Posts filtered by tags: Publisher Channel Content[x]


 

Knowing These 7 Secrets will Make Your PPC Campaigns Amazing

Looking for PPC tips and tricks to take your paid campaigns to the next level? I’m going to share my unicorn secrets for improving paid campaigns, and you can use them for Facebook ads, search ads, native ads, and more. All these hacks are totally above board and easy to implement, yet most campaign managers aren’t taking advantage of them. 2019 PPC Strategies Discover my seven best PPC strategies to use in 2019 for maximum impact and get ahead of your competition. 1. Remarket by Your Long-T...
Tags: Sales, Startup, Publisher Channel Content


What is Business Communication and How Can It Help Your Company?

The way we communicate with others is such a habitual part of us that we rarely stop and think about it. But consider this quote from the author and entrepreneur Jim Rohn: “Take advantage of every opportunity to practice your communication skills. When important occasions arise, you will have the gift, the style, the sharpness, and the emotions to affect other people.” In other words, our communication skills will never reach their full capacity. At every step, we can communicate with more focu...
Tags: Sales, What Is, Jim Rohn, Phil Simon, Publisher Channel Content, Small Business Operations, Methods of Business Communication When


Most Important Questions to Ask Before You Start a Business

If you’re excited about starting a business, congrats! Charting your own professional course is very exciting and can be a huge source of joy and money in your life. But it’s not for everyone. And many people try to turn a passion of theirs into a business without really understanding what starting a business takes, and what monetizing their passion will do to their lives. Questions to Ask Yourself Before Starting a Business Here are three questions to ask yourself before starting a business,...
Tags: Sales, Startup, Publisher Channel Content


Attention: Social Media Marketing is No Longer Enough for Your Business

I was recently listening to the Social Media Examiner podcast where Mike Stelzner, founder of SME was talking about the launch of his annual report on the state of social media marketing. The nutshell, from what I can remember, is as follows: Facebook use and overall advertising is declining. Sure, it’s still being used but it’s getting harder and harder and more expensive. Twitter is on the decline LinkedIn is being looked at more and more Instagram is way up – especially Instagram stories Yo...
Tags: Google, Facebook, Instagram, Youtube, Sales, Social Media Marketing, Google Adwords, Social Media Examiner, Marketing Tips, Publisher Channel Content, Building Community, Mike Stelzner, SmartHustle, LinkedIn Email, Power of Marketing Automation, Bread of the Week


Walmart Bows to Growing Pressures on Tobacco Product Sales, Will Your Business Follow Suit?

Walmart will no longer sell fruit-flavored cigarettes and will only sell tobacco products to customers aged 21 and over. Why Walmart Is Raising the Minimum Age for Tobacco Products Walmart made the move after receiving a letter from the U.S. Food and Drug Administration in April scolding the company for selling tobacco products to minors, The Wall Street Journal reported Wednesday. “While we have implemented a robust compliance program, we are not satisfied with falling short of our companywi...
Tags: Sales, Publisher Channel Content, Retail Trends


What Can the New McDonald’s Campaign to Hire Older Workers Teach Your Small Business?

McDonald’s entered a partnership Wednesday with the American Association of Retired Persons (AARP) to fill its need for morning workers and expand diversity. The fast-food chain aims to attract older Americans who can fill employment gaps at the company. AARP is “the nation’s largest nonprofit, nonpartisan organization dedicated to empowering Americans 50 and older to choose how they live as they age,” according to its website. The move is also an effort to increase diversity among workers empl...
Tags: Google, Employment, Sales, Cnn, AARP, McDonald, Kersey, DepositPhotos, Publisher Channel Content, Weinstock, American Association of Retired Persons AARP, Susan Weinstock, New McDonald 's Campaign, Melissa Kersey, Fast Food Giant Hiring Older Workers


Using 4 Collaborative Marketing Strategies Like The Pros

Collaborations with other businesses or business owners are one way to get your brand in front of a new audience. If you’re noticing that the growth of your sales or social media following is getting stagnant, joining forces with another business for collaboration can spark some interest. Collaborative Marketing Ideas Here are a few collaboration options: Twitter Chats Twitter chats are when people meet up at a particular time to have discussions under one specific Twitter hashtag. Usually,...
Tags: Twitter, Sales, Marketing Tips, Publisher Channel Content, Collaborative Marketing Ideas Here, Collaborative Marketing Strategies Like The Pros


For Small Businesses, Personal And Business Brand Is One In The Same

Personal Brand vs Corporate Brand — this is the ONE question I’m asked the most in my travels around the United States (and the world!). Almost every event I speak at people ask me this question. Here’s the deal. We know that larger businesses have corporate brands. Coca-Cola, Starbucks, Microsoft! For the most part when we see their logos we instantly know what it means. soda, coffee, software. Right? Of course part of your brand is the experience a company provides and what it stands fo...
Tags: Instagram, Sales, United States, Virgin, Bob, Coca Cola, Ritz Carlton, Ramon, Marketing Tips, Publisher Channel Content, Coca Cola Starbucks Microsoft


Get Rid of Facebook Messenger Code Problems Once and for All

Facebook just killed off Messenger Codes, which means that your marketing needs to change. Here’s what you’ll get by reading this article: Realize precisely what just happened at 1 Hacker Way Understand why Facebook probably did it How to respond instantly without losing any marketing power While you’re getting the details on the Messenger Code brouhaha, you’ll also want to sign up for the Marketing Agency Growth Accelerator Summit (May 16). We’re handing out free tickets right now. The Bott...
Tags: Facebook, Messenger, Instagram, Sales, Social Media, Facebook Messenger, Larry Kim, Zuck, Chris Cox, Chris Daniels, Publisher Channel Content, Facebook Business Page, Facebook Developers, Hacker Way Understand why Facebook, Messenger Codes Facebook, Facebook Killed


What Everyone Ought to Know about Managing Their Business Credit Card

A business credit card offers some clear advantages for a small business owner: Access to additional capital, reward and travel perks, potential 0% interest on purchases, sign-up bonuses … the list goes on. And in some cases, it can even replace traditional business financing as a better, more affordable option to cover business expenses. But in order to get the most from a business credit card, you have to use it effectively and avoid costly mistakes. If you’ve decided a business credit card i...
Tags: Finance, Sales, American Express, APR, Publisher Channel Content


The Secret Guide to Adding New Income Streams to Your Business

When you’re self-employed, increasing business is a constant effort. Normally, you’ll do this by growing your main business. But you can also do it by adding income streams, from sources not directly related to your main business. Usually those income streams will mostly provide additional revenue. But sometimes they can even be used to increase your primary business. New Income Streams Let’s take a look at a few ways to make that happen. Start a Blog For Your Business So much of today’s bu...
Tags: Youtube, Sales, Startup, Google Adsense, Lending Club, Publisher Channel Content, Real Estate Investment Trusts


Want a Thriving Business? Learn Which Communication Style Works Best for Your Team

Effective communication in the workplace is essential –not only does it play a role in achieving your daily goals but it has a significant impact on your career. You and your colleague’s business communication styles play an important part in successful collaboration. Understanding how you communicate and the communication styles of those around you is a game changer. Communication is so much more than the words we speak. It includes our body language, non-verbal cues and the behavior that foll...
Tags: Sales, Publisher Channel Content, Small Business Operations, Nextiva, Analytical Communication Style Analytical


What Every Small Business Owner Ought To Know About Microsoft Office AI

We hear the constant chatter about AI (artificial intelligence) and machine learning and sometimes wonder, is this “hype” or for real? Of course larger companies are investing quite a bit in using these technologies for their businesses, but what about smaller companies? Meet, Ideas. At SXSW, I spent some time with Microsoft to see how they’re infusing AI and machine learning into Office, to enable all professionals, but especially smaller businesses, to get more done and indeed work smarter....
Tags: Microsoft, Sales, Orlando, Sxsw, Technology Trends, DepositPhotos, Microsoft Office Microsoft, Publisher Channel Content


Walmart Using Robots Now, When Are You Getting One for Your Store?

Walmart is adding hundreds of robots to its stores to help wash floors and perform low-level jobs that will free up workers to do other important work. Walmart will add robots to at least 300 of its stores this year, The Wall Street Journal reported. In another 900 of its stores, Walmart will put 16-foot-high towers permitting shoppers to pick up orders they’ve placed online. “With automation we are able to take away some of the tasks that associates don’t enjoy doing,” Walmart’s senior directo...
Tags: Amazon, Sales, Walmart, Costco, Wall Street Journal, WSJ, Duffy, Technology Trends, Publisher Channel Content, Brain Corp, Mark Propes, Phil Duffy


Facebook News Feed Dies, What Marketers MUST Know

The Facebook News Feed is dead. It’s official. Gone. Extinct. Poof. Nada. Oblivion. In this article, I’ll tell you why I’m making this assertion, the conspiratorial events leading up to the death of the News Feed, what it all means for the future of Facebook marketing, and four solid takeaways that will superpower your marketing in a post-News Feed era. After reading this article, you’ll be light-years ahead of most marketers. You’ll learn the unicorn moves in the brave new world of Facebook Me...
Tags: Apple, Facebook, Sales, Social Media, United States, Facebook Messenger, Javier Olivan, New Zealand, Fast Company, Coca Cola, Facebook News Feed, Jan Koum, Zuckerberg, Don, Cox, Menlo Park


Secrets of Standing Out with your Side Hustle Revealed

In today’s financial climate, having a side hustle or a small business is practically mandatory. In large part, people want to own something of their own, or they want to be able to support a passion they have. One of the first pieces of business advice you’ll ever hear is to niche down. Speak to specific people instead of trying to appeal to everyone. But when everyone seems to have a side hustle, even a business niche can feel crowded. How Do You Stand out from the Crowd? Here’s how you can...
Tags: Facebook, Sales, Marketing Tips, Publisher Channel Content


Want to Earn Money or Build Authority with Your Blog? 12 Tips You Can Act On Today

Blogging offers an amazing opportunity to build authority and earn income. You can create a blog about anything you have knowledge about or experience in. The key is to choose a niche and dive in — serving a specific audience is better than writing about a jumble of topics. Whether you want to focus on a business topic like growth marketing or a personal passion like a sport, choose a vertical and dive in. With effort and time, your blog can grow into a real unicorn, generating income and posit...
Tags: Google, Facebook, Sales, Facebook Messenger, Build Authority, Marketing Tips, Publisher Channel Content, Implement Google, Incorporate Affiliate Marketing Adding, Offer Sponsored Social Content Similar


Will a New Oregon Bill Prevent Small Restaurants from Handing Out Plastic Straws to Customers?

The Oregon Senate passed a bill Thursday that would ban restaurants from freely handing out plastic straws to customers. Oregon Plastic Straw Bill Customers dining inside must explicitly request a straw to get one. The rule does not apply to drive-through customers. “We use a straw for less than an hour, but it continues to exist in nature for longer than our lifetime,” Democratic state Sen. Michael Dembrow said in a statement. “We can use a straw, throw it away and forget about it as an inco...
Tags: California, Sales, Starbucks, Green Business, Brown, Oregon Senate, Michael Dembrow, DepositPhotos, Publisher Channel Content, Oregon Plastic Straw Bill Customers, Los Angeles Times Private


Creating the Perfect Story for your Brand: 20 Qualities to Help You Get There

If you want to form connections with customers and clients, having a great brand story is key. Brand stories allow people to identify with your brand and care about it. A brand story is the inspiring narrative of your business — it includes your struggles, successes, and mission. A brand story should not only present facts but also evoke feelings. Creating an Inspiring Brand Story As you create your own brand story, here are 20 keys to telling a unicorn tale that will resonate with your follo...
Tags: Sales, Marketing Tips, DepositPhotos, Publisher Channel Content


What Amazon Can Teach You about Creating a Great Company Culture – Not

Emergency workers were summoned to Amazon’s warehouses nearly 200 times for suicide attempts and other mental health crises over a five-year span. Employees say brutal working conditions at the company leave some to reach out for help before ultimately seeking relief through suicide, The Daily Beast reported Monday. Emergency workers were summoned to Amazon warehouses at least 189 times between 2013 and 2018, the report noted, citing police reports and other documents obtained through open reco...
Tags: Amazon, Facebook, Florida, Employment, Sales, Arizona, Crouch, Chloe, Publisher Channel Content, Jace Crouch, Working Conditions at Amazon Amazon, Nick Veasley, Veasley, Etna Ohio


10 Best WordPress Plugins for Your Small Business Website

The right WordPress plugins can make a major difference in your digital marketing campaigns. There are all-star plugins that can help with content strategy, SEO, site security and even Facebook Messenger . Best WordPress Plugins In 2019 But with more than 29,000 WordpPress plugins available, how do you identify the unicorns and weed out the donkeys? I’ve done the work for you. Here, I’ve rounded up 10 best WordPress plugins to add to your website in 2019. 1.  MobileMonkey’s WP-Chatbot Want...
Tags: Google, Wordpress, Sales, Google Analytics, Facebook Messenger, Technology Trends, Publisher Channel Content, Wordfence, WordPress Akismet, Facebook Messenger Best, WordPress WPForms


Trump Administration Says It’s Good For Small Business, Explains Why

Two years into the Trump Administration the economy is strong, and that’s good for business. With two more years to go, how can we expect this administration’s policies to work even more for small businesses? Brian Blase, Special Assistant to the President for Economic Policy, National Economic Council, gives us some answers. What is the Trump Administration Doing to Help Small Businesses? In a nutshell: On a macro-level, the administration cut taxes on businesses. Looking to deregulate. Une...
Tags: Sales, Brian, Trump, Whitehouse, Publisher Channel Content, Small Business News, Trump Administration, Association Health Plans, Economic Policy National Economic Council, Healthcare Brian


What Everyone Ought to Know About Building an Email List for Their Small Businesses

As the popular saying goes, “the money is in the list”. Having an email list is a must for any business because it can give you front row access to your audience so they can get to know you better and trust your business and the solutions you offer. Almost every new entrepreneur wants to grow their email list. Even if you’ve been in business for a while, you should still consider growing your list seeing as how some subscribers may become inactive or opt out as their needs change. Ways to Buil...
Tags: Facebook, Sales, Marketing Tips, Publisher Channel Content, Facebook Ad Facebook


What You Can Learn from LinkedIn’s CEO about Eliminating Useless Meetings

Surely meetings weren’t designed to be useless time sucks that everyone dreads until the minute they’re over. You’ve likely been part of the drill at some point. Entire teams and departments shuffle into the boardroom; a few key people speak and make decisions, while the rest are lost in space thinking about they want for lunch while fighting the urge to nod off. But they don’t have to be that way. Employees should want to go to meetings, but this is rarely the case. Meeting Tips from Two Top ...
Tags: Amazon, Sales, Linkedin, Management, Jeff Weiner, Jeff Bezos, Don, Jeff, Bezos, Weiner, Publisher Channel Content


9 Tips From Top Women in IT You Can’t Afford to Miss

Traditionally, there has been a large gender gap in the world of information technology. However, that gap is shrinking fast. Last year, 20% of Fortune 500 CIOs were women — that’s up from 16% in 2017. There are more women in information technology than ever before and they’re changing the way the enterprise operates. These female leaders are shaping IT while encouraging diversity, innovation and collaboration. They’re driving progress within their organizations and inspiring upcoming women IT ...
Tags: Adobe, Disney, NFL, Sales, CIO, Intel, Ford, National Football League, Symantec, Lenovo, Miss, American Airlines, Don, Stevenson, EVP, Stoddard


Maryland Considers Minimum Wage Increase, How Will Small Businesses Fare?

The Maryland General Assembly voted Wednesday to approve a state $15 minimum wage, sending the bill to GOP Gov. Larry Hogan’s desk for final approval, The Baltimore Sun reports. Maryland Minimum Wage Hogan has opposed raising the current $10.10 minimum wage by a nearly 50 percent increase. The bill passed Maryland’s legislature with enough votes to overcome an executive veto, all but ensuring the bill’s eventual implementation. The bill would raise the state’s minimum wage to $15 an hour incr...
Tags: Maryland, Senate, New York City, Employment, Sales, Ap, Gop, House, Illinois, Democratic, Larry Hogan, Hogan, Baltimore Sun, Maryland General Assembly, Publisher Channel Content, Maryland Minimum Wage Hogan


Why You Need Video for your Small Business

Creating videos for your business is easier than ever before. Even if the extent of your video recording experience is through your personal Instagram or Facebook, you already have the knowledge and tools needed to make quality, engaging content. The power of video extends beyond social media. It can completely transform your relationships with your customers and staff. As a time-strapped small business owner, this means videos can extend your reach while humanizing your brand — and, when done ...
Tags: Facebook, Sales, Startup, Publisher Channel Content, Matt Pierce, TechSmith Academy


Give Us 8 Minutes, We’ll Give You 18 Facebook Messenger Chatbot Tools your Business Needs

Facebook Messenger chatbot tools have exploded onto the tech scene in the past two years. As with many cutting-edge startups, some have fallen and others have risen to take their place. Discover the unicorn chatbot tools that are dominating the industry in 2019. 1. MobileMonkey MobileMonkey is the AI chatbot tool that I founded in 2017 with a focus on Facebook Messenger. MobileMonkey offers a suite of Facebook chatbot features such as chat blasting, comment guard, and a wizard for easily crea...
Tags: Google, Facebook, Sales, Facebook Messenger, Alexa, NLP, Google Sheet, Technology Trends, LivePerson, Publisher Channel Content, AIML, Facebook Messenger Chatbot Tools, Facebook Messenger MobileMonkey, Facebook API Botkit, Botsify Botsify, Botsociety Botsociety


Motivate your Sales Team with these 30 Contests

Brilliant sales contest ideas can motivate your sales team to reach unprecedented heights. Sales competitions tap into core aspects of human psychology, unearthing new levels of drive, focus, and energy in your sales reps. The virtues of healthy competition are well-documented. According to Psychology Today, “good competitiveness is the drive to accomplish a goal, bring out the best in individuals, [and] help them understand themselves.” In their article The Psychology Behind Competition: Why I...
Tags: Sales, Intel, Club, United, Harvard Business Review, Clayton Homes, Gilmore, KPI, DepositPhotos, Publisher Channel Content, Green Jacket, Nigel Green, SPIF, Commission Spike Sales Incentive Description, Office Vs Office


The Future of Facebook and Messenger: Why It’s Important for Your Business

Messaging is at the core of Facebook’s future, according to Mark Zuckerberg just last week. Facebook’s CEO announced a vision of “a privacy-focused messaging and social networking platform” where people can communicate securely. Notice how messaging takes the center spotlight? Essentially, this doubles down on another of Facebook’s recent announcements — the social networking giant is working to integrate Messenger, Instagram, and WhatsApp, another move where messaging stands at the heart of Fa...
Tags: Facebook, Mark Zuckerberg, Messenger, Sales, Social Media, Facebook Messenger, Facebook Facebook, Publisher Channel Content, Messenger Instagram, People Like Facebook Messenger