Posts filtered by tags: Focals[x]


 

Google is closer than ever to having all the pieces for a wearables comeback, from a Pixel Watch to Glass 2.0. Here's how it could play out. (GOOG, GOOGL)

This week, Google announced it is acquiring North, the Canadian startup behind the Focals smart glasses. You might have missed it: Qualcomm also just announced a new chip that will power the next generation of Google's wearables. The pieces are in place for Google to get serious about wearable hardware – but it still needs to clinch the Fitbit deal. It's not guaranteed to succeed. Antitrust regulators are concerned that the Fitbit merger could harm the market.  Visit Business Insider's homepag...
Tags: Apple, Google, Facebook, Trends, Intel, Google Glass, North, Fitbit, Qualcomm, Niantic, Apple Facebook, Business Insider Google, Furthermore Google, Focals, Moor Insights and Strategy, Pixel Watch to Glass


AR 1.0 is dead: Here’s what it got wrong

The first wave of AR startups offering smart glasses is now over, with a few exceptions. Google acquired North this week for an undisclosed sum. The Canadian company had raised nearly $200 million, but the release of its Focals 2.0 smart glasses has been cancelled, a bittersweet end for its soft landing. Many AR startups before North made huge promises and raised huge amounts of capital before flaring out in a similarly dramatic fashion. The technology was almost there in a lot of cases, but the...
Tags: Apple, Google, Startups, TC, Mobile, Gaming, Facebook, Wearables, Hardware, Developer, Tech, Virtual Reality, Augmented Reality, North, App-store, Magic Leap


Google acquires smart glasses company North, whose Focals 2.0 won’t ship

Google confirmed today via blog post that it has acquired Canadian smart glasses company North, which began life as human interface hardware startup Thalmic Labs in 2012. The company didn’t reveal any details about the acquisition, which was first reported to be happening by The Globe and Mail, last week. The blog post is authored by Google’s SVP of Devices & Services Rick Osterloh, which cites North’s “strong technology foundation” as a key driver behind the deal. Osterloh also emphasizes Go...
Tags: Apple, Google, Startups, TC, Wearables, Hardware, Tech, Augmented Reality, North, Globe, Gesture Control, Exit, Myo, University of Waterloo, SVP, Kitchener Waterloo


Google confirms it will buy smart glasses maker North, in a move that hints at higher ambition in augmented reality tech (GOOG)

Google is acquiring smart glasses maker North, the companies have confirmed. The price of the deal is unknown, although a previous report claimed Google was buying the company for $180 million "North's technical expertise will help as we continue to invest in our hardware efforts and ambient computing future," said Google hardware chief Rick Osterloh. Visit Business Insider's homepage for more stories. Do you work at Google or North? You can contact this reporter securely using encrypted messa...
Tags: Apple, Google, Trends, North, Globe, Qualcomm, Kitchener Waterloo, Rick Osterloh, Amazon Join, Focals, Kitchener Waterloo Ontario, Osterloh North


Google's possible North acquisition could help revive its AR glasses ambitions

This story was delivered to Insider Intelligence Connectivity & Tech Briefing subscribers earlier this morning. Insider Intelligence publishes hundreds of insights, charts, and forecasts on the Connectivity & Tech industry with the Connectivity & Tech Briefing. You can learn more about subscribing here. Alphabet is reportedly in the final stages of acquiring AR smart glasses maker North in a deal worth around $180 million, according to Business Insider. North had been working toward launching...
Tags: Google, Amazon, Microsoft, Trends, Google Glass, North, Apple Facebook Amazon, Focals, Connectivity Tech, Insider Intelligence Connectivity Tech Briefing


Alphabet Reportedly Buying Smart Glasses Maker North

According to The Globe and Mail, Alphabet is rumored to be acquiring smart glasses maker North for $180 million. 9to5Google reports: This comes after North in December stopped selling Focals to focus on launching second-generation smart glasses sometime in 2020. "Focals 2.0" has been teased over the past several months with North claiming that they would be the "most significant product introduction to date in the category." A "lighter" and "sleeker" design would have a "10x display," while mini...
Tags: Toronto, Tech, Brooklyn, North, Globe, Focals


I tried $600 customized smart glasses for a week

I tried $600 smart glasses called Focals made by the Canadian startup North. Focals are meant for everyday use to make you less reliant on pulling out your phone for notifications, directions, and even calling an Uber.  Watch the video above to watch me try on Focals and give my review all the features on these smart glasses. Visit BusinessInsider.com for more stories. Following is a transcript of the video. Alex Appolonia: These glasses will cost you $600. They're actually smart glasses calle...
Tags: Trends, Brooklyn, North, Alex, Alexa, River Road, FOC, Washington St, Hoboken, Gene Kim, Adam Ketcheson, Alex Appolonia, Focals, New York Alex, Kara Chin, Hudson Place


North will launch pop-up stores across the U.S. so you can try its smartglasses

Canadian startup North is hoping smartglasses will be the next big wearable. After announcing its new Focals smartglasses in late 2018, the company opened product showrooms in Brooklyn and Toronto and has made its first shipment. The post North will launch pop-up stores across the U.S. so you can try its smartglasses appeared first on Digital Trends.
Tags: Mobile, Wearables, News, Toronto, Trends, Brooklyn, North, Smart Glasses, Focals


In the future, smartphone displays will be embedded in our eyewear

Probably for the first time, spectacle wearers may be at a strategic advantage as North acquired all of Intel’s Vault AR patents. The company aims to build and launch, in the near future, smart AR glasses that are incredibly light and indistinguishable from regular glasses. They’re stylish (and look nothing like the abomination that was Google Glass), and come with a module built into the side of the glasses (the stem) that projects an image on your spectacle lens and uses the glass of your ey...
Tags: Google, Gadgets, Glasses, Design, Wearable, Intel, Smartphone, Eyewear, Hud, Ar, North, Display, Smart Glasses, Patent, Alexa, Product Design


The world’s first smartglasses showrooms open in Brooklyn and Toronto

Canadian startup North is hoping smartglasses will be the next big wearable. After announcing its new Focals smartglasses in October, the company opened product showrooms in Brooklyn and Toronto. The post The world’s first smartglasses showrooms open in Brooklyn and Toronto appeared first on Digital Trends.
Tags: Mobile, Wearables, News, Toronto, Trends, Brooklyn, North, Smart Glasses, Focals


The world’s first smart glasses showrooms open in Brooklyn and Toronto

Canadian startup North is hoping smart glasses will be the next big wearable. After announcing its new Focals smart glasses in October, the company opened product showrooms in Brooklyn and Toronto. The post The world’s first smart glasses showrooms open in Brooklyn and Toronto appeared first on Digital Trends.
Tags: Mobile, Wearables, News, Toronto, Trends, Brooklyn, North, Smart Glasses, Focals


An Amazon-backed startup is selling smartglasses for $1,000 that are customized to your face (AMZN)

Thalmic Labs has changed its name to North and is launching a pair of smartglasses called Focals. North has raised $130 million to launch its smartglasses, with investors including Amazon, Intel, and top-tier venture capitalists. They cost $1000 and require a custom fitting in Toronto or Brooklyn.  There's a vision of the future in Silicon Valley that one day, highly advanced glasses will be able to provide useful information inside their lenses. Instead of looking at your phone, these glasse...
Tags: Google, Amazon, Elon Musk, Microsoft, Toronto, Trends, Tesla, Brooklyn, Silicon Valley, Waterloo Canada, AMZN, Alexa Amazon, Thalmic Labs, Stephen Lake, Amazon Intel, Focals North