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6 Ways To Use Nostalgia In Marketing

While nostalgia marketing isn’t new, it is particularly relevant today at a time when people feel increasingly lonely on one hand and distrust brands and corporations on the other. Although nostalgia is not for every brand. In some cases, nostalgia can marginalize your brand by emphasizing that it is out of touch and is no longer relevant to consumers. Radio Shack initially scored big with its 2014 Super Bowl ad, featuring icons from the 1980s such as wrestler Hulk Hogan, the iconic DeLorean ...
Tags: Facebook, Instagram, Radio Shack, Patagonia, Levi Strauss, Polaroid, Kfc, Branding, Tbt, Sanders, Ben Jerry, Jenny, Hulk Hogan, Calabasas California, Brand Management, Workshop NOW ONLINE Branding Strategy Insider


KFC Canada Promotions: FREE Delivery on Buckets, with Coupon Code!

KFC Canada has an awesome promotion available now, where you can enjoy all your favourites at home with FREE delivery on buckets! This offer is valid until May 3, 2020.  To get this FREE delivery, order online and enter the promo code WEDELIVER at checkout. And for your safety, delivery is now a contactless service. Click here to view all KFC offers
Tags: Shopping, Canada, Kfc, Canadian Deals & Coupons, Canadian Discount Coupons Canada, Canadian Daily Deals, Free shipping Canada, KFC Canada, KFC Canada Promotions


The coronavirus is upending advertising. Top marketers at Toyota, Burger King, and Hippo reveal how they're changing their ad strategies to keep up.

As the coronavirus spreads across the world, chief marketing officers are scrambling to pull and rework their ad campaigns. CMOs are fearful that consumers will punish them if they appear tone deaf in a time of social distancing and economic uncertainty. The exercise can mean combing through tons of creative and even scrapping ads, even if it means eating the cost. Click here for more BI Prime stories. Toyota was going full speed ahead with a March sales campaign featuring TV ads touting exte...
Tags: Google, UK, America, Trends, CMO, Diamond, Marriott, Toyota, Burger King, Kfc, Mindy Grossman, Arne Sorenson, Anheuser Busch, Gupta, Toyota North America, Fernando Machado


Hungry and Isolated? Get Free Delivery from KFC!

If social distancing has you craving some comfort food, we can’t blame you. And thankfully, now you can get some of your favorite dishes from KFC while maintaining your 6-foot perimeter. That’s because KFC is offering free delivery on orders over $12 through April 26. You can even get KFC’s promotions with the free delivery offer.Brought to you by: Frugal Focus
Tags: Frugality, Kfc


Cancelled ad campaigns and 60% cuts in spending: Media buyers are scrambling to manage disruptions to their businesses amid the coronavirus crisis

Media buyers are scrambling to manage disruptions to their businesses as the coronavirus wracks advertising along with other segments of the economy. Consumers have pulled back on spending, leading brands to cut their advertising, said buyers. Some brands are looking to postpone campaigns and run the ads later in the year and others are changing their messaging, creative and copy. Buyers are also bracing themselves for their jobs taking a hit as the economy slides toward a recession. Click her...
Tags: Facebook, New York, US, San Francisco, Trends, Kfc, Marshall, Bolling, Pivotal Research, Justin Marshall, Shackelford, Michael Levine, Facebook Instagram Snapchat, Daniel Pearson, Coors Hershey, Ad Hoc Media


Media buyers are scrambling to manage disruptions to their businesses as ad plans get scrapped amid the coronavirus crisis

Media buyers are scrambling to manage disruptions to their businesses as the coronavirus wracks advertising along with other segments of the economy. Consumers have pulled back on spending, leading brands to cut their advertising, said buyers. Some brands are looking to postpone campaigns and run the ads later in the year and others are changing their messaging, creative and copy. Buyers are also bracing themselves for their jobs taking a hit as the economy slides toward a recession. Visit Bus...
Tags: Facebook, New York, US, San Francisco, Trends, Kfc, Marshall, Bolling, Pivotal Research, Justin Marshall, Shackelford, Michael Levine, Facebook Instagram Snapchat, Daniel Pearson, Coors Hershey, Ad Hoc Media


How Marketers and Agencies Are Trying to Strike the Right Tone in the Age of Coronavirus

Fast-food giant KFC debuted a new commercial recently that features 60 solid seconds of people eating chicken and then sticking their hands in their mouths. There's no dialogue, just a lovely classical piano backdrop and lots of satisfied-looking diners ignoring their napkins. What better way to viscerally bring to life the iconic tagline "It's finger-lickin'...
Tags: Advertising, Magazine, Kfc, Coronavirus


Coronavirus: KFC stops dine-in service across New Zealand

KFC has announced customers will no longer be able to dine in its restaurants across New Zealand, due to the Covid-19 pandemic.The restaurant chain posted on Facebook that it has "temporarily closed" its dining room sitting, "following... [Author: [email protected]]
Tags: Facebook, Business, New Zealand, Kfc


Covid 19 coronavirus: KFC stops dine-in service across New Zealand

KFC has announced customers will no longer be able to dine in its restaurants across New Zealand, due to the Covid-19 pandemic.The restaurant chain posted on Facebook that it has "temporarily closed" its dining room sitting, "following... [Author: [email protected]]
Tags: Facebook, Business, New Zealand, Kfc


12 great queer memoirs to help pass the time

More and more people are beginning to realize that sitting at home all day is actually a lot harder than they thought. Binging on TV shows can get boring after a while. And there are only so many times you can reorganize your kitchen cupboards. So just in case you need a little break from Netflix, we’ve compiled a list of 12 great queer memoirs to help you pass the time as we ride this coronavirus out. Happy reading! Over the Top: A Raw Journey to Self-Love by Jonathan Van Ness Winner of t...
Tags: Books, Hollywood, Jay Leno, Entertainment, France, Lifestyle, Netflix, New Jersey, Elton John, Salt Lake City, Black, Kfc, Ad Friendly, Queerty, Rupaul, Adam Rippon


KFC manager complains company is ordering them to reopen lobbies during pandemic

KFC closed its restaurants to all but drive-through customers and deliveries days ago. According to this video, however, the company is quietly ordering managers to keep lobbies open to serve walk-in takeout customers. I've come up with this plan to protect my employees because they're trying to force us to open the lobby again. Already at the point where companies are testing the ability of government to enforce crisis measures. The mindset: what can they do to stop us right now? Next qua...
Tags: Post, Video, News, Mistakes, Kfc


Toyota pulled its ads and produced a new campaign in less than 72 hours in response to the coronavirus

Toyota replaced its sales-driven ads with a spot aiming to reassure people during the coronavirus pandemic. Toyota is the latest company to change its marketing in response to the coronavirus, following Coors, Hershey, and KFC, who have already hit the brakes on their ad campaigns. "We felt  that it was time for us to reinforce the message of unity and the fact that we're here now and we're going to be here in the future," said Ed Laukes, GVP of marketing at Toyota North America. Click here fo...
Tags: Asia, California, US, Los Angeles, Trends, Toyota, Tom Cruise, Mariah Carey, Kfc, Toyota North America, Saatchi Saatchi, North America Toyota, Ed Laukes, Laukes, Coors Hershey, Ed Laukes GVP


'The marketing calendar has been thrown out of the window': Ad buyers deal with the coronavirus fallout and brace for an uncertain future

Media buyers are scrambling to manage disruptions to their businesses as the coronavirus wracks advertising along with other segments of the economy. Consumers have pulled back on spending, leading brands to cut their advertising, said buyers. Some brands are looking to postpone campaigns and run the ads later in the year and others are changing their messaging, creative and copy. Buyers are also bracing themselves for their jobs taking a hit as the economy slides toward a recession. Visit Bus...
Tags: Facebook, New York, US, San Francisco, Trends, Kfc, Marshall, Bolling, Pivotal Research, Justin Marshall, Shackelford, Michael Levine, Facebook Instagram Snapchat, Daniel Pearson, Coors Hershey, Ad Hoc Media


8 restaurants and delivery services now offer contactless delivery to slow the spread of coronavirus — here's how to get it (UBER, GRUB)

The coronavirus outbreak that originated in China has killed 6,500 people worldwide and infected more than 169,000, according to recent totals. The US has reported more than 3,800 cases, and 69 deaths.  Some restaurants and delivery apps have implemented contactless delivery to prevent the spread of COVID-19.  Visit Business Insider's homepage for more stories. The worldwide death toll of the novel coronavirus disease, COVID-19, that originated in Wuhan, China, is now more than 6,500, and the...
Tags: Washington, China, US, Trends, Customers, Who, Instacart, Kfc, Reuters, GrubHub, Wuhan China, New York City Los Angeles, On Wednesday the World Health Organization WHO, Eater Reuters Grocery, Instacart Seamless, Ritch Allison Domino


Workers at America’s largest companies are not covered under coronavirus aid package

Workers at America’s largest companies are not covered under a bill passed by the House of Representatives on Friday that is supposed to support American workers impacted by the spread of the novel coronavirus. The bill still has to be voted on by the Senate and approved before it can be signed into law, but its structure leaves a gaping hole in the prevention strategy the government has said is necessary to reduce the COVID-19 outbreak in the US. “No American worker should worry about missin...
Tags: Apple, Health, Google, Amazon, TC, Facebook, Uber, Microsoft, Senate, White House, US, America, Tech, Walmart, Ford, House


America’s largest companies are not covered under congressional coronavirus aid package

America’s largest companies are not covered under a bill passed by the House of Representatives on Friday that is supposed to support American workers impacted by the spread of the novel coronavirus. The bill still has to be voted on by the Senate and approved before it can be signed into law, but its structure leaves a gaping hole in the prevention strategy the government has said is necessary to reduce the COVID-19 outbreak in the US. “No American worker should worry about missing a paychec...
Tags: Apple, Health, Google, Amazon, TC, Facebook, Uber, Technology, Microsoft, Senate, White House, US, Employment, Articles, America, Tech


Neophyte question on KFX format

I'm trying to get my head around KFX, having just discovered its existence for the first time. My interest is in allowing continuous scrolling in the ebook files I create. I've read through this post, and it looks like the KDX plugin for Calibre serves the purpose of creating sideloadable files. But if the book is actually going to be sold on Amazon, it sounds like that's not a route I want to go. Am I correct so far? If so, any suggestions on where to turn next to figure out how to incorporate ...
Tags: Amazon, Books, Kindle Formats, Kfc


How coronavirus concerns are impacting Chick-fil-A, Starbucks and other restaurants

The following restaurants are among those that are taking steps to reassure customers amid the spread of the novel coronavirus. Chick-fil-A: The chicken chain emailed customers Thursday that it has heightened cleaning and disinfecting procedures and that it’s possible that restaurants could change their services as the situation evolves. chick-fil-a.com Dickey’s Barbecue Pit: The quick-service chain is also rolling out tamper-resistant delivery packaging and contactless doorstep dropoff, accordi...
Tags: News, Restaurants, Sport, Things To Do, Soccer, Fast Food, Starbucks, Kfc, Southern California, Kentucky Fried Chicken, Newport Beach, Dickey, Top Stories LADN, Top Stories OCR, Top Stories PE, Top Stories IVDB


KFC Temporarily Stops Describing Its Chicken As ‘Finger Lickin’ Good’

As the coronavirus crisis continues, the chain has suspended a U.K. ad campaign that shows people licking their fingers.
Tags: News, Kfc


One of Northern Ireland's wealthiest couples sells KFC franchise

Michael and Lesley Herbert built up the UK's largest KFC franchise over the last 40 years.
Tags: UK, News, Northern Ireland, Kfc, Michael, Lesley Herbert


KFC: Michelin Possible

Video of KFC "Michelin Possible" (Dan Reisinger)
Tags: Advertising, Michelin, Kfc, Michelin Possible


Land and Monkeys, Vegan/Plant Based Boulangerie

I was on the bus the other morning coming home from the gym and read on my phone about a new plant based boulangerie that had opened near the Bastille. I urgently rang the bell to get off the bus ASAP and rushed over to Land and Monkeys on the Boulevard Beaumarchais.   Upon arriving, Land and Monkeys appeared to be a typical Paris Boulangerie with fresh baked croissants, breads, pastries, sandwiches and quiches lining the shelves and refrigerated cases. Except that they were all plant ba...
Tags: Travel, Paris, Kfc, PAUL, Richard Nahem, Pastry & Chocolate, Food & Gourmet Shops, Rodolphe, Paris Boulangerie, Yoshimi Landemaine, Maison Landemaine Land


Can the team trying to pull off Pizza Hut’s comeback deliver?

Here's how the execs that rescued KFC hope to revive its sibling pizza purveyor.
Tags: Advertising, Pizza Hut, Kfc


What does “Rural Metro DC Area” even mean?

The latest in the on-going correspondence between Marianne Willburn and Scott Beuerlein. 6 March 2020 Lovettsville, VA Dear Scott, I am grateful to digital correspondence in that I cannot catch one of the diseases currently incubating in the Petri dish that is your part of Ohio by opening a slightly smudged and suspect envelope.  I wish you both healing – and broth. And my very best to your mother as she recuperates too. My former Marine chuckled grimly when I read to him your description of us ...
Tags: Gardening, Washington, Pennsylvania, Miami, Ohio, Capitol Hill, Monaco, Taylor, Kfc, Mediterranean, Bethesda, Michael, San Marco, Cincinnati, Northern California, Cincinnati Zoo


KFC: KFC Palace

In Spain, fried chicken is not part of the culture, and this, for KFC, is not good news. People think of burgers, pizza or Asian food but never fried chicken. So, in a category as competitive as QSR and on a much smaller budget than its competitors, one of KFC's main goals in Spain is to become a part of the culture by connecting, especially, with the younger audience. However, connecting with this type of audience is not easy. Young people reject traditional advertising and a...
Tags: Advertising, Social Media, Spain, Madrid, Kfc, KFC Palace, Palace de Madrid


A vegan woman was left 'traumatized' after being served a chicken burger at KFC

Vanessa Franco recently visited a KFC in Colliers Wood, London to try their new vegan burger, but got a chicken burger instead.
Tags: News, Kfc, Vanessa Franco, Colliers Wood London


Senator who accused governor of “defiling” capitol by posing with “evil” drag queens won’t resign

Republican State Sen. Phillip Wheeler of Kentucky is ignoring calls for his resignation after he made homophobic remarks against Democratic Gov. Andy Beshear for posing with a gaggle of drag queens during an LGBTQ rally at the state Capitol. At a campaign rally for GOP Rep.-elect Richard White last weekend, Wheeler held up a photo on his cell phone of Beshear and a group of Derby City Sisters, the local chapter of the Sisters of Perpetual Indulgence. “This is what our Democratic governor is abo...
Tags: Politics, Kentucky, Lifestyle, America, Gop, Wheeler, Kfc, Ad Friendly, Queerty, Homophobic, Drag Queens, Democratic Party, Lexington Herald, Capitol, Republican State, Kentucky Democrats


The 10 Types Of Logos And How To Use Them

A Logo is an identity of any business that leaves a lasting impression on the audience. People identify the brand or business by its logo. It is basically a stunning, simple and beautiful amalgamation of image and typography. It depicts the character, look and feel of your business to people and help them relate and resonate with you. The logo is the first thing a user will inquire or see about your business and it has to be top of this world and outstanding at the same time. It should not effec...
Tags: Uncategorized, Seo, Nike, Dubai, Ibm, Starbucks, Levi, Logo, Kfc, Slime Logos, NASA HBO CNN, Pepsi Google Disney FedEx, Nutella Logo Symbols Logo


LAWineFest comes back to Long Beach again this summer

Bottoms up, Long Beach, the LAWineFest will return to the city June 6-7 to celebrate its 15th year. The Pike Outlets will again host the event, which is expected to attract more than 6,000 people for a celebration of all things wine with that will include tastings from well-known companies, boutique wineries and international brands as well as beer pours from breweries, as well as food and live music. “Long Beach really gave us a grand welcome last year, and we’re thrilled to be bringing LAWineF...
Tags: Hollywood, Sport, Things To Do, Soccer, Long Beach, Wine, Kfc, Mary, Tarzana, Top Stories LBPT, Restaurant Reviews + Food, Doko Sushi, Pike Outlets, Scherr Lillico, Related Articles Curry House


Trevor Noah on coronavirus: 'Trump is the worst person to reassure the nation'

Late-night hosts discussed Trump’s response to the outbreak and the fallout from the South Carolina Democratic debate Late-night hosts discussed the US response to the coronavirus and how Donald Trump responded to this week’s Democratic debate. Trevor Noah> The coronavirus is the worst global pandemic since Baby Shark. Is this how we die? pic.twitter.com/5nuCNu7W3Z> > — The Daily Show (@TheDailyShow) February 27, 2020On The Daily Show, Trevor Noah called the coronavirus “the worst global pandemi...
Tags: Asia, Japan, News, Stephen Colbert, Elizabeth Warren, US, Joe Biden, Noah, Brooklyn, Nelson Mandela, Colbert, Cbs, Seth Meyers, Donald Trump, Trevor Noah, Centers For Disease Control And Prevention