Posts filtered by tags: Social Pro Daily[x]


 

Will TikTok Users Scream When They Hear Ghostface?

Paramount Pictures and Spyglass Media Group are spooking TikTok users prior to the Jan. 14, 2022, release of the reboot of classic horror film Scream. The video creation platform rolled out a new text-to-speech option featuring Roger L. Jackson voicing the character of Ghostface. David Arquette and Drew Barrymore, stars of the original film in...
Tags: Advertising, Drew Barrymore, Paramount Pictures, Platforms, David Arquette, Social Pro Daily, Spyglass Media Group, Roger L Jackson


Community Chest: Twitter Scoops Up Team From Chat App Sphere

The team behind Sphere, a free chat application on Android, iOS and the web created to "transform groups into vibrant communities," will be joining Twitter. The social network said roughly 20 employees--including co-founders Nick D'Aloisio and Tomas Halgas--will work out of its office in London with a focus on Communities, creators, direct messages and tweets....
Tags: London, Advertising, Mergers & Acquisitions, Nick D Aloisio, Social Pro Daily, Tomas Halgas


Merch Table: Shopify Integrated Into Spotify for Artists

Spotify for Artists and Shopify are teaming up on a virtual merch table. The integration of ecommerce platform Shopify into Spotify for Artists gives artists on the streaming platform the opportunity to grow revenue by connecting their Shopify store via Spotify for Artists, managing inventory and controlling which items are featured on their pages. Items...
Tags: Spotify, Advertising, Shopify, Social Pro Daily, Audio & Podcasting, Shopify Integrated Into Spotify


Facebook Elevate Campaign Strives to Bring Awareness ‘To New Heights’

Facebook kicked off an on-platform campaign to back its Facebook Elevate initiative, which supports Black and Hispanic/Latinx business owners. The social network said the aim of "To New Heights" is to raise awareness of the free mentorships, resources and training available to those communities via Facebook Elevate. "To New Heights" consists of two main creative...
Tags: Facebook, Advertising, Diversity, New Heights, Social Pro Daily, Equity and Inclusion, Facebook Elevate, Facebook Elevate Campaign Strives, Facebook Elevate To New Heights


Facebook News Continues to Evolve as Its Second Anniversary Approaches

As the two-year anniversary of the debut of the stand-alone Facebook News tab approaches, the social network shared some updates on its progress and improvements to the product that being explored. Facebook News debuted in the U.S. Oct. 25, 2019, and it has since been rolled out in Australia, Germany and the U.K. The social...
Tags: Advertising, Platforms, Facebook News, Australia Germany, Social Pro Daily, Facebook News Continues


Navy Federal Credit Union, NHL Extend Their Partnership

Navy Federal Credit Union remains the official military appreciation partner of the National Hockey League following a multiyear extension of the partnership that began in 2018. The focus is on recognizing and supporting veterans and active-duty service members and their families at NHL tentpole events, during broadcasts and across the league's digital and social platforms....
Tags: Advertising, NHL, National Hockey League, Navy Federal Credit Union, Sports Marketing, Social Pro Daily, Navy Federal Credit Union NHL


Facebook Adds a New Tool for Group Administrators

Facebook expanded upon its crackdown on groups that violate its rules, adding to measures it put in place in March. The social network said Wednesday that all groups content from members who have broken its community standards elsewhere on the platform will be demoted, with the severity of these actions ramped up as more violations...
Tags: Facebook, Advertising, Platforms, Social Pro Daily, Facebook Adds a New Tool for Group Administrators


Facebook Updates Steps to Continue Adapting to Apple iOS 14.5+

Facebook detailed steps it is taking to improve the accuracy of its iOS 14.5+ campaign reporting following last month's estimate that, in aggregate, it had been underreporting iOS web conversions by approximately 15%. The social network updated its aggregated event measurement by enabling view-through attribution by default for newly created campaigns using web events. Vice...
Tags: Apple, Facebook, Advertising, Measurement, Social Pro Daily, Facebook Updates Steps


Messenger From Facebook: How to Use the Dune Chat Theme

Messenger From Facebook released a Dune chat theme that allows users to add a desert background to their conversations. When a user activates the Dune chat theme in a conversation, the conversation's emoji will automatically be updated to the new moon emoji. Our guide will show you how to use the Dune chat theme in...
Tags: Facebook, Advertising, Social Pro Daily, Chat & Messaging


Google Pixel 6 Smartphone Sports Quick Tap to Snap Feature

Snap Inc. CEO Evan Spiegel unveiled the new Quick Tap to Snap feature for Google's Pixel 6 smartphone at the tech giant's Pixel Fall Launch event Tuesday. The partnership marks the first time Snap has created a camera mode version of Snapchat that is accessible directly from the lock screen of a smartphone, and it...
Tags: Google, Advertising, Snapchat, Evan Spiegel, Pixel, Platforms, Google Pixel, Snap Inc, Social Pro Daily


Snap Details New Slate of Snap Originals

Snap Inc. introduced a slate of new Snap Originals this week. The company wrote in a blog post, "From honest conversations on mental health, to inspiring stories of loved ones reunited after a time of distance and isolation, Snap Originals speak to the issues most important to the Snapchat Generation. We're also continuing to expand...
Tags: Advertising, Platforms, Snap Inc, Social Pro Daily, Snap Originals


WhatsApp Adds Catalog Collections

People already had the ability to view products directly in a WhatsApp business profile, and the Facebook-owned messaging application added catalog collections to the mix Wednesday. Businesses can now organize items in their catalogs by category, making it easier for potential customers to find what they are looking for without having to browse through long...
Tags: Facebook, Advertising, Social Pro Daily, Chat & Messaging


Yelp: 85% of US Businesses That Temporarily Closed Due to Covid Are Back

Business directory and crowdsourced review forum Yelp released its data for the third quarter of 2021 on businesses in the U.S. that temporarily closed due to the pandemic and have since reopened. Yelp said that as of Sept. 30, 85% of businesses in the U.S. that were temporarily shuttered by the coronavirus had reopened their...
Tags: Advertising, US, Yelp, Social Pro Daily, Coronavirus


Here Are All the New Products, Features Being Introduced at Pinterest’s Creators Festival

Pinterest plans to unveil several new products and features at its second annual Creators Festival Wednesday. A Pinterest spokesperson said in an email, "For brands, these new features will make Pinterest more shoppable than ever before, enabling visual search on video content for the first time. For creators, these new features will empower them to...
Tags: Pinterest, Advertising, Platforms, Social Pro Daily


Instagram Details Insights Updates

Instagram rolled out several updates to insights on its platform Tuesday. Its new accounts engaged metric tallies the number of accounts that engaged with the content of a business or creator in a given time period, and it offers demographic information such as top age ranges, cities, countries and genders, as well as a breakdown...
Tags: Advertising, Measurement, Social Pro Daily, Instagram Details Insights Updates


Spotify Expands Megaphone to 4 Countries in Europe

Spotify rolled out Megaphone--its all-in-one podcasting platform for analytics, monetization and publishing--in four European markets Tuesday: France, Germany, Italy and Spain. The streaming platform cited data from eMarketer, which found that podcast listening in Europe now reaches between 20% and 30% of internet users in the markets where Megaphone debuted Tuesday. The company also shared...
Tags: Spotify, Europe, Advertising, Spain, France Germany Italy, Social Pro Daily, Audio & Podcasting


Twitter, Variety Team Up on Trending TV Chart

Twitter and Variety joined forces on a new Trending TV chart that ranks happenings, moments and titles in the streaming and television sectors based on engagement on the social network. The Trending TV chart will be hosted on a landing page within Variety's TV section and embedded on the right rail across stories on Variety.com....
Tags: Media, Advertising, Variety, Social Pro Daily, Twitter Variety Team Up, Twitter and Variety


YouTube Begins Its Push Into Live Shopping

YouTube is making big moves in the live shopping game, detailing an integrated shopping experience it has been intensively testing, with creators representing a big part of the mix. The Google-owned video platform cited a study it conducted with Publicis and TalkShoppe, saying that 89% of YouTube viewers who responded believe creators on the platform...
Tags: Google, Ecommerce, Advertising, Publicis, Social Pro Daily


Instagram Kicks Off Product Week

Instagram kicked off its first ever Product Week, introducing new features across feed and Reels. The "festivities" kick off Tuesday with Collabs, a new way for people to co-author feed posts and Reels, which is being tested by Instagram. Users can invite other accounts to be collaborators on posts or Reels via the tagging screen....
Tags: Advertising, Platforms, Collabs, Instagram Users, Social Pro Daily, Instagram Kicks Off Product Week


Discord Nitro: How to Edit Your Server Profile

Discord users have the ability to use a different display nickname in each of their servers. Discord Nitro subscribers can also use a different avatar in each of their servers. If you ever want to change your server nickname or avatar, you'll need to update your server profile for the individual server. Our guide will...
Tags: Advertising, Platforms, Social Pro Daily


TikTok Takes the Wraps Off Its First Ever Discover List

TikTok Tuesday unveiled its first-ever Discover List to highlight creators on its platform that are "changing the game in their respective lanes--and beyond." The video creation platform said in a blog post Tuesday, "Creators are the heart and soul of TikTok. From the pioneers driving change, to the tastemakers whipping up one-of-a-kind creations in the...
Tags: Advertising, Platforms, Social Pro Daily


Snap Introduces Arcadia, a Global Creative Studio for Branded AR Content

Snap Inc. opened the doors Tuesday to Arcadia, a new global creative studio for branded augmented reality. The company said Arcadia marks the newest member of its AR ecosystem, which also includes more than 40 trusted partners, tools like Lens Web Builder and its Creator Marketplace, which was introduced in May. Snap cited a recent...
Tags: Advertising, Artificial Intelligence, Arcadia, Snap Inc, Social Pro Daily, Lens Web Builder


WhatsApp Extends Joinable Calls to Group Chats

The joinable calls option that WhatsApp debuted for group calls in July is now integrated with group chats on the Facebook-owned messaging application. WhatsApp said Monday that group calls are now contextual to group chats, and they can be joined right from the chat tab. The joinable calls feature enables people to join calls even...
Tags: Facebook, Advertising, Social Pro Daily, Chat & Messaging


Snap Takes Over a Shake Shack in New York for the Week

The Shake Shack location at Hudson Yards in New York will be a Snap Shack through Thursday (Oct. 21). Timed to coincide with an ad industry event, Snap Inc. is taking over the restaurant and supplementing the Shake Shack menu with an augmented reality try-on mirror, free food, custom Snapchat lenses and limited-edition Snap Shack...
Tags: New York, Advertising, Artificial Intelligence, Shake Shack, Hudson Yards, Snap Inc, Social Pro Daily, Snap Shack


Twitter Halts Test of ‘Heads Up’ Warning Prompts

Twitter pulled the plug on its test of a Heads Up prompt to warn people who were about to join potentially heated discussions. Product lead for conversational safety Christine Su told Kurt Wagner of Bloomberg during a Twitter Spaces chat Friday that user feedback on the feature was not favorable A spokesperson for the social...
Tags: Advertising, Bloomberg, Platforms, Kurt Wagner, Social Pro Daily, Christine Su


Discord: How to Use a GIF as Your Avatar

Discord Nitro subscribers have the option to use an animated GIF as their avatar. Our guide will show you how to set a GIF as your avatar from within the Discord desktop application. Note: These screenshots were captured in the Discord app on Mac. Also note, this guide will show you how to choose a...
Tags: Advertising, Platforms, Social Pro Daily


Reddit Brings Back View Counts in Post Insights

Reddit stopped displaying view counts on posts three years ago, due to scaling issues, but those issues have since been resolved, so the platform reintroduced them to post insights, along with some other metrics. Reddit said in a blog post that moderators and post creators on the web will begin to see different post performance...
Tags: Advertising, Reddit, Platforms, Social Pro Daily


Discord: How to Upload a Custom Profile Banner on Mobile

Discord allows Nitro subscribers to upload a custom banner image on their profile. Initially, this feature was only available in the Discord desktop application, but it was extended to the mobile app, as well. Here's how to upload a custom profile banner in the Discord mobile app. Step 1: Tap your profile picture in the...
Tags: Advertising, Platforms, Social Pro Daily


Facebook to Create 10,000 EU Jobs Over 5 Years With the Metaverse in Mind

Facebook plans to create 10,000 new "high-skilled" jobs in the European Union over the next five years to help build out the metaverse. Vice president of global affairs Nick Clegg and vp of central products Javier Olivan said in a Newsroom post Sunday that reasons why the EU is a good region for investment include...
Tags: Facebook, Advertising, Eu, European Union, Artificial Intelligence, Nick Clegg, Javier Olivan, Newsroom, Social Pro Daily


Discord: How to Change Your Profile Banner to a Different Color on Mobile

Discord allows Nitro subscribers to upload a custom banner image to their profile. They also have the option to change their standard profile banner to a different color. Users who aren't Nitro subscribers can also change the color of their profile banner, but they can't upload a custom banner image. Our guide will show you...
Tags: Advertising, Platforms, Nitro, Social Pro Daily