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Top Sell-Out Items That You Can Now Shop

Searching for a fresh trend before it catches fire (and subsequently sells out) is, as Cher Horowitz put it, like searching for meaning in a Pauly Shore movie...A.k.a. impossible. While we can't always predict the next big thing to buy, we can catalog the best big things that are actually shoppable now. With a little help from our weekly column, The Sell-Out, we pulled together the top-selling products from the past year that are no longer sold out.Instead of suggesting purchase alternatives, a...
Tags: Amazon, Nordstrom, Fashion, Music, Instagram, Trademark, Tom Ford, Anthropologie, Sephora, Birchbox, Everlane, Cher Horowitz, Revlon, Supergoop, Cardi, Ashley Graham


Board Question #92059: Facebook and Pinterest have lots of ads for bras. Bras ...

Q: Dear 100 Hour Board,Facebook and Pinterest have lots of ads for bras. Bras that claim to be the best, most comfortable, maximum cleavage, better than any other bra, designed by women for women, etc. etc. My question is have any of the ladies of the board (or women in the lives of men of the board) tried any of these many, many bras and, if so, what were your thoughts?Thanks,Pirate A: Dear Smee,  I've tried True Body and Thirdlove, and Thirdlove wins in my book.  I did a ton of research on t...
Tags: Facebook, Pinterest, Walmart, Harper Lee, Victoria, Laura Ingalls Wilder, ThirdLove, Smee, Guesthouse, Harper Wilde


29 Top Sell-Out Items That You Can Now Shop

Searching for a fresh trend before it catches fire (and subsequently sells out) is, as Cher Horowitz put it, like searching for meaning in a Pauly Shore movie...A.k.a. impossible. While we can't always predict the next big thing to buy, we can catalog the best big things that are actually shoppable now. With a little help from our weekly column, The Sell-Out, we pulled together the top-selling products from the past year that are no longer sold out.Instead of suggesting purchase alternatives, a...
Tags: Amazon, Nordstrom, Fashion, Music, Instagram, Oxford, Trademark, Tom Ford, Anthropologie, Sephora, Birchbox, Everlane, Cher Horowitz, Revlon, Supergoop, Cardi


This new initiative aims to sustainably recycle your old bras

As tidying up continues to be one of the top trends in 2019, bra company Harper Wilde is asking its customers what they are doing with old bras they no longer use. Charities don’t accept most used bras, but if you throw them in the trash, they end up in landfills. To fix that problem, Harper Wilde is teaming up with For Days to launch a new bra recycling initiative. When customers order bras from Harper Wilde, the company always sends a prepaid return shipping label with the order to facilitate...
Tags: Design, Harper Wilde, Harper Wilde Image


Send your old bras for recycling

Bra maker Harper Wilde has partnered with textile recycler For Days to turn old bras into reusable yarn.
Tags: Living, News, Harper Wilde


Send your old bras here for recycling

Bra maker Harper Wilde has partnered with textile recycler For Days to turn old bras into reusable yarn.
Tags: Living, News, Harper Wilde


New pre-seed fund powered by First Round Capital will target recent graduates

In 2012, early Uber investor First Round Capital decided it needed an avenue to access the best companies brewing inside dormitories across the U.S. So the seed-stage venture capital firm launched Dorm Room Fund, a pool of capital managed by students for students. The project has brought 250 startups, including Harper Wilde and Brooklinen, and more than 400 entrepreneurs into the First Round network to date. “But there’s an even bigger community of founders just on the other side of that grad...
Tags: Google, TC, Uber, Tech, Venture Capital, Warby Parker, First Round Capital, Dorm Room Fund, Anamitra Banerji, Brooklinen, Afore Capital, Gaurav Jain, BoxGroup, Harper Wilde, Elizabeth Yin, Eric Bahn


What to Expect in 2019: Retail Trends

By Rieva Lesonsky Most of us small business owners start the new year with mixed emotions. We’re hopeful and optimistic about growing our businesses, yet with anxious about all the challenges we know we’ll face. To find out what lies ahead, I’ve collected a number of tips, predictions and advice from people in the know. We’ll be exploring general consumer, financial and economic trends, as well as what to expect in the fields of marketing, technology, retail, HR and money. We also have contribu...
Tags: Amazon, Facebook, Business, Instagram, Youtube, Disney, US, Billie, Sales & Marketing, Walmart, Customers, United States, Victoria, Ibotta, Right Now, Justine


Link Love: Lingerie in 2019

Last October, The Flex, a strapless bra from Harper Wilde, had racked up a 6,000 person wait list. The Guardian reports that “the new lingerie is all about comfort and body confidence.” “It may not seem like it, but there has never been a better time– not in the whole, entire history of bras — to find a bra in your size, in your style and to fit your budget,” says Fashionista. New lingerie brand CUUP is revolutionizing bra sizing. Lingerie brand Lively is combining lingerie and leisure, and has ...
Tags: Fashion, Link Love, Popsugar, Vildy, Harper Wilde, Runcarla, Tanya Taylor Great


6,000 People Are Waiting To Buy This Strapless Bra

You never want something until you can't have it. So, each week in The Sell-Out, we're getting the scoop from your favorite retailers on what's selling like crazy. Watch this space to find out what everyone's buying, sign up for wait lists, and keep tabs on restocks.Bras aren't necessarily the most exciting items to shop for. Sure, tons of people wear them, but you don't really see customers lining up for them the same way they would for, say, a Mansur Gavriel sample sale. But, believe it or no...
Tags: Fashion, Music, Mansur Gavriel, Harper Wilde


The Best Places to Buy Bras

Bra-shopping has never been easier. Note: This post is part of our series on the best stores for college women: See our list of the best stores for cheap clothes for more store recommendations!Did you know that almost 80% of women wear bras that are not in the right size and ill-fitted for them? And did you know you're supposed to replace your bras around every six months? There's a reason why undergarments are called intimates - we wear them every day and they are the piece of clothing that ...
Tags: Shopping, College, Victoria, Pink, Bras, Brayola, Bra, Bralette, Harper Wilde, Secret Pink, Harper Wilde View, Brayola View


Online bra startup Harper Wilde fetches $2 mln seed

Online bra startup Harper Wilde has secured $2 million in seed funding, according to a source familiar with the transaction. CRV led the round.
Tags: Trends, CRV, VC Deals, Harper Wilde


Online bra startup Harper Wilde raises $2 million in seed round

Harper Wilde has raised a $2 million funding round, which the company told TechCrunch it’s excited to use to not only build its workforce but to further its mission of providing women across the country with comfortable and empowering bras. College friends Jenna Kerner and Jane Fisher launched Harper Wilde together in 2017 to address the fact that shopping for bras is awful. From local outlet malls to expensive online retailers, Kerner and Fisher bonded over their frustration and disillusionment...
Tags: Startups, TC, Funding, Women, Startup, Tech, Victoria, Warby Parker, Empowerment, Fisher, Bra, Kerner, Harper Wilde, Jane Fisher, Jenna Kerner, Recent Funding


8 Brilliant Blogs Run by Ecommerce Stores (And What You Can Learn From Them)

Ecommerce store owners understand the importance of marketing and developing a strong web presence. They create beautiful storefronts, invest in advertising campaigns, and build email marketing sequences to attract and win over customers. But look at their blogs and you’ll notice that a lot of them—especially B2C ecommerce sites—either don't have a blog or don't have a blogging strategy. This can be a missed opportunity, especially in ecommerce where many niches aren't yet overly saturated with...
Tags: Google, Facebook, Ecommerce, New York, Los Angeles, Cuba, Shopify, BarkPost, Harper Wilde, Harper Wilde Harper Wilde, Ana Gotter, Ecommerce Stores, Press 's Squeeze Magazine Press, VineBox Unless, BarkBox BarkBox, BioLite Energy BioLite


Instagram Hashtags 101: Connect with Your Ideal Customers and Drive More Sales

Using the right Instagram hashtags can help you extend your reach, engage your audience, and even boost your brand. In order to get each of these distinct benefits, however, you need to have specific strategies in place. This is something that’s often mystified brands, as it can be difficult to notice trends and patterns at first glance. Hashtag strategies aren’t one-size-fits-all, which can cause even more confusion for ecommerce businesses trying to figure it out for themselves. In this post, ...
Tags: Ecommerce, Instagram, Instagram and Twitter, BOGO, Instagram Hashtag, Ritetag, Instagram Stories, Harper Wilde, Ana Gotter, LiftUpTheGirls Shwood Eyewear


At Shop.org The Future is still (mostly) human

Shop.org, produced by the National Retail Federation, integrated its educational and inspirational programming within the traditional vendor-filled, caffeine-fueled, show floor. Designed to serve a wide-range of retailer needs, this years’ theme was simply, “This is Digital.” And while there was certainly a wide variety of software solutions and new technology aiming to solve for various online business challenges, as well as new tools to engage and solve for various online consumer challenges, ...
Tags: Amazon, Facebook, Featured, Disney, Pr, National Retail Federation, DSW, LTV, Sponsored Content, News & Events, PR Couture, Ashley Stewart, Beautycounter, Fred Argir, Peleton, Harper Wilde


How Warby Parker paved the way for another startup out of Wharton

Harper Wilde's co-founders moved the startup to Los Angeles after graduating in May, but say they maintain close ties to Philadelphia.
Tags: Los Angeles, Warby Parker, Wharton, Harper Wilde


This Brand Is Changing The Way You Bra-Shop (& Thank Goodness)

Launching Wednesday, Harper Wilde is flipping everything you know about shopping for bras on its head — and adding a sense of humor to it all. Essentially the Warby Parker of the bra world (as much as we hate comparing brands directly, it really is an easy way to get the point across), the company allows you to skip the trip to the mall and try on its pieces from the comfort of your own home, and figure out what to keep from there. Currently, there's three core styles to choose from — The Base ...
Tags: Fashion, Music, Tsa, Warby Parker, Bralettes, Harper Wilde, Jane Fisher, Jenna Kerner, Harper Wilde Harper Wilde