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Meet 23 insiders from companies like Hershey, Disney, and NBCUniversal who are working to fix TV advertising

The TV industry is undergoing massive changes as people flee from traditional TV to streaming platforms and advertisers shift big money from TV to over-the-top services. And now, the coronavirus crisis is expected to accelerate viewers' shift away from traditional TV. Even as viewers flock to streaming services, reaching TV-sized audiences on those platforms is a challenge for marketers. Business Insider identified 23 people from agencies, networks, consortiums, and adtech firms who are at the...
Tags: Google, Amazon, Nbc, Abc, Youtube, Disney, US, Los Angeles, Trends, Unilever, Fox, Netflix, Comcast, Levy, Aol, Bravo


Confirmed! ShopRite Unilever Catalina | $1.49 Lipton Iced Tea Mix, $1.00 Hellmann’s Mayo + More!

  This is a great stock up deal We told you about this deal last week HERE.  Through 7/18, ShopRite has a Spend $10 in participating Unilever Products Get a $3 Catalina off your next produce purchase. We headed out early this morning and can confirm this offer is working off Pre-Price Plus card prices... Read More
Tags: Deals, Unilever, Trending, Catalina, Shoprite, Hellmann, Unilever Catalina, Top Deals, Lipton Iced Tea Mix


ShopRite Unilever Catalina | Hellmann’s Mayo as Low as $1.00 + More! {Sunday-7/12 Only}

  This is a great stock up deal Starting 7/12, ShopRite will have  a Spend $10 in participating Unilever Products Get a $3 Catalina     We have the following offers available for this deal: $1/1 Hellmann’s 9 oz + (LIMIT 2), 6/28 RMN, exp. 07/12/2020 $0.50/1 Lipton Iced Tea Mix 28qt Yield ShopRite eCoupon... Read More Read more about ShopRite Unilever Catalina | Hellmann’s Mayo as Low as $1.00 + More! {Sunday-7/12 Only}
Tags: Deals, Unilever, Low, Trending, Lipton, Shoprite, Hellmann, Unilever Catalina, RMN, Top Deals, ShopRite Unilever Catalina


Will Your Blog be affected by the Current Facebook Ad Boycott?

Just a few weeks ago, humanitarian brands like the North Face has decided to suspend their advertisements on the social media giant Facebook. This is after finding their advertisements being tagged or posted on hate speech content. Many brands are appalled by this discovery and immediately followed suit at temporarily suspending advertisements. Soon, big named brands like Honda, Coca-Cola, and Unilever (among others) decided to also suspend their advertisement on the platform. Thus, the #StopHat...
Tags: Facebook, News, Instagram, Advertising, Unilever, Facebook Ads, North Face, Trump, Boycott, Facebook Advertising, Facebook Ad Boycott, Honda Coca Cola, Pixabay Pros and Cons of Facebook Ad Boycott


Leading Marketplace Expert Maze-One Launches in the UK

The full focus marketplace specialist enables brands to build more sustainable and profitable relationships on Amazon and other marketplaces London, UK – Maze-One, the leading marketplace specialist, which works with major brands such as Unilever, RoC and Philips to give brands control, enhance awareness and drive sales across global marketplaces, has launched in the UK. […] The post Leading Marketplace Expert Maze-One Launches in the UK appeared first on Ad Tech Daily.
Tags: Amazon, UK, Advertising, Unilever, Press Releases, Philips, Digital Marketing, Ad & Media Strategies, Digital Intelligence, Marketplace Management, Maze-one, London UK Maze One


A Facebook recruiter filed a federal complaint alleging the company is biased against Black employees and job candidates (FB)

A Facebook recruiter and two rejected job applicants filed a complaint Thursday with the Equal Employment Opportunity Commission accusing the company of discriminating against Black workers, as first reported by The Washington Post. The three workers, all of whom are Black, alleged that Facebook has a pattern of "racial discrimination in hiring, evaluations, promotions, and pay" for Black employees and job applicants. "There may be Black Lives Matter posters on Facebook's walls, but Black work...
Tags: Apple, Google, Facebook, Mark Zuckerberg, Washington Post, Trends, Unilever, Silicon Valley, Naacp, Donald Trump, The Washington Post, Black, Business Insider, Zuckerberg, Equal Employment Opportunity Commission, Anti Defamation League


Procter & Gamble is sitting out the Facebook boycott, and theories are flying

Procter & Gamble is the world's biggest advertiser, and it's so far sat out the Facebook ad boycott. P&G's marketing chief Marc Pritchard said the company was reviewing everywhere it advertises and making sure its ads don't appear near hateful, discriminatory, or denigrating content. That position on the boycott has led to surprise and confusion since Pritchard has been on a public crusade lately against digital platforms for measurement mistakes and a lack of independent verification. Visit B...
Tags: Facebook, Instagram, Trends, Unilever, Norman, WPP, Gillette, Trump, Groupm, Ben Jerry, Gamble, Procter Gamble, Rob Norman, Pritchard, Charmin, Sleeping Giants


Unilever's India unit to rebrand 'Fair & Lovely' cream to 'Glow & Lovely'

The move comes a week after the maker of Lipton Tea and Dove soap announced that it would drop words such as "fair," "fairness," "white,", "whitening" from its marketing in a push to move away from a single ideal of beauty. Its skin cream for men will be called 'Glow & Handsome', Hindustan Unilever said, and the products with the new brand name will appear on shelves over the next few months. HUL's move last week to drop the word "fair" from its "Fair & Lovely" products was considered signifi...
Tags: News, India, Unilever, Lipton Tea, Glow Handsome Hindustan Unilever


Mark Zuckerberg reportedly said Facebook is 'not gonna change' in response to a boycott by more than 500 advertisers over the company's hate speech policies (FB)

Mark Zuckerberg told employees that Facebook is "not gonna change" in response to the growing advertiser boycott over its hate speech policies, reported Wednesday. Zuckerberg called the boycott a "reputational" issue, saying it threatened only a "small percent" of Facebook's revenue and predicting advertisers would return to the platform "soon enough," according to The Information. More than 500 companies have joined the boycott in the last week, including major brands like Coca-Cola, Ford, ...
Tags: Verizon, Facebook, Mark Zuckerberg, Trends, Unilever, Donald Trump, Zuckerberg, Trump, Reuters, ADL, Color of Change, Todd Gutnick, NAACP Color of Change, Coca Cola Ford Starbucks, NAACP Anti Defamation League, Coca Cola Ford Starbucks Verizon Adidas


The biggest companies no longer advertising on Facebook due to the platform's lack of hate-speech moderation

Civil rights organizations including NAACP, Color of Change, Anti-Defamation League, and Sleeping Giants asked advertisers to stop paying for advertisements on Facebook in the wake of George Floyd's death at the hands of Minneapolis police officers. Since Floyd's death, Facebook has allowed posts in which Trump called protesters "thugs" and suggested violence when he wrote, "when the looting starts, the shooting starts." Facebook CEO Mark Zuckerberg decided not to take action in removing the c...
Tags: Firefox, Verizon, Facebook, Mark Zuckerberg, Europe, John Lewis, Instagram, Minneapolis, Nbc News, US, America, Trends, Diageo, Unilever, Adidas, Cnn


Open Mortgage Pulls Ads from Facebook, Instagram in Massive Hate Speech Protest

Austin, Tex.-based multi-channel mortgage lender Open Mortgage announced on Wednesday that it is suspending its ad buying on social media platforms owned by Menlo Park, Calif.-based Facebook in protest of those platforms’ policies related to the proliferation of misinformation and hate speech, the company said. The lender is joining prominent corporations including beverage maker The Coca-Cola Company, consumer packaged goods corporation Unilever, retail giant Target and auto manufacturer For...
Tags: Facebook, Featured, Instagram, Finance, Unilever, Ford, Naacp, Facebook Instagram, Scott Gordon, ADL, Herrera, Lenders, Google Bing, Menlo Park Calif, The Coca Cola Company, Open Mortgage


GlobalData: Unilever set to go one step closer to carbon neutral goal post COVID-19

With 60% of global consumers noting that low-carbon footprint is an appealing concept when it comes to food and drink in 2019, it is apparent that achieving carbon neutral milestones will come more apparent as businesses return to operations post-COVID-19 and spotlight shifts away from COVID-induced health trends and back to sustainability issues, says GlobalData, a leading data and analytics company.
Tags: Health, Unilever, GlobalData


Here's how big Facebook's ad business really is

Each day, more household names join the list of brands suspending advertising on Facebook to protest what they say are the social network's failures to stop the spread of hate. On Monday alone, Adidas, HP, and Ford added their names to a list that already had Unilever, The North Face, Coca Cola, Honda and many others.
Tags: Facebook, Unilever, Adidas, Cnn, Ford, North Face Coca Cola Honda


SAP joins the growing ad boycott against Facebook, even as the new CEO says it's 'time to stand up against racism' (SAP)

SAP says it will suspend advertisements on Facebook and Instagram as it endorsed the "Stop Hate for Profit" campaign against the social network. "We will suspend all paid advertisements…until the company signals a significant, action-driven commitment to combating the spread of hate speech and racism on its platforms," the company said in a statement.  Major companies, including Coca-Cola, Starbucks and Unilever, have pulled ads on Facebook in the wake of the mass protests against racism follo...
Tags: Facebook, Mark Zuckerberg, Instagram, Ipo, US, Trends, Unilever, Pepsico, Hewlett Packard, Donald Trump, Sap, Trump, Christian Klein, Coca Cola Starbucks, Business Insider SAP, SecureDrop Claim


Should Your Brand Participate in the Facebook Boycott?

Over the last few days, some large, reputable brands have announced that they plan to withhold all social media advertising on Facebook and Instagram throughout the month of July (some as long as the remainder of 2020). This situation is evolving quickly and as we post this (June 30, 2020), the boycott currently includes media giants such as Coca-Cola, Starbucks, and Verizon to name a few, but have taken a stance to #StopHateForProfit. Unlike the Black Lives Matter movement, which was a gro...
Tags: Verizon, Facebook, Mark Zuckerberg, Instagram, Seo, Unilever, Announcements, Zuckerberg, Social Media Advertising, Facebook Marketing, Social Media Ads, Additionally Facebook, Coca Cola Starbucks, Facebook Boycott, Boycotting Facebook, Brands Boycotting Facebook


A Bay Area politician is pushing to rename the Zuckerberg San Francisco Hospital as anger swirls around Facebook's lax hate speech policies

A San Francisco district supervisor has renewed debate about the name of the city's public hospital, which is named after Mark Zuckerberg and Priscilla Chan.  In 2015, the couple donated $75 million to the hospital, which renamed itself in their honor. Matt Haney, a Democrat, cited recent reports of advertiser boycotts over Facebook's hate speech moderation policies, as well as Zuckerberg's "cozy" relationship with Trump. There were previously calls to remove Zuckerberg's name from the buildin...
Tags: Facebook, Mark Zuckerberg, US, San Francisco, Trends, Unilever, Donald Trump, Zuckerberg, Priscilla Chan, Bay Area, Trump, Democratic Party, CHAN, San Francisco Chronicle, San Francisco General Hospital, Aaron Peskin


Facebook says it will prioritize original reporting and ‘transparent authorship’ in the News Feed

Facebook announced this morning that stories with original reporting will get a boost in the News Feed, while publications that don’t clearly credit their editorial staff will be demoted. The change comes as a number of high-profile companies have said that they will pull their advertising from Facebook as part of the #StopHateforProfit campaign, organized by civil rights groups as a a way to pressure the social network to take stronger steps against hate speech and misinformation. On Friday,...
Tags: Google, Social, Verizon, Facebook, Mark Zuckerberg, Media, Tech, Unilever, Brown, Levin, Global News Partnerships Campbell Brown, Jon Levin


Brands Assert There Is Only One Position On Hate

As reported in Reuters, organizers of , which has drawn support from a growing list of major brands, are now preparing to go global to increase pressure on the social media giant to remove hate speech. Hate speech in and of itself is a mine field. First of all, nobody can define it with any precision beyond the patently obvious calls to violence and racial epithets. Even Facebook’s own definition is highly subjective and full of contradictions. Here’s an example: “Sometimes people share cont...
Tags: Facebook, Mark Zuckerberg, Unilever, Patagonia, Levi, Branding, Reuters, Hoffman, Bob Hoffman, Business Strategy, Patagonia Honda Verizon Starbucks Coca Cola


How hate speech campaigners found Facebook's weak spot

The social network’s crisis has been a long time in the making and shows no sign of going awayIt took less than two hours for Facebook to react and it did so for good reason.At 5pm on Friday, Unilever, one of the world’s largest advertisers, with a portfolio of products that ranges from Marmite to Vaseline, suddenly announced it was pulling all adverts from Facebook, Instagram and Twitter in the US. Continue reading...
Tags: Facebook, Mark Zuckerberg, Technology, Media, Social Networking, Race, Advertising, US, Unilever, Facebook Instagram, Marmite


Daily Crunch: Facebook faces an advertiser revolt

Facebook takes (small) steps to improve its content policies as advertisers join a broad boycott, founder Alexis Ohanian is leaving Initialized Capital and Waze gets a new look. Here’s your Daily Crunch for June 29, 2020. 1. As advertisers revolt, Facebook commits to flagging ‘newsworthy’ political speech that violates policy In a live-streamed segment of the company’s weekly all-hands meeting, CEO Mark Zuckerberg announced new measures to fight voter suppression and misinformation. At the ...
Tags: Apple, Amazon, Social, Verizon, Facebook, Mark Zuckerberg, Advertising Tech, Germany, Tech, Unilever, Policy, Alexis Ohanian, Waze, Trump, Sonder, Kevin Lynch


All of the companies no longer advertising on Facebook due to the platform's lack of hate-speech moderation

Civil rights organizations including NAACP, Color of Change, and Anti-Defamation League asked advertisers to stop paying for advertisements on Facebook in the wake of George Floyd's death at the hands of Minneapolis police officers. Since Floyd's death, Facebook has allowed posts in which Trump called protesters "thugs" and suggested violence when he wrote, "when the looting starts, the shooting starts." Facebook CEO Mark Zuckerberg decided not to take action in removing the content despite re...
Tags: Verizon, Facebook, Mark Zuckerberg, John Lewis, Instagram, Minneapolis, Nbc News, US, Trends, Unilever, Cnn, Patagonia, Starbucks, Honda, Naacp, Coca Cola


Brand Moves for Monday June 29

Eighteen weeks ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis. What’s now becoming clear is that the current climate is one of near-perpetual disruption. So we made the decision to keep on telling the stories of inspiring brand leadership and strategy amid the latest crises in an anxious world. Our goal remains the same: to provide an up-to-the-minute source of information, inspiration and insight on brand move...
Tags: Google, Amazon, Facebook, Mark Zuckerberg, Christopher Nolan, London, Microsoft, China, Germany, Advertising, Diageo, Unilever, Austria, Brooklyn, Lewis Hamilton, Epic


We Are Social’s Monday Mashup #497

TikTok launches TikTok For Business TikTok has announced that it is , which will serve as the home for all its current and future marketing solutions for brands. The site will include access to TikTok ad formats – including its marque product, TopView – along with a new e-learning centre aimed at helping marketers learn about TikTok and its ad offerings. Instagram expands Shopping to more businesses  Instagram has said that it’s opening Instagram Shopping up to more businesses, including creato...
Tags: Facebook, Mark Zuckerberg, Instagram, France, Germany, Seo, Unilever, Brazil, Patagonia, Mashup, Chipotle, Collins, Mastercard, Zuckerberg, Ben Jerry, Anheuser Busch


Facebook has bent its hate speech and misinformation policies around Trump since before he was president, report says

A Washington Post report claims Facebook has steadily weakened its hate speech and misinformation policies to adapt to Donald Trump. The report says the company began bending its policies in 2015, when then-candidate Trump posted a video saying he would ban Muslims from entering the US. CEO Mark Zuckerberg was reportedly in favor of taking action against the post, but sources said Facebook executive Joel Kaplan talked him out of it. Facebook's approach to Donald Trump's posts over the past mon...
Tags: Verizon, Facebook, Mark Zuckerberg, Twitter, Post, Minneapolis, Washington Post, Washington, US, Trends, Unilever, Donald Trump, The Washington Post, Trump, Kaplan, The Post


10 things in tech you need to know today

Good morning! This is the tech news you need to know this Monday. The Washington Post reports that as far back as 2015 Facebook started altering its policies to accommodate Donald Trump. The Post's report relies on information from a dozen former and current employees plus previously unreported documents. . The stock plummet wiped $7 billion off CEO Mark Zuckerberg's net worth. .  The coffee shop chain will continue to advertise on YouTube however. . "There is much more to be done, especial...
Tags: Facebook, Mark Zuckerberg, Post, Spacex, Washington Post, Youtube, China, Singapore, US, Trends, Unilever, Eu, Bbc, Honda, Donald Trump, Black Lives Matter


Facebook will label hateful content by politicians; MediaNama’s take

Facebook will finally start labelling content from politicians that, despite being newsworthy, violates it content policies, CEO Mark Zuckerberg announced on Friday in a Facebook Live session. Content that may lead to violence or suppresses voting, even it is by politicians, will be removed by Facebook. This announcement came almost a month after Twitter and Facebook chalked out drastically different policies on how to deal with hate speech by politicians, including US President Donald Trump. On...
Tags: Travel, Facebook, Mark Zuckerberg, News, Instagram, Minneapolis, Nazis, India, Advertising, BJP, US, Unilever, Hate Speech, Delhi, Donald Trump, Zuckerberg


After deflecting scandals for years, Facebook now faces a rapidly growing advertiser boycott that is the biggest threat to its business yet (FB)

Facebook faces a growing advertiser boycott over its failure to curb hate speech on the social network. Unlike many previous scandals that Facebook has weathered, this directly impacts its bottom line. The company has announced a bunch of new rules and changes intended to appease its critics. But some civil rights groups say it's not enough, and the situation will only get more heated as the 2020 US election approaches. Coca-Cola. Verizon. Unilever. Honda. The North Face. Patagonia. REI. The ...
Tags: Facebook, Mark Zuckerberg, US, Trends, Unilever, New York Times, Myanmar, Silicon Valley, Gizmodo, Donald Trump, Signal, Zuckerberg, Facebook Audience Network, Rob Price, Hellman, Cambridge Analytica


L'Oréal to remove words like 'whitening' from skincare products

Announcement comes against backdrop of global anti-racism protestsL’Oréal al has announced it will remove words like “whitening” from its products, as global anti-racism protests continue.“The L’Oréal Group has decided to remove the words white/whitening, fair/fairness, light/lightening from all its skin evening products,” the cosmetics company said in a statement on Saturday. Continue reading...
Tags: Europe, Business, Fashion, France, India, Race, Unilever, Life and style, World news, South and Central Asia, Beauty, Bangladesh, L'oreal, Black Lives Matter Movement, L'Oréal Group


Mark Zuckerberg has $7 billion wiped off his fortune as Coca-Cola halts all social media advertising for 30 days

Facebook's share price sank 8% on Friday, wiping an estimated $7 billion off CEO Mark Zuckerberg's fortune. The social media giant is facing financial pressure as major consumer companies, including Unilever, Coca-Cola, Ben & Jerry's, and many others pause their ad spend in protest at the way the firm moderates hate speech. Coca-Cola is the latest major brand to join the ad boycott, with CEO James Quincey stating the drinks firm would pause all paid ads on social media for 30 days. Visit Busin...
Tags: Facebook, Mark Zuckerberg, Minneapolis, Trends, Unilever, Naacp, Donald Trump, Coca Cola, Coca Cola Company, Zuckerberg, Trump, Anti Defamation League, Quincey, James Quincey, Tanya Dua, George Floyd


Facebook policy changes fail to quell advertiser revolt as Coca-Cola pulls ads

Company follows Unilever’s lead after platform announces shift in how it handles hate speechFacebook has announced changes to its policies around hate speech and voter suppression, but the measures have done little to quell the wave of companies pulling advertising from the platform amid backlash over how the company handles hate speech online.The CEO, Mark Zuckerberg, on Friday announced tweaks to a number of policies, hours after the multinational Unilever said it would pull its advertisements...
Tags: Facebook, Mark Zuckerberg, Business, Technology, Media, Social Networking, Unilever, US news, Coca Cola, Verizon Communications