Posts filtered by tags: Leadership & Talent[x]


 

MDC Partners Expands C-Suite With Hire of Former Private Equity Veteran as COO

Agency network MDC Partners has continued to solidify its leadership team approximately three months after Mark Penn's Stagwell Group acquired a minority stake and the former WPP executive took over as CEO. Today, Seth Gardner joined the company as its first chief operating officer, effective June 17. This announcement follows the appointments of Frank Lanuto...
Tags: Leadership & Talent


IPG’s Huge Hires Former Razorfish Lead as Global Chief Executive Officer

Digital design agency Huge has named Pete Stein as its new global chief creative officer. Stein will be based in the IPG network's Brooklyn headquarters and oversee a team of more than 1,400 across 13 global offices. The official announcement came during an all-staff town hall meeting today. Stein succeeds Michael Koziol, who was promoted...
Tags: Advertising, Brooklyn, Stein, IPG, Pete Stein, Leadership & Talent, Michael Koziol


Google’s Director of Agency Platforms Likes to Zig and Zag

When Marta Martinez was in college in Barcelona, she attended a school known for its math and qualitative sciences programs. But what did she pick? Marketing. "I became determined to bring the science into what's considered more of an art," she said. Over the course of her career, she's done just that. After working in...
Tags: Google, General, Advertising, Barcelona, Zig, Leadership & Talent, Marta Martinez


Grey Launches Global Health and Wellness Practice Under New Leadership

WPP's Grey sees a future in healthcare marketing that isn't specifically limited to clients, or agencies, focused on that sector. Last month, CEO Michael Houston announced the launch of a new Grey Health & Wellness practice designed to unify all of the network's related capabilities. Its ultimate goal, according to Houston's internal memo, is to...
Tags: Advertising, Houston, WPP, Grey, Michael Houston, Leadership & Talent, Grey Health Wellness


Liz Taylor, Formerly of FCB Chicago, Takes Global Creative Leadership Role at Leo Burnett

Liz Taylor, the former chief creative officer at FCB Chicago who left that agency earlier this month after two and a half years, will be joining Publicis Groupe's Leo Burnett in a global creative leadership role, according to sources close to the matter. A Leo Burnett representative declined to comment. Taylor has not responded to...
Tags: Advertising, Taylor, Liz Taylor, Leo Burnett, Publicis Groupe, FCB Chicago, Leadership & Talent


How a Marketing Executive Went From Zero Experience in the Industry to Building Brands

At Enter, an experiential agency founded by Zev Norotsky in 2014 and formerly in partnership with BMF, caffeine's a big part of the company's DNA--and not just for the usual reasons. The agency's Los Angeles headquarters is a coffee shop dubbed The Coffee Company, which Enter opened with La Colombe as a partner. For Norotsky,...
Tags: General, Advertising, Los Angeles, Magazine, La Colombe, Coffee Company, Leadership & Talent, Building Brands, Zev Norotsky


Omnicom Media Group Names Its First Female Global CEO

Today, Omnicom Media Group named a woman to a global chief executive role for the first time. Phillipa Brown, who previously served as CEO for Omnicom Media Group U.K., has been promoted to the role of CEO for PHD Worldwide, effective July 1. She will be based in London and report to OMG CEO Daryl...
Tags: London, Advertising, Omnicom Media Group, Leadership & Talent, Phillipa Brown, Omnicom Media Group U K


Mastercard and McCann Found a Charming, Customizable Way to Unite the World’s Top Athletes

Any creative who's had to develop an ad concept involving a ton of A-list talent knows that the secret to maintaining your sanity and budget is to film each star separately, making the production process nice and modular. Mastercard and agency McCann have taken that approach to its logical next evolution with their new "Together,...
Tags: Advertising, Mastercard, McCann, Marketing Innovation, Leadership & Talent, Unite the World


Belkin Global CMO Departs to Join Startup Looking to Replace Keycards With Smartphone Tech

Belkin International's global CMO, Kieran Hannon has departed the brand and is joining the executive team of Openpath, a Los Angeles startup, in the same role. Launched less than a year ago, Openpath is a company focused on "next-generation access control," mostly in the b-to-b space, where employees and guests can unlock doors using smartphones....
Tags: Advertising, Los Angeles, Belkin International, Kieran Hannon, Leadership & Talent, Belkin Global CMO


Ogilvy Restructures New York and U.S. Leadership Teams

Ogilvy has made major leadership changes for the New York and U.S. teams, including two new roles. Former global CMO Lauren Crampsie was promoted to president of Ogilvy's recently combined New York and New Jersey operations, which represent the largest client portfolio across the global network. Lou Aversano, who has served as U.S. CEO since...
Tags: New York, Advertising, New Jersey, Ogilvy, Lou Aversano, Leadership & Talent, Lauren Crampsie


How Anomaly’s Diversity and Engagement Lead Jezz Chung Created Her Ideal Job

Jezz Chung has always let her curiosity guide her career--and it's served her well indeed. While a psychology major at UT Austin, Chung made her way into advertising after joining a student-run club called Texas Advertising Group. During her senior year, she participated in three programs that helped launch her career in advertising: AAF's Most...
Tags: General, Advertising, Magazine, Leadership & Talent


MDC Partners Will Pay Its Former CEO Almost $5 Million This Year

Agency holding companies MDC Partners and WPP are very different in terms of scale, history and influence, but they have at least one key thing in common: Each company's former CEO continues to make quite a bit of money from the business he used to run. Martin Sorrell made approximately $4 million from WPP in...
Tags: Advertising, WPP, Martin Sorrell, MDC, MDC Partners, Leadership & Talent


MDC Partners Will Pay Its Former CEO Almost $4 Million This Year

Agency holding companies MDC Partners and WPP are very different in terms of scale, history and influence, but they have at least one key thing in common: Each company's former CEO continues to make quite a bit of money from the business he used to run. Martin Sorrell made approximately $4 million from WPP in...
Tags: Advertising, WPP, Martin Sorrell, MDC, MDC Partners, Leadership & Talent


Chief Creative Officer Liz Taylor Leaves FCB Chicago After Two and a Half Years

Liz Taylor, the chief creative officer of FCB's Chicago office, will leave the IPG agency after approximately two and a half years. According to sources close to the matter, leadership announced the news in an all-agency meeting this morning. "During her time at FCB Chicago, Liz elevated our creative work, played a key role in...
Tags: Advertising, Chicago, Liz Taylor, Fcb, IPG, FCB Chicago, Leadership & Talent, FCB Chicago Liz


Leo Burnett Executive Chairman Mark Tutssel to Retire This June After 34 Years

Another leading creative light of the ad industry has begun his final extended bow. Less than three months after TBWA\Chiat\Day legend Lee Clow announced that he would be stepping away from the main stage, Leo Burnett executive chairman Mark Tutssel confirmed that he will also soon retire after 34 years with the agency. Like Clow,...
Tags: Advertising, Leo Burnett, TBWA, Lee Clow, Mark Tutssel, Leadership & Talent


The&Partnership New York Welcomes Chief Strategy Officer From McCann

You could call it a reunion. The&Partnership welcomed Colm Murphy as chief strategy officer in New York, making him the third Droga5 veteran to join the office's leadership team in the past six months. Murphy joins The&Partnership from McCann New York, where he spent the past six months as chief strategy officer, following nearly four...
Tags: New York, Advertising, Murphy, McCann, McCann New York, Colm Murphy, Leadership & Talent, Partnership New York


Carrie Brownstein on How Portlandia Launched Her Branded Content Career

A Swiss Army knife has nothing on Carrie Brownstein. For music fans, she's the guitarist for the seminal rock band Sleater-Kinney. The rest of the world got to know her intimately over eight seasons of Portlandia as one of the series' stars, writers and producers. The sketch comedy show that skewered the Pacific Northwest city's...
Tags: Advertising, Magazine, Carrie Brownstein, Portlandia, Pacific Northwest, Swiss Army, Sleater Kinney, Leadership & Talent


DDB Names Omnicom Vet as Its New York President

DDB found a New York president within the Omnicom network. DDB New York appointed Audrey Melofchik to the role, effective immediately. Melofchik will also continue to oversee Omnicom's Johnson & Johnson dedicated Velocity OMC unit as president. Her appointment follows the departure of DDB New York president and CEO Chris Brown, who had been with...
Tags: New York, Advertising, Chris Brown, Johnson Johnson, Omnicom, DDB, OMC, DDB New York, Leadership & Talent, Audrey Melofchik, Melofchik


Snap Inc. Hires Kenny Mitchell as Its First Chief Marketing Officer

Snap Inc. is bringing on its first chief marketing officer to help lead the company's boosted advertising efforts. The company has hired Kenny Mitchell today, who previously served as vp of marketing at McDonald's. Prior to that, he was head of consumer engagement at Gatorade, where he helped the brand become one of the first...
Tags: Advertising, McDonald, Kenny Mitchell, Snap Inc, Leadership & Talent


MDC Partners Resolves Dispute With Activist Investor as Mark Penn Becomes Chairman

Just over a month after former WPP executive Mark Penn became CEO of MDC Partners and acquired approximately 30% of the company via his own Stagwell Group, the agency network announced several changes to its board of directors. Perhaps most significantly, MDC has resolved a spat with hedge fund FrontFour Capital, which owns approximately 5.1%...
Tags: Advertising, WPP, MDC, MDC Partners, Mark Penn, Stagwell Group, Leadership & Talent, Mark Penn Becomes Chairman, FrontFour Capital


UM Appoints Trish Chuipek as First Global Chief Client Officer

IPG Mediabrands' UM has hired Trish Chuipek as its first global chief client officer, effective immediately. Chuipek most recently was the chief marketing officer for Blue Box Toys and served six years as president of OMD Midwest and OMD Multicultural before that. Having experience on all sides of advertising, she's also spent time at OgilvyOne...
Tags: Advertising, IPG, Leadership & Talent, Trish Chuipek, Blue Box Toys, OMD Midwest


Mara Lecocq Lets Her Conscience Guide Her Career to Make the Ad World Better for Women

From authoring books teaching young girls to code to helping launch Time's Up Advertising on anonymous professional networking app Fishbowl (before taking the helm as its director of brand and community growth last month), Mara Lecocq can be described as nothing short of ambitious--and even that's an understatement. Growing up in the Philippines before moving...
Tags: Time, Advertising, Philippines, Magazine, Leadership & Talent, Mara Lecocq


Huge Commits to Evolution of Its Global Tech Offering With Naming of Chief Technology Officer

Huge has named Gela Fridman as its CTO, effective immediately. In the role, Fridman will be tasked with overseeing the technology agenda across Huge's 12 offices, including partnering with its executive team on the agency's innovation agenda. Fridman, who was promoted from her previous role as president, technology will continue to report directly to global...
Tags: Advertising, Cto, Fridman, Leadership & Talent, Gela Fridman


Publicis Dives Deeper Into Data With $4.4 Billion Epsilon Acquisition

This morning, Publicis Groupe announced that it has agreed to acquire data intelligence company Epsilon for an estimated $4.4 billion. The news marks the largest deal in the holding group's 93-year history, confirming earlier reports as well as Publicis' own April 1 statement regarding talks with Epsilon parent company Alliance Data Systems Corporation. It also...
Tags: Advertising, Publicis, Publicis Groupe, Epsilon, Leadership & Talent, Billion Epsilon Acquisition, Alliance Data Systems Corporation


Trump Confidante Turned Tell-All Memoirist Adds ‘Ad Agency President’ to His Resume

Cliff Sims is far from the average ad industry executive. For one, he is currently suing his own former employer, President Donald Trump, for allegedly using the Trump 2020 campaign organization to "improperly seek retribution against" him, according to The New York Times. He has also been the subject of a Twitter rant from Trump...
Tags: Advertising, The New York Times, Donald Trump, Leadership & Talent, Cliff Sims


Vimeo’s Kathleen Barrett on How Subscriptions Have Fostered Opportunities for Creators and Fans

Kathleen Barrett loves watching good video--and helping people making it. As svp of enterprise and creator success at Vimeo, Barrett leads strategy, growth and business for Vimeo's enterprise business. Barrett oversees Vimeo's OTT and live video tools, from the subscription video product creators rely on to the OTT channels publishers launch, to make sure they're...
Tags: Advertising, Magazine, Vimeo, Barrett, Leadership & Talent, Kathleen Barrett, Vimeo Barrett


Wunderman Thompson Global CMO Heads to Hasbro as First Chief Consumer Experience Officer

Hasbro announced on Thursday that it hired Jamie Gutfreund, the global chief marketing officer of Wunderman Thompson, as its first chief consumer experience officer. The WPP agency formed through last year's merger of Wunderman and J. Walter Thompson declined to comment. Gutfreund will be based out of Hasbro's corporate headquarters in Pawtucket, Rhode Island. She...
Tags: Advertising, Hasbro, WPP, J Walter Thompson, Wunderman, Gutfreund, Jamie Gutfreund, Pawtucket Rhode Island, Leadership & Talent, CMO Report, Wunderman Thompson


Q&A: Accenture and Droga5 Leaders Talk Compromise, Cultural Unity and ‘Don Draper Characters’

It's official: David Droga, the man who said he would never sell, has agreed to do just that. Pending official review by the FTC and the DOJ, the ad industry's largest consultancy and its (arguably) second best-known independent agency will soon join forces as Droga5 becomes a property of Accenture Interactive. The news has already...
Tags: Advertising, Doj, Don Draper, Ftc, David Droga, Leadership & Talent


Accenture Interactive Acquires Independent Creative Agency Droga5

Droga5, the creative agency known for its acclaimed campaigns for brands like Chase, Google, HBO, IHOP, The New York Times and Under Armour, has agreed to be acquired by Accenture Interactive, the marketing arm of international consulting firm Accenture. Terms of the deal were not disclosed in today's announcement, but Accenture Interactive described it as...
Tags: Advertising, New York Times, Armour, Accenture Interactive, Leadership & Talent, Chase Google HBO IHOP


Havas New York’s CCO Tries Another Quirky Approach to Hire Interns

Last year, Havas New York chief creative officer Harry Bernstein (also known as Harry Bee) took a very public gamble by offering up his mobile phone number to aspiring interns. After splattering his digits in ads around New York and on 14 college campuses, the founder of The 88 (which was acquired by Havas in...
Tags: New York, Advertising, Havas, Havas New York, Leadership & Talent, Harry Bernstein, Harry Bee