Posts filtered by tags: Coca-cola[x]


 

6 Tools to Help Grow Your Small Business in 2021

“Growth is never by mere chance; it is the result of forces working together”— James Cash Penney.  Understanding the secrets of business growth is the starting point to success.  With small businesses in the US alone, it becomes an uphill battle to stand out among your competitors. If you’re a small business owner looking for a magic wand that gives you a competitive edge, you’re likely to end up being among the 80% of businesses that fail within 18 months of their launch.  Do thes...
Tags: Google, Business, Technology, US, Linkedin, Jeff Bezos, Coca Cola, Right Now, Buzzsumo, James Cash Penney, Priya Jain


The most important rebrand conversations

In last week’s column, we acknowledged that when most organizations think about announcing a rebrand, they often emphasize the wrong place. We worry about the public unveiling and often underestimate the importance of the internal conversations that need to happen first. If you’re a publicly traded consumer goods company like Coca-Cola, then that’s a different story. But for most companies, what will make or break your rebrand is the people closest to you: your employees, key customers, board m...
Tags: Uncategorized, Marketing, Coca Cola, Branding, MMG, Des Moines Business Record, AgencyLife, Agencyowner, Agencymanagement


Soccer Players Like Cristiano Ronaldo Hold a Special Kind of Influence Over Brands

When Portugal's Cristiano Ronaldo moved two bottles of Coca-Cola on out of view in a press conference during Uefa's Euro 2020 tournament, perhaps even he couldn't have predicted the impact. In doing so, he supposedly wiped billions off the market value of one of the world's biggest brands. Or, at least, that's what the headlines...
Tags: Advertising, Portugal, Cristiano Ronaldo, Coca Cola, Voice, Sports Marketing


IKEA: Cristiano

When football's biggest star Cristiano Ronaldo told the world to "Drink water" instead of Coca-Cola, he did it with a plastic bottle. So IKEA renamed its bestselling reusable bottle Cristiano to help the world drink water, sustainably. ikea_cristiano.jpg  
Tags: Advertising, Cristiano Ronaldo, Ikea, Cristiano, Coca Cola


Coca-Cola plans to nearly double its ad spend on minority-owned media

The Atlanta-based beverage giant set a three-year target to ramp up its diverse media budget, pledging that at least 8% of its spending will go to minority-owned companies by 2024.
Tags: Advertising, Atlanta, Coca Cola


How Cristiano Ronaldo's reaction to sponsors' bottles has created a Euro 2020 sub-plot

BBC Sport looks at how Cristiano Ronaldo's decision to remove two Coca-Cola bottles from his table became one of the ongoing sub-plots of Euro 2020.
Tags: Football, Bbc, Cristiano Ronaldo, Coca Cola


Must-watch videos of the week

Joe Jonas crashes a SoulCycle class, Cristiano Ronaldo snubs Coca-Cola and Stephen Colbert welcomes back a live audience. These are the must-watch videos of the week.
Tags: Stephen Colbert, Cnn, Cristiano Ronaldo, Coca Cola, Joe Jonas


Ronaldo’s Coca-Cola snub: sports stars are ‘reclaiming their voice’

Paris (AFP) – When Cristiano Ronaldo and Paul Pogba removed Coca-Cola and Heineken bottles during Euro 2020 press conferences, it showed sports stars are rejecting sponsors’ products that fail to correspond to their personal values,... Visit http://www.majorleaguesoccertalk.com for the rest of the story.
Tags: Sport, Soccer, Paris, Ronaldo, Cristiano Ronaldo, Heineken, Coca Cola, Paul Pogba, Afp


Coca-Cola’s Ronaldo fiasco highlights risk to brands in social media age

Stars like the Portugal captain, with 550m followers, are beyond the control of sport sponsorsCristiano Ronaldo’s decision to remove two Coca-Cola bottles from view at a press conference, and dent the value of the fizzy drink maker’s sponsorship of the European Championship, has highlighted the risks brands face associating with sports stars made powerful by the social media era.The Portugal captain, a renowned health fanatic who eschews carbonated drinks and alcohol, underlined his point by hol...
Tags: Business, Coca Cola, Media, Football, Advertising, Sport, Food & drink industry, Portugal, Ronaldo, Cristiano Ronaldo, European Championship, Euro 2020


Soccer-UEFA Reminds Teams of Sponsorship Obligations After Ronaldo Coca-Cola Case

By Simon Evans(Reuters) -European soccer's governing body UEFA has responded to Portugal forward Cristiano Ronaldo's removal of a Coca-Cola bottle...
Tags: Portugal, Cristiano Ronaldo, Uefa, Coca Cola, Simon Evans Reuters, Ronaldo Coca Cola Case


Soccer: UEFA Reminds Teams of Sponsorship Obligations After Ronaldo Case

By Simon Evans(Reuters) - European soccer's governing body UEFA has responded to Portugal forward Cristiano Ronaldo's removal of a Coca Cola bottle...
Tags: Portugal, Cristiano Ronaldo, Uefa, Coca Cola, Ronaldo Case, Simon Evans Reuters


“Drink water” more football stars at Euro 2020 have furthered Ronaldo’s message, UEFA & Coca Cola “both fuming”

“Drink water” Cristiano Ronaldo is used to causing a stir on the field with his unbelievable goal tallies, crazy celebrations and general demeanour, however he has since been responsible for quite the controversy after removing two Coco-Cola bottles from a press conference camera shot.Following up with the message of “Agua” telling people to drink water instead of the fizzy drink. Do NOT put Coca Cola in front of Cristiano Ronaldo 😠 This is absolutely brilliant 🤣 pic.twitter.com/bw9FYlTOI4 — Goa...
Tags: UK, France, Scotland, Sport, Soccer, Ronaldo, Cristiano Ronaldo, Heineken, Uefa, Coca Cola, Paul Pogba, Patrice Evra, John McGinn, Ryan Babel, Coco Cola, Manuel Locatelli


Industrial cybersecurity startup Claroty raises $140M in pre-IPO funding round

Claroty, an industrial cybersecurity company that helps customers protect and manage their Internet of Things (IoT) and operational technology (OT) assets, has raised $140 million in its latest, and potentially last round of funding.   With the new round of Series D funding, co-led by Bessemer Venture and 40 North, the company has now amassed a total of $235 million. Additional strategic investors include LG and I Squared Capital’s ISQ Global InfraTech Fund, with all previous investors — Team8,...
Tags: Food, Startups, Internet Of Things, New York, Technology, Coca-cola, Funding, US, Articles, Tech, Ceo, United States, Computing, Pfizer, Lg, Siemens


5 things you need to know before Ukraine vs North Macedonia, Denmark vs Belgium & Holland vs Austria

Ukraine vs North Macedonia, Denmark vs Belgium & Holland vs Austria Bad news Euro 2020 lovers: after today, there are only two more matchdays with three fixtures in them.Happily, today brings a feast of football, starting with a must-win game for matchday one losers Ukraine and North Macedonia.Emotions will be high during Denmark versus Belgium, while June 17, 2021 closes with Holland taking on Austria in Amsterdam. 5 things you need to know: Video from Alison Bender 101 ambassador, Alison Bende...
Tags: Europe, Russia, Sport, Barcelona, Ukraine, Austria, Soccer, Italy, Netherlands, Amsterdam, Real Madrid, Cristiano Ronaldo, Belgium, Holland, Denmark, Atalanta


Euro Daily: Eriksen latest, Clasico showdown, Serie A intrigue, Netherlands favourites & Lukaku going for Golden Boot

Euro Daily: June 17, 2021 Day 6 of the European Championships will see a trio of fixtures played out, as the Netherlands, Belgium and Austria aim to build on respective opening day victories.Below, check out five things you need to know about Thursday’s action. It’s time for your #EURO2020 5-a-day with Alison Bender as she highlights five things to watch out for today 🏆 From Serie A stars to El Clasico, today’s action has it all 🙌 What are you excited to see? #NED #DEN #UKR #MKD #AUT #BEL pic.tw...
Tags: Europe, Instagram, Russia, Sport, Barcelona, Ukraine, Getty Images, Austria, Munich, Soccer, Netherlands, Amsterdam, Real Madrid, Bayern Munich, Carlo Ancelotti, Cristiano Ronaldo


Euro Daily: Eriksen latest, Clasico showdown, Serie A intrigue, Netherlands the favourites and Lukaku’s Golden Boot claim

Euro Daily: June 17, 2021 Day 6 of the European Championships will see a trio of fixtures played out, as the Netherlands, Belgium and Austria aim to build on respective opening day victories.Below, check out five things you need to know about Thursday’s action. 1) Christian Eriksen Like everyone else, we at 101 are praying for Christian Eriksen, after his cardiac arrest during Denmark’s opening day defeat to Finland.Football, as a whole, still feels altogether unimportant when taking into consid...
Tags: Europe, Instagram, Russia, Sport, Barcelona, Ukraine, Getty Images, Austria, Munich, Soccer, Macedonia, Netherlands, Amsterdam, Real Madrid, Bayern Munich, Carlo Ancelotti


Watch: Coca-Cola lost $4 billion after this simple act by soccer's Cristiano Ronaldo

Coca-Cola lost $4 billion dollars after Portuguese soccer player Cristiano Ronaldo snubbed the sugary drink for water in front of the press. The simple act of sliding two Coke bottles out of his line of sight, choosing water instead, happened yesterday before a Portugal vs Hungary match. — Read the rest
Tags: Post, News, Coca Cola, Water, Hungary, Portugal, Cristiano Ronaldo, Coke, Here& 039, s to health


What’s Up With Josta Soda, the Bizarre Drink of Choice for the TVA in ‘Loki’?

The Time Variance Authority in the Disney+ series Loki has a weird vibe going on. Yes, it has a familiar bureaucratic feel, but it still feels a little bit off and out of this reality (which, it is). The show creators intentionally made the TVA feel this way, and used obvious and tiny touches to create its odd ambiance. One of those small touches is Mobius’ (Owen Wilson) favorite drink: Josta soda. Josta was a real product from the ‘90s, and it had a tumultuous, short-lived life in our reality....
Tags: Movies, Disney, America, Owen Wilson, Pepsico, Coca Cola, Loki, TVA, Mobius, Time Variance Authority, Josta, Woulda Shoulda Coulda Josta, Loki Mobius, Coca Cola of the world


Coca-Cola shares drop $4 billion after Cristiano Ronaldo's gesture to drink water

Coca-Cola shares dropped after soccer star Cristiano Ronaldo moved two coke bottles and gestured people to drink water at Euro 2020 press conference.       [Author: USA TODAY]
Tags: Usa, News, Cristiano Ronaldo, Usa Today, Coca Cola


Cristiano Ronaldo may have cost Coca-Cola $4 billion in market value

Cristiana Ronaldo may have cost Coca-Cola billions after he moved two bottles from his press conference and replaced with water.       [Author: USA TODAY]
Tags: Usa, News, Cristiano Ronaldo, Usa Today, Coca Cola, Cristiana Ronaldo


Coca-Cola shares drop $4 billion after Christiano Ronaldo's gesture to drink water

Coca-Cola shares dropped after soccer star Christiano Ronaldo moved two coke bottles and gestured people to drink water at Euro 2020 press conference.       [Author: USA TODAY]
Tags: Usa, News, Usa Today, Coca Cola, Christiano Ronaldo


Coca-Cola lost $4 billion in market value after soccer star Cristiano Ronaldo suggested people drink water instead

Cristiano Ronaldo snubs Coca-Cola drinks and holds up a bottle of water at a Euro 2020 press conference on Monday. UEFA Euro 2020 Coca-Cola's market value dropped by $4 billion on Monday after Cristiano Ronaldo snubbed its drinks. The Portugal captain shifted two bottles of Coke away from him at a Euro 2020 press conference. He held up a bottle of water and appeared to indicate he preferred it to the soft drink. Sign up here for our daily newsletter, 10 Things Before the Opening Bell. ...
Tags: Trends, Hungary, Portugal, Ronaldo, Cristiano Ronaldo, Uefa, Coca Cola, Coke, Fernando Santos, Cristiano Jr, Coca Cola Bottling, Coca Cola and Coca Cola Zero Sugar, Shalini Nagarajan, Gerry Sparrow


Soccer superstar's soda snub gets a reaction from Tom Brady

Cristiano Ronaldo removes Coca-Cola bottles during a Euro 2020 press conference. CNN's Clare Sebastian reports.
Tags: News, Cnn, Cristiano Ronaldo, Stories, Tom Brady, Coca Cola, Clare Sebastian


Cristiano Ronaldo snubs sponsor of Euro 2020 at press conference

Cristiano Ronaldo removes Coca-Cola bottles during a Euro 2020 press conference. CNN's Clare Sebastian reports.
Tags: News, Cnn, Cristiano Ronaldo, Stories, Coca Cola, Clare Sebastian


Coca-Cola lost $4 billion in market value in the week soccer star Cristiano Ronaldo suggested people should drink water

Screenshots/UEFA Euro 2020 Coca-Cola's market value dropped after Cristiano Ronaldo snubbed the drink at a media event. The Portugal captain shifted two bottles of Coke away from him at a Euro 2020 press conference in Budapest. He then held up a bottle of water and appeared to indicate he preferred it to the soft drink. Sign up here for our daily newsletter, 10 Things Before the Opening Bell. All-time soccer superstar Cristiano Ronaldo's gesture at a Euro 2020 press conference pa...
Tags: Trends, Budapest, Hungary, Portugal, Ronaldo, Cristiano Ronaldo, Citigroup, Uefa, Coca Cola, Coke, Fernando Santos, Cristiano Jr, Coca Cola Bottling, Goldman Sachs Now, Coca Cola and Coca Cola Zero Sugar, Shalini Nagarajan


10 things you need to know before the opening bell

Stocks jumped on Wall Street on Monday after strong jobs data Angela Weiss/Getty Images Welcome to 10 Things Before the Opening Bell. Sign up here to get the day's top stock and crypto news in your inbox every morning.Sign up for Insider Investing for your weekly markets analysis.Here's what you need to know before markets open.1. Global shares stall as investors await inflation signals from the Fed, gold steadies after 3 days of losses. Investor optimism dipped ahead of a key Feder...
Tags: UK, Global, US, Trends, Bank Of England, Ronaldo, Cristiano Ronaldo, Citigroup, Goldman Sachs, Federal Reserve, Goldman, Coca Cola, Fed, Michael Burry, Burry, Lennar Corp


Cristiano Ronaldo moved 2 Coke bottles out of his way, held up a bottle of water — and said "Agua!" — and $4 billion fell out of the Coca-Cola market value.

That's what it says here in "Cristiano Ronaldo snub wipes billions off Coca-Cola’s market value/Portugal captain rejects bottles in Euro 2020 press conference/Soft drink company’s share price drops by 1.6%" (The Guardian). [Author: [email protected] (Ann Althouse)]
Tags: Law, Sports, Soda, Portugal, Cristiano Ronaldo, Coca Cola, Coke, Ann Althouse, Água


UEFA sponsors suffer as Paul Pogba removes Heineken bottle & Cristiano Ronaldo costs Coke billions

Ronaldo costs Coke billions Being a sponsor for one of the world’s biggest football tournaments may seem like a great idea for many businesses.However, with Euro 2020 less than a week old, two separate sponsors of the tournament have already had some negative publicity.The first was soft drink Coca-Cola. Portugal’s Cristiano Ronaldo would speak to the media on Monday, June 14th ahead of his side’s opening clash vs Hungary, which they went on to win 3-0.Upon sitting down to talk to the media, Ron...
Tags: Sport, Hungary, Soccer, Manchester United, Italy, Ronaldo, Cristiano Ronaldo, Switzerland, Heineken, Uefa, Coca Cola, Coke, Paul Pogba, Ronald, Pogba, Archie Rhind Tutt