Posts filtered by tags: Prophix[x]


 

Trust Factors: The (In)Credible Impact of B2B Influencer Marketing

Trust is a currency. It’s arguably the most valuable currency in today’s B2B marketing environment. And much like real money, it needs to be earned; the risks of attempting to counterfeit trust are grave. In the first installment of our Trust Factor series, we discussed how creating best-answer content serves a long-term trust-building strategy . Today we’ll examine the ways in which partnering with influencers can provide a dramatic boost to your brand’s credibility and authority in t...
Tags: Instagram, Seo, B2b Marketing, Cisco, Influencer Marketing, Sap, Toprank Marketing, Ashley, Lee Odden, Prophix, Linda Hamilton, Influencer Marketing Hub, Chris Paine, Trust in Marketing, Trust Factors, trust in B2B marketing


10 Inspiring Examples of B2B Influencer Marketing in Action

While Instagram influencer marketing is expected to hit $8 billion in spend by 2020, the growth trajectory of influencer marketing is not limited to consumer brands. B2B companies are also realizing the value of collaborating with influential experts for marketing purposes and count the practice as one of the top 4 tactics planned for 2019, according to a study by Spiceworks of B2B tech marketers in North America and Europe. Many B2B brands are considering engaging influencers for marketing ...
Tags: Europe, Seo, B2b Marketing, Dell, North America, Influencer Marketing, 3m, Sap, Altimeter Group, Penny, Toprank Marketing, Digital Innovation, B2b Influencer Marketing, Mark Schaefer, Leonardo, Content Marketing Institute


Inspiring Examples of B2B Influencer Marketing in Action

While Instagram influencer marketing is expected to hit $8 billion in spend by 2020, the growth trajectory of influencer marketing is not limited to consumer brands. B2B companies are also realizing the value of collaborating with influential experts for marketing purposes and count the practice as one of the top 4 tactics planned for 2019, according to a study by Spiceworks of B2B tech marketers in North America and Europe. Many B2B brands are considering engaging influencers for marketing ...
Tags: Europe, Seo, B2b Marketing, Dell, North America, Influencer Marketing, 3m, Sap, Altimeter Group, Penny, Toprank Marketing, Digital Innovation, B2b Influencer Marketing, Mark Schaefer, Leonardo, Content Marketing Institute


5 Examples of B2B Influencer Marketing to Inspire You in 2019

B2B brands don't have it easy when trying to attract, engage and persuade today's increasingly distracted and distrustful buyers. Many are experimenting with influencer marketing but results without an informed plan can be a mixed bag. Trust me, I know. We've been experimenting heavily with B2B influencer marketing for over 6 years, partnering with hundreds of B2B influencers and B2B brands of all sizes while also learning a lesson or two. Fast forward to today and we understand that for suc...
Tags: Siri, Seo, B2b Marketing, CMO, Dell, Influencer Marketing, Sap, Alexa, Penny, Toprank Marketing, B2b Influencer Marketing, Prophix, Dell Technologies, Eric Vanderburg, Dell Technologies Dell, SAP App Center


The Onvi Prophix video toothbrush lets you spot-check your dental care

Have you ever wondered what your teeth looked like while you’re brushing them? Well wonder no more. The Prophix video toothbrush from dental care start-up Onvi toothbrush lets you scope out your teeth as you brush them by watching a live video. The post The Onvi Prophix video toothbrush lets you spot-check your dental care appeared first on Digital Trends.
Tags: Trends, Health & Fitness, Prophix, Cool Tech


Aptech to Provide Budget/Forecast Leadership Session

Aptech Computer Systems announce that on October 15 it will provide a thought leadership session on Hospitality Budgeting and Forecasting for international Corporate Performance Management (CPM) leader Prophix. Aptech is the leading provider of hospitality software for business intelligence, budgeting/forecasting, and enterprise financial accounting. Prophix serves more than 2600 companies in 92 countries with its CPM software that automates important financial and operational processes t...
Tags: Aptech Computer Systems, Prophix Aptech, Prophix