Posts filtered by tags: Social Pro Daily[x]


 

Twitter Hits the Ice for the NHL Stanley Cup Final

The Dallas Stars and Tampa Bay Lighting begin their battle for one of sports' most iconic trophies when the puck drops for game one of the National Hockey League's Stanley Cup Final Saturday night, and Twitter shared some data, along with details on related initiatives during the games. The social network said there were 22%...
Tags: General, Advertising, NHL, National Hockey League, Dallas Stars, Tampa Bay Lighting, Social Pro Daily


Champs Sports Adds Snapchat AR Try-On Lens to Refresh Your Game Campaign

Champs Sports became the first athletic lifestyle retailer to take advantage of Snap Inc.'s SnapML technology to allow potential customers to "try on" shoes via an augmented reality lens. The lens is part of the retailer's Refresh Your Gama campaign, aimed at promoting the availability this month of the Nike Air Vapormax 2020 Flyknit and...
Tags: Advertising, Platforms, Gama, Nike Air, Snap Inc, Social Pro Daily


First Latinx TikTok Trailblazers List Highlights Latinx and Hispanic Heritage Month Efforts

TikTok is marking Latinx and Hispanic Heritage Month with the unveiling of its first Latinx TikTok Trailblazers list. Creators on the list were nominated by the TikTok community as the next generation of Latinx digital entertainment leaders. TikTok said the hashtags #Hispanic, #Latina and #Latino have totaled over 31 billion views on its video creation...
Tags: Advertising, Diversity, Social Pro Daily, Tiktok, Equity and Inclusion


Mozilla Releases RegretsReporter Browser Extension to Analyze YouTube Recommendations Engine

Mozilla continued to take YouTube's recommendations engine to task, this time in the form of an extension for its Firefox browser and Google Chrome. The nonprofit released the RegretsReporter extension this week with the aim of crowdsourcing research into issues with YouTube's recommendations engine and better understanding why those issues exist. Mozilla vice president of...
Tags: Firefox, Google, General, Youtube, Advertising, Mozilla, Social Pro Daily, Analyze YouTube Recommendations Engine


Twitter: How to Use the 2020 U.S. Election Hub

Twitter debuted its 2020 U.S. Election Hub this week, allowing users to read news articles, view Twitter Moments related to the election, learn about registering to vote and more. Our guide will show you how to find the U.S. Election Hub in the Twitter mobile application. Note: These screenshots were captured in the Twitter app...
Tags: Politics, Advertising, Social Pro Daily, U S Election Hub, Election Hub


National Geographic, Mazda Reveal Winner of Assignment: Inspiration Photography Competition

National Geographic and Mazda teamed up on photography competition Assignment: Inspiration last October and November to invite emerging photographers to share photos that tell their most unique, uplifting stories and make them feel alive. On Thursday night, a winner was crowned. Sam Tippetts of Boerne, Texas, was named the winner and next great National Geographic...
Tags: Advertising, National Geographic, Platforms, Mazda, Boerne Texas, Social Pro Daily, National Geographic Mazda, Sam Tippetts


Kansas City Chiefs, Tom Brady Top NFL Twitter in Week 1

Week two of the 2020 National Football League season kicks off Thursday night with the Cincinnati Bengals visiting the Cleveland Browns, and Twitter shared some highlights on its platform from the campaign's first week. The social network said it had the most NFL video views among all social platforms for week one, including highlights and...
Tags: Twitter, General, Advertising, Cincinnati Bengals, Cleveland Browns, NFL, National Football League, Social Pro Daily, Kansas City Chiefs Tom Brady Top NFL Twitter


Twitter Adds New Security Measures for High-Profile Election-Related Accounts

Twitter continues to take steps to fortify its platform with November's U.S. presidential election in mind, and its latest security addition is aimed at high-profile, election-related accounts. The social network said the types of accounts impacted by the new security measures are: Executive Branch Congress Governors Secretaries of state Presidential campaigns Political parties Candidates with...
Tags: Politics, Advertising, Social Pro Daily


The New Quest 2 Headset Highlights the Facebook Connect AR/VR Conference

Facebook held its Facebook Connect (formerly Oculus Connect) annual augmented reality and virtual reality conference this week--virtually, of course--and it was highlighted by the debut of the Quest 2 headset. The social network said the Quest 2 was redesigned to be smaller and over 10% lighter than the original Oculus Quest, and its suggested retail...
Tags: Facebook, Advertising, Artificial Intelligence, Facebook Connect, Social Pro Daily, Oculus Quest, Facebook Connect AR VR Conference


Facebook, Instagram Share Their Latinx and Hispanic Heritage Month Plans

Facebook and Instagram are marking Latinx and Hispanic Heritage Month with new features, resources for Latinx-owned small and midsized businesses and new programming on the Facebook Watch long-form video destination. Instagram users have access to new stickers from Latinx illustrators Gabriela Alem?n, Dia Pacheco and Camila Rosa, and green-and-yellow gradient will be added to the...
Tags: Facebook, Instagram, Advertising, Diversity, Facebook Instagram, Facebook Watch, Latinx, Social Pro Daily, Equity and Inclusion, Gabriela Alem?n Dia Pacheco, Camila Rosa


Instagram: How to Use Latinx and Hispanic Heritage Month Stickers in Stories

Instagram is celebrating Latinx and Hispanic Heritage Month with the release of new stickers that can be placed on Instagram Stories posts. When you add one of these stickers to your Stories post, your Story ring will turn yellow and green. Our guide will show you how to use these stickers in Instagram Stories. Note:...
Tags: Advertising, Diversity, Instagram Stories, Social Pro Daily, Equity and Inclusion, Hispanic Heritage Month Stickers


Twitter Writes a Prescription for Health Content From WebMD

Twitter reached its first-ever content collaboration with a healthcare platform, inking a partnership Thursday with WebMD. WebMD video content in the Twitter feed and in Twitter Moments will help educate people on health topics and highlight stories from patients living with and managing chronic conditions and other health issues. Content will be rolled out to...
Tags: Twitter, General, Advertising, Social Pro Daily


Facebook Business Suite Opens Its Doors to SMBs First

Facebook is giving small and midsized businesses in early present in honor of National Small Business Week Sept. 21 through 25 with its release Thursday of Facebook Business Suite, a cross-application interface that enables SMBs to manage their pages and profiles across the Facebook family of apps. Rich Rao, the social network's vice president, small...
Tags: Facebook, Advertising, Social Pro Daily, Rich Rao, Life After Lockdown, Facebook Business Suite, National Small Business Week Sept


Facebook Buys Washington Corporate Campus Originally Intended for REI

Despite making a significant commitment to remote work going forward, Facebook continues to gobble up large parcels of commercial real estate, and the complex that was originally slated to be home to outdoor clothing and gear retailer REI in Bellevue, Wash., became the latest addition to the list this week. REI said it finalized the...
Tags: Facebook, General, Advertising, Rei, Bellevue Wash, Social Pro Daily


Facebook Journalism Project Beefs Up Support for Branded Content Project

The Local Media Consortium and the Local Media Association said this week that they received additional funding from the Facebook Journalism Project to go toward the second phase of the Branded Content Project. The Branded Content Project kicked off last March with local media companies that were chosen due to demonstrating a commitment to furthering...
Tags: Advertising, Publishers, Local Media Consortium, Facebook Journalism Project, Social Pro Daily, Local Media Association


Facebook, Coursera Kick Off Social Media Marketing Professional Certificate Program

Facebook teamed up with online learning provider Coursera on a new Social Media Marketing Professional Certificate Program. Facebook head of scaled solutions, global business marketing Judy Toland wrote in a blog post, "The Covid-19 pandemic has shown us how crucial social media marketing skills have become as businesses around the globe pivot from brick and...
Tags: Facebook, Advertising, Social Pro Daily, Life After Lockdown, Judy Toland


Instagram: How to Use Voting Stickers in Stories

Instagram recently began rolling out six sets of voting stickers to encourage users to vote in the 2020 U.S. election. Our guide will show you how to use these stickers on an Instagram Stories post. Note: These screenshots were captured in the Instagram application on iOS. Step 1: Once you've taken or uploaded a photo...
Tags: General, Advertising, Social Pro Daily


Nextdoor’s Redesigned Logo Provides a Welcoming Wave

Neighborhood social network Nextdoor is waving to its users via its redesigned logo. Nextdoor said it incorporated a wave over the N in the logo as a "universal gesture of connection," as well as "a warm welcome to all and a reminder that when we reach out to connect with those nearby, the possibilities are...
Tags: General, Advertising, Nextdoor, Social Pro Daily


HoneyWired Uses Snapchat AR Lens to Turn Chicago Into a Snow Globe

Winter is coming--not to Westeros, but to Chicago--and creative branding agency HoneyWired is bringing some augmented reality snow to the Windy City. HoneyWired teamed up with the City of Chicago to create an AR snow globe lens. The agency noted the potential for a difficult winter, as people will spend more time indoors, where Covid-19...
Tags: Advertising, Chicago, Snow Globe, Westeros, Social Pro Daily, Life in Quarantine


Instagram Adds AI-Powered Automatic Captions to IGTV Videos

Instagram Tuesday began adding artificial-intelligence-powered automatic captions to videos on its IGTV long-form video destination. The feature will start off in 16 languages worldwide. People watching IGTV videos with the volume on zero will automatically see the captions, and they can go to their settings to control how and when they see them, or they...
Tags: Advertising, Diversity, Social Pro Daily, Equity and Inclusion


Barack Obama Stars in Snapchat PSA Aimed at Younger and First-Time Voters

Former President Barack Obama is being featured in public-service announcements from Snapchat aimed at encouraging first-time and younger voters to register to vote via a new in-application tool that enables them to do so. Snap Inc. said it is a nonpartisan, multi-week public awareness effort that will also focus on helping younger voters learn about...
Tags: Politics, Advertising, Barack Obama, Snapchat, Snap Inc, Social Pro Daily, Barack Obama Stars, Snapchat PSA Aimed


Pinterest Taps Marie Claire’s Aya Kanai as Head of Content and Editorial Partnerships

Marie Claire editor in chief Aya Kanai joined Pinterest in the newly created role of head of content and editorial partnerships. Kanai will be responsible for leading editorial integrations between Pinterest and creators and publishers with the goal of bringing fresh, inspiring content to the platform. Prior to taking the lead role at Marie Claire...
Tags: Pinterest, Advertising, Marie Claire, Publishers, Kanai, Social Pro Daily, Aya Kanai


Instagram Releases Stickers That Encourage Users to Vote

Ahead of National Voter Registration Day Sept. 22, Instagram began rolling out stickers that encourage users to vote. The Facebook-owned photo- and video-sharing platform released these stickers as part of Facebook's initiative to help 4 million Americans register to vote. There are six different sets of stickers that can be used on Instagram Stories, and...
Tags: Facebook, Politics, Advertising, Social Pro Daily


Twitter Begins Rolling Out 2020 U.S. Election Hub

The 2020 U.S. presidential election is less than 50 days away, and Twitter is kicking its efforts into high gear with the rollout of its 2020 U.S. Election Hub. People in the U.S. will see the hub at the top of their Explore tab, and clicking on it will give them access to: Election-related news...
Tags: Twitter, Politics, General, Advertising, Social Pro Daily, U S Election Hub, U S Election Hub People


Pinterest Reveals How Pinners Are Going ‘Back to (Home) Life’

Pinterest shares its Back to Life report every September, providing insights on Pinners' thoughts as they transition into the fall season, but the 2020 edition is a little bit different, thanks to Covid-19. The platform said in a blog post Tuesday, "This year, instead of looking outside the home for inspiration, a fresh start in...
Tags: General, Advertising, Social Pro Daily


What Have People Been Tweeting About Through 6 Months of Quarantine?

Twitter released its Twitter From Home Trend Report Tuesday, detailing the most-tweeted-about emojis, foods, hobbies, movies, musicians, television shows and travel destinations in the roughly six months since the U.S. began its coronavirus-induced quarantine. The social network said in an email, "We've spent almost six full months in quarantine--so what were people listening to, watching,...
Tags: General, Advertising, Social Pro Daily


Latinx-Owned Businesses Can Now Mark Themselves as Such on Yelp

Yelp introduced the ability for Black-owned businesses to identify themselves as such on its platform in June, and Tuesday, the business directory and crowdsourced review forum unveiled a similar initiative for Latinx-owned businesses. Yelp teamed up with Momento Latino, an organization that addresses the needs and concerns of the Latinx community, to roll out its...
Tags: Advertising, Diversity, Social Pro Daily, Equity and Inclusion


Facebook Gaming Partners Gain Access to Licensed Music

Facebook Gaming Partners can now add popular music from several labels, publishers and societies to their livestreams following a host of partnerships that were revealed Monday. Global director of games partnerships Leo Olebe said in a blog post that partnerships were reached with entities including BMG, Kobalt Music Group, Merlin, Sony Music Entertainment, Universal Music...
Tags: Advertising, Leo Olebe, Social Pro Daily, Facebook Gaming Partners Gain Access, Facebook Gaming Partners


Facebook Adds Dynamic Vehicle Detail Pages to Automotive Inventory Ads

Facebook expanded on the automotive inventory ads it introduced in January 2019 by introducing the ability for dealers to drive users to a mobile-optimized shopping experience on the Facebook platform. The social network said in a blog post Monday that when someone clicks on an ad from an auto dealer, they will be taken to...
Tags: Facebook, Advertising, Social Pro Daily


Facebook: How to Join Facebook Campus

Facebook recently launched Facebook Campus, a new section within the Facebook mobile application that's only available to users with a valid college email address. If you want to join Facebook Campus, our guide will show you how. Note: These screenshots were captured in the Facebook app on iOS. Step 1: Tap the three horizontal lines...
Tags: Facebook, Advertising, Facebook Campus, Social Pro Daily