Posts filtered by tags: SAP)[x]


 

How to Intertwine Online & Offline Tactics to Cultivate B2B Influencer Relationships

Effective B2B influencer marketing is rooted in brands developing and nurturing relationships —relationships with individuals who have the relevant topical expertise, reach, and resonance to align with the goals of the brand. Of course, those relationships are often cultivated in the digital realm via social media, email, and audio or video conferencing. And that's OK. We've all gone digital. But there’s simply no replacement for face-to-face communication—and B2B marketers may have ...
Tags: Seo, B2b Marketing, Influencer Marketing, Sap, Online Marketing, Toprank Marketing, Gertrude, Host, Ann Handley, Lee Odden, MarketingProfs B2B Forum, Eric Kavanagh, Bloor Group, Max Wessel


VC-backed ThetaRay appoints Mann as CMO

Israel and New York City-based ThetaRay, a provider of AI-based big data analytics, has named Steve Mann as chief marketing officer. He is the former CMO for Arachnys and Axioma. ThetaRay’s backers include Jerusalem Venture Partners, GE, Bank Hapoalim, OurCrowd and SVB Investments. PRESS RELEASE NEW YORK, May 21, 2019 /PRNewswire/ — ThetaRay, the leading provider of AI-based Big Data analytics, today announced the appointment of Steve Mann as Chief Marketing Officer. As CMO, he will focus on cre...
Tags: New York, Big Data, New York City, Israel, Trends, CMO, People, Sap, Steve, Emory University, Mann, Steve Mann, Axioma, Jerusalem Venture Partners GE Bank Hapoalim, LexisNexis North America Previously, New York University Steve


7 Top B2B Influencer Marketing Trends for 2020

While there are some who think the expression "influencer" is an expired term, the role of influence on B2B buying decisions is irrefutable. According to the World Federation of Advertisers, 65% of multinational brands will increase influencer marketing spending in the next 12 months and there's good reason for increased confidence: The 2019 Content Preferences Survey from DGR reports 95% of respondents favor credible content from industry influencers as a top preference, a 30% increase compa...
Tags: Youtube, Seo, Linkedin, B2b Marketing, Influencer Marketing, Sap, Toprank Marketing, B2b Influencer Marketing, Ashley, DGR, World Federation of Advertisers, Influencer Marketing Trends, Allen Gannett, Seth Bridges, B2b Marketing Trends, Martech Influencer


Follow up in Github

Hello, this thread is for the Adobe colleagues and those who joined also in GitHub with us and ONLY about project development and test suites for XML and structured XML to integrate different systems with SAP or even non-SAP to SAP. So we will cover all about the XML, the structured XML, the IDOc itself and its integration through the different business processes. These business processes where the XML can participate are diverse. From quality management scenarios to integrate via XML a LIMS...
Tags: Github, Sap, Martin Zanichelli, LIMS, SAP Martin


Blockchain news

US NIST secures 'smart' manufacturing systems with tamper-proof system, releases UML code for implementation. US Offshore Operators Committee kicks-off US Blockchain Consortium. News from SAP's Enterprise blockchain summit, Berlin. Kraken IM's blockchain for engineering. ZiyenCoin, a 'regulated' oil cryptocurrency. But are these really blockchains?
Tags: US, Sap, UML, NIST, US Offshore Operators Committee, US Blockchain Consortium News


Schlumberger to 'open source' core components of its E&P data ecosystem

Schlumberger CEO Paal Kibsgaard, speaking at the 2019 Scotia Howard Weil Energy Conference described navigating 'deepest and longest' downturn. A 'long overdue' modernization program sees deployment of state-of-the-art SAP-based IT framework. Cloud-based Delfi platform for upstream software and new 'digital hardware framework' cited.
Tags: Sap, Schlumberger, Paal Kibsgaard, Delfi, Scotia Howard Weil Energy Conference


The 13 highest-paying internships in tech

Nearly half of all the companies included in Glassdoor's recent ranking of the 25 highest-paying internships were tech firms. Facebook was rated the highest, with a median monthly pay of $8,000 for interns. Visit Business Insider's homepage for more stories. Internships are incredibly valuable for gaining real-world experience before entering the workforce. But they can also be a lucrative source of income, especially in the technology industry. Glassdoor recently published its latest ranking...
Tags: Apple, Google, Facebook, Microsoft, Trends, Intel, Dell, Sap, Cisco Systems, Glassdoor, Cupertino California, ViaSat, Redmond Washington, SAP Enterprise, Tesla Interns, Amazon Interns


Content Curation Inspiration: Types, Examples, & Use Cases for B2B Marketers

If you create and share content, curation is part of your B2B marketing strategy. From seasoning a blog post with key third-party statistics to sharing an interesting article from an industry publication or influencer across your social channels, you’re curating. But content curation has a place beyond adding an insight or two to your content. With large volumes of information available today and short attention spans, curation allows content marketers to create more convenient,...
Tags: Instagram, Seo, B2b Marketing, Content Marketing, Salesforce, NICK, Sap, Content Curation, Toprank Marketing, ERM, Lee Odden, EHS, B2b Content Marketing, Nick Nelson, Antea Group, Digitalist Magazine


After a string of acquisitions including Droga5, an Accenture Interactive exec says 'It's time to put the checkbook away'

Accenture Interactive's acquisition of Droga5 may be its last one for a while, according to Nikki Mendonça, global president of Accenture Interactive Operations.  The advertising wing of the consulting firm is focused on organizing itself after Droga5 and other acquisitions. Accenture is working on ways to help clients with broad business challenges. Visit Business Insider's homepage for more stories. Last month, Accenture Interactive snapped up independent creative agency Droga5 in its bigge...
Tags: New York, Germany, Trends, CMO, Brazil, Ibm, Accenture, Sap, Omd, JPMorgan Chase, Luma Partners, Mendon, Omincom, Kolle Rebbe, Accenture Interactive, Terry Kawaja


An Accenture Interactive exec says it's 'time to put the checkbook away' after its string of acquisitions including Droga5

Accenture Interactive's acquisition of Droga5 may be its last one for a while, according to Nikki Mendonça, global president of Accenture Interactive Operations.  The advertising wing of the consulting firm is focused on organizing itself after Droga5 and other acquisitions. Accenture is working on ways to help clients with broad business challenges. Visit Business Insider's homepage for more stories. Last month, Accenture Interactive snapped up independent creative agency Droga5 in its bigge...
Tags: New York, Germany, Trends, CMO, Brazil, Warren Buffett, Ibm, Accenture, Sap, Omd, JPMorgan Chase, Luma Partners, Mendon, Omincom, Kolle Rebbe, Accenture Interactive


Big Tech leapt on the blockchain bandwagon but its applications are stuck in cryptocurrency

If there's another use for the tech, venture capitalists aren't particularly interested Huge expectations for blockchain have been created by large suppliers such as IBM, Microsoft, Amazon and SAP, institutions such as The World Economic Forum, some government officials and many market research companies.…
Tags: Software, Sap, IBM Microsoft Amazon


Trust Factors: The (In)Credible Impact of B2B Influencer Marketing

Trust is a currency. It’s arguably the most valuable currency in today’s B2B marketing environment. And much like real money, it needs to be earned; the risks of attempting to counterfeit trust are grave. In the first installment of our Trust Factor series, we discussed how creating best-answer content serves a long-term trust-building strategy . Today we’ll examine the ways in which partnering with influencers can provide a dramatic boost to your brand’s credibility and authority in t...
Tags: Instagram, Seo, B2b Marketing, Cisco, Influencer Marketing, Sap, Toprank Marketing, Ashley, Lee Odden, Prophix, Linda Hamilton, Influencer Marketing Hub, Chris Paine, Trust in Marketing, Trust Factors, trust in B2B marketing


Announcing TechCrunch Sessions: Enterprise this September in San Francisco

Of the many categories in the tech world, none is more ferociously competitive than enterprise. For decades, SAP, Oracle, Adobe, Microsoft, IBM and Salesforce, to name a few of the giants, have battled to deliver the tools businesses want to become more productive and competitive. That market is closing in on $500 billion in sales per year, which explains why hundreds of new enterprise startups launch every year and dozens are acquired by the big incumbents trying to maintain their edge. Las...
Tags: TC, Business, Microsoft, San Francisco, Tech, Companies, Artificial Intelligence, Machine Learning, Ibm, Salesforce, Github, Oracle, Sap, Red Hat, Startup Company, Marketo


Six Categories Of X&O Data Insights

Last week I attended SAP’s SAPPHIRE and CX Live events in Orlando. It was great to see 35,000 or so of my new friends. As you might expect, Experience Management (“XM”) was a dominant theme. Just about every SAP or Qualtrics keynote speech discussed XM, and it was a topic at many of the concurrent sessions. I really enjoyed seeing the XM message come to life in so many different ways. One of the cornerstones of XM is the combination of operational data (“O-data”) and experience data (“X-data”). ...
Tags: Customer Experience, Sap, Orlando, Branding, XM, XM - Experience Management


Timo Meier Leads The San Jose Sharks To A Game 1 Win Over The St. Louis Blues

from Frank Seravalli of TSN, My, oh, Meier it was beautiful. Meier scored twice as the Sharks doubled up the St. Louis Blues, 6-3, to kick off the Western Conference Final at SAP Center. Game 2 is Monday night back at the Shark Tank. Sharks GM Doug Wilson has to be both cheering and dreading Meier’s playoff explosion - because the cash register is ringing. Cha-ching. Meier now has 12 points in his last 11 playoff contests after his second three-point night of the spring. “It’s...
Tags: Sport, San Jose Sharks, Sharks, Sap, St Louis Blues, Meier, Timo Meier, Shark Tank Sharks, Frank Seravalli, Doug Wilson, Brock Boeser, Rantanen, TSN My, Marner Point, Aho Tkachuk Connor Laine


Daily Crunch: Uber goes public

The Daily Crunch is TechCrunch’s roundup of our biggest and most important stories. If you’d like to get this delivered to your inbox every day at around 9am Pacific, you can subscribe here. Uber opens at a disappointing $42 per share At long last, it’s lift-off for Uber . After pricing its initial public offering at $45 per share — at the bottom end of the range it set previously — to raise $8.1 billion, the transportation company began trading today on the New York Stock Exchange, and the ...
Tags: Apple, TC, Uber, Tech, Tim Cook, Jeff Bezos, New York Stock Exchange, North America, Justice Department, Sap, Barra, Hugo Barra, Facebook AR, Daily Crunch, Moon Bezos, Pebbell


Apple CEO Tim Cook talks WWDC student program, coding initiatives and SAP

For the past few years, Apple has been inviting student developers to attend its WWDC conference, which centers on development topics and software. A few students from this year’s batch are getting some more personal attention from Apple as it tries to raise awareness of the program and coding literacy via its Swift Playgrounds and other resources for students and teachers. Most of those students, though, won’t get a surprise personal visit from CEO Tim Cook, which is what happened this we...
Tags: Iphone, Apple, Ios, Ipad, TC, Florida, Technology, Cook, Tech, Ceo, Smartphone, Companies, Software, Itunes, Arkansas, Tim Cook


The San Jose Sharks Advance To The Western Conference Final

from Curtis Pashelka of the Mercury News, The Sharks didn’t need a miraculous comeback Wednesday. They just had to hold on. And after the drama that unfolded at SAP Center two weeks ago, the Sharks had another heart-stopper in Game 7 of their second round series against the Colorado Avalanche. They found a way once again. Joe Pavelski had a goal and an assist in his return to the lineup and Joonas Donskoi’s first goal since Jan. 8 proved to the game-winner as the Sharks beat t...
Tags: Sport, Avalanche, San Jose Sharks, Sharks, Sap, Logan, St Louis Blues, Joe Pavelski, Curtis Pashelka, Joonas Donskoi, Vegas Golden Knights, San Jose Left, San Jose Excitement Sharks


Apple and SAP have expanded their partnership and are now targeting Microsoft's sweet spot (AAPL, SAP)

SAP and Apple expanded their partnership on Tuesday, in news that should annoy Microsoft. SAP will be helping enterprises write new apps using augmented reality tech for the iPad, and will start bringing its software to the Mac.  All in all, its a move that could undermine the dominance of Microsoft Windows in the workplace — and that could take some of the sheen off of Microsoft's HoloLens augmented reality goggles. Visit Business Insider's homepage for more stories. On Tuesday, Apple CEO Ti...
Tags: Apple, Cook, Microsoft, Mac, Trends, ERP, Tim Cook, Warren Buffett, Ibm, Sap, McDermott, Ariba, Microsoft SAP, Bill McDermott, Mac SAP, Mac It


Google’s cloud boss once helped Oracle battle SAP. Now, he’s wooing SAP customers to Google. (GOOG, SAP, ORCL, MSFT)

Google says it has been succesful in wooing SAP customers to Google Cloud, strengthening its existing partnership with the enterprise software giant. That's good news for new Google Cloud CEO Thomas Kurian, formerly of Oracle, the bitter SAP rival. Analysts say Kurian appears to be shaping Google Cloud into a stronger player in a competitive business. Visit Business Insider's homepage for more stories Google says it's wooing more SAP clients to Google Cloud, which is good news for the compan...
Tags: Google, Microsoft, Trends, Oracle, Sap, Amazon Web Services, Idc, Diane Greene, Thomas, Wedbush, Rob Enderle, Ray Wang, Enderle Group, Google Cloud, Steve Koenig, Kurian


SAP CEO welcomes 'fantastic' activist shareholder Elliott

SAP CEO Bill McDermott on Tuesday welcomed a $1.3 billion investment by activist investor Elliott, saying the U.S. hedge fund group was aligned with his goal of expanding margins by driving top-line growth.
Tags: Money, businessNews, Sap, Elliott, Bill McDermott


Apple teams up with SAP to help clients develop iPhone business apps

Business software maker SAP and Apple are teaming up to help clients develop their own mobile business applications using Apple's machine-learning technology.
Tags: Apple, Money, businessNews, Sap


Apple has bought more than 20 companies since November, but we know about only 6 of them (AAPL)

Apple has acquired 20 to 25 companies in the past six months, CEO Tim Cook told CNBC on Monday. At that rate, the popular electronics company has bought a new company every two to three weeks. But most of those acquisitions have been kept on the down-low, and many from the past six months haven't been announced. Read more stories on the Business Insider homepage. Apple has bought 20 to 25 companies in the past six months, according to CEO Tim Cook, but you probably haven't heard about most of...
Tags: Apple, Amazon, Facebook, Mark Zuckerberg, UK, Cook, Softbank, San Francisco, Trends, Bloomberg, Tim Cook, Ibm, Silicon Valley, Cnbc, Sap, Qualtrics Apple


Apple has bought more than 20 companies since November, but we only know about 6 of them (AAPL)

Apple has acquired 20 to 25 companies in the past 6 months, CEO Tim Cook told CNBC on Monday. At that rate, the popular electronics companies has bought a new company every two to three weeks. But most of those acquisitions have been kept on the down-low, and many from the past 6 months haven't been announced. Read more stories on the Business Insider homepage.  Apple has bought 20 to 25 companies in the past 6 months, according to CEO Tim Cook— but you probably haven't heard about most of th...
Tags: Apple, Amazon, UK, Cook, Softbank, San Francisco, Trends, Bloomberg, Tim Cook, Ibm, Silicon Valley, Cnbc, Sap, Disney Plus, Qualtrics Apple


Oracle CEO Mark Hurd says that consolidation is coming as 'underfunded' cloud software companies get bought up: 'Many of the companies will go away' (ORCL)

Oracle CEO Mark Hurd says smaller "underfunded" players in the software-as-a-service market will "go away" amid a trend of consolidation in the industry.  Some analysts agreed with Hurd's view, saying the SaaS market will go through a period of consolidation. Visit Business Insider's homepage for more stories. Oracle CEO Mark Hurd on Wednesday said the tech giant has a "long list of underfunded competitors" in the software-as-a-service market that he predicted "will go away" in a couple of y...
Tags: Google, Microsoft, Trends, Fbi, Silicon Valley, Oracle, Sap, Idc, Trump, Hurd, ORCL, Ray Wang, Mark Hurd, Sarah Sanders, Tim Bajarin, Amazon Web Services Oracle


Apple reported killer iPad sales last quarter, and the reason has a lot to do with Tim Cook's master plan to tap into the $4 trillion business market (AAPL)

On the quarterly conference call, Apple CEO Tim Cook outlined Apple's master plan to sell more devices and services to a massive market. He was talking about the enterprise market, which buys $4 trillion worth of IT every year. Success with this market was one reason for Apple's killer iPad sales. Visit Business Insider's homepage for more stories. Apple has returned to the hallowed ground of a $1 trillion valuation, and one of the high points was its spectacular iPad sales Apple sold $4.9 bi...
Tags: Apple, Cook, Ge, Microsoft, Satya Nadella, Disney, Trends, Cisco, Netflix, Tim Cook, Salesforce, Sap, Aapl, AT T, IBM Cisco Accenture Deloitte, AT T While Apple


TTI v. IBG: Federal Circuit clarifies meaning of “technical solution to a technical problem”

Trading Technologies International, Inc. v. IBG LLC, Interactive Brokers, LLC (Fed. Cir. April 19, 2019).  Panel: Moore (author), Mayer, and Linn  Download TTI v IBG (April 18, 2019) Trading Technologies International, Inc. v. IBG LLC, Interactive Brokers, LLC (Fed. Cir. April 30, 2019), Panel: Moore (author), Clevenger and Wallach.  Download TTI v. IBG (April 30, 2019) This is a long post since it covers two opinions addressing Covered Business Method (CBM) review for business method claims, pl...
Tags: Apple, Law, Uspto, Patent, Sap, Alice, Fed, Board, Moore, Reyna, Mayer, Federal Circuit, Wallach, CBM, Clevenger, Linn


DIY Maple Syrup

Every year, I can’t wait for the SAP season ... it happens at the end of winter, when I start to get tired of the cold :-P … Making your own maple syrup ! What a great way to end the winter :-)Here are the process step by step for making your own syrupYou can also have a look how a made my sugarshac...By: Simon_CloutierContinue Reading » [Author: Simon_Cloutier]
Tags: Lifehacks, Sap, Simon_Cloutier


Pana raises $10 million to help companies arrange travel for onsite interviews

Your last 10 emails with a recruiter before an onsite interview probably shouldn’t be about rebooking your canceled flight. Pana is a Denver startup now setting its sights on the corporate travel market, with a specific eye towards killing the back-and-forth email or spreadsheet coordination. The startup, founded in 2015, first tried to gain an inroad with consumers, but its $49 per month individual-focused travel concierge plan probably limited its reach. Pana’s travel companion app goes free...
Tags: Travel, Startups, TC, Tech, Denver, Sap, Shopify, Bessemer Venture Partners, Bessemer, Devon Tivona, Pana, Kristina Shen, Recent Funding, Techstars Matchstick Ventures, Startups FG Angels, Logitech Quora


Series Tied At One Between The Colorado Avalanche And San Jose Sharks

from Mike Chambers of the Denver Post, The Avalanche, just as it did in the first-round playoff series against Calgary, answered a losing performance in Game 1 on the road to win Game 2 in the same hostile environment. On Sunday in a building they hadn’t won in since 2015, the Avs put together a workmanlike effort after a shoddy first period to defeat the San Jose Sharks 4-3 at SAP Center to even the Western Conference semifinal playoff series 1-1. Smooth-skating defenseman Tyson Barrie ...
Tags: Colorado, Sport, San Jose Sharks, Calgary, Sap, Mike Chambers, Denver Post, Mikko Rantanen, Nathan MacKinnon, Tyson Barrie, Gabe Landeskog, Belolw