Posts filtered by tags: Salsify[x]


 

Digital Growth Presentation Available

Last week the Integer Group partnered with Salsify as part of their Digital Growth Webinar Series for the Webinar “Maximizing Your Amazon Advertising Investment with Demand Side Platform." The webinar discussed: –How Demand Side Platform Provides Additional Tools over AMS–How to Take Early Advantage of DSP and Reach More Customers, Faster–How to Make DSP Part of a Comprehensive Amazon Merchandising Strategy Click here to download the presentation.
Tags: Amazon, Sem, Conference, DSP, Webinar, Integer, Integer.com, Shopper Culture, Shopper Marketing, Shopperculture.com, The Integer Group, Integer Group, Salsify, Branding and selling, Amazon Advertising Investment, Ecommce


Digital Growth Webinar Series

Today's shoppers are online shoppers and Amazon is a key destination for many. But reaching those shoppers is critical and takes some keen insight on digital advertising and strategy. Wondering how to achieve digital growth in 2019? The Integer Group has partnered with Salsify as part of their Digital Growth Webinar Series. Tune in on Thursday, February 7th at 1PM ET for the Webinar “Maximize Your Amazon Advertising Investment with Demand Side Platform,” featuring Aric Annear, Group Director eC...
Tags: Amazon, Sem, DSP, Integer Group, Salsify, Amazon Advertising Investment, Aric Annear, Comprehensive Amazon Merchandising Strategy


Boston’s Salsify Buys Austin Maker of E-Commerce Chat Tools

Salsify, a maker of e-commerce software, has acquired Welcome Commerce, an Austin-based developer of chat technology.Boston-based Salsify sells technology that helps retail brands like Michelin   and Anheuser-Bush manage their products across e-commerce platforms such as Amazon (NASDAQ: AMZN) , Walmart (NYSE: WMT) , or Target (NYSE: TGT) . Adding Welcome’s chat technology “is a logical extension” of that mission, says Jason Purcell, Salsify’s co-founder and CEO.“In addition to helping brands...
Tags: Amazon, Deals, Cyber Monday, Startups, Boston, Funding, Trends, Investment, Walmart, E-commerce, People, Vc, Software, Austin, Innovation, Venture Capital


Salsify Grabs $43M to Help Brands Navigate Amazon & E-Commerce

In the online shopping age, it can be difficult for businesses to keep all of their product information updated and relevant to potential customers.Boston-based startup Salsify has spent several years helping brands manage their product content across Amazon (NASDAQ: AMZN), Google (NASDAQ: GOOGL) ads, the websites of brick-and-mortar retailers, and other digital marketplaces. Salsify claims it has been gaining traction in the market, winning new customers this year such as Anheuser-Busch, Miche...
Tags: Google, Amazon, Startups, Boston, Trends, Tech, Walmart, E Commerce, Vc, Retail, Oracle, North Bridge Venture Partners, Venrock, Matrix Partners, Greenspring Associates, Amazon NASDAQ


Moltin Gets $8M Round Led By Underscore, Names Ex-Demandware Exec CEO

As shopping experiences continue to take new forms—think social media, smart televisions, virtual assistants, and video games—the complexity of building and managing multi-faceted e-commerce systems is growing. That creates opportunities for companies like Moltin, a startup that develops cloud-based software tools that power the back-end infrastructure of e-commerce applications. Its application programming interfaces (APIs) and software dashboard help brands and retailers manage their in...
Tags: Startups, Y Combinator, Boston, Trends, Tech, E-commerce, Vc, Software, Retail, Api, Salesforce, Connect Ventures, Demandware, National blog main, Boston blog main, San Francisco blog main


Boston Tech Watch: Immelt, VirZoom, Salsify, ClickSoftware & More

It’s time to catch up on some of the latest Boston-area tech headlines: —There were two notable venture capital hires this week with Boston ties. General Catalyst Partners named departing American Express CEO Ken Chenault as chairman and a managing director. Chenault will be based in the venture capital firm’s New York office, the New York Times reported. General Catalyst also has locations in Cambridge, MA—where it was founded—and the Bay Area. Chenault also recently joined the boards of...
Tags: Startups, Facebook, Y Combinator, New York, Ge, Stanford, Boston, Trends, Tech, Vc, Software, New York Times, American Express, General Electric, General Catalyst, EMC


Salsify fetches $30 mln Series C

Boston-based Salsify, a product content management platform provider, has raised $30 million in Series C funding. Underscore.VC led the round with participation from return backers Venrock, Matrix Partners and North Bridge. Source: Press Release
Tags: Boston, Trends, VC Deals, Salsify


Salsify Grabs $30M to Go Big in Product Content for Digital Retail

Salsify’s founders know what it takes to build a big, successful software company. They previously served in senior roles at Endeca, the enterprise search and e-commerce technology firm that became a pillar company in the Boston tech scene in the 2000s and was acquired by Oracle for over $1 billion in 2011. Now, they’re attempting to follow in the footsteps of Endeca and, perhaps, turn Salsify into an iconic Boston tech company. Salsify has grown rapidly over the past year, and it will ke...
Tags: Startups, Cloud, Shopping, Boston, Trends, Tech, E-commerce, Vc, Software, Retail, Consumers, North Bridge Venture Partners, Venrock, Matrix Partners, National blog main, Boston blog main


Boston Tech Watch: TVision Tracks Eyeballs, Diffeo Grabs Cash, & More

Here are a few of the latest happenings in the Boston-area tech scene: —MIT spinout TVision Insights raised $6.8 million in an investment round led by Accomplice, with contributions from Golden Venture Partners, Jump Capital, Itochu Technology Ventures, and Project 11 Ventures. The Boston-based company uses sensors and software to detect TV viewers’ eyes, in order to capture and analyze data about TV viewing behavior. The startup has raised a total of at least $9.3 million from investors to...
Tags: Startups, Boston, Israel, Trends, Tech, It, Mit, Vc, Software, Sensors, Chicago, Cambridge, Tokyo, SEC, TechStars, EMC


Make Omnichannel Improvements with PCM Solutions

In today's omnichannel world, it's neccessary for consumers to have a consistent product content experience. Creating, managing, and syndicating product content (content that serves the needs of each retailer and retail experience), however, demands collaboration and integration with numerous systems and it can quickly prove overwhelming... [[ This is a content summary only. Visit my website for full links, other content, and more! ]]
Tags: Blogging, Wm-software, Wm-ecommerce, PCM, Salsify


Wayfair, Amazon Led Boston Tech’s 2015 Hiring Binge—What’s Next?

Boston-area software companies just capped off their busiest year of hiring since 2012, but there are signs of a possible slowdown on the horizon. Local digital-tech companies added approximately 755 net new jobs in the fourth quarter last year, according to the most recent quarterly study of local data compiled by John Barrett, a Boston-area partner with executive recruiting firm On Partners. Overall in 2015, Boston’s tech sector posted its strongest annual hiring gains since Barrett began...
Tags: Google, Amazon, Startups, Layoffs, New York, Texas, Jobs, Boston, Recruiting, It, Software, Maine, Tripadvisor, West Coast, Talent, East Coast