Posts filtered by tags: Ux[x]


How Susan Kare applied embroidery skills to create the iconic Macintosh icons

In the early 1980s, Susan Kare joined Apple Computer to design fonts and user interface graphics. A legend of pixel art, Kare created the look of the original Macintosh, from the Chicago typeface to the Trash Can to the Happy Mac icon. She's currently creative director at Pinterest. David Kindy profiles Kare in Smithsonian: Pioneering designer Susan Kare was taught by her mother how to do counted-thread embroidery, which gave her the basic knowledge she needed to create the first icons for t...
Tags: Apple, Art, Facebook, Post, Design, News, Microsoft, Steve Jobs, Ui, Computers, Chicago, Illustration, Ux, Apple Computer, 8-bit, Interface Design

Tiktok's internal policies are both weird and terrible

Tiktok bills itself as , despite the fact that is both a de facto arm of Chinese political propaganda (and, weirdly, for Uyghur human rights activists). Tiktok's internal moderation policies are an unknowable mess (as you'd expect from any for-profit entity that hopes to establish physical sales offices in authoritarian states around the world and doesn't want their in-country execs to be marched off to jail at gunpoint). Leaks have shown how the guidelines in China are used to suppress po...
Tags: Facebook, Post, News, Instagram, China, Censorship, Turkey, Ui, Lgbtq, Ux, Tumblr, Facebook Twitter, Renee, Alex Hern, Dark Patterns, Louise Matsakis

Are you a freelance UI/UX designer?

One of our clients has created some mock UIs (currently 5 screens) for demo/testing of their APIs. They want to add a professional UI/UX look and feel to them. They’ve asked us if we can provide a... [[ For the full article, see]]
Tags: Seo, Ui, Contract, Ux, Vacancy

A Guide To User Personas

The following guest post about user personas is from Ayesha Ambreen. Ayesha Ambreen is a creative content strategist, partner at Quora, and featured graphic designer. Best known for her creative visuals and viral content ideas, Ayesha’s work has been featured on blogs such as, Smashing Magazine, CreativePro and more. A writer/designer by day and a reader by night, Ayesha loves to explore new realms of creativity and content through her work. Follow her on Twitter at @AyeshaAm...
Tags: Design, Web Design, Quora, Ux, Ava, Judy, Cooper, Ayesha, Alan Cooper, Personas, Ayesha Ambreen Ayesha Ambreen, User Research Start

8 WordPress Plugins for Better User Experience

There’s certain psychology involved in websites regarding user behavior. Apart from the fact that some people have a natural behavioral map for navigating online spaces, some of them are also strapped for time. So, really, it all boils down to their satisfaction or more specifically, their user experience or UX for short. To that end, if your website can have a better user experience, you can bet people will have more incentives to visit. Thankfully, you don’t really need to stress too ...
Tags: Wordpress, Advertising, Ux, Wordpress Plugins, YOAST, Broken Link Checker, Floatton

Stop confusing usability with conversion

Most of the conversion optimization work that I see nowadays is an over-architected usability fix deployed as AB tests. When trying to improve conversions o a website, then there are different... Please click on the title to read the full article!
Tags: Innovation, Ux, Conversion Rate Optimization

8 Rules For Lead Gen Forms: A Rant

TL;DR: Don’t use lead gen forms to abuse potential customers. Don’t sacrifice reach for low-quality leads. And a few other tidbits. An intriguing ebook title zipped by in my Twitter feed today. The landing page described the wondrous information in this piece of content. All I had to do was provide a little info: This Is Insane This is madness. All that information to get an ebook. Not a Gartner Magic Quadrant. Not even a free Kit Kat. An ebook. Brands don’t get it. They build lead gen form...
Tags: Blogging, Ux

Little Printer Lives Again: Nord Projects Brings the Long-lost IoT Classic Back to Life

It was back in 2012 that design and technology luminaries Berg released Little Printer onto the world—the charming, connected mini-printer that could do all manner of useful and/or whimsical things from receiving messages and ticker-tape news updates, to churning our your daily agenda and bringing your digital to-do list into the physical realm. Somewhat ahead of its time, the trailblazing IoT device was met with much adulation from the creative and technophile communities—no trend report or moo...
Tags: Design, London, Ux, Berg, Design News, Little Printers, Nord Projects, Little Printer

3 Alternative Paid Social Platforms to Diversify Your PPC Investment

It can be a hassle to go through the process of researching, pitching, and testing a new platform that may not prove its value in the end. This post will review three of the often-overlooked paid social platforms that are worth your consideration. Read more at
Tags: Social, Seo, Content Marketing, Social Media Marketing, Product Reviews, Ux, Social Ads, Social Advertising, Social Ppc, Paid Social, PPC Opinion, Spotify ads, Quora Ads, Waze Ads, Sponsored Brand Ads

Amazon Introduces Negative Keywords to Sponsored Brand Ads

Amazon has quietly added negative keywords to Sponsored Brand ads for both Seller Central advertisers and Amazon Advertising advertisers. Learn how you can use this new tool to optimize your sponsored brand ads to your advantage. Read more at
Tags: Amazon, Seo, Content Marketing, Ux, Industry News, Amazon Advertising, Amazon Product Ads, Sponsored Brand Ads, Amazon Introduces Negative Keywords

The 6 Stages of User Research for Start-ups

“Know your users.”Regardless of what startup bible you read, the most consistent thread is undoubtedly this. Getting as close as you can to both users and their problems, gives you the best shot at building the right thing, and user research is your vehicle on which to do so.But it’s not quite that simple. You see, depending on your stage in the process and what you’re trying to achieve, there are an array of user research methods and tools at your disposal, and using the right ones at the righ...
Tags: Startups, Wisdom, Startup, Ux, User-research

The Guide to Combine Content Marketing with PPC

Combine your content marketing strategy with pay-per-click advertisement. Reach more viewers, engage them with quality content and convert them into clients. Read more at
Tags: Opinion, Seo, Content Marketing, Ppc, Ux

CRO: Great UX Isn’t Random or Coincidental

I want to shed light on some broader concepts that we use to approach CRO strategically—and to demonstrate that great UX doesn’t happen by just saying, “Yeah, I think that will probably work.” There are reasons as to why you feel like some websites are better than others. The best ads, landing pages, and websites didn’t just happen by coincidence or chance. Read more at
Tags: Seo, Content Marketing, CRO, Ux, Conversion Rate Optimization

Web Design for E-Commerce: How to Build an Intuitive Online Store

This article was contributed by Manish Dudharejia. Today’s digital consumer is pickier than ever about which brands they choose to buy from. Since there are virtually limitless options in terms of brands and online retailers selling the products they are searching for, any annoyance, interference, or negative experience is enough to send them looking for other options. If a website is not working correctly or simply not offering an excellent user experience (UX), visitors will often leave a webs...
Tags: Google, Ecommerce, Design, Cta, Ux, Web Design & UX, Manish Dudharejia, Co Founder of E2M Solutions Inc, San Diego Based Digital Agency, NNGroup

The promise and peril of "sonification": giving feedback through sound

The majority of applications use "visualization" to give feedback and responses to users: think of graphs, alerts, and other visual cues about what is going on inside a computer, or what the computer has detected in the world. Sonification is the aural equivalent of visualization: communication from computers to humans by means of sound. There's some of this already in the world: alert chimes, system beeps, and talking voice assistants. But in an age of constant earbud use, there is lots of...
Tags: Google, Post, Dataviz, News, Ui, Ux, Thompson, Kpis, Trump, Georgia Tech, Clive Thompson, Sonification, Late Stage Capitalism, Attention Economics, Google Fi Lyft, Muratori

Good Design: Ten Examples of Great UX

What do laypeople consider "good design?" I'm not talking about the stuff MoMA sells at their store, I'm talking about the little everyday products and experiences we encounter. Here are ten examples that jumped out at me from a subReddit on the topic:I love this, though it's no surprise why we don't see it often. Can you imagine trying to frame and install this? "This door in my hotel bathroom can close off either of 2 doorways." The placement makes better sense than at eye level, though thi...
Tags: Design, France, Ux, Moma

FIR 176: Our 1,000th episode is hefty but good

The February 2019 edition of the Hobson and Holtz Report podcast, aka FIR episode 176, is a show that marks a big milestone for Shel and I. It’s the 1,000th episode* of a podcast that we began in January 2005. In addition to recollections of times past and comments from listeners from throughout FIR’s 14-plus-year history, plus special news from Shel about continuity plans, we report on these stories in this episode: Is it no longer acceptable to call people “users”?Five revelati...
Tags: Business, Technology, Adobe, Workplace, Crowdfunding, Messaging, Marketing, Communication, Public Relations, Blogging, Podcasting, Ux, Siemens, Reputation, Mastercard, Employee Communication

Installing a root certificate should be MUCH scarier

The news that Facebook had spent years paying teens to install a surveillance kit called "Facebook Research" had a key detail: as part of the program, Facebook had its users install a new "root certificate." Root certificates are a key vulnerability in the public key infrastructure (PKI) that is used to protect virtually all of our secure communications, from protecting your privacy when exchanging messages or viewing web-pages, to ensuring that the software updates you install are what the...
Tags: Facebook, Post, News, Ui, Ux, Crypto Wars, Electronic Frontier Foundation, Kevin Dooley, PKI, Facebook research, Sydney Li, Mene Mene Teckel, Jacob Hoffman Andrews

Conducting "evil" computer research, in the name of good

The next CHI (computer-human interaction) conference is being held on May 5 in Glasgow, and will include a workshop called CHI4Evil, "Creative Speculation on the Negative Effects of HCI Research," in which scholars, researchers and practitioners are invited to "anticipate and reflect on the potential downsides of our technology design, research, and implementation" through design fiction, speculative design, and other tools. The call for papers asks submitters to "articulate a negative use ...
Tags: Post, News, Scotland, Ui, Scholarship, Glasgow, Ux, Design Fiction, Hci, Chi, Giuseppe Milo, Chi4evil, Inoculation Via Dystopia, HCI Research

Agents vs. consumers: why real estate apps need to pick an audience

Whether you're building a real estate app or the latest tool using  artificial intelligence, the user experience (UX) should be at the top of your thoughts.
Tags: Technology, Radio, Ux, Industry News, Select, News Brief, Sean Thomas, Hacker Connect, Tribus, Exp Realty, Scott Petronis, Inman Connect Marketing, Inman Connect 2019, Katie Ragusa

Equistone-backed PIA to buy UDG United Digital Group

PIA, a portfolio company of Equistone Partners Europe, said Jan. 23 that it agreed to buy UDG United Digital Group. Financial terms weren’t announced. UDG United Digital Group is a digital agency focused on the user experience. PRESS RELEASE Equistone-backed PIA acquires digital user experience and technology service provider UDG United Digital Group   Munich and Hamburg, 23 January 2019 – PIA (Performance Interactive Alliance), a portfolio company of Equistone Partners Europe, today announces t...
Tags: Germany, Trends, M&a, Ux, UDG, Hamburg, Equistone, PIA, Equistone Partners Europe, Equistone Equistone, Leander Heyken, Marc Arens Partner, Marc Arens, UDG United Digital Group, UDG United Digital Group Financial, UDG United Digital Group Munich

"Good, Cheap and Fast:" A Minimalist Website that Weeds Out Fake Reviews and Makes Online Shopping Easier

An example of good UX design is the concept behind shopping on Amazon. Meaning you should be able to look at a product's star rating, then read actual user reviews to confirm that the product is what you need. Unfortunately, humans screw this good design concept up. People leave one-star reviews because they didn't read the description carefully enough and ordered the wrong size or color, and say nothing about the product's actual efficacy. Then there are the fake reviews praising or lambasting ...
Tags: Design, Ux, DeFeo, John DeFeo, Amazon Meaning

3 Content Strategy Lessons from Seattle Interactive Conference

Recently, the team from Portent attended the latest installment of Seattle Interactive Conference, a fantastic digital conference just down the block from our shiny new home office. Thousands of attendees flocked to downtown Seattle and listened to dozens of speakers share their insights about the digital marketing landscape. (Portent’s own Tim Mehta spoke at SIC about friction in UX and how it affects a user’s journey.) As with any conference, some talks were riveting and others just missed the...
Tags: Google, Microsoft, Strategy, Content Marketing, Blogging, User Experience, Airbnb, Ux, Content, Seattle, Mailchimp, Content Strategy, Aristotle, Digital Marketing, Facebook Twitter, Norris

Thunderbird team vows faster, easier-to-use, more stable versions in the year to come

In 2015, Mozilla announced that it would turn Thunderbird -- one of the last freestanding, cross-platform email clients -- into a freestanding, independent project, and in 2017, Thunderbird became a community-overseen project with institutional backing from Moz. It was an odd move at the time: the Snowden revelations and the news that Yahoo had provided the NSA with free access to user emails, along with the sputtering out of promising alternatives like Mailpile meant that there was huge, u...
Tags: Post, Floss, News, Email, Yahoo, Snowden, Nsa, Web Theory, Ui, Charitable Giving, Mozilla, Ux, Gpg, Mailpile, Enigmail, IndieWeb

Inter UI: A free font for "high legibility of small-to-medium sized text on computer screens"

Inter UI is a family of freeware fonts with ""a tall x-height to aid in readability of mixed-case and lower-case text" designed for small screen text. (via Four Short Links)
Tags: Post, Happy Mutants, News, Ui, Fonts, Ux, Freeware, Usability, Legibility

Austin’s Paper Census: Helping Government Break Up with Paper

Where do you start when you decide to become a smart city? For Austin, one of the first steps is going paperless.In 2017, Austin City Council passed the Smart Cities Strategic Roadmap. This document directed city staff to identify smart initiatives to solve local challenges and improve city services. The nonprofit Austin Tech Alliance (ATA) noted that the city would need to move past paper-driven processes to fully benefit from smart city opportunities. They contacted the city to help and Paper...
Tags: Startups, CIO, Policy, Austin, Ux, Austin City Council, Austin Texas, ATA, RetailMeNot, City of Austin, Austin Startups, Civictech, Smart Cities Strategic Roadmap, Ux-research, Austin Tech Alliance ATA, Sarah Ortiz Shields

The Comprehensive Cone Trees User Experience (UX) Process

First published: May 7, 2015 Working over the past 8 years in user experience, I have noticed the lack of truly descriptive process diagrams for the generic UX process. Either the stages are serial and non-iterative, which is not actually anywhere near true (since stages overlap with each other), or they are shown as serial with some iterative stages (but then they fail to show the overlap in stages). So I decided to make my own UX process comprehensively broken down that I use as a basis for f...
Tags: Design, Articles, Ux, Project

Tom Cruise PSA Highlights a Common UI Design Problem

This week the Twittersphere witnessed an unusual PSA: Actor Tom Cruise and director Christopher McQuarrie, taking a break on the set of "Top Gun: Maverick," urging you to turn video interpolation off on your television set.What does this have to do with UI? Everything, but first a little background explanation is required. (Skip the rest of this paragraph if you already know what video interpolation is.) Video interpolation is a "feature"--really a fix--that new TV manufacturers came up with to ...
Tags: Design, Cruise, Psa, Ux, Tom Cruise, McMaster Carr, Christopher McQuarrie, McQuarrie, Society of Automobile Engineers

A year after switching from the iPhone to the Google Pixel, I’m sad to admit it wasn’t worth it

Apple's iPhone has dominated the smartphone market of late, holding the highest smartphone revenue in the first half of 2018, according to Strategy Analytics. iPhones run Apple's iOS software, which some tech reviewers find to be a more secure operating system than Google Pixel's Android software. But Android tends to beat iOS on customization, app selection, and cloud integration, according to reviews. After 5 years with an iPhone, I decided to put Android to the test and buy the Google Pixel...
Tags: Apple, Google, Facebook, Nokia, Trends, Ars Technica, University of Pennsylvania, Ux, Jeff Bezos, Strategy Analytics, Wolf, Google Pixel, Joseph Turow, Pink Paris, Samsung Juke

3 Ways UX Design Can Improve Consumer Satisfaction and Increase Revenue

Bad mobile banking experiences turn off consumers when they seek ease. Improve the user experience — or watch them leave. The post 3 Ways UX Design Can Improve Consumer Satisfaction and Increase Revenue appeared first on The Financial Brand.
Tags: Finance, Customer Experience, Experience, Ux, Digital Marketing, Customer Journey, Technology Strategies, Digital Design, Mobile Channel, Ways UX Design Can Improve Consumer Satisfaction