity, or we might disagree with teachers who have different interpretations of our child’s behavior. What about the ‘fake news’ claims these days? What, exactly is true? I contend the difference between ‘fake news’ and factual reporting is in our perceptions. Either can be objective or subjective given our underlying biases, and separate from the ‘reality’ of facts.

And of course, most scientific facts we deem ‘objective truth’ may just be opinions. Folks like Curie, Einstein, Hawking, and Tesla were considered to be cranks because their ideas flew in the face of objective science that turned out to be nothing more than decades and centuries of perceived wisdom/opinions.

The problem shows up in every aspect of our lives. Sometimes there’s no way to separate out objective fact from subjective belief, regardless of the veracity.

I remember when my teenage son came home with blue hair one day. Thinking of what his teachers would say (This was in 1985!) or his friend’s parents, I wanted to scream. Instead I requested that next time he wanted to do something like that to please discuss it with me first, and then told him it looked great (It actually was a terrific color!). But his father went nuts when he came to pick him up, screaming at both of us (“What kind of a mother lets her son dye his hair blue!!!”), and taking him directly to the barber to shave his head. For me, it was merely hair. Objective reality.

CASE STUDY IN OBJECTIVITY VS SUBJECTIVITY

I once visited a friend in the hospital where I began a light conversations with the elderly orderly helping her sit up and eat. During our chat, the orderly asked me if I could mentor him. Um… Well, I was busy. Please! he begged. Not knowing what I could add to his life and having a bias that folks who asked me to mentor them just wanted me to give them money, I reluctantly, doubtfully, said ok.

He emailed me and invited me to dinner. Um… well, ok. I’d donate one night. He lived in a tiny room in a senior living center, on the ‘wrong’ side of the tracks. It was very clean and neat, and he had gone out of his way to prepare the best healthy dinner he knew how to offer. Shrimp cocktail. Nice salad. Hamburger and beans. Ice cream. During dinner he played some lovely music. Just lovely. I was transfixed. Who is that playing, I asked.

“It’s me. I wrote that piece, and I’m playing all the instruments. I have several CDs of music I’ve composed and self-produced. Can you help me find someone who might want to hear it and do something with it? I’ve never met anyone who could help me.” I helped him find folks who helped him professionally record at least two of his compositions.

By any ‘objective’ measure, using my own subjective biases and ignoring the objective truth that we’re all equal and everyone is capable of having talent, I didn’t initially consider that someone ‘like that’ (old, black, poor, uneducated) had the enormous talent this man possessed, regardless of my advocacy of non-bias and gender/race equality.

Unwittingly, we seriously restrict our worlds by the way we process incoming data. We live subjective lives that restrict us. And as a result, we end up having arguments, misunderstandings, failed initiatives; we end up having a smaller pool of ideas to think with and don’t see a need for further research or checking; we make faulty assumptions about people and ideas that could bring benefits to our lives. I personally believe it’s necessary for us to remove as many restrictions as possible to our pool of knowledge and beliefs.

HOW TO COMPENSATE

To recognize bias and have a new choice, we must first recognize the necessity of noticing when something we believe may not be true, regardless of how strong our conviction otherwise. It’s quite difficult to do using the same biases that caused us to unconsciously bias in the first place.

Here’s a tip to help expand your normalized perception and notice a much broader range of givens, or ‘reality,’ to view an expanded array of options from a Witness or Coach or Observer position on the ceiling:

  1. Sit quietly. Think of a situation that ended with you misinterpreting something and the outcome wasn’t pretty. Replay it through your mind’s eye. Pay particular attention to your feelings as you relive each aspect of the situation. Replay it again.
  2. Notice where your body has pain, discomfort, or annoyance points.
  3. As soon as you notice, intensify the feeling at the site of the discomfort. Then impart a color on it. Make the color throb.
  4. Mentally move that color inside your body to the outer edges of your eyeballs and make the color vibrate in your eyes.
  5. When you mentally notice the color vibration, make sure you sit back in your chair or stand up. Then move your awareness up to the ceiling (i.e. in Witness or Observer position) and look down at yourself. From above you’ll notice an expanded range of data points and options outside your standard ones, causing you to physiologically evade your subjective choices.

Since the difference between subjectivity and objectivity is one of perception, and in general our brains make our determinations unconsciously, we must go to the place in our brains that cause us to perceive, and make it conscious. Only then can we have any objective choice. And next time we think we’re being objective, maybe rethink the situation to consider whether new choices are needed.

___________________________

Sharon Drew Morgen is a breakthrough innovator and original thinker, having developed new paradigms in sales (inventor Buying Facilitation®, author NYTimes Business Bestseller Selling with Integrity, Dirty Little Secrets: why buyers can’t buy and sellers can’t sell), listening/communication (What? Did you really say what I think I heard?), change management (The How of Change™), coaching, and leadership. Sharon Drew coaches and consults with companies seeking out of the box remedies for congruent, servant-leader-based change in leadership, healthcare, and sales. Her award-winning blog carries original articles with new thinking, weekly. www.sharondrewmorgen.com She can be reached at sharondrew@sharondrewmorgen.com.

The post The Noise of Subjectivity: how our personal biases shape and restrict our worlds first appeared on Sharon Drew Morgen.

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Mon, 12 Apr 2021 09:50:03 +0000 BlogLikes - Find Most Popular Blogs Coaching
The Real Reason Why Startups Fail Now http://feedproxy.google.com/~r/SmallBusinessTrends/~3/q8QGMY2YGaI/interview-with-tom-eisenmann.html Why-Startups-Fail-Now.png

One of the eternal questions in entrepreneurship is why do so many startups still fail. Is it a bad idea, poor execution or are many just not cut out to be their own boss?

On The Small Business Radio Show this week, Tom Eisenmann, a Professor of Business Administration at Harvard Business School discusses the real reasons in his new book, “Why Startups Fail”. He has interviewed over 470 entrepreneurs and has case studies including an ice cream maker, a concierge dog-walking service, and a sophisticated social robot.

Interview with Tom Eisenmann

Tom believes that too many experts focus on examples of success rather than failure. He explains that we can learn more from the many companies that have failed rather than mocking them. Tom says that knowing what these patterns are can save startups in the future.

Tom points out six key patterns of failure:

  1. Bad Bedfellows. Startup success is thought to rest largely on the founder’s talents, experience and general instincts. But the wrong team, investors, or partners can sink a venture very quickly. Tom says that startups need “human Swiss army knives” with people that can perform many different functions.
  2. False Starts. In following the typical advice to “fail fast” and to “launch before you’re ready,” founders risk wasting time and capital on the wrong solutions early on. Tom believes that you have to do up front research and test with customers and stop just “pitching your product”. Alternately, perfectionists want to keep “polishing the product” and never want to “expose it to customers”.
  3. False Promises. Success with early adopters can be misleading and give founders unwarranted confidence to expand. Early adopters are just that and may not represent the needs of a broader mainstream market of customers.
  4. Speed Traps. Despite the pressure to “get big fast,” hypergrowth can spell disaster for even the most promising ventures. Not every business has the leadership, money, market or infrastructure to expand rapidly.
  5. Help Wanted. Rapidly scaling startups need lots of capital and talent, but they can make mistakes that leave them suddenly in short supply of both.
  6. Cascading Miracles. Silicon Valley tells entrepreneurs to dream big. But the bigger the vision, the more things that can go wrong fast. In fact, Tom says that the huge entrepreneurial success stories like Facebook and Tesla had to have a million things go right to succeed.

Coming back from failure according to Tom takes three steps:

  1. Recovery: Find new distractions and rebuild neglected relationships in your life.
  2. Reflecting: Understand what happened a few months later and what can be learned.
  3. Rebound: Learn what was your role and what will you do differently next time.

Tom also talks about the 100 Harvard Business School case studies he has authored.

Listen to the entire interview on The Small Business Radio Show.

Image: hbs

This article, "The Real Reason Why Startups Fail Now" was first published on Small Business Trends

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Mon, 12 Apr 2021 06:00:08 +0000 BlogLikes - Find Most Popular Blogs Startup
How to make a consistent profit without any stress http://feedproxy.google.com/~r/myventurepad_allposts/~3/F_s-GVxEvzc/ It is difficult not to ponder about making money when traders are trading in this currency trading market. Most of the investors who have spent their money have one objective in their life. This objective is to make profits. Investors are required to read this writing to learn how they can make a huge amount of money with their trading. It cannot be said that it is bad and investors should not do that as it is the primary reason to invest, The thing is that thinking about the money all the time is not going to alter the volume or the amount of your account in this field. You need to work hard before you can see the change. 

Traders need to develop strong skills to find reliable trade signals. Strong analytical skills always help an investor to predict the direction of the trend. So, to develop the skills, the investors usually rely on demo trading account. Because without having practical experience, it is not possible to make any decision. This writing will tell you how you can get success without even thinking about it. There is nothing complicated and it is all fact. All the investor needs to have is strong motivation and the determination to not think about the profit.

This writing is going to change the investor’s trading career. Do they know why a large portion of the traders is facing massive loss? Most of the Forex investors are searching to make a huge profit from this market? They are always contemplating their significant profit. Unlike the newcomers, the professionals are always trying their utmost to secure their investment. Even after doing the accurate market analysis, they are always prepared to accept losing trades. They need to stop thinking about the reward factors. 

Always be ready to accept losing trades and it will make you strong mentally. Mental calmness is the most important thing in the Forex market. If they do not trade this market with confidence it will not take much time to lose their investment. Control your avarice and try your best to look for the best trades. Learn about the CFD trading industry and slowly develop your skills. This will improve your decision-making ability in the real market and let you trade with strong confidence.

How to be profitable continuously

The beginning question that the person needs to raise in his mind is how do money or profit come from in the trading field? Noticeably, they are not given by almighty from paradise however made by their hard work. If they only think about how they can get the rewards and what will they do with the money, they are generalizing themselves with the hundreds of millions of other investors in this field. 

Do you have any idea how many traders have lost their profit and how many of them have to get the victory? Investors have to recognize that profit is the logical outcome of trading successfully. If the person places good trades and the trend is in favor of him, he will get a good result. This is very easy and no one changes that.

Overthinking is not fruitful

 Traders must understand that overthinking is not going to be effective for their account. If the investor desires green cash in his hand, he better begin improving and thinking about some new techniques. This is how the elites have been making profits as they have begun their career. It is better to be a part in opposition to the mainstream however in trading where the winning rate is not very motivating, traders better do what successful investors have been doing. In place of thinking about money and daydreaming, fresher needs to focus on his strategy. The more he will think about success, he will lose his concentration and he will not reach the goal. Know that it can be achieved by the person with his hard work and effort.

The post How to make a consistent profit without any stress appeared first on MyVenturePad.com.

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Sun, 11 Apr 2021 16:10:32 +0000 BlogLikes - Find Most Popular Blogs Finance
Pressure to Increase on Senate to Pass the PRO Act http://feedproxy.google.com/~r/SmallBusinessTrends/~3/6P4YMkHeGQg/pro-act-update-senate-debate.html PRO Act Update

Back in March, the US House of Representatives passed what’s known as the PRO Act.

While the legislation is gaining notoriety over its content on unions and employees’ right to organize, it also aims to completely change the job marketplace for freelancers and independent contractors.

However, the PRO Act faces a major hurdle, or two, in the US Senate. You can expect to hear more about the PRO Act in the coming days or weeks now.

Last week, Amazon workers voted against unionizing. Now, it appears pro-union lobbyists will be upping the pressure on Democrats in the Senate to get the PRO Act to President Joe Biden for his signature.

The only way that may happen is if the Senate votes to end the filibuster. And right now, that doesn’t seem likely.

Regardless, if you’re an independent contractor, freelancer, or small business owner with employees, you’ll want to closely follow this bill as it’s debated in the coming weeks. It could have major implications for all.

The PRO Act’s Effect on Small Business, Independent Contractors and Freelancers

Let’s look at what’s in the bill and what’s been said about it so far, mostly in debate among the US House of Representatives.

The House of Representatives passed the PRO (or Protecting the Right to Organize) Act March 9 by a 225-206 vote.

On March 11 the PRO Act (HR842) was received in the Senate and referred to the committee on Health, Education, Labor and Pensions (HELP). HR842 will be debated in committee before being presented to the Senate for vote.

The PRO Act and Independent Contractors

HR842, as it’s written now, adopts California’s ABC test for independent contractors. Here’s the text for the ABC test:

“An individual performing any service shall be considered an employee (except as provided in the previous sentence) and not an independent contractor, unless—

  • (A) The individual is free from control and direction in connection with the performance of the service, both under the contract for the performance of service and in fact;
  • (B) The service is performed outside the usual course of the business of the employer; and
  • (C) The individual is customarily engaged in an independently established trade, occupation, profession, or business of the same nature as that involved in the service performed.

In other words, the PRO Act would change the 1099 classification of independent contractors. Many people currently working as freelancers or subcontractors are presently doing work or service “outside the usual course of business of the employer.”

US Rep. Elise Stefanik, R-NY, said that the ABC standard would eliminate contract-based work.

“It would be disastrous for independent contractors,” Stefanik said. “The majority of independent contractors prefer that status, and (the PRO Act) would take that choice away from millions of workers.”

Stefanik has introduced legislation called the Modern Workers Empowerment Act, which she called a bill to “protect their right and choice to be independent contractors.”

The PRO Act and Union Dues

Existing laws in 27 states prevent companies from requiring its employees to pay union dues or fees as a condition of employment. These laws are called “right-to-work” laws.

Those who back labor unions say “right-to-work laws crush unions. The PRO Act language states that employees can be required to pay union dues “notwithstanding any State or Territorial law.” Employees who decline to pay can be fired. Right-to-work laws would be made null.

The PRO Act and Union Organizing

Under the PRO Act, employers could not hold mandatory meetings to speak against creating a union or share facts about what union organization could mean.

The PRO Act also tightens the timeline for negotiating a collective bargaining agreement. It requires the employer and union to begin bargaining within 10 days of a written request, and if no agreement is reached within 90 days, either party can request a federal mediator.

Employers would be required to provide all names and contact information of employees to the union. Employers would not be permitted to replace workers who participate in a strike.

National Labor Relations Board (NRLB) fines

The PRO Act creates a fine structure for the NLRB to impose civil penalties. Penalties would up up to $50,000 for labor violations or up to $100,000 for repeated violations.

The National Federation of Independent Business’s Response to the PRO Act

According to the NFIB, 70% of its members oppose repealing state “Right to Work” laws. Nearly 100% of NFIB members believe small businesses should be able to hire independent contractors to perform tasks essential to their business.

The NFIB also opposes the PRO Act language which requires employers to provide the personal contact information for all their employees to union organizers without the consent of the employee.

“This is a bill with labor policy proposals that have not only been dismissed in the courts, but have been rejected by Congress for decades,” said Kevin Kuhlman, NFIB’s Senior Director of Federal Government Relations. “If passed, the PRO Act of 2019 will put employees’ private information at risk, expose small businesses to unrelated secondary boycotts, impose labor union dues on employees regardless of whether they are a member of the union, and dramatically change decades of employment law.”

“Small business optimism is at historic levels, and owners are increasing hiring, wages, and investment,” he added. “This damaging bill that would stifle such tremendous gains.”

President Biden Strongly Supports the PRO Act

The President clearly supports the PRO Act as part of his pro-union agenda. In a recent statement, he said, “The PRO Act defends workers’ right to strike—a fundamental economic right—and to engage in boycotts and other acts of solidarity with workers at other companies without penalty.

“It clarifies that employers may not force employees to waive their rights to join together in collective or class action litigation. The bill also closes loopholes in Federal labor law by barring employers from misclassifying workers as independent contractors and preventing workers from being denied remedies due to their immigration status.

“It establishes an expansive joint employer standard, allowing workers to collectively bargain with all the companies that control the terms and conditions of their employment. The bill allows unions to collect fair-share fees to cover the cost of collective bargaining and administering a union contract for all workers who are protected by the contract’s terms. H.R. 842 restores workers’ access to fair union elections, and ensures the results are respected.”

What’s Next?

Though it now seems unlikely that the Senate will vote to end the filibuster, an impediment to getting the PRO Act through the chamber, it certainly doesn’t sound the death knell for the bill.

Parts of the PRO Act could get through to Biden for his signature and if that happens, it could lead to big changes with your business.

Image: Depositphotos

This article, "Pressure to Increase on Senate to Pass the PRO Act" was first published on Small Business Trends

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Unstoppable Female Leaders https://www.escapefromcorporateamerica.com/2021/04/unstoppable-female-leaders.html

These female leaders in business and noted below in link, guide the way with their motivating courses, podcasts, and transformational advice. 

Working their way from the ground up, they show that everything is possible with a little determination and belief. 

Have a look at these inspirational female leaders and try on some of their ideas yourself.  Then get ready to live an extraordinary life, both personally and in business.

[Author: Laurel Delaney]

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Sat, 10 Apr 2021 21:50:40 +0000 BlogLikes - Find Most Popular Blogs Sales Belief Laurel Delaney Determination Inspirational Female Leaders Unstoppable Female Leaders
Tips to Improve Your Website http://feedproxy.google.com/~r/myventurepad_allposts/~3/gOP09xSRoNM/ Competition just got tougher on the internet. With practically every business on the planet setting up shop online to reach customers farther and faster, you’re going to have to make sure your website is a cut above the rest. 

Throughout the years, it’s been found that a visually appealing website does help give that much-needed boost to site traffic, which in turn can lead to opportunities for sales and conversions. However, there are many other factors that contribute to consumers’ behavior online and what nudges them to take that final step to commit to your product or service.  

There’s the matter of the website’s usability, or how smooth the experience is for the user visiting your site. There’s also the matter of prestige and credibility–or at least the impression of it–that you must address. That said, here are some simple but important tips for you to consider when working on improving your website. 

Declutter the Space

Studies show that an  online user’s attention span  averages a very quick eight seconds. You may have reeled them in with your catchy, clickbaity copy, but for how long can you keep them interested?

Once they enter your website, it’s important that you are able to present to them what they’re looking for, or at least impress upon them that you have whatever it is they are looking for. Otherwise, they’re out of there, and thus, your opportunity for conversion. 

Among the many various reasons  why online users bounce  from a website is the lack of organization on the site. Again, the point is to give them ease of use on your site. If they get bombarded with more ads than the actual information they came for, then they’re more likely to be turned off. 

In the same way, if you fill your pages with elements such as graphics, images, or videos that do not necessarily have anything to do with what you intend to promote, then it’s going to be counterproductive to your cause as well. Keeping in mind the eight-second attention span of the average online user, you’d want your web design to look clean, sleek, and navigable.

Establish and Promote Credibility

To be more searchable to users, you want to land on the top pages of search engines. Remember, competition is tough out there, so you need to be ahead of the pack. Beyond optimizing for keywords, another thing you can do is establish and promote credibility to your site. If you create good content, and other users refer back to you by linking to your website, search algorithms will take notice of that and interpret it as a point for your site’s credibility. On the front end, what you can do to promote your credibility is by showcasing prominent clients or companies you’ve worked for. 

If you don’t have one yet, use a  logo grid template  to display the logos of the companies and clients you’ve worked with. The more recognizable the brand, the better it’s going to be, of course. But even if you don’t have a well-known brand in your roster as of yet, put them on the grid anyway. The point, after all, is to show that these companies have given their trust and confidence to you, and that they have been satisfied with your work. Essentially, therefore, the logo grid on your site becomes some sort of a quick look into your portfolio. 

Maintain and Update Regularly

It cannot be stressed enough:  user experience  is crucial to a website’s success. Make sure the front and backend are working smoothly. Address any connectivity issues, broken files such as links and images, and error pages that disrupt the user experience.

The post Tips to Improve Your Website appeared first on MyVenturePad.com.

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Sat, 10 Apr 2021 15:24:31 +0000 BlogLikes - Find Most Popular Blogs Digital Sales