Posts filtered by tags: Snap Inc[x]


 

Section 230 did not protect Snapchat from negligence liability in car crash lawsuit over Speed Filter

The tragic facts Landen Brown was using Snapchat’s Speed Filter in 2017 when the car in which he was riding with two other young men crashed after reaching speeds above 120 miles per hour. The Speed Filter documented how fast the car was traveling. The crash killed Landon and the other two occupants. The parents of two of the passengers sued Snap, Inc. (the purveyor of Snapchat), claiming that the app was negligently designed. The parents alleged, among other things, that Snap shoul...
Tags: Law, Snapchat, Negligence, Landon, Plaintiffs, Section 230, Snap Inc, Ninth Circuit On, Landen Brown, Snapchat Lemmon


Snap Diversity Annual Report Details 2020 Progress, Initiatives for 2021 and Beyond

Thursday is a big day for diversity, equity and inclusion at Snap Inc., as the company released its Diversity Annual Report for 2021 and detailed the formation of a new industry coalition along those lines. Dell Technologies, Intel, Nasdaq, NTT Data and Snap introduced the Alliance for Global Inclusion Thursday, saying that the group developed...
Tags: Advertising, Diversity, Snap Inc, Social Pro Daily, Equity and Inclusion, Dell Technologies Intel Nasdaq NTT Data


Verizon, Snapchat Join Forces on Another 5G-Enabled AR Landmarker Lens

Verizon teamed up with Snap Inc. on their second 5G-enabled augmented reality landmarker lens. The first one debuted last November and featured a 3D Bitmoji of Eric Burton of Black Pumas dancing to the band's entire hit song, "Colors," near the New York Public Library's Main Branch on Fifth Avenue. The new lens transforms a...
Tags: Verizon, Advertising, New York Public Library, 5g, Eric Burton, Snap Inc, Social Pro Daily, Black Pumas, Verizon Snapchat Join Forces


Snap Acquires Crowdsourced 3D Mapping Tech Outfit Pixel8earth

Snap Inc. confirmed its acquisition of crowdsourced 3D mapping technology company Pixel8earth. According to a Form 10-Q filed with the Securities and Exchange Commission, Snap paid $7.6 million for Boulder, Colo.-based Pixel8earth. The Pixel8earth team--co-founder and CEO Sean Gorman, director of analytics Chris Helm, chief technology officer Pramukta Kumar and software engineer Winnie Palangpour--will join...
Tags: Advertising, Artificial Intelligence, Boulder Colo, Snap Inc, Social Pro Daily, Sean Gorman, Pramukta Kumar, Securities and Exchange Commission Snap, Chris Helm, Winnie Palangpour


Snapchatters Gear Up for a Return to Movie Theaters

As Covid-19 vaccines become more widely available and more businesses begin reopening their doors or increasing their capacities, the No. 1 post-pandemic activity that Snapchatters are looking forward to is going to the movies. Snap Inc. found that Snapchat users were significantly more likely to cite movies as their most-desired post-pandemic activity than non-users. The...
Tags: Advertising, Snap Inc, Social Pro Daily, Chat & Messaging


How Snapchatters Plan to Celebrate Mother’s Day, Father’s Day This Year

Mother's Day and Father's Day 2021 are about reunions for many Snapchatters, with the extended availability of Covid-19 vaccines prompting plans to finally meet in person again. Surveys conducted by Snap Inc. found that 75% of Snapchat users plan to celebrate their parents or extended family on Mother's Day and Father's Day, with 81% believing...
Tags: Advertising, Snap Inc, Social Pro Daily, COVID, Chat & Messaging


Old Spice Teams Up With Snap on AR Experiences for Its ‘Wild Collection’

Old Spice teamed up with Snap Inc. to create seven unique augmented reality experiences--one for each of the seven characters in the deodorant brand's recently redesigned "Wild Collection." The redesign is part of Old Spice's "Smell Ready for Anything" campaign, which kicked off earlier this year with the aim of helping men manifest their own...
Tags: Advertising, Artificial Intelligence, Snap Inc, Social Pro Daily


Snap, LACMA Unveil First 5 Monumental Perspectives AR Monuments

The first collection of the Monumental Perspectives project, detailed last December by Snap Inc. and the Los Angeles County Museum of Art, was released Tuesday. The multiyear program from Snap and LACMA is bringing Los Angeles-based artists and Snapchat Lens Creators together to create augmented reality monuments and murals celebrating diverse histories and perspectives from...
Tags: Advertising, Los Angeles, Artificial Intelligence, LACMA, Los Angeles County Museum of Art, Snap Inc, Social Pro Daily, Snapchat Lens Creators


Defining Your Brand Vision

Brand vision is intention. It can be a single-minded intent, or a group of goals and objectives — typically no more than one, two or three. Steve Jobs wanted this, “Put a ding in the universe.” Henry Ford wanted to make cars that ordinary Americans could afford. (Consider that in Henry’s era, people were driving the equivalent of $200,000 Teslas while everyone else was riding a horse.) Tesla Motor’s vision is to accelerate the world’s transition to sustainable energy. And Elon Musk’s newest v...
Tags: Apple, Google, Amazon, Elon Musk, Bali, Steve Jobs, US, San Francisco, Netflix, Tim Cook, Walt Disney Company, Airbnb, Zappos, Jeff Bezos, James Freeman, Vision


Want to take a road trip with Kevin Costner? Investors are betting you will

Woody Sears has long been interested in storytelling. Following the debut in 2007 of the first iPhone, he founded a storytelling app called Zuuka that built up a library of narrated and illustrated kids’ books for the iPhone and iPad. Sears later sold that company to a small New York-based outfit. But Sears, who is based in Santa Barbara, California, isn’t done with stories yet. Instead, he just raised $1.6 million in seed funding for his second and newest storytelling startup, HearHere, a subsc...
Tags: Startups, TC, Apps, New York, Groupon, Tech, Venture Capital, Sears, AAA, Andrew Mason, Kevin Costner, Kevin, Santa Barbara California, Costner, Woody, Marcus Lemonis


Want to take a road trip with Kevin Costner? Investors are betting you might

Woody Sears has long been interested in storytelling. After spending several years in sales after nabbing an MBA from Pepperdine — and following the debut in 2007 of the first iPhone — he founded a storytelling app called Zuuka that built up a library of narrated and illustrated kids’ books for the iPhone and iPad. Sears later sold that company to a small New York-based outfit. But Sears, who is based in Santa Barbara, Calif., isn’t done with stories yet. Instead, he just raised $1.6 million in ...
Tags: Startups, TC, New York, Groupon, US, Tech, Venture Capital, Sears, AAA, Andrew Mason, Kevin Costner, Kevin, Costner, Santa Barbara Calif, Woody, Pepperdine


Snap Helps Marketers Gear Up for a Return to Normalcy in Back-to-School Sales

While there is still ample time left in the current school year, there is also ample time for marketers to begin preparing for the next school year, and Snap Inc. is providing them with resources to optimize for a hopeful return to in-person learning. Snap Thursday introduced a back-to-school hub with insights and research demonstrating...
Tags: Advertising, Platforms, Snap Inc, Social Pro Daily


Snapchat is developing its own take on TikTok Duets with a new ‘Remix’ feature

One of the challenges that some would-be TikTok rivals have faced is that they often lack the same robust set of content creation tools, like filters, effects, and tools for repurposing others’ content — like TikTok’s Stitch and Duet, for example. It now appears that Snapchat is working to correct that latter problem, however, as it’s been spotted working on a TikTok Duets-like feature called “Remix,” designed for replying to Snaps. This feature will allow users to create new content using their...
Tags: Social, Apps, Video, Remix, Instagram, Social Media, Tech, Spotlight, Snapchat, Creators, Social Network, Eta, Snap, Snap Inc, Tiktok, Alessandro Paluzzi


How Are Snapchatters Celebrating Easter, Holi, Passover and Ramadan?

For the second consecutive year, holidays and festivals that fall in March and April--Easter, Holi, Passover, Ramadan--will be celebrated differently due to the pandemic, and Snap Inc. shared its findings on how Snapchatters plan to adjust their celebrations while upholding traditions. One-half of Snapchat users said they plan to celebrate a holiday or festival this...
Tags: Advertising, Snap Inc, Social Pro Daily, Chat & Messaging


Gismart Brings Crazy Run to Snap Games

Game developer Gismart is getting cozier with Snap Inc.'s Snap Games, releasing its second game on the platform, Crazy Run, and integrating Bitmoji into its other titles, starting with Perfect Expert 3D. Bitmoji for Games enables developers to personalize players' experience by enabling them to bring their avatars to console, mobile and PC games, and...
Tags: Gaming, Advertising, Snap Inc, Social Pro Daily, Gismart


TryNow raises $12M to bring try-before-you-buy, Amazon Wardrobe as a service to online retailers

Amazon’s Prime Wardrobe has been a key way for the e-commerce giant to expand its reach selling clothing and other apparel: giving shoppers an easy way to try on several items, return what they don’t want, and pay for what they keep has helped it cross the virtual chasm by bringing the online experience a little closer to what it’s like to shop for fashion in physical stores. Now, a startup that’s built “Prime Wardrobe as a service” to help smaller competitors offer its shoppers the same experie...
Tags: Amazon, TC, San Francisco, Tech, Canada, Davis, Max Levchin, David Sacks, Shopify, Shine, Le Tote, Magento, Max, Ben, Benjamin, Benjamin Davis


TryNow raises $12M to bring try-before-you-buy, Prime Wardrobe as a service to online retailers

Amazon’s Prime Wardrobe has been a key way for the e-commerce giant to expand its reach selling clothing and other apparel: giving shoppers an easy way to try on several items, return what they don’t want, and pay for what they keep has helped it cross the virtual chasm by bringing the online experience a little closer to what it’s like to shop for fashion in physical stores. Now, a startup that’s built “Prime Wardrobe as a service” to help smaller competitors offer its shoppers the same experie...
Tags: Amazon, TC, Ecommerce, San Francisco, Tech, Canada, Davis, Max Levchin, David Sacks, Shopify, Shine, Le Tote, Magento, Max, Ben, Benjamin


Snapchat Creative Council to Young Black Women: ‘Show Them Who WE A/RE’

The Snapchat Creative Council, formed by Snap Inc. and Adcolor last September, shared its first winning campaign this week, "Show Them Who WE A/RE." The multiyear partnership between Snap and Adcolor was formed to unite leading Black creatives and have them address challenging issues across civic engagement, education and mental health, driving awareness among the...
Tags: Advertising, Diversity, Snap Inc, ADCOLOR, Social Pro Daily, Equity and Inclusion, Snapchat Creative Council


Snap acquires Fit Analytics, a fitting technology startup, to double down on fashion and e-commerce

“Snap, Inc. is a camera company,” Snap notes on its homepage, and while a lot of its effort up to now have been about using that camera ethos to help people share images of their lives with their social circles on its flagship app Snapchat, today the company made an acquisition to further that camera reach in another direction: selling fashion and more generally, e-commerce and shopping. Snap today confirmed that it has acquired Fit Analytics, a startup based in Berlin that has built technology ...
Tags: Apple, Google, Amazon, Social, Fundings & Exits, Europe, Instagram, Finance, Berlin, US, Tech, Analytics, Beijing, Ralph Lauren, Snap, PitchBook


Snap is taking a significant step into fashion e-commerce with its acquisition of Fit Analytics

“Snap, Inc. is a camera company,” Snap notes on its homepage, and while a lot of it effort up to now have been about using that camera ethos to help people share images of their lives with their social circles, today the company made an acquisition to further that camera reach in another direction: selling fashion and more generally, e-commerce and shopping. The company today confirmed that it has acquired Fit Analytics, a startup based in Berlin that has built technology to help shoppers find t...
Tags: Apple, Google, Amazon, Social, Fundings & Exits, Europe, Instagram, Finance, Berlin, US, Tech, Analytics, Beijing, Ralph Lauren, Snap, PitchBook


Snap Scoops Up Virtual Apparel-Sizing Company Fit Analytics for Ecommerce Expansion

Snap Inc.'s latest acquisition may be a perfect fit to lure apparel brands to advertise on its platform. On Wednesday, Snapchat's parent announced it had acquired Berlin-based size recommendation engine Fit Analytics, which counts over 18,000 retailers and brands as users of its solutions. Terms were not disclosed. The company's flagship product, Fit Finder, helps...
Tags: Ecommerce, Berlin, Advertising, Mergers & Acquisitions, Snap Inc


Meet Baroness Oona King, Bringing a Parliamentary Touch to DEI Initiatives at Snap Inc.

Titles like vice president and director are commonplace when looking at the LinkedIn profiles of corporate executives. Baroness King of Bow, however, is a rare one. Snap Inc. vp of diversity, equity and inclusion Oona King took the path less traveled to her current job. She calls herself a "recovering politician," having spent 20 years...
Tags: Advertising, Diversity, Oona King, Snap Inc, Equity and Inclusion, Baroness Oona King


Mars Petcare Brand PEDIGREE Launches NEW “Hero-ish” Campaign

The latest campaign from the PEDIGREE brand is called “Hero-ish.”   The campaign highlights the big personalities of small dogs and the superpowers they   think   they have, hence “hero-ish.”   Creative agency BBDO NY developed a suite of new assets for the campaign, including a   digital comic book, two 15-second online videos and a Snapchat lens and filter.     The comic book , called "The League of Hero-ish Small Dogs," stars small dog influencers   Coco ...
Tags: Featured, Advertising, Pedigree, Bertie, Ducky, BBDO, David Lubars, Amy Wertheimer, Gianfranco Arena, Greg Hahn, Peter Kain, David Rolfe, Chris Prynoski, Titmouse Inc, Pet Care & Food, Snap Inc


Snap Promotes Sofia Gross to Head of Policy Partnership and Social Impact

Snap Inc. promoted Sofia Gross to head of policy partnership and social impact. Gross has been with the company since July 2015, joining as producer, politics and news and working on public policy for political and nonprofit partnerships from June 2016 through June 2019, when she was named public policy manager, political government and nonprofit...
Tags: Advertising, Social Impact, C-Suite, Snap Inc, Social Pro Daily, Sofia Gross


Reddit Names First Ever CFO, Drew Vollero

Reddit has its first ever chief financial officer: Drew Vollero, who joins the platform from security and facility services firm Allied Universal, where he held the same role. Vollero also served as Snap Inc.'s first CFO, leading the company through its 2017 initial public offering, following senior finance roles with Mattel, Taco Bell and Pepsi....
Tags: Advertising, Reddit, C-Suite, Snap Inc, Drew Vollero, Vollero, Allied Universal, Social Pro Daily, Mattel Taco Bell


Reddit Appoints Drew Vollero as CFO

(Reuters) - Social media company Reddit appointed Drew Vollero as its chief financial officer on Friday .Vollero had served as Snap Inc's first CFO...
Tags: Reddit, Reuters Social, Snap Inc, Drew Vollero, Vollero


Gannett Will Promote Snapchat’s Advertising Platform to Small Businesses in the US, Canada

Snap Inc. reached its first sales partnership in the local business advertising space, entering into an agreement with media giant Gannett, which will promote Snapchat's advertising platform to its network of advertisers in Canada and the U.S. The pact enables Snap to benefit from Gannett's LocalIQ marketing solution, which works with more than 100,000 small...
Tags: Media, Advertising, Snapchat, Canada, Gannett, US Canada, Snap Inc, Social Pro Daily, Gannett Will Promote Snapchat


Gannett to sell ads on Snapchat to local businesses in digital marketing collaboration

Gannett, owner of USA TODAY and more than 250 other daily publications, reached the deal with Snap Inc., to sell ads to its local business clients.       [Author: USA TODAY]
Tags: Usa, News, Usa Today, Gannett, Snap Inc


Dentsu Media Enters Into Partnership With OZY

This week, Dentsu Media announced it is entering into a new, multiyear partnership with international multiplatform media and entertainment company OZY. The move reflects Dentsu Media's investment in "meaningful media" as part of a larger reorganization at the company and follows Dentsu's innovation partnership with Snap Inc. last September. A forward-thinking partner The partnership is...
Tags: Media, Advertising, Dentsu, Media Agencies, Snap Inc, Dentsu Media


Can Snap Sustain Revenue Growth of 50% Annually Over the Next Several Years?

Snap Inc. made some ambitious promises at its Investor Day Tuesday, saying that it expects sustained annual revenue growth of 50% for the next several years, and detailing how each of the five buttons at the bottom of the Snapchat application have contributed and will contribute to that growth. Co-founder and CEO Evan Spiegel said...
Tags: Advertising, Evan Spiegel, Co, Snap Inc, Social Pro Daily, Chat & Messaging