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Perfect the handwritten note! 5 examples you’ll want to steal

Correspondence is an art, not a science, but these tips will help make your handwritten notes, thank-you's and videos easier to create.
Tags: Video, Communication, Service, Radio, Teams, Agent, Columns, Select, Thank You Note, Handwritten, Christy Murdock Edgar, Sphere Of Influence, Handwritten Note, Kendall Bonner

Want to hit the ground running in 2021? Follow these 8 steps

To make the most of their time, agents need to hit the restart button now — before jumping into the new year. Cross out these actionable items, and you'll kick off 2021 right.
Tags: Marketing, Business Planning, Social Media, Brand, Target Audience, Planning, Service, Radio, Agent, Content, Growth, Branding, Lead Generation, Business Plan, Brokerage, Select

How smart tech can help reimagine homeowners’ home offices

Home office as becoming a must-have in today's environment. So, this week, John Clancy digs into the trend, discussing the upgrades and new technology homeowners should invest in for a more seamless at-home working experience.
Tags: Work From Home, Technology, Office, Service, Radio, Home Office, Working From Home, Agent, Zoom, Creston, Brokerage, Select, Videoconferencing, John Clancy, Brandon Doyle, Zoom room

The Real Word: Verify your sources always

Watch Byron Lazine and Nicole White give a real estate agent’s perspective on industry-related topics. This week, they'll discuss why agents need to verify their sources, how to update a home and holiday emails.
Tags: Video, Real Estate, Opinion, Housing Market, Service, Radio, Teams, Agent, Vaccine, Code Of Ethics, NAR, Nicole White, Brokerage, Select, Byron Lazine, The Real Word

Why I’m grateful for the lessons and hardship of 2020

It has been a year of unprecedented anxiety and hardship — the phrase “dumpster fire” keeps getting tossed around — but I can’t help feeling grateful for so much of what has happened this year and the resilience it has produced in all of us and in our industry.
Tags: Thanksgiving, Opinion, Lifestyle, Radio, 2020, Agent, Gratitude, Select, Troy Palmquist, Coronavirus

Read: Inman’s complete interview with CoStar CEO Andy Florance

Brad Inman sat down with Florance to talk about CoStar's business model, plans for Homesnap and a possible CoreLogic deal. By popular demand, we've transcribed the interview.
Tags: Technology, Radio, Agent, Industry News, Inman, Brad Inman, Florance, CoreLogic, Andy Florance, Select, Homesnap, CoStar Group

Title fraud cases surge 31% in Q3

In addition to title fraud, a new report by FundingShield also noted a 90 percent increase in state licensing issues between the second and third quarters of 2020.
Tags: Data, Analysis, Cyber Security, Cybercrime, Radio, Agent, Wire Fraud, Federal Bureau of Investigation, Markets & Economy, Select, Housing Wire, Cyber Risk, Mortgage Industry, Fidelity National Financial, CertifID, Thomas Cronkright

3 ways video marketing has pivoted this year (and how to work it!)

Our businesses might look different now — and the marketing aspect of it is no exception. Here are three key factors that can help agents adapt to this changed digital format.
Tags: Videos, Interviews, Marketing, Service, Radio, Agent, Video Marketing, Brokerage, Select, Open Houses, Video Tours, Kathleen Black, Virtual Open Houses, Zoom interviews

Pulse: What is the state of the indie broker going into 2021?

This week, we want to hear your thoughts on the fate of indie brokerages. Are they thriving and outdoing their competition? Or are they just barely hanging on?
Tags: Service, Radio, Teams, Agent, Pulse, Agents, Indies, Brokerage, Select, 2021, New Agents, Indie Brokerage, Indie Brokers, Theme-month-202009

Are real estate cafes the future of brokerages?

A few years ago, brick-and-mortar real estate brokerages came under attack as a thing of the past. Virtual brokerages were all the rage. But I don't think it's an either-or situation. The future of real estate brokerages is a hybrid, cafe-like model. 
Tags: Opinion, Radio, Teams, Agent, Columns, Brokerage, Select, Working Remotely, Real Estate Brokerages, Adam Hergenrother, Real Estate Cafes

How buyer love letters can land agents in ethics trouble

Missives that disclose race, color, religion, sex, handicap, familial status, national origin, sexual orientation or gender identity are risky for buyer's agents and listing agents.
Tags: Radio, Ethics, Agent, Discrimination, Code Of Ethics, NAR, National Association of Realtors, Select, Katie Johnson, Fair Housing, Barbara Betts, MLS & Associations, Realtor Code of Ethics, Buyer Love Letters

22 common agent practices that violate the Realtor Code of Ethics

Broker and ethics hearing officer Barbara Betts detailed the ways agents misrepresent themselves and the transaction, sometimes inadvertently.
Tags: Radio, Ethics, Agent, Code Of Ethics, NAR, National Association of Realtors, Select, Barbara Betts, MLS & Associations, Realtor Code of Ethics, Fiduciary Duty

Interactive content creator Studeo launches OpenBlvd for localized marketing

The well-regarded digital content automation service Studeo now has a tool for agents and brokers focused on becoming local experts, and better storytellers, called OpenBlvd.
Tags: Technology, Marketing, Content Marketing, Radio, Storytelling, Agent, Digital Content, Landing Pages, Select, News Brief, Local Experts, Lifestyle Marketing, Localized Marketing, Listing Presentations, Studeo, OpenBlvd

Real (Estate) Talk: Neither fair nor a haven, NAR’s Fairhaven is what we need

The National Association of Realtors launched a free interactive training platform called Fairhaven. Here’s columnist Lee Davnenport’s take on this virtual experience.
Tags: Technology, Opinion, Regulations, Service, Radio, Teams, Agent, Columns, NAR, Fairhaven, National Association of Realtors, Select, Fair Housing, Lee Davenport, Lee Davnenport

Agent/broker perspective: Should agents start aligning with Biden’s housing plans?

With the election drawing to a close, an agent feels ready to shift her business and align more with the president-elect's housing policies. What should her broker say? Anthony Askowitz explores this hypothetical real estate situation from both sides of the broker/agent dynamic.
Tags: Homeownership, Opinion, Service, Radio, Agent, Biden, Columns, Brokerage, Select, Middle-income, Anthony Askowitz, Housing Policy, President-elect Joe Biden, Biden's plans

The best 2020 Black Friday deals for every type of agent

Retailers will be slashing prices on everything from home security systems and Apple products to luxury personalized stationery.
Tags: Apple, Amazon, Technology, Adobe, Lifestyle, Samsung, Walmart, Hp, Best Buy, Lego, Radio, Luxury, Agent, Frank Gehry, Keurig, Gopro

How to leverage partnerships for a better client experience

There’s a massive opportunity to create a better customer experience in our vendor and ancillary partner handoffs. Here’s a more proactive approach to vendor and client relationships.
Tags: Opinion, Customer Experience, Service, Radio, Teams, Agent, Columns, Referrals, Select, Kendall Bonner

How one indie brokerage grew its sales by thinking like a doctor

Mike Regan wants agents to get the same kind of prestige and respect as doctors and lawyers — and he's structured his brokerage in a way to make that happen.
Tags: Technology, Radio, Indie, Agent, North Carolina, Agents, South Carolina, Mike Regan, Brokerage, Select, Indie Brokerage, Theme Months, Indie Broker Month, Theme-month-202011, Hunter And Rowe, Hunter and Rowe Real Estate

Chicago indie brokerage Baird & Warner pays it forward amid virus

Baird & Warner's Stephen Baird and Lucy Wood Baird talk about the company's 162-year mission of giving, including its most recent philanthropical pursuit.
Tags: Chicago, Radio, Agent, Warner, Giving Back, Baird, Brokerage, Select, Baird Warner, Stephen Baird, Coronavirus, Baird and Warner, Indie Brokrerage, Lucy Wood Baird

Pulse: How our readers cultivate a magnetic indie culture

This week, our readers chime in with their thoughts on what makes for a winning company culture — and how to go about cultivating an environment that encourages productivity and fosters happiness.
Tags: Company Culture, Service, Radio, Culture, Teams, Agent, Pulse, Agents, Indies, Brokerage, Select, 2021, Indie Brokerage, Indie Brokers, Theme-month-202009, Indie Broker Month

DOJ-NAR settlement will effectively squash 2 consumer antitrust suits 

As the Moehrl and Sawbill Strategic lawsuits work their way through the legal system they now must explain why the Department of Justice settlement is inadequate.
Tags: Opinion, Regulations, Radio, Agent, Department Of Justice, Columns, National Association of Realtors, Select, MLS & Associations, Christopher Moehrl, DOJ NAR, Sawbill Strategic

12 festive ways to stay in front of your clients this holiday season

With the holidays right around the corner, now's a good time to reach out to your sphere. From sending out customized cards to sponsoring live holiday music, here's a list of activities you can do to bring a little cheer to your clients and community.
Tags: Video, Holidays, Opinion, Marketing, Service, Gifts, Radio, Community, Agent, Recycling, Zoom, Brokerage, Select, Costume contest, Customized Card, Holiday seasons

Avoid foundation problems! 5 ways to help buyers dodge water damage

Agents, beware — the increase in moisture during the winter season can produce significant foundation issues over time. Here are five key tips for helping buyers purchase a home during the cold-weather months.
Tags: Water, Service, Radio, Agent, Inspection, Brokerage, Select, Inspector, Water Damage, Carl Medford, Drainage System, Foundation Issues, Water sources, Winter Moisture

Sick of your Zoom background? 6 ways to jazz it up

Since virtual meetings are here to stay, a few minutes of extra time optimizing your conference space can pay off in better first impressions and more confidence for you.
Tags: Design, Technology, Radio, Agent, Interior Design, Zoom, Select, Virtual Meetings, Zoom background, Antoinette Fargo

5 must-have traits all successful agents share

Dealing with clients at moments when they are incredibly vulnerable — death, birth, marriage, divorce, childbirth, graduation, and during intense financial interactions — requires tact, circumspect, patience and intuition like no other profession.
Tags: Opinion, Service, Radio, Teams, Agent, Satire, Columns, Select, Gerard Splendore, Successful Agent, Successful real estate agent

Let go of conventional sales wisdom! 9 principles to live by

Making 50 cold calls a day, knocking on doors and cutting your commission are just a few of the most common pieces of advice real estate agents get. But does conventional wisdom work?
Tags: Marketing, Service, Radio, Agent, Mindset, License, Lead Generation, Brokerage, Select, Faisal Susiwala, Heartset, Monetize license, Return on influence, Scale down

Action! 3 things you need in a great listing videographer

In an age where buyers expect the best from listing visuals, here are three attributes luxury agents should look for when hiring their next videographer.
Tags: Sponsored, Radio, Luxury, Agent, Luxury Real Estate, Dominique Williams, Sotheby's International Realty, Listing Videos, Sotheby's International, Leading in Luxury, Sponsored Sections, Agent Videos, Elliot Machado, Anie Buckmelter

The surprising way agents can avoid burnout and win bidding wars in 2021

StorySelling is about using the language, structure and characters of story to sell more effectively. Sell the best version of yourself to yourself, and sell the best version of your ideal clients to your ideal clients.
Tags: Sponsored, Video, Radio, Agent, Agent Branding, Gibran Nicholas, StorySelling

Agents: Use reviews to win over new prospects and re-engage past clients

Real estate agents can use client reviews and past experience to cement their reputation with a new prospect. Here's how and why you should make it part of your workflow.
Tags: Reviews, Sponsored, Radio, Agent, Mark Armstrong, Bill Risser, Agent Reviews, RateMyAgent, Shelley Zavitz, Anthony Malafronte, Rate my agent

Agents: Use reviews to win over new prospects and reengage past clients

Real estate agents can use client reviews and past experience to cement their reputation with a new prospect. Here's how and why you should make it part of your workflow.
Tags: Reviews, Sponsored, Radio, Agent, Mark Armstrong, Bill Risser, Agent Reviews, RateMyAgent, Shelley Zavitz, Anthony Malafronte, Rate my agent