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Fitness influencers have seen a surge in sales of direct-to-consumer workout services, as brand deals slump amid the coronavirus pandemic

As more people seek at-home workout alternatives amid the coronavirus pandemic, fitness influencers on Instagram and YouTube have seen a spike in engagement and in direct-to-consumer sales.  These membership-based programs don't require fancy equipment and are offered in the form of an app or virtual program online. Business Insider spoke to some top fitness influencers on how their businesses have been impacted by the coronavirus pandemic.   Click here for more BI Prime stories. Fitness infl...
Tags: Instagram, Greece, Rihanna, New York City, Trends, Ken Burns, Ryan, Katie, Pearce, Dunlop, Fenty Beauty, Tobi Pearce, Ryan Dunlop, Katie Dunlop, Hanna Coleman, Instagram Coleman


Some fitness influencers say a surge in sales of direct-to-consumer workout services has protected their incomes, as brand deals slump amid the coronavirus pandemic

As more people seek at-home workout alternatives amid the coronavirus pandemic, fitness influencers on Instagram and YouTube have seen a spike in engagement and in direct-to-consumer sales.  These membership-based programs don't require fancy equipment and are offered in the form of an app or virtual program online. Business Insider spoke to some top fitness influencers on how their businesses have been impacted by the coronavirus pandemic.   Click here for more BI Prime stories. Fitness infl...
Tags: Instagram, Greece, Rihanna, New York City, Trends, Ken Burns, Ryan, Katie, Pearce, Dunlop, Fenty Beauty, Tobi Pearce, Ryan Dunlop, Katie Dunlop, Hanna Coleman, Instagram Coleman