Posts filtered by tags: Generation Z and Social Media[x]


Ignite Your Week: Micro-channels are the New Brand Channel for Gen Z

In this week’s edition of Ignite Your Week, we’re talking about micro-channels and how micro-channels might very well be the brand new channel for generation Z. Micro-channels for Gen Z Essentially what’s happening is generation Zer’s are recreating Facebook groups on Instagram. We are seeing this primarily coming from college freshman, believe it or not, who are creating these groups to introduce themselves to classmates, to share information about what’s happening on campus or ...
Tags: Instagram Marketing, Social Media Strategy, Social Media Trends, Social Networks, Facebook, Facebook Groups, Gen Z, Generation Z, Generation Z and Social Media, Ignite Your Week, Instagram, Micro-channels, Microchannels, Reaching Gen Z On Social Media, Social Media Agency, Social Media Company

Marketing to Gen Z: What Not to Do

As Generation Z grows to be a large part of consumers, it’s important to understand what kinds of marketing they are receptive to. It’s much easier to simplify them down to a generation of people who are always on their phones than it is to put the effort in to learn their behaviors. What to know how not to market to Generation Z? We’ve got you covered. Want help with your marketing efforts? Let us know. Who is Generation Z? As it happens, the categorization of Gen Z varies depending on who y...
Tags: Facebook, Instagram, US, Seo, Social Media Marketing, Facebook Messenger, Baby Boomers, YouTube Facebook, Generation Z, Gen Zers, Generation Z and Social Media, Gen Z Gen Zers, Generation Z Social Media, Gen Z On Social, Generation Z on Social Media, Marketing to Gen Z

Snapchat Launches Chat 2.0 and Pinterest Ups the Ante with ‘How-To’ Pins | Social You Should Know

Snapchat Launches Chat 2.0 and Pinterest Ups the Ante with ‘How-To’ Pins in this week’s Social You Should Know. Snapchat Launches Chat 2.0 Snapchat launched Chat 2.0 to Android and iOS users this week. Unlike Chat 1.0 which was about “emulating the best parts of face-to-face conversation,” Chat 2.0 has figured out how to combine all the ways that people want to communicate; video, audio, text, emoji’s and doodles into one solitary interface. Chat 2.0 also makes Snapchat more of a “full c...
Tags: Android, Facebook, Twitter, Pinterest, Instagram, France, Germany, Content Marketing, Snapchat, L'oreal, Adweek, U K, Reese, Social Media Trends, Facebook Twitter and Instagram, Tobin