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17 tips for law student blogs

I have been asked by law school professors, placement offices and students on best practices for blogging. I am reluctant to share “X Tips” on this or that for fear that my post will look as if I am I trying to garner SEO — and that the minute I publish the post I’l think of something else to add. Expect to see the number of tips change, No question law students and law schools need guidance on blogging though. Here’s  a few tips to get us started. Establish a goal you want to accompl...
Tags: Twitter, Law, Blogging, Twitter LinkedIn Facebook, WordPress WordPress, Law School Blogs


The Entrepreneur’s Essentials #12: Action-oriented communication

As I mentioned at the beginning of this series/ebook, over the years I’ve noticed that I tend to frequently share certain Lucky7 posts with entrepreneurs we’ve backed, team members at data.world, or other startup investors I know. In totality, these posts are at least as long as most business books. So I’m packaging the best of them up for you here in a new series called The Entrepreneur’s Essentials. This series/ebook will be at least 20 posts long, and I’ll add some commentary on how I’ve pers...
Tags: Google, Startups, Leadership, Microsoft, Wisdom, Entrepreneurship, Ipo, Startup, Communication, Martin Luther King Jr, IRC, Wharton School, Alamo, Alamo Drafthouse, BazaarVoice, Twitter LinkedIn Facebook


10 Most Popular B2B Lead Generation Blog Posts of 2018

2018 is quickly coming to an end and the holidays are a time for reflection and preparation.To help you prepare and get some inspiration for 2019, I’ve compiled a list of the top ten most popular and shared posts on the B2B Lead Blog, chosen by readers just like you.This following list was compiled based on aggregate Google analytics showing social shares and unique visitors generated from Twitter, LinkedIn, Facebook, and views. The list below starts at number 10 moving up. #10: Why Marketers Fa...
Tags: Google, Marketing, Sales, Empathy, Gartner, Kia, Cto, Lead Generation, Buyer Personas, Twitter LinkedIn Facebook, Gartner Research, Personas, Steve Woods, Brent Adamson, Account Based Marketing, Customer Empathy


Acendre secures funding from Strattam Capital

Strattam Capital has made an majority investment in Acendre, a talent management platform provider. No financial terms were disclosed. Bowstring Advisors served as financial adviser to Acendre on the transaction. PRESS RELEASE ARLINGTON, Va. & AUSTIN, Texas & MELBOURNE, Australia–(BUSINESS WIRE)–Acendre, a leader in secure, cloud-based talent management software for regulated industry verticals, today announced a majority growth investment from Strattam Capital. The investment will enable Acendr...
Tags: Australia, San Francisco, Trends, Austin, United States, Mike, Twitter LinkedIn Facebook, HCM, Strattam Capital, Strattam, PE Deals, Bob Morse, Acendre, ARLINGTON Va AUSTIN Texas MELBOURNE, Australia BUSINESS WIRE Acendre, Mike Giuffrida


Law school career services directors need to be skilled in social media

Being the director of career services is not an easy job at most law schools today.  Assuming you’re not working at a top tier law school, you have more grads than jobs. Combine that with declining budgets at many law schools leaving you understaffed. Despite the challenges, career services directors have one thing their predecessors never had, the Internet. Networking through the Internet for building out the reputation of the school, nurturing relationships with potential employers, connec...
Tags: Law, Law School, Twitter LinkedIn Facebook


20 Ways to Market Your Business, 10 Ways to be a Better Leader, The Importance of Social Media and Other Things Entrepreneurs Need to Know

By Rieva Lesonsky 1—20 Ways to Market Your Small Business From the startup capital to the sweat equity to the countless hours you’ve spent toiling away by yourself, you’ve invested a lot in your small business. Because you’ve put so much of yourself, your time and your money into your business, there’s too much on the line to let it simply wither and die. You want to succeed, not just survive. That means you have to be bold about marketing your small business. No matter how great your produ...
Tags: Google, Amazon, Verizon, Facebook, Mark Zuckerberg, Business, Ebay, Singapore, Americas, Los Angeles, Google Search, Snapchat, Williams, Michael Dell, Nba, Square


The Challenge of Growing Your Social Network Influence

So, you want to increase your social network followers on Twitter, LinkedIn, Facebook and more? Great. Me too. But how? That is the key question everyone wants an answer to. Over the last year or two, I've been researching this and trying all sorts of methods. Some work and others don't. I have built a respectable following on LinkedIn with more than 100,000 connections, and I have 40,000 followers on Twitter. Over the last year, I have tried many different avenues to continue growing these ...
Tags: Ecommerce, Twitter LinkedIn Facebook


How To Launch A Business From Your College Dorm Room

by Adam Witty, Founder and CEO of Advantage | ForbesBooks and author of “Authority Marketing: How to Leverage 7 Pillars of Thought Leadership to Make Competition Irrelevant“ College students with an entrepreneurial spirit may be eager for the day they can leave the confines of their cramped dorm rooms, move into a spacious office and launch the business of their dreams. But why wait? There are plenty of examples of college students who were still living in their dorms when they started what bec...
Tags: Startups, Facebook, Mark Zuckerberg, Entrepreneurship, America, Snapchat, Williams, Michael Dell, Nba, Dell, Starbucks, Evan Spiegel, Matt Mullenweg, Adam, Robert Murphy, Twitter LinkedIn Facebook


PE-backed HS2 Solutions buys Infield Digital

HS2 Solutions, which is backed by Mountaingate Capital, has acquired Infield Digital, a digital experience consultancy. No financial terms were disclosed. PRESS RELEASE CHICAGO & SAN FRANCISCO–(BUSINESS WIRE)–HS2 Solutions, an award-winning digital brand experience agency, today announced that it has completed the acquisition of Infield Digital, a leading digital experience consultancy serving the west coast and mountain west regions. The acquisition deepens HS2’s commitment to be the leading in...
Tags: Google, Europe, Berlin, Trends, Cms, Chicago, M&a, Detroit, Marketo, Pittsburgh, Solutions, Digital Marketing Strategy, Green Bay, AEM, San Francisco Denver, Lunametrics


7 Ways Social Media Can Boost Your Email Marketing Campaign

Few online marketing strategies exist in a vacuum. The online world allows for instant navigation, instant gratification, interconnected networking, and endless multitasking. It seems only appropriate that businesses take advantage of these qualities to tie their best marketing strategies together for a mutually beneficial result. Much in the same way that content marketing can enhance and benefit from SEO, social media and email marketing have a mutually conducive relationship. Social media mar...
Tags: Marketing, Sales, Social Media, Email Marketing, Online Marketing, Don, Twitter LinkedIn Facebook, Direct Marketing Association


7 Ways Social Media Can Boost Your Email Marketing Campaign

Few online marketing strategies exist in a vacuum. The online world allows for instant navigation, instant gratification, interconnected networking, and endless multitasking. It seems only appropriate that businesses take advantage of these qualities to tie their best marketing strategies together for a mutually beneficial result. Much in the same way that content marketing can enhance and benefit from SEO, social media and email marketing have a mutually conducive relationship. Social media mar...
Tags: Marketing, Sales, Social Media, Email Marketing, Online Marketing, Don, Twitter LinkedIn Facebook, Direct Marketing Association


Business Insider is hiring a paid editorial partnerships fellow in London

Business Insider UK is hiring a paid digital fellow to work on editorial partnerships from our London office. This fellowship will teach you the ins and outs of how a digital news site operates. This candidate will be responsible for promoting Business Insider UK's content to key editorial partners, as well as tracking and analysing our best-performing stories. He or she will also review and select stories from our partners and rewrite headlines to make them pop on our website. This fellow w...
Tags: UK, London, Trends, Twitter LinkedIn Facebook, Aldgate East


Business Insider UK is hiring a paid fellow to write about business and bank culture

Business Insider UK is hiring a paid fellow who is fascinated by financial news and wants to write about it in an original and compelling way. We're looking for someone who is following the price of the pound, the economic impacts of Brexit, and banking culture. The ideal candidate will be able to identify news reports, earnings releases, analyst calls, and economic data that may be affecting stocks, industries, and the markets as a whole. He or she should be able to present that information in...
Tags: Amazon, UK, London, Trends, Brexit, Twitter LinkedIn Facebook


Business Insider UK is hiring a paid fellow for its finance team

Business Insider UK is hiring a paid fellow who is fascinated by financial news and wants to write about it in an original and compelling way. We're looking for someone who is following the price of the pound, the economic impacts of Brexit, and banking culture. The ideal candidate will be able to identify news reports, earnings releases, analyst calls, and economic data that may be affecting stocks, industries, and the markets as a whole. He or she should be able to present that information in...
Tags: UK, London, Trends, Brexit, Twitter LinkedIn Facebook


10 Most Popular B2B Lead Generation Blog Posts of 2017

January is a time for new beginnings. To help you launch into a great year, I’ve compiled a list of the top ten most popular and shared posts on the B2B Lead Generation Blog in 2017. This following list was compiled based on aggregate social shares across Twitter, LinkedIn, Facebook and views. The list starts at number 10 moving up. #10: How to Improve Lead Routing to Skyrocket Sales  Have you intentionally optimized your sales lead routing and assignment process? If not, you could be losing ...
Tags: Marketing, Dave, HubSpot, Forrester, Mathew, Twitter LinkedIn Facebook, Mathew Sweezey, Dave Brock, Linkedin Group, Influitive, Mike Bosworth, Mark Organ @markorgan Mark, New B2B Persona Research


PE-backed HS2 Solutions buys LunaMetrics

HS2 Solutions, which is backed by Mountaingate Capital, has acquired Pittsburgh-based LunaMetrics, an analytics and digital marketing strategy consultancy. No financial terms were disclosed. PRESS RELEASE CHICAGO & PITTSBURGH–(BUSINESS WIRE)–Digital transformation agency HS2 Solutions today announced that it has completed the acquisition of LunaMetrics, an award-winning analytics consultancy that specializes in using data to help businesses illuminate the bridge between marketing, user behavior ...
Tags: Google, America, Trends, Google Analytics, Chicago, M&a, Pittsburgh, Green Bay, BJ, Lunametrics, Twitter LinkedIn Facebook, Mountaingate Capital, Phil Hollyer, Keith Schwartz, Digital Analytics Association, PITTSBURGH BUSINESS WIRE Digital


Business Insider UK is hiring a paid editorial partnerships fellow

Business Insider UK is hiring a paid digital fellow to work on editorial partnerships from our London office. This fellowship will teach you the ins and outs of how a digital news site operates. This candidate will be responsible for promoting Business Insider UK's content to key editorial partners, as well as tracking and analysing our best-performing stories. He or she will also review and select stories from our partners and rewrite headlines to make them pop on our website. This fellow w...
Tags: UK, London, Trends, Warren Buffett, Twitter LinkedIn Facebook, Aldgate East


Business Insider UK is hiring a tech reporter

Business Insider UK is hiring a tech reporter to join our team in London. We are looking for a driven storyteller who can spot scoops and is able to write quickly and independently. This person should be obsessed with covering the world's biggest tech companies, including Google, Facebook, Apple, Uber, and Amazon. He or she should be excited about chasing down news and delivering original, reported features. The ideal candidate: has 2-3 years experience in a digital newsroom, and a backgrou...
Tags: Amazon, UK, London, Trends, Twitter LinkedIn Facebook, Google Facebook Apple Uber


Lithium, Jive-X, and Some Thoughts

Wednesday Lithium announced they had acquired the code base and customers from Jive-X (the external community product from Jive). Let’s face it, this should be a non-event. At least, that is what I thought at first.  After all, I wrote off Jive some time ago: great architecture, bad management, poor understanding of their target market – and the worse sin: they abandoned their user needs in favor of flashy, crappy “features” no one wanted.  I thought they had a potential way, way back when they ...
Tags: Twitter, Business, Uncategorized, CMO, Customer Service, Portland, Fiat, Rob, Social Network, Sprinklr, Twitter LinkedIn Facebook, Jive, Katy Keim, Rob Tarkoff, Vanilla Forums, GetSat


Automated Marketing Creates An Automated Response

Yesterday I received an automated marketing message via Twitter and it read as follows: “We think it’s wicked awesome that you’re following us and hope you’re getting value from our perspective on leadership. If we can help you with your self, professional, or team leadership we would love to lend a hand. Not sure what leadership and management skills to improve? This download with 27 areas will help you decide (link removed).” People in business receive daily automated marketing messages via Tw...
Tags: Marketing, Sales, Social Media, Linkedin, Twitter LinkedIn Facebook, Ideal Customers, Sales Pitch, Marketing Message, Automated Marketing


How To Use Employee Appreciation Day To Build Culture (The Right Way)

by Jon Hainstock, co-founder of ZoomShift As a manager or leader, it’s easy to take your own agenda into your employee appreciation efforts and ignore what your workers want. Certainly, you do need to be intentional about appreciating your employees. You also need to think about how you intend to achieve this end. But for appreciation and recognition to be effective, you need to make appreciation days about your employees. If it’s not about them, it’s just about you, and that’s not going to...
Tags: Startups, Leadership, Management, Workplace Culture, Employee Satisfaction, Recognition, Jon, Jon Hainstock, Twitter LinkedIn Facebook, Professionalisms, Staff Morale


Nimble Gets $9 Million Funding to Deliver Smarter CRM

Nimble, the CRM that says it “builds itself,” announced today that it has raised $9 million in Series A funding. The Nimble funding will be used to scale the company’s growth, according to CEO Jon Ferrara. Nimble plans to add to its product engineering team and accelerate sales efforts. Nimble, headquartered in Santa Monica, has been developing its product since its founding in 2009 — and the years of dedicated effort show. Nimble stands out in the CRM world because it aggregates data into a CR...
Tags: Microsoft, Sales, Santa Monica, Ferrara, Twitter LinkedIn Facebook, Technology Trends, Jon Ferrara, Nimble, CEO Jon Ferrara Nimble, Jon Ferrara Nimble, Imagen Capital Partners Other, Jason Calacanis Howard Lindzon, Don Dodge Nimble


Video Blogging Is an Easy Yet Effective Addition to Any Content Marketing Strategy

By Jini Maxin Video blogging, or “vlogging,” has become big business today. Video sharing website YouTube is driving vlogging’s explosive climb, with its mobile site reaching more 18- to 49-year-olds during primetime than any cable network in the United States. That said, traditional blogging is still alive and kicking—it’s a multi-million-dollar industry. In fact, both big and small businesses are still relying heavily on blogs to get ranked high on search engines. “Written content is criticall...
Tags: Google, Facebook, Sales, United States, Facebook Mentions, Mark Schaefer, Twitter Linkedin, Schaefer Marketing Solutions, Twitter LinkedIn Facebook, Jini Maxin Video, Jini Maxin Jini Maxin


10 Most Popular B2B Lead Generation Blog Posts of 2016

The year 2016 is quickly coming to an end and the holiday season is a time for reflection and preparation. To help you prepare to have a great 2017, I’ve compiled a list of the top ten most popular and shared posts on the B2B Lead Generation Blog, chosen by readers just like you. You might be wondering: My methodology was compiling the aggregate social shares across Twitter, LinkedIn, Facebook, and Google+. The list starts at number 10 moving up. #10: Fast Growth Marketing: From 0 to 500,000 U...
Tags: Google, Marketing, Ibm, Susan, Neil Patel, Rowley, Dave Green, Antonio Damasio, CMO Council, Twitter LinkedIn Facebook, Jill Rowley, Trish Bertuzzi, Owler, Sales Lead Management Association, Marketingcharts


Blogger Tip: @CoSchedule – a blogger’s new best friend

Many LondonCalling readers will know that I have been blogging for some time, even before we called it blogging – but that is another story.  Over the years my blog has changed name (blog.andrewgrill.com morphed into Andrew’s Weblog before settling on London Calling in 2010). The blog is even featured on the go.co case studies website as one of the first blogs to use the .co domain. The content has also changed as my career and interests progressed, from mobile advertising, to social media, soci...
Tags: London, Seo, Blogging, Content, Stephen, Content Creation, Andrew, Ketchum, Evergreen Content, Twitter LinkedIn Facebook, Curated Content, Anz Bluenotes, Stephen Waddington, Wadds


The Spirit of Alexander Hamilton: Q&A With Aniko DeLaney, BNY Mellon

BNY Mellon has the proud distinction of being not only the oldest American bank, but the only one founded by Alexander Hamilton, who couldn’t be more hip or cool these days thanks to the Pulitzer Prize-, Grammy- and Tony Award-winning hip hop biographical play by Lin-Manuel Miranda based on the acclaimed biography by Ron Chernow. As part of its year-long celebration of its 232nd anniversary, BNY Mellon is sponsoring the debut of Hamilton’s America tonight on PBS (and also hosting a “tweet-off” ...
Tags: New York, Technology, London, Entertainment, Singapore, Advertising, US, America, Social Marketing, Content Marketing, Customer Experience, Banking, Anniversaries, Innovation, Broadway, Manhattan


DynaFile Partners with iCIMS to Streamline Employee Onboarding and File Management

DynaFile and iCIMS Announce Partnership to Streamline Employee Document Management and Increase Efficiency for HR Professionals Paperless HR file management solution joins iCIMS’ growing partner ecosystem GREENWOOD VILLAGE, COLORADO - AUGUST 30, 2016 DynaFile, a unique cloud document management system that makes it easy for HR professionals to transition to electronic personnel files, today announced an integration with iCIMS, a leading provider of Software-as-a-Service (SaaS) talent acquisiti...
Tags: Google, Jobs, Colorado, Service, United States, Greenwood, Unifi, Twitter LinkedIn Facebook, Dan Orso


Trust: the key to employee advocacy success

One of the most credible research efforts into trust in organizations is the Edelman Trust Barometer, a report published annually since 2000 by the Edelman PR firm. The 2016 report, published in January, surveyed 33,000 people in 28 countries worldwide and provides rich insights from the analysis of respondents’ opinions on a wide range of topics under the broad umbrella term ‘trust.’ You can read the report for detailed information. I referenced this report in a presentation I gave last week d...
Tags: Business, London, Workplace, Trust, Marketing, Social Media, Communication, Public Relations, Blogging, Analytics, Ethics, Ibm, Edelman, Sprinklr, Employee Advocacy, Employee Communication


Business Insider UK is hiring a paid fellow to write about tech and advertising

Business Insider is hiring a paid fellow to write for its tech and advertising sections from its London office. This is the most exciting journalism fellowship in London! You can expect to be covering the world's biggest companies (think Google, Facebook, and Apple), the hottest startups, and the latest campaigns for major brands. You should be ready to write a mix of articles, including short posts, photo-based stories, and reported features. We are looking for someone: with excellent writ...
Tags: Apple, UK, London, Old Street, Shoreditch, Google Facebook, Twitter LinkedIn Facebook


Business Insider UK is hiring a paid syndication fellow

Business Insider UK is hiring a paid digital fellow to work on syndication and social media from our London office. This candidate will review and select stories from our partners and rewrite headlines to make them pop on our website. He or she will also help to form strategic editorial partnerships and to promote content across social media channels. We are looking for a voracious news reader: with excellent copy-editing skills, who can work quickly and independently who knows how to package s...
Tags: UK, London, Old Street, Shoreditch, James Altucher, Twitter LinkedIn Facebook