Posts filtered by tags: Pepsi[x]


 

How Kalixmotxo was invented

The most memorable things we come across when we travel often took a long, winding path to get to what they are today. This is Origin Story, a series that looks into the various influences that made the cultural touchstones we know today. In 1971, Coca-Cola debuted what is now considered one of the world’s most famous commercial. The advertisement features a catchy jingle about wanting to buy the world a Coke. On August 12, 1972, at 5:00 PM, according to local legend, a group of young merchan...
Tags: Travel, San Francisco, Spain, European Union, Cocktails, Wine, Jack, Coca Cola, Coke, Rioja, All, Shirley Temple, Pepsi, Basque Country, Palacios, Culinary Institute of America


Endeavor CMO Bozoma Saint John’s Very Pointed Career Advice

Bozoma Saint John may be the most confident person in marketing--and she has a track record to back it up as CMO of major entertainment agency Endeavor, with previous gigs at Uber, Apple and Pepsi. A sought after speaker for her exuberance and original thinking, she hosted a conversation about the future of sports at...
Tags: Advertising, CMO, John, Pepsi, Sports Marketing, Leadership & Talent, Top Of Mind, Uber Apple


Harry's had plans to sell for $1.4 billion before the government moved to kill the deal. Some are speculating that its biggest rival could be partly responsible for the acquisition falling apart.

The acquisition of razor startup Harry's fell apart this week after a government agency sued to block the $1.4 billion sale to conglomerate Edgewell. The Federal Trade Commission argued that the buyout would have removed one of the most successful challengers in an already consolidated market. There's an argument being made that Proctor & Gamble, the razor market's champion, had a role in the deal falling apart. A source familiar with the Harry's acquisition said when Proctor & Gamble bought a...
Tags: Billie, Trends, Harry, Nielsen, Francis, Zillow, Coca Cola, Los Angeles Times, Federal Trade Commission, Trulia, Ftc, Gillette, Georgetown, Pepsi, Procter Gamble, Proctor Gamble


Prepare Your Proposal—Pepsi Debuts Diamond Engagement Ring Made With Crystal Pepsi

For people about to pop the question, Pepsi has introduced an unusual new idea for an engagement ring. The beverage company debuted the Pepsi Engagement Ring, made with two key materials: a real diamond and Crystal Pepsi. Timed to Valentine's Day, Pepsi has launched a social media contest asking fans to tweet their proposal ideas...
Tags: Advertising, Pepsi, Legacy Brands


Freshco Ontario: Get Cheerios for $1 February 13th – 19th *No Coupon Needed*

Freshco Ontario has a fantastic week long deal on Cheerios starting tomorrow, until the 19th of February. All week, the 260-292g boxes of Cheerios are on sale for just $1! With no coupon required for this deal this would be a great time to stock up on cereal. While there is no limit stated in the flyer, each store may use it’s own discretion so you may have to go through the cash a few times or make more than one trip to the store. Compliments granola bars and 2 litre Pepsi soft drinks are also...
Tags: Shopping, Canada, Pepsi, Armstrong, Canadian Deals & Coupons, Freshco, Freshco Ontario


Shoppers Drug Mart Canada: 20x The Points Loadable Offer February 14th – 16th

This weekend Shoppers Drug Mart Canada is having a 20x the points event from Friday, February the 14th, until Sunday, February the 16th. You will find a loadable 20x the points offer in your PC Optimum app when you new offers arrive on Thursday. This offer will be valid on the three days, the 14th to the 16th. The offer is one time use only, so make sure you are purchasing everything you need in one transaction. There is also a two day sale on the 15th and 16th, and here are some of the items i...
Tags: Shopping, Canada, Pepsi, Shoppers Drug Mart, Canadian Deals & Coupons, Shoppers Drug Mart Canada, Kraft Peanut Butter, Christie Cookie


The Best Strategies For Boosting Your Brand’s Instagram In 2020

Boosting your Instagram presence can seem like a pretty daunting task. Not only does it require knowing how to get attention from people, but doing so in a way that captures and keeps their attention long-term. To capture this trend ourselves, we decided to study some of the best strategies you can use to get your Instagram up and beyond in 2020. Check out what we learned below: Make It Apparent What You Stand For. As your brand has a mission to its purpose, expressing that to your base...
Tags: Startups, Instagram, Marketing, Social Media, Social Media Marketing, Online Marketing, Others, Digital Marketing, Instagram Marketing, Pepsi


The IM Saturday Monks Brunch: February 8, 2020

  The IM Saturday Monks Brunch: February 8, 2020 Hello, friends, and welcome to the weekend. Ready for some brunch? You know what? On January 25th Internet Monk hit 300,000 comments, on roughly 6500 posts since January 2004. Pretty cool. The Kansas City Chiefs scored three touchdowns in the fourth quarter to come from behind and beat the San Francisco 49ers, 31-20, in Super Bowl LIV on Sunday. It was the Chiefs’ first championship since the 1969 season. Kansas City’s 24-year-old quarterback, Pat...
Tags: Facebook, Europe, Indonesia, California, Africa, Religion, NFL, Toronto, San Francisco, Canada, New Scientist, Super Bowl, Newfoundland, Jennifer Lopez, Jesus, Shakira


Pepsi Drink Up Cash In Instant Win Game (101 Cash Prizes)

101 CASH PRIZES! Play the #Pepsi Drink Up Cash In Instant Win Game for your chance to win a $1,000 gift card or one of 100 $50 gift cards Click Here to Enter Official Rules: US, 18+. February 2... Click to read more...
Tags: US, Frugality, Pepsi, Daily Entries, Ending in March, Instant Win Games, Cash & Gift Cards


4 Ways Behavioral Science Helps Create Brand Loyalty

How do we know our customers? By understanding that they’re human and that human decisions are driven by emotion. In his book Thinking, Fast and Slow, Daniel Kahneman establishes two parallel processes by which our brains make sense of the world. System One is fast, automatic and emotional. System Two is slow, deliberate and rational. Though we’re generally unaware of it, our emotional System One does a lot of our decision-making through a series of automatic cognitive shortcuts. This frees up c...
Tags: Business, Sales & Marketing, Coca Cola, Dove, Right Now, Daniel Kahneman, Pepsi, Maritz, Jeff Kreisler, Charlotte Blank, Ways Behavioral Science Helps Create Brand Loyalty, Sam McClure


Twitter’s #BrandBowl 54: Pepsi’s Interactive Tie-in With Halftime Show Wins #MVP

Pepsi's interactive experience tied to its sponsorship of the Super Bowl LIV Halftime Show earned the beverage brand Twitter's #MVP award in #BrandBowl 54. This year marked the third #BrandBowl, which is Twitter's way of recognizing brands that drive discussion on its platform during the Big Game. #BrandBowl 54 included eight categories: Four returning quantitative...
Tags: Advertising, Pepsi, The Big Game, Publishers & Platforms


Here are all the Super Bowl commercials than ran in 2020

Super Bowl ads don't come cheap. Fox charged as much as $5.6 million for a 30-second spot in the game this year. Some like Facebook and hummus maker Sabra advertised for the first time, while others like Snickers and Squarespace returned after a few years. The advertisers also include regulars like Anheuser-Busch InBev and Pepsi and presidential candidates Donald Trump and Michael Bloomberg. Here are all the commercials that aired during the Super Bowl 2020. Visit Business Insider's homepage ...
Tags: Google, Amazon, Verizon, Facebook, Sodastream, Microsoft, Mexico, Boston, Office, Michael Bay, Disney, NFL, America, Los Angeles, San Francisco, Trends


Here are all the Super Bowl commercials that ran in 2020

Super Bowl ads don't come cheap. Fox charged as much as $5.6 million for a 30-second spot in the game this year. Some like Facebook and hummus maker Sabra advertised for the first time, while others like Snickers and Squarespace returned after a few years. The advertisers also include regulars like Anheuser-Busch InBev and Pepsi and presidential candidates Donald Trump and Michael Bloomberg. Here are all the commercials that aired during the Super Bowl 2020. Visit Business Insider's homepage ...
Tags: Google, Amazon, Verizon, Facebook, Sodastream, Microsoft, Mexico, Boston, Office, Michael Bay, Disney, NFL, America, Los Angeles, San Francisco, Trends


Here are all the Super Bowl commercials running this year

Super Bowl ads don't come cheap. Fox is charging as much as $5.6 million for a 30-second spot in the game this year. Some like Facebook and hummus maker Sabra are advertising for the first time while others like Snickers and Squarespace are returning after a few years. The advertisers also include regulars like Anheuser-Busch InBev and Pepsi and presidential candidates Donald Trump and Michael Bloomberg.  Here's everything we know about the commercials airing during the Super Bowl 2020. Visit...
Tags: Google, Amazon, Verizon, Facebook, Microsoft, Mexico, Boston, Office, Michael Bay, Disney, NFL, America, Los Angeles, San Francisco, Trends, Walmart


Why PepsiCo Went All-In on the Super Bowl With Nearly $40 Million in Ads

With six ads and a host of events and onsite activations, Pepsi and Frito-Lay are making Super Bowl 2020 their biggest ever. PepsiCo Beverages North America CMO Greg Lyons noted that the company is promoting more brands than ever, with five 30-second ads and one 60-second spot. At $5.6 million per 30 seconds, that means...
Tags: Advertising, Pepsi, Greg Lyons, The Big Game, PepsiCo Beverages North America CMO


Why PepsiCo Went All-In On This Year’s Super Bowl With Nearly $40 Million in Ads

With six Super Bowl ads and a host of events and onsite activations, Pepsi and Frito-Lay are making Super Bowl 2020 its biggest ever. PepsiCo Beverages North America CMO Greg Lyons noted that the brand is promoting more brands than ever, with five 30-second ads and one 60-second spot. At $5.6 million per 30-seconds of...
Tags: Advertising, Pepsico, Pepsi, Greg Lyons, The Big Game, PepsiCo Beverages North America CMO


Pepsi Super Bowl Halftime Sweepstakes – 114 Winners #PepsiHalftime

Enter for your chance to win from PepsiHalftime #SuperBowl Halftime Show. Tweet your predictions for your chance to win. Do you want to win a trip to Super Bowl LV in Tampa, FL Official Rules: US,... Click to read more...
Tags: US, Frugality, Tampa, Pepsi, Electronics & Technology, Ending in February, Quick Ending, Trips & Travel Prizes, Multi Entry Limit, Twitter Sweeps, Entertainment & Music, PepsiHalftime


5 Trends Behind Growing Brand Communities

The Big Game” is no longer what’s happening on T.V., but rather the struggle for attentiveness in a noisy world. And the brand that wins an unfair share of buzz and media attention during Super Bowl Sunday, might not even be one that has an ad. Traditionally, the Super Bowl has offered marketers a chance to drive sales, build brand affinity, and project a level of cultural relevancy. Yet, with declining game viewership and increased social follower counts of brands, the new reality is that a ...
Tags: Google, Amazon, Beyonce, Instagram, Super Bowl, Southwest Airlines, Anthony Hopkins, Alexa, Giphy, Branding, Pepsi, Brand Management, Kai Wright, Cardi B Rebel Wilson Gordon Ramsey


Sources say IPG, one of the world's biggest advertising companies, helped promote a controversial music festival in Saudi Arabia

In December, Saudi Arabia organized MDL Beast, an electronic-music festival featuring celebrity DJs, models, actors, and influencers that was part of an effort to improve the country's image. Sources told Business Insider that Momentum, an agency that's part of the US ad holding company IPG, helped market the event, alongside a London agency called LemonX. Attendees of the event were criticized because of the country's history of human-rights abuse. Click here for more BI Prime stories. As pa...
Tags: Amazon, Verizon, Post, London, Microsoft, Washington Post, Saudi Arabia, US, America, Trends, Weber Shandwick, Commerce, Cia, David Guetta, Jeff Bezos, Mohammed


49ers and Chiefs Players Share Their Favorite Super Bowl Ads and Dream Endorsements

MIAMI--Here at Adweek, the Super Bowl is also our own Super Bowl. Even though we focus most of our coverage on the multimillion-dollar commercials, it would all be meaningless if not for the actual game being played between the Pepsi and Budweiser ads. During Super Bowl media night, the National Football League lets its star...
Tags: Advertising, Miami, National Football League, Adweek, Pepsi, The Big Game


Here are all the Super Bowl commercials that will run this year

Super Bowl ads don't come cheap. Fox is charging as much as $5.6 million for a 30-second spot in the game this year. Some like Facebook and hummus maker Sabra are advertising for the first time while others like Snickers and Squarespace are returning after a few years. The advertisers also include regulars like Anheuser-Busch InBev and Pepsi and presidential candidates Donald Trump and Michael Bloomberg.  Here's everything we know about the commercials airing during the Super Bowl 2020. Visit...
Tags: Google, Amazon, Verizon, Facebook, Microsoft, Mexico, Boston, Office, Michael Bay, Disney, Nbc News, NFL, America, San Francisco, Trends, Walmart


Watch Missy Elliott and H.E.R.’s Pepsi Zero Sugar Super Bowl Commercial

Missy Elliott, who starred with Katy Perry at the 2015 Super Bowl halftime show, returns to the big game via a new Pepsi commercial with H.E.R. Pepsi Zero Sugar debuted a 30-second teaser on Wednesday, which finds the pair performing a segment of the Rolling Stones’ 1966 song “Paint It Black.” While the original song […]
Tags: News, Katy Perry, Pepsi, Rolling Stones, Missy Elliott, Pepsi Zero Sugar, H.e.r


Avast shuts down marketing analytics subsidiary Jumpshot amid controversy over selling user data

Avast has made a huge business out of selling antivirus protection for computers and mobile devices, but more recently it was revealed that the Czech-based cybersecurity specialist was also cultivating another, more controversial, revenue stream: harvesting and selling on user data, some of which it amassed by way of those security tools. But as of today, the latter of those businesses is no longer. Avast announced that it would be winding down Jumpshot, its $180 million marketing technology ...
Tags: Google, Microsoft, Tech, London Stock Exchange, European Union, Mozilla, Avast, Ascential, Pepsi, Jumpshot, Ondrej Vlcek


Sources say ad holding company IPG was among those hired to promote a controversial music festival in Saudi Arabia

In December, the Saudi Arabian government organized MDL Beast, a three-day electronic music festival featuring celebrity DJs, models, actors, and influencers. Sources told Business Insider that Momentum, an agency that's part of US-based ad holding company IPG, was among those contracted to market the event, along with a London agency called LemonX. Attendees of the event, part of an effort to improve Saudi Arabia's image, were criticized because of the country's history of human rights abuse....
Tags: Amazon, London, Washington Post, Saudi Arabia, US, NFL, America, Trends, Commerce, Cia, David Guetta, Jeff Bezos, Gq, Business Insider, Ksa, Salman


Pepsi Uses the Rolling Stones to Throw Shade at Coke in Super Bowl Spot

Pepsi is throwing some shade at rival soda brand Coca-Cola in its Super Bowl spot. In the ad, which highlights the newly relaunched Pepsi Zero Sugar, Missy Elliott and H.E.R. perform a cover of the Rolling Stones' Paint It Black. The ad is also produced by Timbaland, with choreography from Sean Bankhead. When the ad...
Tags: Advertising, Timbaland, Coca Cola, Coke, Pepsi, Missy Elliott, CPG, The Big Game, Pepsi Zero Sugar, Sean Bankhead, Rolling Stones Paint it Black


Pepsi takes a shot at Coke in Super Bowl ad starring Missy Elliot and and H.E.R.

The spot features a cover of the classic Rolling Stones song, 'Paint it Black' and includes a dig at Pepsi’s larger competitor. 
Tags: Advertising, Missy Elliot, Coke, Pepsi


Pepsi: Zero Sugar. Done Right.

Pepsi Zero Sugar is looking better than ever, and we’re reintroducing it to the world with a new take on an iconic track featuring Missy Elliott and H.E.R. Since Pepsi Zero Sugar packs the same refreshing taste of Pepsi that people love, without any of the sugar, we needed a song just as uncompromising. So kick back. Watch the magic unfold. And say hello to Pepsi Zero Sugar. That’s What I Like. Part of Collection ...
Tags: Advertising, Pepsi, Missy Elliott, Pepsi Zero Sugar


Shoppers Drug Mart Canada Bonus Redemption January 31st To February 2nd

This weekend at Shoppers Drug Mart Canada is a bonus redemption! From Friday, January the 31st, to Sunday, February the 2nd, your PC Optimum points are worth more if you choose to redeem them. Redeem 50,000 points and you will get $65 off which is an extra $15, redeem 100,000 points for $140 off, or redeem 200,000 points for $300 off, which is an extra $100! There is a two day sale on Saturday and Sunday, and here are some items that may interest you if you are redeeming: Wonder Bread $1.99 Kr...
Tags: Shopping, Canada, Pepsi, Shoppers Drug Mart, Canadian Deals & Coupons, Shoppers Drug Mart Canada, Kraft Peanut Butter


Watch the newest commercials on TV from Adidas, Facebook, Pepsi and more

A hip hop legend helps Pepsi hype Pepsi Zero Sugar—and an upcoming Super Bowl campaign.
Tags: Advertising, Pepsi, Pepsi Zero Sugar, Adidas Facebook Pepsi


Pepsi: 02.02.2020

Part of Collection 18 Ads in this collection. Video of H.E.R. 02.02.2020 | Pepsi Video of Missy Elliott 02.02.2020 | Pepsi
Tags: Advertising, Pepsi, Missy Elliott, Pepsi Video