Posts filtered by tags: Effie[x]


 

After a Year in Second Place, Coca-Cola Overtakes Pepsi to Once Again Become Effie’s Most Effective Brand

Following a brief hiatus, Coca-Cola is back on top. After just one year in second place in Effie's Most Effective Brand rankings, Coca-Cola has returned to the top spot, a title it held four times since 2011. In 2018, the brand's biggest competitor, Pepsi, knocked it down a peg--but clearly, not for long. This news...
Tags: General, Advertising, Coca Cola, Pepsi, Effie


Romance is Back with New Campaign for Grocery Brand Intermarché - C'est Magnifique

To celebrate its 50th anniversary, Intermarché is back with a new opus from the saga "we are Producers and Retailers to help you eat a little better every day".In 2017 Intermarché moved millions with a 3-minute film that allowed the brand to pre-empt an emotional territory previously unseen in its category. We discovered a young man who changed his eating habits in order to win the affection of a store cashier, set to the tune of Mouloudji's song "l'amour l'amour", which has since had its own re...
Tags: Romance, France, Advertising, Food And Drink, Cole Porter, Proust, Effie, Intermarche, Katia Lewkowicz, Benjamin Biolay, Gloria J, Mouloudji, Vincent BronsardBrand, Marie Laure DangeonAccount, Camille SassiBrand, Vincent FièvreAdvertising


Effie’s Wedding: Lost Photos Mystery Solved

Two weeks ago police in Glasgow issued an unusual lost property appeal. A collection of old photos, perhaps treasured family memorabilia, had been found at a department store. Solving the mystery revealed an unexpected link to one of the darkest moments in the history of the BBC. There were a few clues. A sepia-tinted wedding photo, a group of smiling guests, women in wide-brimmed hats and a young boy in a kilt. It was taken by the “The Knightsbridge Photographic Bureau 245, Knightsbridge, S.W.7...
Tags: Bbc, Glasgow, Genealogy, Knightsbridge, Effie, Historic Findings, Genealogy News, Genealogyblog, Knightsbridge Photographic Bureau


Effie's wedding lost photos mystery solved

Old photos left in a department store cafe reveal an unexpected link to one of the BBC's darkest days.
Tags: UK, News, Bbc, Effie


Charmed Season 1 Episode 11 Recap

Charmed Season 1 Episode 11 Recap In the previous episode of The CW’s Charmed, the Charmed Ones rescued Harry from Tartarus, and Macy discovered that she and Maggie share the same father. In Charmed season 1 episode 11, Macy broke the news to Maggie and Mel. PB = PB || {}; PB.gptStandAlone = PB.gptStandAlone || {}; PB.gptAutoRefresh = PB.gptAutoRefresh || {'gptAds':[], 'gptStandAlone':[]}; googletag.cmd.push(function() { var standAloneS...
Tags: TV, Movies, Charmed, Athens, The Cw, Miranda, Maggie, Recap, Cw, Mel, Jada, Lucy, Dexter, TV Recap, Galvin, Parker


My Top 10 Hostels in Sydney in 2019

Updated: 1/9/2019 | January 9th, 2019 Hostels in Sydney are expensive. Since I started visiting the city, I’ve seen hostel prices skyrocket as just the cost of living in Australia has gone up. Even when you factor in the favorable exchange rate right now, it’s just expensive to get a bed here, especially at some of the larger, more upscale hostels. However, with a little planning, you can make sure you’re getting the most bang for your buck. The cheapest hostels in Sydney are found in the K...
Tags: Travel, Australia, Sydney, Broadway, Chinatown, Kings Cross, Opera House, Bondi Beach, Don, Sasha, Effie, Central Station, Luna Park, Darling Harbour, Potts Point, NomadicMatt


Buzzman Delivers for Just Eat with New Time Travelling Ad Campaign

Just Eat France has launched a new creative campaign travelling back in time with two 30 second TV adverts starring its popular character from the future, Max.In the two adverts, directed by Jean-Baptiste Saurel, Max makes a sensational comeback with his iconic fridge. He journeys back to the Middle Ages and the Age of Enlightenment, where he explains to a trio of armoured knights and courtesans of Versailles, that the future is Just Eat – A leading app where customers are able to order a divers...
Tags: Technology, France, Advertising, Just Eat, Max, Versailles, PAUL, Effie, Buzzman, Gloria J, Georges Mohammed ChérifVice, Dee PerrymanHead, Jean Baptiste Saurel Max, Elisabeth Le Gall, Gilles RaisonMarketing, Elisabeth Le GallMarketing


My Top 10 Hostels in Sydney

Posted: 12/24/2018 | December 24th, 2018 Hostels in Sydney are expensive. Since I started visiting the city, I’ve seen hostel prices skyrocket as just the cost of living in Australia has gone up. Even when you factor in the favorable exchange rate right now, it’s just expensive to get a bed here, especially at some of the larger, more upscale hostels. However, with a little planning, you can make sure you’re getting the most bang for your buck. The cheapest hostels in Sydney are found in th...
Tags: Travel, Australia, Sydney, Broadway, Chinatown, Kings Cross, Opera House, Bondi Beach, Don, Sasha, Effie, Central Station, Luna Park, Darling Harbour, Potts Point, NomadicMatt


4 Ways CEOs Can Overcome Mistrust And Make Marketing Their New Best Friend  

by Denise Kohnke, founder of the marketing firm House United LLC and author of “All Of The Other Marketing Books Are Crap“ Eighty percent of CEOs responding to a  global survey   admitted that they don’t trust their marketing departments, saying they believe marketing team members don’t have business credibility and are too disconnected from the financial realities of their companies. But the opposite is true. It is CEOs who are too disconnected from their marketing departments and don’t unders...
Tags: Startups, Leadership, Marketing, Management, Richard Gere, Effie, Business Advice, Professionalisms, Denise Kohnke, House United LLC, Kohnke


Are Your Business’ Marketing Efforts Without Lift-Off? Here’s Why.

by Denise Kohnke, founder of the marketing firm House United LLC and author of “All Of The Other Marketing Books Are Crap“ The marketing and advertising worlds have experienced a host of changes in recent years as social media, mobile apps and other technological advances play an ever-growing role in how brands communicate their messages. But  if you aren’t getting the marketing basics right, all that wizardry won’t much matter. And that’s true whether you’re the CEO of a startup who’s trying d...
Tags: Startups, Marketing, Nasa, Effie, Business Advice, Professionalisms, Denise Kohnke, House United LLC, Kohnke


Ashton Kutcher and Effie Epstein to talk Sound Ventures at Disrupt SF

While many celebrities try to invest in the world of tech, very few do so successfully. And no one has proved their worth as celebrity-turned-VC more than Ashton Kutcher . That’s why we’re absolutely thrilled to host Ashton Kutcher and Sound Ventures partner Effie Epstein at TC Disrupt SF in September. Kutcher first got into investing in 2011 with the launch of A-Grade Investments. The firm invested in big-name companies like DuoLingo, FlexPort, ProductHunt, Airbnb, and Uber. In 2014, Kutch...
Tags: Startups, TC, Tech, Venture Capital, Ashton Kutcher, Talent, Guy Oseary, Effie, Epstein, Harvard Business School, Kutcher, Sound Ventures, Marsh McLennan, Effie Epstein, TC Disrupt SF, DuoLingo FlexPort ProductHunt Airbnb


Ashton Kutcher and Effie Epstein to talk Sound Ventures at TC Disrupt SF

While many celebrities try to invest in the world of tech, very few do so successfully. And no one has proved their worth as celebrity-turned-VC more than Ashton Kutcher . That’s why we’re absolutely thrilled to host Ashton Kutcher and Sound Ventures partner Effie Epstein at TC Disrupt SF in September. Kutcher first got into investing in 2011 with the launch of A-Grade Investments. The firm invested in big-name companies like DuoLingo, FlexPort, ProductHunt, Airbnb, and Uber. In 2014, Kutch...
Tags: Startups, TC, Venture Capital, Ashton Kutcher, Talent, Guy Oseary, Effie, Epstein, Harvard Business School, Kutcher, Sound Ventures, Marsh McLennan, Effie Epstein, TC Disrupt SF, DuoLingo FlexPort ProductHunt Airbnb, Sound Ventures Since launch Sound Ventures


Fearless Girl Adds Grand Effie to Her Trophy Shelf

Chalk up one more for the Fearless Girl. McCann New York's campaign for State Street Global Advisors brought home The Grand Effie at the 2018 North American Effie Awards Gala last night. The award was debated just hours before the gala by the Effie Grand Jury, but their selection hardly comes as a surprise. "The...
Tags: New York, Advertising, McCann, Effie, Awards & Recognition


2018 Global Effie Awards Give Top Honors to Pepsi and Unilever

Since 1968, the Effie Awards have honored ideas that work. Effie Worldwide has just announced the most effective marketers of the year, based on the global results of the 2018 Effie Effectiveness Index. “The Global Effie Index has become the gold standard for measuring marketing effectiveness throughout the world,” said Traci Alford, President and CEO, Effie Worldwide. “Despite a rapidly changing landscape, Effie winners continue to create exceptional work, deliver results in all forms and driv...
Tags: Uncategorized, Advertising, Awards, Unilever, Vodafone, Heineken, Ibm, Mars, North America, Pepsico, Coca Cola, Latin America, Kfc, Movistar, Fmcg, McDonald


Duncan Channon’s new “Flavors Hook Kids” Campaign for California's Department of Health

The FDA has announced new enforcement actions and a plan to stop youth use of, and access to, JUUL and e-cigarettes. CTCP’s massive effort to change consumer perception of flavored tobacco comes on the heels of a recent FDA statement regarding the role of flavors in initiating youth into smoking and national headlines about how hard-to-spot vaping products like Juul have sparked an epidemic that’s spread quite literally under the noses of parents and educators. The country’s largest-ev...
Tags: California, Advertising, Sacramento, Los Angeles, San Francisco, Psa, Fda, Juul, Bart, Department Of Health, Effie, Jessica Ruiz, • Group, David Zander, Eriks Krumins, Carr Schilling


Seven Years in the Making—1954 Ford F-100

Gene Ayers from Dallas, Georgia, has been an auto enthusiast for the last 20 years. He divides his time between his Mobile Dustless Blasting business and his Car Carrier Repair shop, creating and repairing those large car carriers you see traveling down interstates. Fortunately, those precise welding skills gave him an advantage when it was time for his next project vehicle. Although his last ride, a 1979 Camaro was great fun, he always liked the look of the classic F-100. Fortunately, when the ...
Tags: Featured, Ford, Sony, Evans, Chevy, Reggie Jackson, Coke, Gene, Reggie, Effie, Blue Oval, Nitto, HOLLEY, PPG, Deborah Evans, Vintage Air


WPP's Martin Sorrell Pens Poignant Resignation Message to Staff

Sir Martin Sorrell was the CEO of WPP For over 33 years. Despite a storied career building what has now become the world's largest advertising agency group, a wave of misconduct allegations has essentially forced the British CEO to resign. Below is full resignation message that he sent to WPP staff. To everyone at WPP,For the past 33 years, I have spent every single day thinking about the future of WPP.Over those decades, our family has grown and prospered.We welcomed J Walter Thompson, Ogilvy...
Tags: Advertising, Middle East, Cannes Lions, WPP, Board, Martin Sorrell, Effie, Andrew Scott, Central Eastern Europe, Mark Read, Asia Pacific Latin America Africa, Martin Sorrell Pens Poignant Resignation Message, J Walter Thompson Ogilvy Young Rubicam Grey, Real Media Taylor Nelson Sofres, Atticus Awards


John Ruskin Returns to Venice

Self portrait with blue necktie by John Ruskin (1873) (Venice, Italy) John Ruskin (1819-1900) was one of the first foreigners who tried to "save Venice," a phenomenon that continues to this very day. An English art critic, writer, historian, artist and social reformer with a tormented personal life, Ruskin arrived in Venice with his wife, Effie, in November 1849 to March 1850 to research what would become his most famous work: The Stones of Venice.Ruskin had been visiting Venice with his ...
Tags: Travel, New York, London, Wikipedia, Thames, Italy, Alps, Venice, Ursula, Dublin, Turner, Northwest, San Marco, James, John Ruskin, Ruskin


Comment on brown butter brown sugar shorties by Effie

I made these last night and they are so delicious! I do live at 7000ft above sea level, so I did have to an egg to help with some moisture, but it worked wonderfully! They did not spread on me!
Tags: Food, Effie


2017’s Top 10 Appliance Designs Are Still Ahead of Their Time!

Set a designer free and they’ll make products that they would love to own and use. That seems to be the consensus with our Top Appliance Designs post today. While some of them try to just simply mimic the visual styles of other companies (VW, Dyson), other products try to do more than what they’re expected to do or do something a product hasn’t done before. That’s the essence of innovation, now isn’t it?The products below show how designers are able to hack the frustration of users and consumers...
Tags: Design, Technology, Appliances, Volkswagen, Dyson, Best Of, Popular, Product Design, Random, Herb Garden, Ac, Effie, Air Conditioner, Klaus Bischoff, Jarim Koo, Coffee Machine


Back in the Game after a Long Absence

Chris Brown, from St. Cloud, Florida, is not only an avid enthusiast but also the owner of Stand Out Customs, turning out several cool custom rides annually in his well-equipped shop. Although there are lots of reasons to transform a vintage pickup into a show winner, Chris’ primary motivation this time was to simply get back in the game. His last feature truck appeared in Sport Truck way back in 2002. Although he’s had several vehicles since then, he wanted to create one with enough style and e...
Tags: Featured, Ford, Chris Brown, John, Chris, Pioneer, Tom, Effie, Tan, St Cloud Florida, HEI, Edelbrock, VDO, Stand Out Customs, Niagra Blue


Customer Insights: 5 Questions With Pearle Vision CMO Doug Zarkin

Pearle Vision’s passion for delivering genuine eye care began in 1961 with Dr. Stanley Pearle. He founded “Pearle Optical” in a small office in Savannah, Georgia, with five employees and a love of people. His vision for one-stop optical services was as effective as it was simple: Provide the convenience and expert guidance of an eye care professional right in your neighborhood for complete eye exams and eye care; offer on-site prescription eyeglass fulfillment where possible; also provide the b...
Tags: Advertising, Canada, United States, Victoria, Luxottica, Cincinnati, Savannah, Effie, Doug, Carolyn, Interbrand, Savannah Georgia, Pearle Vision, Pearle, Carolyn Fields, Doug Zarkin


CX Insights: 5 Questions With Pearle Vision CMO Doug Zarkin

Pearle Vision’s passion for delivering genuine eye care began in 1961 with Dr. Stanley Pearle. He founded “Pearle Optical” in a small office in Savannah, Georgia, with five employees and a love of people. His vision for one-stop optical services was as effective as it was simple: Provide the convenience and expert guidance of an eye care professional right in your neighborhood for complete eye exams and eye care; offer on-site prescription eyeglass fulfillment where possible; also provide the b...
Tags: Advertising, Victoria, Luxottica, Cincinnati, Savannah, Effie, Doug, Carolyn, Interbrand, Savannah Georgia, Pearle Vision, Pearle, Carolyn Fields, Doug Zarkin, Pearle Vision CMO, Stanley Pearle


Dropping an FE Engine in a Ford

You would think that dropping an FE engine in a ’67-’72 Ford F-100 wouldn’t be a topic even worth a conversation, as said trucks came equipped with the big V-8 as stock. But if the truck has been modified at any point in time, simply dropping the original motor back in place can become quite a chore. Case in point, our buddy Danny “Paloma” Valenzuela’s ’69 F-100. If you’ve been reading the book lately, you’ll remember that we pulled the 360ci FE engine out of Danny’s truck a few years back and s...
Tags: Ford, Engine, CPP, Danny, Effie, Valenzuela, TCI, Fatman, CPP PN


Effie Awards: Creative - "Candy"

2018 North American Effie Awards: Choose Wisely. (Creative - "Candy") 2018 North American Effie Awards: Choose Wisely. (Creative - "Candy") Video of 2018 North American Effie Awards: Choose Wisely. (Creative - "Candy")
Tags: Advertising, Effie


Effie Awards: Creative - "Yes"

2018 North American Effie Awards: Choose Wisely. (Creative - "Yes") 2018 North American Effie Awards: Choose Wisely. (Creative - "Yes") Video of 2018 North American Effie Awards: Choose Wisely. (Creative - "Yes")
Tags: Advertising, Effie


Effie Awards: Media - "Meh"

2018 North American Effie Awards: Choose Wisely. (Media - "Meh") 2018 North American Effie Awards: Choose Wisely. (Media - "Meh") Video of 2018 North American Effie Awards: Choose Wisely. (Media - "Meh")
Tags: Advertising, Effie


Meet, Effie – the Automated Ironing Robot!

If you have a job that makes you suit up Monday thru Friday, it can seem like all your extra time outside of work is spent pressing your clothes for work! It’s time for you to meet Effie – a new domestic appliance that will help you spend more time living and less time getting ready for work. Using a heat, steam and an internal pressing machine, it irons your clothes for you. Simply hang your clothes up straight from the washing machine, click go (or operate it directly from your smartphone!),...
Tags: Design, Appliances, Iron, Product Design, Accessories & Fashion, Effie, Sergio Martinez, Clothes Steamer


Bored with ironing? Effie quickly irons up to 12 items of clothing at once

Straight out of an episode of the The Jetsons, Effie is a device that can quickly iron your clothes for you. The wardrobe-like device can handle up to 12 items of clothing at a time. The post Bored with ironing? Effie quickly irons up to 12 items of clothing at once appeared first on Digital Trends.
Tags: Home, Trends, Effie, Ironing, Automated Ironing


All The New Backstories We Learned In OITNB Season 5

Lost ins't the only show that loves a good thematically-appropriate character flashback. Although the cult favorite ABC series originated modern TV's obsessions with peeking into a single character's past throughout a single episode, Orange Is The New Black raised the bar on the technique. Since the beginning of the Netflix series, we've gotten eye-opening looks at the pre-Litchfield Penitentiary lives of our favorite and least favorite prison denizens.That much-appreciated OITNB trope has cont...
Tags: Fashion, Music, Abc, Russia, Watson, Ussr, Mia, Alex, Litchfield, Oitnb, Piper, Soviet Union, Jim, Driscoll, Abdullah, Farah