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Direct-to-consumer brands that built their businesses without traditional advertising are now embracing it in key ways to fuel growth

As DTC brands grow and scale their businesses, many are taking a page out of the traditional brands' playbook. Many are not only embracing traditional advertising like TV more than ever before, but are also hiring key executives with traditional backgrounds to chart their next phases of growth. TV and other traditional mediums help DTC brands stand out from the clutter and gain more consumer trust and credibility, experts say. Visit Business Insider's homepage for more stories. Direct-to-cons...


TNW2019 Daily: Check off the conference checklist

There are only 15 days left until TNW Conference, Europe’s leading tech festival! As the countdown inches closer to zero, it’s time to make sure you have everything you need to make the most out of your TNW2019 experience. Your TNW2019 checklist Check out the official schedule: Find out when and where your favorite speakers are taking the stage, and discover what they’ll talk about on our website. Sign up for the House of Talent: Looking for your next career challenge? Meet the biggest brands li...
Tags: Events, Insider, TNW2019


Tottenham & Man United kit crests get fresh looks for 2019-20

Tottenham crest on 2019-20 away kit Footy Headlines have posted the new pictures of parts of Tottenham’s leaked 2019-20 kit. Nike will continue to manufacture the Spurs kit, which will come out on sale in July 2019. The new Spurs away kit will be mainly dark blue with some purple accents, while the club’s crest has a new look. As reported by Footy Headlines, the Tottenham top will “feature iridescent logos similar to PSG’s third in the 2016-17 season.” ...


Converse All Star Pro BB - they've come a long...

Converse All Star Pro BB - they've come a long way from the original basketball shoe from 1917. Launching in May 2019, the All Star Pro BB is a collab from Converse and Nike's Eric Avar to engineer the next generation shoe. (Want more? See NOTCOT.org and NOTCOT.com) [Author: submitted]
Tags: Submitted


Skydiver reunited with prosthetic leg he lost while 10,000 feet in the air

A worker at a California lumber yard made an unusual discovery on Monday: A prosthetic leg wearing a blue Nike shoe was found on the ground.


Amber Alert Issued for 5-Year-Old Boy Abducted By His Father After He Stabbed His Mother

An Amber Alert has been issued in Washington State for a 5-year-old boy who police say was abducted by his father after stabbing his mother.According to the Spokane County Sheriff, Ethan O. Robertson was taken from a home in Spokane Valley, Washington early Tuesday morning (Apr. 23) around 5 a.m.Spokane Valley Deputies responded to a panic alarm at the residence and arrived to find the side gate wide open. They knocked on the front door and heard a female screaming for help inside.The front door...
Tags: Crime, News, Amber Alert, Ethan Robertson, Spokane Washington, Stabbing, Washington


Wieden & Kennedy cleans up at the Webbys

Wieden & Kennedy was named agency of the year at the 23rd Annual Webby Awards in New York last night, on the back of award-winning work including Nike's Colin Kaepernick "Dream Crazy" tweet, Bud Light's "Dilly Dilly" and KFC's "Return of Colonel Sanders." Following its big wins last week at Ad Age's A-List and Creativity Awards, which included Agency of the Year and Campaign of the Year honors, the independent shop picked up six Webby Awards and seven Webby People’s Voice Awards. It also earn...


7 Weird Ways To Get Motivated That Actually Work

You're reading 7 Weird Ways To Get Motivated That Actually Work, originally posted on Pick the Brain | Motivation and Self Improvement. If you're enjoying this, please visit our site for more inspirational articles. Description: It is often tough to think of ways to get motivated, especially when you are having a bad day, but this guide will provide you with seven ways that really work wonders for your motivation. These rules are easy to follow and can help you today. Motivation is one of ...
Tags: Featured, Motivation, Self Improvement, Good Habits, Motivation Tips, Pickthebrain


Suhr Guitar Talk :: nike uk sale

Author: DoreenWalsh Subject: nike uk sale Posted: Thu Apr 11, 2019 1:00 am (GMT -7) Topic Replies: 0 Outman started 25 games for the Oakland Athletics between 2008-11. shop nike for cheap He is 1-1 with a 3. 68 ERA in three career appearances (two starts) against the Diamondbacks. Miley had a three-game winning streak when he lost to the San Diego Padres in his last start. He gave up four runs and six hits while pitching a season-long 7 1/3 innings. Miley has allowed just four earned runs in hi...
Tags: Music, Colorado, China, Nike, Oakland Athletics, Johnson, Atlanta Braves, Miami Marlins, San Diego Padres, Topic Replies, Carlos, Reyes, Chris Young, Miley, Braves, Tim Hudson


A Week In Brooklyn, NY On A $73,185 Salary

Welcome to Money Diaries , where we're tackling what might be the last taboo facing modern working women: money. We're asking millennials how they spend their hard-earned money during a seven-day period — and we're tracking every last dollar.Calling all entrepreneurs: We want to hear from you! If you’re a freelancer or self-employed, we’d love to feature your Money Diary. Submit here.Travel Diaries: We're looking to get the inside scoop on when, where, and how our peers are using their vacation...
Tags: Fashion, Music, Nike, Brooklyn, Broad City, Brussels, Credit Card, Mario Kart, Brooklyn Nets, Black, Sephora, Joe, Nyu, Williamsburg, MasterChef Junior, Saint Louis


Michael Norman puts world record on notice at Mt. SAC relays

Michael Norman of Nike wins the Elite 400 meter Dash as teammate Rai Benjamin finishes second during the Mt. SAC Relays at El Camino College on Saturday, April 20, 2019 in Torrance, California. (Photo by Keith Birmingham, Pasadena Star-News/SCNG) Michael Norman of Nike wins the Elite 400 meter Dash as teammate Rai Benjamin finishes second during the Mt. SAC Relays at El Camino College on Saturday, April 20, 2019 in Torrance, California. (Photo by Keith Birmingham, Pasadena Star-News/SCNG) ...
Tags: Colorado, Oregon, Stanford, Sports, Nike, Adidas, Qatar, Sport, Barcelona, Soccer, South Africa, Shanghai, Brazil, Ncaa, Puma, Johnson


Valencia’s Kai Wingo wins 800 at Mt. SAC track and field relays

Riley Hunt of Simi Valley wins the 110 meter hurdles invitational during the Mt. SAC Relays at El Camino College on Saturday, April 20, 2019 in Torrance, California. (Photo by Keith Birmingham, Pasadena Star-News/SCNG) Riley Hunt of Simi Valley wins the 110 meter hurdles invitational during the Mt. SAC Relays at El Camino College on Saturday, April 20, 2019 in Torrance, California. (Photo by Keith Birmingham, Pasadena Star-News/SCNG) Sound The gallery will resume in seconds duri...
Tags: Sports, Nike, Adidas, Sport, Soccer, Ncaa, Ventura County, Notre Dame, Florida State, Valencia, Usc, High School Sports, Hunt, Simi Valley, Martinez, Westlake


Photos: Mt. SAC Relays Track and Field Meet Elites

Mt. SAC Relays at El Camino College on Saturday, April 20, 2019 in Torrance, California. Michael Norman of Nike wins the Elite 400 meter Dash as teammate Rai Benjamin finishes second during the Mt. SAC Relays at El Camino College on Saturday, April 20, 2019 in Torrance, California. (Photo by Keith Birmingham, Pasadena Star-News/SCNG) Michael Norman of Nike wins the Elite 400 meter Dash as teammate Rai Benjamin finishes second during the Mt. SAC Relays at El Camino College on Saturday, Apri...
Tags: Colorado, Oregon, Sports, Nike, Adidas, Sport, Soccer, Brazil, Ncaa, Puma, Seattle, Local News, Florida State, Madison, Usc, Ucla


Amp Spotlight: Agency A-List & Creativity Awards 2019

This past Monday, Ad Age feted the finalists for our Agency A-List & Creativity Awards in New York. On a night when Wieden & Kennedy won Agency of the Year for the second year in a row, members of the Ad Age Amp community also had plenty to celebrate, including spots on the Agency A-List, Production Company A-List, Agency Standouts, Production Company Standouts and Agencies to Watch. Congratulations to all the winners, finalists and especially fellow Ampers. Work & Co Agency A-List No. 6 Six ...
Tags: Japan, New York, Congress, Australia, Groupon, Advertising, Samsung, Nike, Chicago, Brooklyn, Mtv, Dundee, Illinois, Burger King, Volvo, Levi


Nike Benassi Slides Only $15.18 (reg $25) with FREE Shipping

Nothing says summer than a pair of Nike Benassi Slide. And right now you can get, select colors, for as low as $15.18. Some colors are already on sale for $18.97 (reg $25), then use coupon code SAVE20 to take an additional 20% off making them just $15.18 Shipping is free for Nike Plus Members which,... Read More Read more about Nike Benassi Slides Only $15.18 (reg $25) with FREE Shipping
Tags: Deals, Shoes, Nike, Shipping, Coupons, Online Deals, Nike Benassi


Kendall Ellis, aka “Relay Girl,” set for pro outdoor debut at Mt. SAC Relays

LOS ANGELES — A decade ago, Hayward Field on the University of Oregon campus was dubbed the Carnegie Hall of American track and field. And for nearly a century it was indeed center stage to some of the sport’s greatest moments and its greatest stars. Rono, Lewis, Ryun, Eaton, Joyner-Kersee, Decker, Lavillenie, El Guerrouj and of course the late Steve Prefontaine all competed there, the timber holding up Hayward’s iconic East Grandstand rocking with their every step. A year ago Nike co-founder Ph...
Tags: Europe, Florida, London, Oregon, Sports, Los Angeles, Georgia, Nike, Qatar, Sport, Soccer, College sports, Ncaa, Espn, Bahamas, Doha


A Silicon Valley VC says a group of tech companies are quietly blowing away expectations while the spotlight shines on splashy IPOs like Lyft and Pinterest

The initial public offerings of consumer tech startups such as Uber, Pinterest, and Lyft are generating a lot of buzz lately. Enterprise software startups don't spark the same kind of excitement, but they remain a central focus of venture-capital investing, said Jai Das, the president of Sapphire Ventures. The market for enterprise software and services has grown larger than even Das and his colleagues expected. He sees plenty of opportunity ahead for such companies. Visit BusinessInsider.com ...
Tags: Trends, Nike, Andreessen Horowitz, Salesforce, Parker Conrad, Marc Andreessen, Business Insider, Sapphire Ventures, Louis Vuitton, Das, Mulesoft, Silicon Valley VC, Jai Das, Airtable


Biketown will be free on Earth Day (Monday, 4/22)

Sun, smiles, and free Biketown? Heck yeah! (Photo: Jonathan Maus/BikePortland) What better way to mark Earth Day than to make bike share free? This morning the City of Portland and their Biketown partners Lyft and Nike announced that this coming Monday April 22nd, they’ll give everyone a $10.00 credit to use the system. “We’re making it easy for Portlanders to use bikeshare by giving riders their first hour free,” said Biketown GM Dorothy Mitchell in a statement. “While this Earth Day deal ...
Tags: Lyft, Nike, Sport, Front Page, Cycling, Portland, Biketown, Jonathan Maus, Bike-sharing system, BP Headlines, Jonathan Maus BikePortland, Biketown GM Dorothy Mitchell


TNW2019 Daily: The latest conference news

In the blink of an eye, it’s suddenly Friday again. The countdown to TNW Conference is going by in a flash! With only 20 days to go, let’s review this week’s TNW2019 highlights. Here’s what you might’ve missed You can now sign up for the House of Talent to find your next career challenge during TNW Conference. Apply now for 1-on-1 meetings with the biggest digital brands, including Nike and PwC We surpassed 350 confirmed speakers! Check out the official schedule to see what they’ll talk about, a...
Tags: Startups, Events, Nike, Insider, TNW2019, House of Talent


Lost sea creatures wash up in California as melting ice caps ‘open door’ for mass northern migration, scientists believe

The Pacific Ocean off the California coast is mixed up, and so are many of the animals that live there.The violet, thumbnail-size snails washing up here in Horseshoe Cove have never been seen this far north.By-the-wind sailors, a tiny relative of warm-water jellyfish, sprinkle the tideline by the dozen.And in the tide pools along the cove’s rocky arms, as harbour seals about to pup look languidly on, a slow-motion battle is underway between native Giant Green and Starburst anemones, a species co...
Tags: Science, California, Mexico, San Francisco, Nike, Noaa, Santa Barbara County, El Nino, Channel Islands, Orange County, Berkeley, Sonoma, Pacific, Golden Gate Bridge, Alfred Hitchcock, Pacific Ocean


Up Close – Detailing the Nike Mercurial “LVL UP”

It is a boot that has got a lot of attention on pitch the last few weeks; the Nike Mercurial Superfly 360 ‘LVL UP’. Released as a boot intended to celebrate 20 years of iconic Nike Mercurial boots and the embodiment of explosive speed through color and design, these are unmistakable! There is so much more to them that you’d imagine, with intricate pieces of detailing right throughout the upper and soleplate. We received a pair in last week and have taken some time to break down the flashy new ...
Tags: Time, Nike, Sport, Soccer, Cristiano Ronaldo, Latest, Nike Mercurial, Up Close, Nike Mercurial Superfly VI, Nike Air Safari


Nike Canada Sale: Save Up to 40% Off Clothing, Shoes and Accessories

Shop online at Nike Canada and you will save up to 40% off sportswear – from shorts to shoes to hoodies to t-shirts, to much more. Nike Canada offers FREE shipping when you spend $125 or more. Click here to start shopping at Nike Canada.
Tags: Shopping, Nike, Canada, Canadian Deals & Coupons, Nike Canada, Nike Canada Sale


The political playbook of advertising

The U.S. Presidential Election is still more than 18 months away, but we already have a gaggle of candidates vying for our attention in every news cycle. The strategists behind these campaigns know they have a limited window of opportunity to introduce their ideas, gain name recognition, and garner a loyal following. They also know that it’s all about momentum, which can switch in seconds; one news story, rumor, or tweet—good or bad—can change the perception of who is the front-runner and who do...
Tags: Twitter, Advertising, Colin Kaepernick, Nike, New York Times, Iowa, Howard Schultz, Patagonia, Philadelphia, Airbnb, Starbucks, Johnson, Seattle, Kevin Johnson, Dick, Presidential Election


Wednesday's Best Deals: Amazon Warehouse Sale, Perry Ellis, Thermacell, Nike, and More

A Nike sale at Zappos, the Amazon Fire HD 10 tablet, and a discounted deli slicer lead off Wednesday’s best deals from around the web.Read more...
Tags: Deals, Kinja Deals, Science, Nike, Zappos, Amazon Fire Hd, Amazon Warehouse Sale Perry Ellis Thermacell Nike


Real Madrid tipped to overtake Barcelona with world record Adidas kit deal

Barcelona & Nike Barcelona currently get paid around £100 million a season in their contract with Nike. The Catalans currently have the biggest deal in world football. Their eternal enemy, Real Madrid, come in a close second earning £98 million a season with Adidas. When it comes to the biggest kit deals in the Premier League, Manchester United are top of the tree. Man United’s deal with Adidas is worth 75 million pounds a year. Chelsea’s deal with Nike is worth 60 million, while Arsenal’s Puma...
Tags: Nike, Adidas, Sport, Barcelona, Soccer, Chelsea, Manchester United, La Liga, Tottenham, Arsenal, Real Madrid, Cristiano Ronaldo, Juventus, Puma, Messi, Barca


Here's the management tactic Apple CEO Tim Cook uses to keep employees on their toes (AAPL)

A new book about Apple CEO Tim Cook reveals his go-to management tactic. Cook is known for asking team members a barrage of questions to ensure they're on top of their duties, the book reveals. He would start by asking an employee 10 questions at a time, then 20 questions if that worker answers one question wrong. Other managers in Apple's operations division are said to have adopted this management style. Visit BusinessInsider.com for more stories.  When it comes to his management style, App...
Tags: Apple, Amazon, Cook, Trends, Nike, Tim Cook, Usa Today, Harvard Business Review, Aapl, Parker, Greg Joswiak Apple, Mark Parker, Leander Kahney, Kahney, Andy Campion, Helen Wang


In making history, Tiger Woods spins a wild TV ratings story

The threat of rough weather may have put a bit of a damper on the final ratings tally, but CBS couldn’t possibly be more pleased for having played its part in the unlikely apotheosis of Tiger Woods. In winning his fifth Masters title and his first major championship in 11 years, the 43-year-old provided the comeback story few sports fans truly believed they’d ever get to see, and, in so doing, served as a reminder that live TV remains as relevant as it’s ever been during moments like this. CB...
Tags: Hbo, Advertising, Nike, Cbs, Ibm, Espn, Nielsen, Jim Nantz, Torino, Molinari, Woods, Augusta, Bernhard Langer, Tony Finau, Francesco Molinari, Augusta National Golf Club


Tiger Woods and the remarkable redemptive nature of America

Tiger Woods, who became his own cautionary tale, made his redemptive comeback last week and won the Masters after 3,950 days since his last major win. His son Charlie and daughter Sam hugged him emotionally on 18. It’s probably the best comeback story in sports, and one the nation universally cheered. It has been a tough decade for Tiger. You will remember that his Swedish wife, Elin, divorced him, citing irreconcilable waitresses. She chased him out of their driveway with a 9-iron (she felt an ...
Tags: Florida, Mississippi, Opinion, America, Nike, Sport, Fbi, Soccer, James Bond, Goldman Sachs, Tiger, Julian Assange, Lindsey Vonn, Harrison Ford, Sam, Adolf Hitler


Walmart partners with subscription-based children’s clothing startup, Kidbox

Walmart is getting into subscription-based fashion with today’s announcement of a partnership with Kidbox — a sort of “StitchFix for kids” where parents receive a personalized, curated box of children’s clothing on a seasonal basis. The deal will see Kidbox offered to Walmart.com’s online shoppers, where they can fill out a short style quiz, then receive their box of four to five fashion items for around $48 — or 50 percent the retail prices of the bundled items. The boxes are available in Sizes...
Tags: Amazon, Facebook, Ecommerce, Fashion, California, Tech, Nike, Walmart, E-commerce, Retail, Retailers, Puma, Taylor, Subscription Service, Walmart.com, Canvas Ventures


Nike Wrote a Charming Storybook About Dirk Nowitzki, Europe’s Top Contribution to the NBA

Nike has long excelled at turning athletes into heroic figures worthy of deification atop Mount Olympus, but perhaps what's most impressive is the range of ways the brand and agency Wieden + Kennedy have found to tell those epic tales over the decades. In the newest example, Wieden + Kennedy Amsterdam has created a storybook...
Tags: Europe, Advertising, Nike, Nba, Dirk Nowitzki, Mount Olympus, Wieden Kennedy, AdFreak, Wieden Kennedy Amsterdam