Posts filtered by tags: Auto[x]


 

Ask Mechanic Shop Femme: What Should Every Vehicle Owner Always Have on Hand?

Top Pick: Forney 52877 Jumper Cables | $190 | AmazonRead more...
Tags: Auto, Cars, Lifehacks, Forney, Mechanic Shop Femme


REVIEW: The $73,000 Genesis G90 is such a plush chauffeur car that driving it only made me want to be driven

2020 Genesis G90. Kristen Lee The 2020 Genesis G90 is the executive luxury sedan designed to compete against the Mercedes-Benz S-Class and BMW 7 Series. The rear seats recline and offer first-class levels of legroom. My loaner had a base MSRP of $72,200 and cost $73,195 after destination fees. Visit Business Insider's homepage for more stories. Chauffeuring executives around used to be a job for the Mercedes-Benz S-Class, BMW 7 Series, and Lincoln Town Car. But now that Hyundai's new(ish) ...
Tags: Auto, Transportation, Trends, United States, Manhattan, Lincoln, Bmw, Audi, Hyundai, Genesis, Acura, Mercedes Benz, Mercedes AMG, National Highway Traffic Safety Administration, G90, Insurance Institute for Highway Safety


China’s search giant Baidu to set up an EV making venture

China’s search giant Baidu is extending its car ambitions from mere software to production. The company said Monday that it will set up a company to produce electric vehicles with the help of Chinese automaker Geely. Baidu, a dominant player in China’s internet search market for the last decade or so, will provide smart driving technologies while Geely, which has an impending merger with Sweden’s Volvo, will be in charge of car design and manufacturing. The move marks the latest company in Ch...
Tags: Auto, TC, Asia, Sweden, China, Tech, Tesla, Automotive, Alibaba, Baidu, Volvo, Geely, Didi, SAIC Motor, NIO, BYD


Tesla Knocks Facebook Off List of Top Five U.S. Companies by Market Cap

Elon Musk’s march towards either overseeing one of the biggest stock market bubble pops in recent history or being the guy who opens a solar-powered portal to Hell on Mars continues unabated: Tesla is now one of the country’s top five companies by market cap.Read more...
Tags: Auto, Transportation, Facebook, Spacex, Elon Musk, Science, Technology, Finance, Tesla, Automotive, Autonomous Vehicles, Mars, Automobiles, Electric Cars, Self Driving Cars, Stonks


What Your Pups Need for a Luxurious Car Ride, According to Pet Owners

Top Pick: WeatherTech Floor Mats | $48 | AmazonRead more...
Tags: Auto, Dogs, Pets, Cars, Lifehacks, Mechanic Shop Femme, WeatherTech Floor Mats


Volkswagen has unveiled an autonomous EV charging robot with eyes that can wink for parking garages - see how it works

Volkswagen's mobile charging robot prototype. Volkswagen Volkswagen Group Components has unveiled a prototype of its EV charging robot with eyes. The robot can autonomously charge multiple electric vehicles by connecting the EVs to mobile power units. Volkswagen is now further developing the robot for use in areas like underground parking structures. Visit Business Insider's homepage for more stories. We've seen autonomous pods with virtual eyes, but now, Volkswagen Group Components ha...
Tags: Auto, Transportation, Electric Vehicle, News, Cars, Trends, Porsche, Bill Gates, Parking, Volkswagen, Electric, Robot, EVs, Charging, Ev, Chargepoint


Volkswagen has unveiled an adorable autonomous EV charging robot for parking garages - see how it works

Volkswagen's mobile charging robot prototype. Volkswagen Volkswagen Group Components has unveiled a prototype of its EV charging robot with eyes. The robot can autonomously charge multiple electric vehicles by connecting the EVs to mobile power units. Volkswagen is now further developing the robot for use in areas like underground parking structures. Visit Business Insider's homepage for more stories. We've seen autonomous pods with virtual eyes, but now, Volkswagen Group Components ha...
Tags: Auto, Transportation, Electric Vehicle, News, Cars, Trends, Porsche, Bill Gates, Parking, Volkswagen, Electric, Robot, EVs, Charging, Ev, Chargepoint


Toyota Will Be Back for the 2021 Super Bowl

Toyota is back in the Super Bowl for the fourth year in a row. Jack Hollis, senior vice president of automotive operations at Toyota Motor North America, confirmed to Adweek that "Toyota will be part of the advertising lineup for Super Bowl LV 2021 on CBS. We look forward to sharing additional details as we...
Tags: Auto, Advertising, Cbs, Toyota, North America, Adweek, Toyota Motor, The Big Game, Jack Hollis


Jeep ‘Repurposes’ the Mysterious Utah Monolith and Has a Viral Moment

When a mysterious monolith was spotted in the desert in Utah's Red Rock Country last month, it sparked intrigue for a lot of people, but for Jeep and agency partner Highdive, it sparked opportunity. Jeep and Highdive "repurposed" the mysterious monolith into a charging station for the Jeep Wrangler PHEV (plug-in hybrid electric vehicle), and...
Tags: Auto, Utah, Advertising, Social Pro Daily, Red Rock Country, Highdive


Facebook Details Updates for Auto Dealers in the US

With Covid-19 keeping many people out of physical showrooms, Facebook released several updates aimed at helping U.S. auto dealers of all sizes manage and promote their virtual showrooms. A new Manage Inventory tab gives dealers a single destination where they can create, manage and promote vehicle listings, as well as view insights such as views...
Tags: Auto, Facebook, Advertising, US, Social Pro Daily, Facebook Details Updates for Auto Dealers


Toyota Playfully Celebrates Its Role In Kiwi Culture With New Ad

Toyota New Zealand celebrates the "bond" between car owners, their trusty vehicles, and their friends in its latest campaign to promote its new 2021 Hilux model. The hero film shows a small group of New Zealanders pulling over when they spot each other out and about. Shortly thereafter, several other adventurous Kiwis arrive in their...
Tags: AdFreak, Auto


Ford Nabs Former eBay Marketer as New Global CMO

After a nearly two-month search, Ford has a new global chief marketing officer. Suzy Deering will join the auto brand on Jan. 4, replacing Joy Falotico, who served as president of the Lincoln brand and CMO of Ford since 2018. Deering joins Ford after more than five years at eBay, where she served as the...
Tags: Auto, Ebay, Advertising, CMO, Ford, Lincoln, Deering, C-Suite, Suzy Deering, Leadership & Talent, Joy Falotico, eBay Marketer


Audi of America Elevates Its Chief Communications Officer to CMO

Audi of America today announced that it has promoted Tara Rush, svp and chief communications officer for the automaker since 2019, to the role of svp and chief marketing officer. She'll be the first woman to lead marketing for the brand's U.S. business. In the new position, Rush will oversee brand strategy and all U.S....
Tags: Auto, Advertising, CMO, Audi of America, C-Suite, Leadership & Talent, Tara Rush


The first Tesla taxi in NYC just hit the streets as the city's only electric yellow cab. The plan is for hundreds more to join it.

Lucky New Yorkers can now hail the city's only Tesla taxi. Drive Sally New York's first Tesla Model 3 taxi — the only battery-powered yellow cab in the city — just hit the streets.  The cab, operated by a company called Drive Sally, completed more than 100 trips in its first full weekend of service.  Instead of running the taxi 24 hours per day like its other cars, Drive Sally brings the Model 3 in to charge it overnight.  One of the first problems drivers reported was that passengers ...
Tags: Auto, Transportation, New York, News, NYC, New York City, Trends, Tesla, Chicago, Amsterdam, Ohio, Toyota, Electric Cars, Tesla Model 3, Ridesharing Apps, Taxis


Rest Assured You’re Not at Fault With the Best Dash Cams to Tell the Whole Story

Vava 1080p Dash CamRead more...
Tags: Auto, Automotive, Lifehacks, Dashcams, Dash Cam


GMC Creates the World’s Biggest Tweet to Promote Its 2021 GMC Yukon

GMC didn't just go big to promote its next-generation 2021 GMC Yukon: It went world's biggest. General Motors' truck division teamed up with Twitter to create the world's biggest tweet, while at the same time backing the new Yukon's Denali-exclusive interior and its AT4 option, highlighted by its four-corner Air Ride Adaptive Suspension. Over 2,500...
Tags: Auto, Advertising, General Motors, Yukon, Gmc, Denali, Social Pro Daily


Audi Fuels Ad Placements With Nostalgia to Promote Its Used Car Program

Anyone who has ever wandered through Paris' Latin Quarter may have noticed some of the small, independent movie theaters sprinkled through the cobbled streets that stretch from the Seine to the Sorbonne. Showing almost exclusively old movies--classic films or cult favorites--send their clientele back in time to revisit cinematic favorites that have stood the test...
Tags: Auto, Advertising, Seine, Paris Latin Quarter


Nissan Appoints First US CMO Amid Leadership Realignment

Nissan has promoted Allyson Witherspoon to the newly created position of U.S. CMO as part of a broader realignment of its U.S. leadership team. Witherspoon was most recently vp of marketing communications and media for Nissan's North American business. As U.S. CMO, she'll continue to report to Nissan svp of U.S. marketing and sales, Michael...
Tags: Auto, Advertising, US, CMO, Nissan, Witherspoon, C-Suite, Leadership & Talent, Allyson Witherspoon, U S CMO


How DieHard Pulled Off That Die Hard Ad Starring Bruce Willis

When Advance Auto Parts acquired the DieHard battery brand from Sears holding company Transformco last December, the auto parts retailer knew it wanted to reintroduce the brand to consumers with a big creative campaign. And while there were several options on the table for how to do that, the nominal connection to the beloved Die...
Tags: Auto, Advertising, Sears, Bruce Willis, Transformco, Life in Quarantine


General Motors’ Deborah Wahl on the Carmaker’s All-Electric Ambitions

Less than six months into her new role as global CMO for General Motors, Deborah Wahl was no longer working for a brand that builds classic cars like the Corvette. In March, GM pivoted to making ventilators and masks to respond to the coronavirus health crisis. By the fall, the brand had manufactured 30,000 ventilators...
Tags: Auto, General, Advertising, General Motors, CMO, Sustainability, Gm, Deborah Wahl, All Electric Ambitions


Bruce Willis Is Back in a New Die Hard…Battery Ad

It's been seven years since Bruce Willis last took to the big screen as Detective John McClane, star of the Die Hard movie series. And for a fleeting moment on Sunday, NFL fans--or anyone casually scanning social media posts--probably thought the action star was ready to return for another installment. But alas, what appeared to...
Tags: Auto, Advertising, NFL, Bruce Willis, John McClane, Ad of the Day


Tesla just quietly updated the Model 3's range, performance, and styling — here's what's new

The Model 3 now has more range, black trim, and a new center console. Tesla Tesla quietly updated its top-selling Model 3.  The Model 3 now boasts more range across all three versions.  It also gets new black trim on the exterior, refreshed wheel options, and a new center console with wireless-charging capability.  Visit Business Insider's homepage for more stories. Tesla just updated the Model 3, giving it increased range and performance along with some new features and styling touches. A...
Tags: Auto, Transportation, Trends, Tesla, Car, Auto Industry, Epa, Electric Cars, Tesla Model 3, Model 3, Ev, Tech Insider, Tesla Tesla, Standard Range Plus, Tim Levin, BITranspo


Dodge’s New Ad Is a Perfect Prequel to Talladega Nights

Did your 2020 Bingo card include "a branded prequel to Will Ferrell's 2006 film Talladega Nights: The Ballad of Ricky Bobby"? No? Ah, too bad, because that would have been quite an impressive feat of prescience. Dodge today dropped a minute-long spot called "Family Motto" that shows a moment from the childhood of future fictional...
Tags: Auto, Advertising, Dodge, Ferrell, Talladega Nights, Ricky Bobby, Ad of the Day


Ford’s CMO Moves to Lincoln Amid Slew of C-Suite Changes

Changes are coming at Ford. The American automaker's new CEO, Jim Farley, started off his first day in the top job by making changes in the C-suite. Notably, the auto manufacturer is looking for a new chief marketer. Joy Falotico, who has served as president of Lincoln and CMO of Ford for two and a...
Tags: Auto, General, Advertising, CMO, Ford, Lincoln, Jim Farley, C-Suite, Joy Falotico, Lincoln Amid Slew of C Suite Changes


Ferris Bueller’s Car Theft Attempt Is Thwarted in This New LiftMaster Spot

Back in the 1980s, when Ferris Bueller played hooky from a day of high school and proceeded to steal Cameron Frye's dad's prized Ferrari, the idea of "smart" homes, phones and garages might've sounded a little far fetched. In a new ad for LiftMaster starring Alan Ruck, who played the role of Cameron Frye in...
Tags: Auto, Advertising, Ferris Bueller, AdFreak, Cameron Frye, Alan Ruck


Cadillac Diversifies Media Approach for New Campaign Touting ‘Halo Vehicle’

Key Insights: The carmaker is thinking beyond linear TV, with plans to roll out a unique campaign for podcasts. Cadillac is going regional to find shoppers willing to make a purchase now. It makes sense to focus on the Escalade, given its special place in the automotive ranks. For Cadillac CMO Melissa Grady, every auto...
Tags: Auto, General, Advertising, Cadillac, Cadillac CMO, Marketing Innovation, Cadillac Diversifies Media Approach, Melissa Grady


Uber Helps Bring Back the English National Opera With a Socially Distant Drive-in

LONDON--Thanks to many venues being shut down due to Covid-19, life has been pretty dull without the usual line-up of music concerts, festivals, and movie rips. But thankfully for opera fans, Uber has found a way to get people back to watching a live show together, safely. With its usual home closed as a result...
Tags: Auto, London, Advertising, AdFreak, Life in Quarantine, Adapting to Crisis


Once a Symbol of Luxury, Lincoln Is Getting a Second Wind With Millennials

In 1939, Edsel Ford, son of automotive pioneer Henry Ford, vacationed at his estate in Hobe Sound, Fla. Ford took the trip every year, but this time he brought along a one-of-a-kind convertible that Ford's chief stylist E.T. "Bob" Gregorie had made for him. Having seen the stylish sedans running around Europe, Ford had told...
Tags: Auto, Europe, Advertising, Magazine, Ford, Perspective, Henry Ford, Edsel Ford, Bob Gregorie, HOBE SOUND Fla


JPMorgan stands by Nikola 'buy' rating following chairman Trevor Milton's departure

CEO and founder of U.S. Nikola Trevor Milton attends a news conference held to presents its new full-electric and hydrogen fuel-cell battery trucks in partnership with U.S. Nikola, at an event in Turin, Italy, December 3, 2019. REUTERS/Massimo Pinca JPMorgan is standing by its "buy" rating for Nikola, even as the executive chairman and founder Trevor Milton resigned.Analysts from the firm wrote that the stock of the electric-truck company may not be fully pricing in a "successful execution ...
Tags: Auto, Trends, Markets, Electric Vehicles, Gm, EVs, Securities And Exchange Commission, Jpmorgan, Milton, EBITDA, Turin Italy, Nikola, Paul Coster, Trevor Milton, NKLA, Nikola Trevor Milton


Waze gets smarter with trip suggestions, lane guidance, traffic notifications and more

Google-owned navigation app Waze is gaining a number of new product features as well as a partnership with Amazon Music, the company announced at its first major virtual event, Waze On. Among the changes, Waze is gaining personalized recommendations based on a user’s trip history, as well as traffic notifications, ETA improvements, lane suggestions, expanded Google Assistant integration, and more. Waze’s trip suggestions are one of the more notable new features, as they tap into the Waze user...
Tags: Google, Auto, TC, Mobile, Apps, Tech, Driving, Npr, Waze, Navigation, Eta, Amazon Music, Waze Waze, Waze Audio Player, Waze Amazon Music