Posts filtered by tags: Stephanie Smith[x]


7 Hotel Commercial Strategy Mistakes And What To Do About Them | By Stephanie Smith & Jack Lindemuth

Stephanie Smith, Founder and Digital Matriarch of Cogwheel Marketing, joined Jack Lindemuth, consultant at Strategic Solution Partners, on Trevor Grant’s podcast, Revenue Hub, in May 2021. The topic was focused on hotel commercial strategy and digital marketing. In a previous project conducted by Jack, he found seven key commercial mistakes that could be applied to many hotel projects.
Tags: Travel, Jack, Stephanie Smith, Strategic Solution Partners, Jack Lindemuth, Digital Matriarch of Cogwheel Marketing, Trevor Grant

A New Way To Look At Your Hotel Marketing Campaigns | By Stephanie Smith

In a previous post, we discussed how hotel marketers should think of more than just ROI when analyzing their marketing campaigns. When you expand your analysis outside of ROI/ROAS, you will find yourself analyzing more metrics and more guest touchpoints.
Tags: Travel, Stephanie Smith

How To Load A Job On Facebook | By Stephanie Smith

As the economy gains traction, especially for hotel and restaurants, many areas are already seeing a staffing crunch.
Tags: Travel, Facebook, Stephanie Smith

Which Tripadvisor Platform Is Right For My Hotel? | By Stephanie Smith

Tripadvisor continues to try to find ways to generate revenue, but how do you know which platforms are best for your hotel? The review-giant-turned-distribution-platform-turned-membership-program just rolled out its fourth program, Tripadvisor PLUS, and time will tell if their membership-based approach (think Amazon Prime of travel) will succeed.
Tags: Travel, Amazon, Tripadvisor, Stephanie Smith

It Is Time For Hotel Marketers To Evolve Past Roi | By Stephanie Smith

If you are measuring your marketing success today the same way you did last year, you are not providing the value that your external stakeholders and ownership expect and that your internal business partners, like sales and revenue strategy, deserve. It is not enough anymore to measure how many guest rooms are booked per dollar spent on your paid marketing. Instead, focus your attention on two specific areas:
Tags: Travel, Stephanie Smith

Melvin Capital takes a hit - Big hiring plans at Marcus - Goldman's busy 3 months

Afton Almaraz/Getty Good morning and welcome to Insider Finance. I'm Dan DeFrancesco, and here's what's on the agenda today:Goldman Sachs reports earnings this week. We've got the rundown from analysts on what to look out for.William Blair is the latest Wall Street firm to shower young talent with perks in an effort to hold on to them. We've got updates on how Lee Ainslie's Maverick Capital and Gabe Plotkin's Melvin Capital did in March. If you're not yet a...
Tags: Trends, Goldman Sachs, Goldman, Cnbc, Klarna, Rbc, Greenwood, Hazel, William Blair, Sussex Police, Goodwin, Lee Ainslie, Sun Valley Idaho, Lucy Nicholson, Jason Hill, BRENDAN SMIALOWSKI

BofA bankers get a raise - Big LBOs are back - SoFi wants to underwrite IPOs

Reuters / Lucas Jackson Good morning and welcome to Insider Finance. I'm Dan DeFrancesco, and here's what's on the agenda today:Wall Street is in an arms race to hold on to young talent, with Bank of America and Warburg Pincus the latest to bump comp. SoFi and Robinhood are looking to upend access to IPOs, something typically left to Wall Street's elite. From Lone Pine to Holocene, a look at the big-name hedge funds hit hard in March. If you're not yet a subscriber, you...
Tags: Wall Street, US, Trends, Bank Of America, Credit Suisse, Goldman, Robinhood, SoFi, Warburg Pincus, Blackrock, Joshua Roberts, Michaels, Larry Fink, BofA, E Trade, Schwab

Junior banker burnout - Inside Hippo's SPAC deal - SoftBank's web

Drew Angerer/Getty Images Good morning and welcome to Insider Finance. I'm Dan DeFrancesco, and here's what's on the agenda today:Junior bankers are fed up after a year of working from home. What Wells Fargo and Morgan Stanley are telling their incoming summer interns.We mapped out SoftBank's web of tech investments that amounts to more than $100 billion.Here's a recap of last week's Goldman exodus, plus other big people moves across Wall Street. We are also looking for nominations for upc...
Tags: Wall Street, Softbank, New York City, Trends, New York Times, Reid Hoffman, Reddit, Morgan Stanley, Goldman, Cnbc, Mark Pincus, Chamath Palihapitiya, Wells Fargo, SPAC, Masayoshi Son, Gorman

Tiered Marketing Approach To Hotel Recovery | By Stephanie Smith

Hotel markets across the US are behaving differently. They are rebounding at a different pace. Even hotels within the same market are not seeing the same patterns.
Tags: Travel, US, Stephanie Smith

How To Audit (And Fix) Hotel Tax Rates To Save A Few Bucks | By Stephanie Smith

With the amount of uncertainty in the world due to COVID19, now more than ever hotels must fight for every dollar!
Tags: Travel, Stephanie Smith

Why You Should Not Invest in Metasearch Right Now | By Stephanie Smith

Buckle in kids, this is not a popular opinion. If you had asked me my opinions about MetaSearch pre-COVID, my response would be different. If you need a tutorial on what is MetaSearch, check out this article from Milestone.
Tags: Travel, Stephanie Smith

Recovery For Branded Hotels And Where To Put Your Marketing Resources | By Stephanie Smith

There are plenty of articles telling you how to spend your money right now. While shortage of funds is obviously an issue, you have more limitations if you are a branded hotel like Marriott, Hilton, IHG or Hyatt.
Tags: Travel, Stephanie Smith, Marriott Hilton IHG

What Is A Good Channel Mix For A Hotel? | By Stephanie Smith

A hotel's channel and its respective contribution from the various distribution channels is a sign of the health and diversity of your revenue. Yes, it varies by hotel location, brand, mix of sales and a variety of other factors. But, let’s discuss what distribution channels make up the channel mix, how to build it, how the pie should be divided and how to shift it.
Tags: Travel, Stephanie Smith

Board Question #92698: Stephanie Smith recorded two EFY songs: Silver Lining (2014) and ...

Q: Dear 100 Hour Board,Stephanie Smith recorded two EFY songs: Silver Lining (2014) and Miracle (2015). She's apparently an extremely talented musician. I would guess that she's written and performed a lot of songs, by the sound of her music, but those are the only two songs I've found that I can say with certainty are sung by her.Is she hoping to release more songs?I don't know anywhere I can find information about her in order to find out, so I'm hopeful that one of you has connections or some...
Tags: Spotify, Provo, David Archuleta, Stephanie Smith, Stephanie Mabey

10 Items To Include In Your Hotel Marketing Budget | By Stephanie Smith

Here are some must-have digital marketing items to include and how to think through that process. Note fro branded hotels: be sure you understand what the brand does for you, and what you need to handle at the hotel level. The brand sets aside funds for branding but generally does not make its way down to promote specific hotels. For Marriott, you have the option to opt into Marriott Digital Services. If you are a Hilton, you are automatically enrolled in Hilton Advance and can opt into H...
Tags: Travel, Hilton, Marriott, Stephanie Smith, Marriott Digital Services

picket lines, pupdates, and the 51st parallel: 10 things on my mind

It's been a while.1. Mom went home.My mom went home two weeks ago, after spending seven weeks here. I was sad to see her go! We had a great time, and it got better as we went along and settled into a routine. The dogs must especially miss her. They loved to hang out in her room, and she adored them.2. I took union training. I was in Nanaimo this week, participating in some training with my union, the BCGEU. I had three days of courses, plus a full day of travel each way, so I was gone for the w...
Tags: Travel, Dogs, Personal, Egypt, Labour, Port, Allan, North Island, Cookie, McNeill, Vancouver Island, Denali National Park, Nanaimo, Stephanie Smith, Port Hardy, Laura K

San Bernardino police arrest ‘California’s cannabis landlord’ during raid at her home

A real estate developer who touts herself as “California’s cannabis landlord” was arrested during a raid by San Bernardino police at her Pacific Palisades home, authorities confirmed Thursday. Stephanie Smith, 44, was taken into custody at 2:30 p.m. Wednesday and booked into the Century Regional Detention Facility in Lynwood, where she was being held on $30,000 bail. She was booked on suspicion of possession for sales of a controlled substance, San Bernardino Police Department spokeswoman Sadie ...
Tags: News, California, Marijuana, Sport, Soccer, Local News, Smith, San Bernardino, Colton, Los Angeles Superior Court, San Bernardino Police Department, Albers, Norco, Valdivia, Stephanie Smith, Pacific Palisades

Tehachapi Support LBGT holds pride picnic

Tehachapi Support LBGT will be hosting a public event in Tehachapi in honor of Pride Month.Organizers will hold a picnic Saturday, June 30, 2018 at Philip Marx Central Park, East E Street, Tehachapi, California starting at 11 a.m.The organizers hope to raise awareness and build community among Tehachapi LGBTQ+ people and their supporters.Attendees are requested to bring a picnic lunch, non-alcoholic drinks and outdoor games. Some gluten-free and vegan or vegetarian dishes to share will be availa...
Tags: Tehachapi, Local News, Stephanie Smith

Pot landlord sues San Bernardino over marijuana regulations

SAN BERNARDINO, Calif. (AP) — A woman who owns a business that claims to be California’s largest landlord of marijuana businesses has sued the city of San Bernardino for a law she says will create pot monopolies and could bar her from the industry. The lawsuit filed Friday is the latest dispute between Stephanie Smith […]
Tags: Business, News, California, Ap, San Bernardino, San Bernardino Calif, Stephanie Smith, Nation & World

Who Is Stephanie Smith? San Bernardino Police Find Largest Indoor Marijuana Operation

Police in San Bernardino found what is believed to be the largest indoor marijuana operation ever in the city in California on Wednesday. A 43-year-old woman, named Stephanie Smith, was questioned in connection with the property that had more than 24,000 marijuana plants in various stages of growth.
Tags: News, California, San Bernardino, Stephanie Smith

Your Guide To The Feminist Films And Video Art Featured In 'I Love Dick'

Warning: This article contains nudity and may not be appropriate for work.  “Most films made by women aren’t that good,” Dick (played by Kevin Bacon) says in the pilot episode of the Amazon series “I Love Dick.” Dick makes this unprompted assertion to bonafide woman filmmaker Chris Kraus (Kathryn Hahn) while out to dinner with her and her husband. Kraus, quite understandably, is wildly frustrated, and somehow quite aroused.  “See,” Dick continues, “I think it’s really pretty rare for a woman to...
Tags: Amazon, London, News, Berlin, Mtv, New Zealand, Kevin Bacon, Museum of Modern Art, Tilda Swinton, Smith, Huffington Post, Dick, Virginia Woolf, Marina Abramovic, Orlando, Chris

Uber rules clear final Senate panel

Statewide rules for Uber and Lyft are another step closer to passing after the Florida Senate Committee on Rules approved the regulation bill 10-1. Senate Bill 340 heads next to the full Senate for an up or down vote. “Today’s vote signals a major milestone in the effort to ensure every Florida resident and visitor has access to ridesharing,” Uber Senior Manager of Public Policy Stephanie Smith said. A similar version of the bill was approved in the Florida House of Representatives Wednesday. ...
Tags: Florida, Senate, Bill, Florida House of Representatives, Stephanie Smith, Florida Senate Committee

10 Things Therapists Do When They're Stressed By Politics

Therapists are proving to be 2017’s real MVPs given the current political climate. But how do they take care of themselves? It’s not dramatic to feel psychological effects from the news cycle: Research shows that overexposure to tragic stories, like reports of terrorism or injustice, can have a harmful effect on a person’s emotional state. For mental health professionals, dealing with this phenomenon in their personal lives is just the first step. They also have to help clients navigate overwhe...
Tags: Cook, News, University of Cambridge, Huffington Post, University Of Michigan, Sciences, Lindsay Holmes, ABC News Washington Post, University of Massachusetts Amherst, Susan Krauss Whitbourne, Stephanie Smith, Stanford Health Care, Keith Humphreys, Marcia Valenstein, Sheila Marcus, University of Michigan When

The Many Conditions that Mimic Depression

Finding the right diagnosis for any disorder requires a comprehensive evaluation. Because many illnesses share many of the same symptoms. Take symptoms such as headache, stomachache, dizziness, fatigue, lethargy, insomnia and appetite loss. There are countless conditions with these exact signs. Similarly, many mental illnesses share the same symptoms, said Stephanie Smith, PsyD, a psychologist in practice in Erie, Colo., who specializes in working with individuals with depression. Which makes “t...
Tags: Psychology, General, Cancer, Disorders, Stress, Mental Health, Self-help, Depression, Irritability, Ptsd, Anxiety, Adhd, Bipolar Disorder, Smith, Hypothyroidism, Chronic Fatigue Syndrome

Woman offers FREE photo shoots to special-needs families

by Whitney Barthel posted in Mom Stories Part-time photographer Stephanie Smith found her calling as she observed the pain and prejudice felt by a mother of a special-needs child. On a Facebook group that Stephanie frequents, one mother voiced her utter dismay that a photographer had denied her family their photo shoot after learning one... Read... Want to get the full story? Click on the headline above. And thanks for reading the BabyCenter Blog.
Tags: Health, Facebook, Family, Photography, Money, Parenting, Parent, Daughter, Father, Toddler, Special Needs, Finances, Mother, Down syndrome, Son, Photo shoot

10 Things Not to Do When Traveling as a Couple

As a couple, my husband and I have traveled quite a bit. We also work remotely as freelancers which means neither of us takes off to an office during the day. Needless to say, over the time we've been in a relationship, we've spent a lot of time together and often in very close quarters. Travel is one of those circumstances that throws you into unusual situations with a partner or travel buddy and puts you through some amazing times and some not-so-amazing times. It can be easy to grow frustrate...
Tags: Europe, Instagram, Venice, Pebble, Scandinavia, Walt Disney World, Smith, Huffington Post, Don, Nathan, Stephanie Smith, Amy Dresser, Husband Smith

The remarkable Christina Noble - still fighting for the children of the world

As her own remarkable story is told on the big screen, Christina Noble tells Stephanie Smith about the children who inspire her. "Even when I was small, I was a giver.
Tags: Stephanie Smith, Christina Noble

2016 Amelia Island Concours d’Elegance – The 21st year of concours greatness

The powerful, innovative and very fast Corvettes built and raced by John Greenwood were given the honor that they have long deserved. There were seven Greenwood Corevettes on display. Photos by author. Amelia, as it is so lovingly referred to, is one of those rare automotive events that after you attend the first time you will want to come back every year thereafter. To the cognoscenti, it’s as important and enjoyable as Hershey and Pebble Beach, but a bit more relaxing. Everyone is so friendl...
Tags: Europe, Florida, Shows, Ford, Fiat, Newfoundland, Rochester, John, Kim, Mclaren, Detroit, Volvo, Pebble Beach, Motorsports, Amelia, Lamborghini

Shakespeare Chattanooga Does Frisky Of Comedy As You Like It

Under director Stephanie Smith's conceptualization, disguise will be taken further in Shakespeare Chattanooga's reading of the play As You Like It at the Highland Center on June 25. "People sometimes find it difficult to follow the through-line of this story because of all the disguises characters put on," said Ms.
Tags: Shakespeare Chattanooga Does Frisky Of Comedy, Stephanie Smith, Shakespeare Chattanooga, Highland Center